This list contains the

online video Internet video (online video / cloud-based video) is the general field that deals with the transmission of digital video over the internet. Internet video exists in several formats, the most notable being MPEG-4i AVC, AVCHD, FLV, and MP3. There ...

s, music videos, and film

trailers Trailer may refer to: a Transportation * Trailer (vehicle), an unpowered vehicle pulled by a powered vehicle ** Bicycle trailer, a wheeled frame for hitching to a bicycle to tow cargo or passengers ** Full-trailer ** Semi-trailer **Horse trailer ...

that have received the most views within 24 hours of release. Video views are generated from different online platforms such as

Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...

, iQIYI and

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

Top music videos

Out of the top ten most-viewed music videos, two artists have more than one video listed:

BTS BTS (), also known as the Bangtan Boys, is a South Korean boy band formed in 2010 and debuting in 2013 under Big Hit Entertainment. The septet—consisting of members Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook—co-writes and co-produ ...

has five and

Blackpink Blackpink (, commonly stylized in all caps or as BLɅϽKPIИK) is a South Korean girl group formed by YG Entertainment, consisting of members Jisoo, Jennie, Rosé, and Lisa. The group debuted in August 2016 with their single album ''Square ...

has three, not including one from Blackpink member

Lisa Lisa or LISA may refer to: People People with the mononym * Lisa Lisa (born 1967), American actress and lead singer of the Cult Jam * Lisa (Japanese musician, born 1974), stylized "LISA", Japanese singer and producer * Lisa Komine (born 1978), J ...

. In September 2019, YouTube changed their policy on video view counts and excluded paid advertising views from future 24-hour statistics.

Historical record holders

The following table lists the videos that held the record for YouTube's most-viewed music video in the first 24 hours, from January 2012 to the present.

Controversy

In July 2019, there was some controversy regarding the legitimacy of

's 24-hour records, after

Indian hip hop Indian hip hop is a genre of popular music developed in India. Desi hip hop is a term for music and culture which combines the influences of hip hop and the Indian subcontinent; the term desi referring to the South Asian diaspora. The term has al ...

rapper Badshah's song "Paagal" received 75million views in 24 hours, and surpassed the viewership record of "

Boy with Luv "Boy with Luv" ( Korean: 작은 것들을 위한 시; RR: ''Jag-eun geosdeul-eul wihan si'', "A Poem for Small Things") is a song recorded by South Korean boy band BTS, featuring American singer Halsey, as the lead single for their sixth exte ...

" by

K-pop K-pop (), short for Korean popular music, is a form of popular music originating in South Korea as part of South Korean culture. It includes styles and genres from around the world, such as pop, hip hop, R&B, experimental, rock, jazz, gos ...

group BTS and American singer Halsey. YouTube did not congratulate Badshah like it did for previous record holders and later released a statement that Badshah's record label,

Sony Music India Sony Music Entertainment India Pvt. Ltd. is the record label operated by Sony in Chennai, India. The company began operation in 1997, and it was the first record company in India to be 100% foreign-owned, with Sony being a Japanese corporatio ...

, had purchased advertisements from

Google Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. ...

and YouTube that embedded the video or directed fans to it in some way. It also emerged that this is a common practice in the global

music industry The music industry consists of the individuals and organizations that earn money by writing songs and musical compositions, creating and selling recorded music and sheet music, presenting concerts, as well as the organizations that aid, train, ...

, and similar methods had also been used by the record labels of previous record holders such as

Ariana Grande Ariana Grande-Butera ( ; born June 26, 1993) is an American singer, songwriter, and actress. Her four-octave vocal range has received critical acclaim, and her personal life has been the subject of widespread media attention. She has received ...

, Blackpink and

Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Her discography spans multiple genres, and her vivid songwriting—often inspired by her personal life—has received critical praise and wide media coverage. Bor ...

, thus casting doubt on some of the past 24-hour viewership records on YouTube. On September 13, 2019, YouTube announced that their charts will no longer include paid advertising views. In a statement to ''

Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...

'' the following day, the platform also confirmed that "Based on our long-time criteria, Badshah did not qualify for our 24 hour debut records list".

Top trailers

Walt Disney Studios has released seven of the ten most-viewed

movie trailers A trailer (also known as a preview, coming attraction or attraction video) is a commercial advertisement, originally for a feature film that is going to be exhibited in the future at a movie theater/cinema. It is a product of creative and tech ...

. Five are for films belonging to the

Marvel Cinematic Universe The Marvel Cinematic Universe (MCU) is an American media franchise and shared universe centered on a series of superhero films produced by Marvel Studios. The films are based on characters that appear in American comic books published by ...

, excluding '' Spider-Man: No Way Home'', which was released by

Sony Pictures Releasing Sony Pictures Entertainment Motion Picture Group (commonly known as Sony Pictures Motion Picture Group, formerly known as the Columbia TriStar Motion Picture Group until 2013, and abbreviated as SPMPG) is a division of Sony Pictures Entertainme ...

Historical record holders

The following table lists the videos that held the record for the most-viewed online trailers in the first 24 hours, from October 2012 to the present.

References

{{Most popular social media accounts Videos, online, most-viewed Video on demand Videos in the first 24 hours Lists of videos

Top videos

Top music videos

Historical record holders

Controversy

Top trailers

Historical record holders

See also

References