LittleThings is a
digital media
Digital media is any communication media that operate in conjunction with various encoded machine-readable data formats. Digital media can be created, viewed, distributed, modified, listened to, and preserved on a digital electronics device. ' ...
firm that published positive, uplifting stories geared towards American women. LittleThings attracted its following primarily through distributing its content on
Facebook targeting a female audience.
In 2015, LittleThings had the most popular Facebook post.
On February 27, 2018, LittleThings announced it was shutting down, citing Facebook's algorithm shift taking out 75% of their organic traffic.
On April 10, 2018, LittleThings was acquired by RockYou Media, an entertainment and media company aimed at millennials. RockYou Media relaunched of LittleThings.
[Peterson, Tim]
"RockYou’s publishing pivot hits a speed bump"
Digiday.com, July 23, 2018, accessed April 19, 2019
References
Online mass media companies of the United States
Internet properties established in 2015
Viral videos
American women's websites
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