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A house show or live event is a professional wrestling event produced by a major promotion that is not televised, though they can be recorded. Promotions use house shows mainly to cash in on the exposure that they and their wrestlers receive during televised events, as well as to test reactions to matches, wrestlers, and
gimmicks A gimmick is a novel device or idea designed primarily to attract attention or increase appeal, often with little intrinsic value. When applied to retail marketing, it is a unique or quirky feature designed to make a product or service "stand ou ...
that are being considered for the main televised programming and upcoming
pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program guid ...
s. House shows are entire events and not the same as
dark matches Professional wrestling has accrued a considerable amount of jargon throughout its existence. Much of it stems from the industry's origins in the days of carnivals and circuses. In the past, professional wrestlers used such terms in the presence o ...
—untelevised matches that occur as part of an event that was already being televised. House shows are also often scripted to make the face wrestlers win most matches, largely to send the crowd home happy. If a
heel The heel is the prominence at the posterior end of the foot. It is based on the projection of one bone, the calcaneus or heel bone, behind the articulation of the bones of the lower Human leg, leg. Structure To distribute the compressive for ...
defends a title, the face may win by disqualification, preventing the title from changing hands. Until January 11, 1993 most televised professional wrestling programs were taped weeks in advance in small studios and featured run-ins, promos and primarily
squash match Professional wrestling has accrued a considerable amount of jargon throughout its existence. Much of it stems from the industry's origins in the days of carnivals and circuses. In the past, professional wrestlers used such terms in the presence o ...
es (unless it was part of an ongoing
feud A feud , referred to in more extreme cases as a blood feud, vendetta, faida, clan war, gang war, or private war, is a long-running argument or fight, often between social groups of people, especially families or clans. Feuds begin because one part ...
or a title match), which revolved around feuds between upper level talent that were to be settled at an upcoming house show at WWF's flagship arenas of the time —
Madison Square Garden Madison Square Garden, colloquially known as The Garden or by its initials MSG, is a multi-purpose indoor arena in New York City. It is located in Midtown Manhattan between Seventh and Eighth avenues from 31st to 33rd Street, above Pennsylva ...
in New York City, the Spectrum in Philadelphia and the Boston Garden in Boston. However, with the advent of weekly shows such as WWF's '' Monday Night Raw'' (where competitive matches between upper level talent and storylines play out as they happen in front of a live audience), and with the increase in number of
pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program guid ...
events held by promotions, angles are now typically developed during weekly shows, and resolved during the next pay-per-view (or, on occasion, a special episode of the series).


Production

Since house shows are not televised, promotions do not usually deploy the same setup for staging or
pyrotechnics Pyrotechnics is the science and craft of creating such things as fireworks, safety matches, oxygen candles, explosive bolts and other fasteners, parts of automotive airbags, as well as gas-pressure blasting in mining, quarrying, and demolition. ...
used for their television counterparts. In the past, a WWE house show would consist mainly of a ring, essential lighting, and a crowd. In late 2011, WWE invested US$1.5 million in production improvements, which included three
LED A light-emitting diode (LED) is a semiconductor Electronics, device that Light#Light sources, emits light when Electric current, current flows through it. Electrons in the semiconductor recombine with electron holes, releasing energy i ...
-lit entrance stages (one each for
Raw Raw is an adjective usually describing: * Raw materials, basic materials from which products are manufactured or made * Raw food, uncooked food Raw or RAW may also refer to: Computing and electronics * .RAW, a proprietary mass spectrometry dat ...
and SmackDown, and one backup) featuring a ramp and video display, and leveraging venues' existing AV equipment for multimedia such as entrances. During the first
brand extension Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category. The new product is called a spin-off. Organizations use this ...
, each WWE tour was exclusive to either the Raw or SmackDown brand. This remained the case through 2012, even after the first brand extension ended in 2011 on televised programming. In 2013, the shows were rebranded as "WWE Live", with
NXT NXT may refer to: Professional wrestling * '' WWE NXT'', a professional wrestling television program produced by WWE that began in 2010 ** NXT (WWE brand), WWE's Florida-based brand and former developmental territory * '' NXT UK'', the British spi ...
house shows subsequently branded as "NXT Live". After WrestleMania 38 in April 2022, WWE began to brand house shows held on weekends as "Saturday Night's Main Event" (reviving the branding of a former WWE television series) and "Sunday Night Stunner". Because house shows are not televised, sometimes controversial things occur during them (although this is rare) which might not happen on a televised show. For example, on May 19, 1996, the MSG "Curtain Call", which was also a rare example of a shoot, occurred at a house show taped at
Madison Square Garden Madison Square Garden, colloquially known as The Garden or by its initials MSG, is a multi-purpose indoor arena in New York City. It is located in Midtown Manhattan between Seventh and Eighth avenues from 31st to 33rd Street, above Pennsylva ...
. At the same show,
The Bodydonnas The Bodydonnas were a professional wrestling tag team in the World Wrestling Federation (WWF) in the mid-1990s, consisting of Chris Candido as Skip, Candido's real-life girlfriend Tammy Lynn Sytch as Sunny, and Tom Prichard as Skip's kayfabe cousi ...
lost their WWF Tag Team Championship to The Godwinns. With the advent of WWE Network, WWE has televised portions of what are otherwise house shows as hour-long specials on the service, such as Starrcade—an event that shares the name with the flagship pay-per-view of the now-defunct WCW (whose assets were acquired by WWE), and
The Shield's Final Chapter The Shield's Final Chapter was a professional wrestling livestreaming List of WWE pay-per-view and WWE Network events, event produced by WWE. It was held for wrestlers from the promotion's Raw (WWE brand), Raw, SmackDown (WWE brand), SmackDown, an ...
—a special which featured Dean Ambrose's final WWE appearance with his stable The Shield before his departure from the promotion.


Title changes

Most major promotions try to develop their angles only during televised shows and will rarely book a major development (such as a title change) for house shows. House show title changes can occur both to gauge how fans would react to a certain outcome, and allow for outcomes that would appeal to local fans—such as Edge winning his first WWF Intercontinental Championship over Jeff Jarrett at a 1999 house show in Toronto. If there is a title change, the title usually changes back during the same show or at another show on the loop before another televised event, like several titles changes of the WWE Hardcore Championship or when
Booker T Booker T or Booker T. may refer to * Booker T. Washington (1856–1915), African American political leader at the turn of the 20th century ** List of things named after Booker T. Washington, some nicknamed "Booker T." * Booker T. Jones (born 1944) ...
and Chris Benoit traded the WCW World Television Championship back-and-forth on several house shows, with Booker (the official champion) always having the title back in time for ''
Nitro Nitro may refer to: Chemistry *Nitrogen, a chemical element and a gas except at very low temperatures, with which many compounds are formed: **Nitro compound, an organic compound containing one or more nitro functional groups, -NO2 **Nitroalkene, ...
''. Edge similarly lost the aforementioned Intercontinental Championship to Jarrett at Fully Loaded the very next evening in Buffalo. Even rarer is the top title of a promotion changing hands. This has occurred relatively few times, a notable occurrence including
Diesel Diesel may refer to: * Diesel engine, an internal combustion engine where ignition is caused by compression * Diesel fuel, a liquid fuel used in diesel engines * Diesel locomotive, a railway locomotive in which the prime mover is a diesel engin ...
winning the then WWF Championship from
Bob Backlund Robert Louis Backlund (born August 14, 1949) is an American retired amateur and professional wrestler. He is best known for his appearances in the World Wide Wrestling Federation/World Wrestling Federation from 1976 to 1984 and in the 1990s, wher ...
in 1994 at a live event in
Madison Square Garden Madison Square Garden, colloquially known as The Garden or by its initials MSG, is a multi-purpose indoor arena in New York City. It is located in Midtown Manhattan between Seventh and Eighth avenues from 31st to 33rd Street, above Pennsylva ...
. There have also occasions when title changes occur but are not recognized by the promotion. Some notable house show title changes include an August 10, 1987 match where
The Rougeau Brothers The Fabulous Rougeaus (also known as the Fabulous Rougeau Brothers) was the professional wrestling tag team of real-life brothers Jacques and Raymond Rougeau, best known from their time in the World Wrestling Federation (WWF), from 1986 to 1990. ...
( Raymond and Jacques) went over the champion Hart Foundation ( Bret Hart and Jim Neidhart) to take the WWF Tag Team championship in the Rougeau's home town of Montreal. This change (and the eventual "decision reversal") was only ever mentioned during segments taped specifically for and shown in the Montreal market. Other exemple is when the Big Show lost the World Heavyweight Championship to Sheamus in 2012 during a
SmackDown Live ''WWE SmackDown'', also known as ''Friday Night SmackDown'' or simply ''SmackDown'', is an American professional wrestling television program produced by WWE that as of currently airs live every Friday at 8 p.m. ET on Fox. Fox Deportes simulc ...
in Lisbon In reverse, a
fictional Fiction is any creative work, chiefly any narrative work, portraying individuals, events, or places Place may refer to: Geography * Place (United States Census Bureau), defined as any concentration of population ** Census-designated place, ...
house show can be used to explain a sudden vacation or change of a title caused due to backstage issues on television. For example, on October 3, 1999 edition of '' WCW Monday Nitro'', the commentators stated that Psychosis had defeated
Lenny Lane Lenny or Lennie may refer to: People and fictional characters * Lenny (given name), a list of people and fictional characters * Lennie (surname), a list of people * Lenny (singer) (born 1993), Czech songwriter Arts and entertainment Music * ''L ...
for the WCW Cruiserweight Championship on an unspecified house show (thereby giving the title to Psychosis), after WCW management was forced to drop Lane's gimmick that was perceived as offensive by the
GLAAD GLAAD (), an acronym of Gay & Lesbian Alliance Against Defamation, is an American non-governmental media monitoring organization originally founded as a protest against defamatory coverage of gay and lesbian demographics and their portrayals ...
.


As a metaphor

The phrase has been used to pejoratively describe WWE pay-per-views intended primarily for specific markets, including UK-only pay-per-views such as Insurrextion and
Rebellion Rebellion, uprising, or insurrection is a refusal of obedience or order. It refers to the open resistance against the orders of an established authority. A rebellion originates from a sentiment of indignation and disapproval of a situation and ...
, and WWE's events in Saudi Arabia. In 2019,
Shawn Michaels Michael Shawn Hickenbottom (born July 22, 1965), better known by his ring name Shawn Michaels, is an American retired professional wrestler. He is signed to WWE as Senior Vice President of Talent Development Creative. Widely regarded as one of ...
defended his one-off return at WWE's 2018 Crown Jewel pay-per-view in Saudi Arabia (reuniting D-Generation X to participate in a tag team match against
The Brothers of Destruction The Brothers of Destruction were a professional wrestling tag team in WWE composed of storyline half-brothers The Undertaker and Kane. With more deep-seated drama and dysfunction than other WWE tag team combinations, their relationship/brothe ...
) despite his retirement, describing the event as being a "glorified house show" that was not as important as WrestleMania or "coming back as the Heartbreak Kid".


See also

* Glossary of professional wrestling terms


References

{{DEFAULTSORT:House Show Professional wrestling slang