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The Lion Arts Centre, also known as Fowler's Lion Factory and Fowlers Building, with the main music venue within known as the Lion Arts Factory (formerly Fowler's Live), is a multi-purpose arts centre, including studios, galleries, music and performance centres, and offices in Adelaide, South Australia. It is situated on the corner of North Terrace and Morphett Street in Adelaide's West End, in a refurbished and repurposed factory once owned by wholesale grocers D. & J. Fowler Ltd. With its distinctive red brick federation-style architecture, the 1906 building designed by
Frank Counsell Francis Hedley Counsell FRAIA (14 May 1864 – 4 February 1933), always known as "Frank", was a South Australian architect known for pioneering use of reinforced concrete in the State. History Frank was born at Somerton, South Australia the thir ...
is state heritage-listed. After its use as a factory ceased, the building started being used as a performance space. It was known as the Living Arts Centre from about 1986 until 1992, during which time the building was renovated, converted and renamed to Lion Arts Centre.


History


The building

The Fowler's "Lion" Factory, with its distinctive parapet topped by a statue of a lion, was designed by architect Frank Counsell in federation style for D. & J. Fowler Ltd in 1906. The brickwork was built by W. Sander & Sons, while the lion statue took three months to be carved by a Melbourne stonemason, John Patrick Jackson. The building is noted for its high-quality brick detailing and the well-designed composition of the facade. The building was used for packaging Fowler's Lion brand of flour, and the (original and now restored) signage on the parapet still says 'Fowler's "Lion" Factory'. Fowler's wide range of Lion brand products, trademarked in 1886, were very popular. The original symmetrical shape of the facade was destroyed in 1966, when the eastern wing was demolished for the widening of Morphett Street and the construction of two new bridges across North Terrace and the River Torrens.


Conversion to arts use

D & J Fowler was only taken over by Southern Farmers Ltd in 1982-83, but the factory lay vacant from around the middle of the 20th century, until the space was revived in the 1970s as offices and performance space for the Adelaide Fringe Festival, which included live music and was known as the Fringe Club. In 1984, there was a Steering Committee appointed to investigate the feasibility of the Living Arts Centre, the precursor to the Lion Arts Centre, with the full conversion of the building planned in 1991. AusStage lists ten sources which list performances at the Living Arts Centre between February 1986 and February 1990 (and one in 1994, but this may be an anomaly). In 1992 the factory and surrounds was converted into an arts centre, henceforth known as the Lion Arts Centre, which became home to a variety of arts organisations. In 1988, a copy of the lion was installed on the parapet, the original having moved with D & J Fowler. The yellow material seen slurping over the wall from the roof would represent custard, signifying the shift from industrial-commercial use of the building to arts use. The Lion brand of custard powder is still on sale as at 2022 .


1992–present

After the creation of the Centre in 1992, its tenants moved in, including the Media Resource Centre, Leigh Warren & Dancers (now Dance Hub SA) and Craftsouth (formerly Craft Association of South Australia), a
not-for-profit A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...
supporting visual artists and designers. , the Lion Arts Centre accommodates the Media Resource Centre,
Nexus Arts Nexus Arts, formerly a collective known as the Multicultural Arts Workers Committee, then Nexus Multicultural Arts Centre, is a not-for-profit contemporary arts organisation and venue in Adelaide, South Australia. History Nexus began as an a ...
,
ACE Open ACE Open is a contemporary visual art organisation based in Adelaide, South Australia, established in 2017 after the Contemporary Art Centre of South Australia and the Australian Experimental Art Foundation (AEAF) were merged, creating a new org ...
galleries and studios, the State Theatre Company of South Australia offices and Guildhouse (formerly Craftsouth). The JamFactory and
Mercury Cinema Mercury CX, formerly Media Resource Centre (MRC), is a not-for-profit film and television training organisation based in the Lion Arts Centre on the corner of Morphett Street, Adelaide, Morphett Street and North Terrace, Adelaide, South Austral ...
are adjacent and sometimes regarded as part of the complex.


Music


Music House

In 2000–2001, Music House at the Lion Arts Centre was established, to provide in order to promote and develop the contemporary music industry in South Australia. It occupied Level 1 of the building until 2002.


Music SA

From sometime before 2007 until 2015, the not-for-profit training and music promotion organisation Music SA was located on Level 1, with the address given as "Fowlers Building" for some of that time.


Fowler's Live

On 4 July 2003, the music venue named Fowler's Live opened on the ground floor. It hosted a wide range of live music, including
The Bellrays The Bellrays (also capitalized as The BellRays) is an American rock group that combines garage rock and punk with soul music, founded in Riverside, California in 1990 by vocalist Lisa Kekaula and guitarist Bob Vennum. They have been with severa ...
,
Paul Dempsey Paul Anthony Dempsey (born 25 May 1976) is an Australian musician. He is best known as the lead singer, guitarist and principal lyricist of rock group Something for Kate. Dempsey released his debut solo album, '' Everything Is True'', on 20 Au ...
,
Ben Kweller Benjamin Lev Kweller (born June 16, 1981) is an American singer, songwriter and multi-instrumentalist. A former member of Radish, Kweller has released six solo albums and appeared on several collaborations. Early life Ben Kweller was born in Sa ...
, and
Sonic Youth Sonic Youth was an American rock band based in New York City, formed in 1981. Founding members Thurston Moore (guitar, vocals), Kim Gordon (bass, vocals, guitar) and Lee Ranaldo (guitar, vocals) remained together for the entire history of the b ...
. The
Fowler's Live Music Awards The South Australian Music Awards, also known as SA Music Awards, commonly SAM Awards, formerly Fowler's Live Music Awards (FLMA), are annual awards that exist to recognise, promote and celebrate excellence in the South Australian contemporary mu ...
ran from 2012 to 2014, before being rebranded as the
South Australian Music Awards The South Australian Music Awards, also known as SA Music Awards, commonly SAM Awards, formerly Fowler's Live Music Awards (FLMA), are annual awards that exist to recognise, promote and celebrate excellence in the South Australian contemporary mu ...
in 2015. The lease ended and Fowler's Live closed at the end of 2018.


Lion Arts Factory

With a tender process selecting the new lessees of the venue in August 2018, Ross Osmon and Craig Lock from Five Four Entertainment and Hugo Pedler from West Oak Hotel, along with design collaborators Sam, Simon and Tim Pearce of Frame Creative, put together a pitch and won the lease to start operating from 1 January 2019, under the name Lion Arts Factory. After a major renovation in January 2019, the ground floor,
basement A basement or cellar is one or more floors of a building that are completely or partly below the ground floor. It generally is used as a utility space for a building, where such items as the furnace, water heater, breaker panel or fuse box, ...
and
mezzanine A mezzanine (; or in Italian language, Italian, a ''mezzanino'') is an intermediate floor in a building which is partly open to the double-height ceilinged floor below, or which does not extend over the whole floorspace of the building, a loft ...
are occupied by The Lion Arts Factory, a live music venue. Previously boarded windows had been opened up to let light in, paint stripped off the red brick walls, the main stage extended to and the mezzanine reopened. Downstairs is the Coopers Green Room, with
chesterfield sofa A couch, also known as a sofa, settee, or chesterfield, is a cushioned item of furniture for seating multiple people (although it is not uncommon for a single person to use a couch alone). It is commonly found in the form of a bench with up ...
s. The emphasis is on live music, but management is also keen to host other forms of
performing arts The performing arts are arts such as music, dance, and drama which are performed for an audience. They are different from the visual arts, which are the use of paint, canvas or various materials to create physical or static art objects. Perform ...
, in particular theatre and comedy. All genres of music – heavy metal, rock and goth, punk, electric, hip-hop,
house A house is a single-unit residential building. It may range in complexity from a rudimentary hut to a complex structure of wood, masonry, concrete or other material, outfitted with plumbing, electrical, and heating, ventilation, and air condi ...
and others - are featured. Capacity is 500 and the venue opens until 5am on weekends. The venue hosted
Adelaide Fringe The Adelaide Fringe, formerly Adelaide Fringe Festival, is the world's second-largest annual arts festival (after the Edinburgh Festival Fringe), held in the South Australian capital of Adelaide. Between mid-February and mid-March each year, i ...
performances from 2020. The venue won the
South Australian Music Awards The South Australian Music Awards, also known as SA Music Awards, commonly SAM Awards, formerly Fowler's Live Music Awards (FLMA), are annual awards that exist to recognise, promote and celebrate excellence in the South Australian contemporary mu ...
' Best Venue award for two years in a row, and contributes around to the local economy annually. Along with all live music venues, the Lion Arts Factory has been badly impacted by the COVID-19 pandemic in Australia, losing over 250 shows as of October 2021. The co-owners of the venue and Five Four Entertainment have asked for financial assistance from the
state government A state government is the government that controls a subdivision of a country in a federal form of government, which shares political power with the federal or national government. A state government may have some level of political autonomy, or ...
, and a five-year extension of their lease, to keep their businesses from ruin.


Footnotes


References


Further reading

* − Blog with interesting history of D. & J. Fowler, including photos.


External links

*{{cite web, url=https://www.ausstage.edu.au/pages/venue/2955, website=AusStage: The Australian Live Performance Database, title=Lion Arts Centre Arts organisations based in Australia