Leland Corporation
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The Leland Corporation was a manufacturer of several
arcade video game An arcade video game takes player input from its controls, processes it through electrical or computerized components, and displays output to an electronic monitor or similar display. Most arcade video games are coin-operated, housed in an arc ...
s in the 1980s and early 1990s. The company was formed when
Tradewest Tradewest was an American video game company based in Corsicana, Texas that produced numerous games in the 1980s and early 1990s. The company was the publisher of the '' Battletoads'' and '' Double Dragon'' series in North America and the PAL regi ...
purchased the ailing Cinematronics in 1987. Notable among these were Quarterback (1987) and John Elway's Quarterback (1989), '' Dragon's Lair II: Time Warp'' (1991), and ''
Ivan 'Ironman' Stewart's Super Off Road ''Ivan "Ironman" Stewart's Super Off Road'' is an arcade video game released in 1989 by Leland Corporation. The game was designed and managed by John Morgan who was also lead programmer, and endorsed by professional off-road racer Ivan Stewart ...
'', which spawned an expansion and two sequels at Leland's successor company Midway Games (''
Off Road Challenge ''Off Road Challenge'' is a video game developed and published by Midway Games. The game was originally released in 1997 for arcades using the Midway V Unit hardware. It is part of the ''Off Road'' series which began with ''Ivan 'Ironman' Stewar ...
'' and '' Offroad Thunder''). John Rowe, (co-founder and President of Tradewest) became the President of the new Leland Corporation and guided the reorganization and technology evolution which led to a number of popular video games which were positioned to transition into the new market of home systems including the
NES The Nintendo Entertainment System (NES) is an 8-bit third-generation home video game console produced by Nintendo. It was first released in Japan in 1983 as the commonly known as the The NES, a redesigned version, was released in American ...
,
Game Boy The is an 8-bit fourth generation handheld game console developed and manufactured by Nintendo. It was first released in Japan on April 21, 1989, in North America later the same year, and in Europe in late 1990. It was designed by the same t ...
and Sega Genesis. During the early 1990s, they developed home console titles under the brand name Leland Interactive Media. Leland was itself purchased in 1994 by
WMS Industries WMS Industries, Inc. was an American electronic gaming and amusement manufacturer in Enterprise, Nevada. It was merged into Scientific Games in 2016. WMS's predecessor was the Williams Manufacturing Company, founded in 1943 by Harry E. Willia ...
. At this point the Leland and Tradewest brands were phased out but much of the staff and all of the facilities continued to be used by WMS and later Midway Games, becoming Midway Games San Diego, which later became THQ San Diego. John Rowe became the vice-chairman and director of product development for the new company.


External links


Leland Corporation profile
from MobyGames Video game companies of the United States Companies based in El Cajon, California {{US-videogame-company-stub