Lego ''Scooby-Doo'' (also referred to as ''Lego Scooby-Doo!'') was a

Lego theme A Lego theme is a product line of Lego construction toys produced by The Lego Group based on a central concept. Before 1978, Lego produced several construction sets with common themes, but they were not necessarily branded as part of a single se ...

based on the ''Scooby-Doo'' franchise. It is licensed from

Warner Bros. Animation Warner Bros. Animation Inc. is an American animation studio which is part of the Warner Bros. Television Studios division of Warner Bros., a flagship of Warner Bros. Discovery. As the successor to Warner Bros. Cartoons, which was active from 1 ...

and

Hanna-Barbera Hanna-Barbera Cartoons, Inc. ( ) was an American animation studio and production company which was active from 1957 to 2001. It was founded on July 7, 1957, by William Hanna and Joseph Barbera following the decision of Metro-Goldwyn-Mayer to c ...

. The theme was first introduced in August 2015. The toy line was accompanied by several shorts, a television special and films based on ''Lego Scooby-Doo''. The Lego Scooby-Doo theme was discontinued by the end of 2017.

Overview

''Lego Scooby-Doo'' was based on the ''

Scooby-Doo ''Scooby-Doo'' is an American animation, animated media franchise based on an animated television series launched in 1969 and continued through several derivative List of Scooby-Doo media, media. Writers Joe Ruby and Ken Spears created the orig ...

'' franchise. The product line focuses on

and the four teenage members of Mystery, Inc. —

Fred Fred may refer to: People * Fred (name), including a list of people and characters with the name Mononym * Fred (cartoonist) (1931–2013), pen name of Fred Othon Aristidès, French * Fred (footballer, born 1949) (1949–2022), Frederico Ro ...

Shaggy Shaggy may refer to: People *Shaggy (musician) (born 1968), Jamaican American reggae rapper and singer *Shaggy 2 Dope, half of the hip hop, horrorcore band Insane Clown Posse *Shaggy Flores (born 1973), Nuyorican poet, writer and African diaspora ...

Daphne Daphne (; ; el, Δάφνη, , ), a minor figure in Greek mythology, is a naiad, a variety of female nymph associated with fountains, wells, springs, streams, brooks and other bodies of freshwater. There are several versions of the myth in whi ...

and Velma — arriving at a location in the Mystery Machine, a van painted with

psychedelic color Psychedelic art (also known as psychedelia) is art, graphics or visual displays related to or inspired by psychedelic experiences and hallucinations known to follow the ingestion of psychedelic drugs such as LSD, psilocybin, and DMT. The word "ps ...

s and

flower power Flower power was a slogan used during the late 1960s and early 1970s as a symbol of passive resistance and nonviolence. It is rooted in the opposition movement to the Vietnam War. The expression was coined by the American Beat poet Allen Ginsber ...

imagery. Encountering a ghost, monster, or other ostensibly supernatural creature terrorizing the local populace, they decide to investigate. The kids split up to look for clues and suspects while being chased at turns by the monster. Eventually, the kids come to realize the ghost and other paranormal activity is actually an elaborate hoax, and—often with the help of a

Rube Goldberg Reuben Garrett Lucius Goldberg (July 4, 1883 – December 7, 1970), known best as Rube Goldberg, was an American cartoonist, sculptor, author, engineer, and inventor. Goldberg is best known for his popular cartoons depicting complicated gadge ...

-like trap designed by Fred—they capture the villain and unmask him. Revealed as a flesh and blood crook trying to cover up crimes by using the ghost story and costume, the criminal is arrested and taken to jail, often with the catchphrase "if it weren't for those pesky kids". ''Lego Scooby-Doo'' aimed to recreate the main characters in Lego form, including Scooby-Doo, Shaggy Rogers, Fred Jones, Daphne Blake and Velma Dinkley.

Development

''Lego Scooby-Doo'' was another license acquisition following other Lego product lines such as

Lego Star Wars Lego ''Star Wars'' is a Lego theme that incorporates the '' Star Wars'' saga and franchise. Originally it was only licensed from 1999 to 2008, but The Lego Group extended the license with Lucasfilm, first until 2011, then until 2016, then ag ...

Lego Super Heroes Lego Super Heroes is a theme and product range of the Lego construction toy, introduced in 2011. The line features DC Comics, Marvel Comics, and Pixar's The Incredibles franchises. Lego Batman existed as its own franchise from 2006 to 2008 befo ...

, Lego Ghostbusters and

Lego Monster Fighters Lego Monster Fighters was a List of Lego themes, Lego theme based on Universal Classic Monsters, Universal Studios Monsters from the horror fiction genre. The Monster Fighters fight against the Lord Vampyre's monsters while collecting the Moonston ...

. The theme aimed to bring the animated franchise to life in Lego form. Jill Wilfert, Vice President for global licensing and entertainment stated that the ''Scooby-Doo'' franchise had "global reach, great characters and stories and inherent building and role play opportunities". The deal with

aimed to appeal to collectors and parents with strong childhood nostalgia. The deal included a toy line and a 22-minute animated special.

Launch

In 2015, ''Lego Scooby-Doo'' theme was launched at the British Toy and Hobby Association Toy Fair in August 2015. As part of the marketing campaign,

The Lego Group Lego A/S (trade name: The Lego Group) is a Danish toy production company based in Billund, Denmark. It manufactures Lego-brand toys, consisting mostly of interlocking plastic bricks. The Lego Group has also built several amusement parks aroun ...

released five toy sets based on the ''Scooby-Doo'' franchise. Each set featured different haunted buildings and vehicles. Minifigures were released as well, including Scooby-Doo, Shaggy Rogers, Fred Jones, Daphne Blake and Velma Dinkley. Several villains, including

Black Knight The black knight is a literary stock character who masks his identity and that of his liege by not displaying heraldry. Black knights are usually portrayed as villainous figures who use this anonymity for misdeeds. They are often contrasted with t ...

/ Mr. Wickles,

Mummy A mummy is a dead human or an animal whose soft tissues and organs have been preserved by either intentional or accidental exposure to chemicals, extreme cold, very low humidity, or lack of air, so that the recovered body does not decay fu ...

/ Dr. Najib,

Ghost A ghost is the soul or spirit of a dead person or animal that is believed to be able to appear to the living. In ghostlore, descriptions of ghosts vary widely from an invisible presence to translucent or barely visible wispy shapes, to rea ...

/ Bluestone the Great,

Headless Horseman The Headless Horseman is a mythical figure who has appeared in folklore around the world since the Middle Ages. The figure is traditionally depicted as a rider upon horseback who is missing his head. Description Depending on the legend, the Hor ...

/ Elwood Crane,

Lighthouse Keeper A lighthouse keeper or lightkeeper is a person responsible for tending and caring for a lighthouse, particularly the light and lens in the days when oil lamps and clockwork mechanisms were used. Lighthouse keepers were sometimes referred to as ...

/ Verona Dempsey, Swamp Creature / Mr. Brown and

Vampire A vampire is a mythical creature that subsists by feeding on the Vitalism, vital essence (generally in the form of blood) of the living. In European folklore, vampires are undead, undead creatures that often visited loved ones and caused mi ...

/ Big Bob Oakley to revealed the culprits in the back of its heads except the

Zombie A zombie (Haitian French: , ht, zonbi) is a mythological undead corporeal revenant created through the reanimation of a corpse. Zombies are most commonly found in horror and fantasy genre works. The term comes from Haitian folklore, in whic ...

/ Zeke. In addition, ''Lego Scooby-Doo Mystery Tour'', a multi-city mall tour was launched on 19 September until 31 October 2017 to celebrate the released of ''Lego Scooby-Doo'' toy sets. It also included life-size Lego models of Scooby-Doo, Shaggy, Velma, Daphne, Fred and the Mystery Machine in each city.

Characters

: He is a male

Great Dane The Great Dane is a large sized dog breed originating from Germany. The Great Dane descends from hunting dogs from the Middle Ages used to hunt wild boar and deer, and as guardians of German nobility. It is one of the largest breeds in the world ...

and lifelong companion of amateur detective

Shaggy Rogers Norville "Shaggy" Rogers is a fictional character and one of the main characters in the ''Scooby-Doo'' franchise. He is generally depicted as an amateur detective, cowardly, lazy, and the long-time best friend of his equally cowardly dog, Sco ...

, with whom he shares many personality traits. He features a mix of both canine and human behaviors (reminiscent of other

talking animal A talking animal or speaking animal is any non-human animal that can produce sounds or gestures resembling those of a human language. Several species or groups of animals have developed forms of communication which superficially resemble verbal ...

s in Hanna-Barbera's series), and is treated by his friends more or less as an equal. He speaks in a slurred, dog-like voice. His

catchphrase A catchphrase (alternatively spelled catch phrase) is a phrase or expression recognized by its repeated utterance. Such phrases often originate in popular culture and in the arts, and typically spread through word of mouth and a variety of mass ...

is "Scooby-Dooby-Doo!". Voiced by

Frank Welker Franklin Wendell Welker (born March 12, 1946) is an American voice actor. He began his career in the 1960s, and holds over 860 film, television, and video game credits as of 2022, making him one of the most prolific voice actors of all time. With ...

. *

: He is a cowardly

slacker A slacker is someone who habitually avoids work or lacks work ethic. Origin According to different sources, the term ''slacker'' dates back to about 1790 or 1898. "Slacker" gained some recognition during the British Gezira Scheme in the early t ...

and the long-time best friend of his equally cowardly

. Like Scooby-Doo, Shaggy is more interested in eating than solving mysteries. Voiced by

Matthew Lillard Matthew Lyn Lillard (born January 24, 1970) is an American actor. His early film work includes Chip Sutphin in ''Serial Mom'' (1994), Emmanuel "Cereal Killer" Goldstein in ''Hackers'' (1995), Stu Macher in ''Scream'' (1996), Stevo in ''SLC Punk ...

. * Fred Jones: He is about a quartet of teenage mystery solvers and their

companion,

. Voiced by

. *

Daphne Blake Daphne Blake is a fictional character in the ''Scooby-Doo'' franchise. Daphne, depicted as coming from a wealthy family, is noted for her beauty, orange hair, lavender heels, fashion sense, and her knack for getting into danger, hence the nickna ...

: She is depicted as coming from a wealthy family, is noted for her

orange hair Red hair (also known as orange hair and ginger hair) is a hair color found in one to two percent of the human population, appearing with greater frequency (two to six percent) among people of Northern or Northwestern European ancestry and l ...

, lavender heels,

fashion sense Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...

, and her knack for getting into danger, hence the nickname "Danger Prone Daphne". Voiced by

Grey Griffin Grey DeLisle (; born Erin Grey Van Oosbree; August 24, 1973), sometimes credited as Grey Griffin, is an American voice actress, comedian and singer-songwriter. DeLisle is known for various roles in animated productions and video games. On Sept ...

. *

Velma Dinkley Velma Dinkley is a fictional character in the ''Scooby-Doo'' franchise. She is usually seen wearing a baggy orange turtleneck sweater, a short pink pleated skirt (or in later episodes an A-line skirt, or sometimes shorts), knee socks, Mary Jane ...

: She is the brains of the team ''Mystery Incorporated''. Voiced by

Kate Micucci Kate Micucci ( ; born March 31, 1980) is an American actress, comedian and musician who is half of the musical comedy duo Garfunkel and Oates. Some of her roles include Stephanie Gooch in '' Scrubs'', Ally in '' 'Til Death'', Shelley in ''Raisin ...

Construction sets

According to

Bricklink Lego A/S (trade name: The Lego Group) is a Danish toy production company based in Billund, Denmark. It manufactures Lego-brand toys, consisting mostly of interlocking plastic bricks. The Lego Group has also built several amusement parks aroun ...

, The Lego Group released a total of 5 Lego sets and promotional polybag as part of ''Lego Scooby-Doo'' theme. It was discontinued by the end of 2017. In 2015,

announced a partnership with Warner Bros. Consumer Products to create a licensing and merchandising programme based on ''Scooby-Doo'' franchise, which was released on 1 August 2015. The partnership included the release of the five sets based on the ''

'' franchise. The five Lego sets being released were Mummy Museum Mystery (set number: 75900), Mystery Plane Adventures (set number: 75901), The Mystery Machine (set number: 75902), Haunted Lighthouse (set number: 75903) and Mystery Mansion (set number: 75904). Each of the sets featured the main characters, named Scooby-Doo, Shaggy, Fred, Daphne and Velma. The sets were designed primarily for children aged 5 to 12 years old. In 2016, ''

Lego Scooby-Doo! Haunted Hollywood ''Lego Scooby-Doo! Haunted Hollywood ''is a 2016 computer-animated comedy mystery film. It is the twenty-sixth entry in the direct-to-video series of ''Scooby-Doo'' films, and the first based on the Scooby-Doo brand of Lego. The first trailer was ...

'' was released on

DVD The DVD (common abbreviation for Digital Video Disc or Digital Versatile Disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any kin ...

and also included

Lego minifigure A Lego minifigure, commonly referred to as a minifig, is a small plastic articulated figurine produced by Danish toy manufacturer The Lego Group. They were first produced in 1978 and have been a success, with over 4 billion produced worldwide as ...

as a free gift on 10 May 2016.

Mummy Museum Mystery

Mummy Museum Mystery (set number: 75900) was released on 1 August 2015. The set consists of 110 pieces with 3 minifigures. Mummy Museum included an opening golden

sarcophagus A sarcophagus (plural sarcophagi or sarcophaguses) is a box-like funeral receptacle for a corpse, most commonly carved in stone, and usually displayed above ground, though it may also be buried. The word ''sarcophagus'' comes from the Greek ...

and variety of accessories. The set included

s of Scooby-Doo, Shaggy and Mummy / Dr. Najib.

Mystery Plane Adventures

Mystery Plane Adventures (set number: 75901) was released on 1 August 2015. The set consists of 128 pieces with 3 minifigures. The Mystery Plane included a cockpit for Shaggy and Scooby-Doo. It also included Headless Horseman's sword, a horse and variety of accessories. The set included Lego minifigures of Scooby-Doo, Shaggy and Headless Horseman / Elwood Crane.

The Mystery Machine

The Mystery Machine (set number: 75902) was released on 1 August 2015. The set consists of 301 pieces with 4 minifigures. The Mystery Machine included a driver's cabin with steering wheel, a removable roof and 2 sits for Shaggy and Fred. The Mystery Machine can store all the variety of accessories. Spooky tree included adjustable branches and a hidden gem. The set included Lego minifigures of Fred, Shaggy, Zombie / Zeke and Scooby-Doo.

Haunted Lighthouse

Haunted Lighthouse (set number: 75903) was released on 1 August 2015. The set consists of 437 pieces with 5 minifigures. Haunted Lighthouse included a balcony, secret skull compartment and underwater rock caves, prison, kitchen with stove and pan and speedboat. The set included Lego minifigures of Shaggy, Daphne, Lighthouse Keeper / Verona Dempsey, Swamp Monster / Mr Brown and Scooby-Doo.

Mystery Mansion

Mystery Mansion (set number: 75904) was released on 1 August 2015. The largest set consists of 860 pieces with 7 minifigures. Mystery Mansion included a clock tower, a greenhouse with a

man-eating plant A man-eating plant is a legendary carnivorous plant large enough to kill and consume a human or other large animal. Various such myths and fictional tales exist around the world. The Madagascar tree The earliest known report of a man-eating plan ...

(Venus flytrap),

pumpkin A pumpkin is a vernacular term for mature winter squash of species and varieties in the genus ''Cucurbita'' that has culinary and cultural significance but no agreed upon botanical or scientific meaning. The term ''pumpkin'' is sometimes use ...

s, and a kitchen with variety of accessories. Motorbike included a sidecar. The set included Lego minifigures of Shaggy, Velma, Daphne, Vampire / Bob Oakley, Ghost / Bluestone the Great, Black Knight / Mr. Wickles and Scooby-Doo.

Scooby-Doo

Scooby-Doo (set number: 30601) was released on 10 May 2016 as a free gift for qualify purchase of ''Lego Scooby-Doo! Haunted Hollywood'' DVD. The polybag set consists of 2 pieces, an exclusive Scooby-Doo minifigure. The polybag set was released after the 5 main sets of 2015.

Web shorts

The 17 web shorts have been released on

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

for the Lego Scooby-Doo theme.

TV specials and films

''Lego Scooby-Doo! Knight Time Terror'' (2015)

''Lego Scooby-Doo: Knight Time Terror'' (also known as ''Scooby-Doo! Knight Time Terror'') is a 2015

direct-to-video Direct-to-video or straight-to-video refers to the release of a film, TV series, short or special to the public immediately on home video formats rather than an initial theatrical release or television premiere. This distribution strategy was p ...

computer-animated Computer animation is the process used for digitally generating animations. The more general term computer-generated imagery (CGI) encompasses both static scenes ( still images) and dynamic images (moving images), while computer animation refe ...

comedy Comedy is a genre of fiction that consists of discourses or works intended to be humorous or amusing by inducing laughter, especially in theatre, film, stand-up comedy, television, radio, books, or any other entertainment medium. The term o ...

film and television movie special in

Lego Lego ( , ; stylized as LEGO) is a line of plastic construction toys that are manufactured by The Lego Group, a privately held company based in Billund, Denmark. The company's flagship product, Lego, consists of variously colored interlocking ...

animation. It is the twenty-fifth entry in the

series of Scooby-Doo films, the first based on the Scooby-Doo brand of

LEGO Lego ( , ; stylized as LEGO) is a line of plastic construction toys that are manufactured by The Lego Group, a privately held company based in Billund, Denmark. The company's flagship product, Lego, consists of variously colored interlocking ...

, and based upon the ''

Saturday morning cartoon "Saturday-morning cartoon" is a colloquial term for the original animated series programming that was typically scheduled on Saturday and Sunday mornings in the United States on the "Big Three" television networks. The genre's popularity had a br ...

s. It was created to promote the new ''Scooby-Doo'' Lego sets, which aired on

Cartoon Network Cartoon Network (often abbreviated as CN) is an American cable television channel owned by Warner Bros. Discovery. It is a part of The Cartoon Network, Inc., a division that also has the broadcasting and production activities of Boomerang, Car ...

on November 25, 2015. Also made its global debut on

Teletoon Teletoon (stylized as TELETOON) is a Canadian English-language specialty channel owned by Teletoon Canada, Inc., a subsidiary of Corus Entertainment. Its name is a portmanteau of "television" and " cartoon". The channel primarily broadcasts ...

in Canada on October 2, 2015. The special premiered on Boomerang channels in the United Kingdom and Ireland in late October 2015 and debuted in

Australia and New Zealand Australasia is a region that comprises Australia, New Zealand and some neighbouring islands in the Pacific Ocean. The term is used in a number of different contexts, including geopolitically, physiogeographically, philologically, and ecologica ...

on January 26, 2016.

''Lego Scooby-Doo! Haunted Hollywood'' (2016)

''Lego Scooby-Doo! Haunted Hollywood '' is a 2016

direct-to-DVD Direct-to-video or straight-to-video refers to the release of a film, TV series, short or special to the public immediately on home video formats rather than an initial theatrical release or television premiere. This distribution strategy was p ...

film. It is the twenty-sixth entry in the

series of

films, and the second based on the Scooby-Doo brand of

. The first trailer was released on February 23. The film was released on DVD, Blu-ray and digitally on May 10. This is the first non-TV Scooby-Doo themed production to feature

as the voice of

, following

Mindy Cohn Mindy Cohn (born May 20, 1966) is an American actress, who appeared on VH1's List of "100 Greatest Kid Stars". She starred as Natalie Green in the sitcom '' The Facts of Life'' from 1979 to 1988, and is known for voicing Velma Dinkley in the ''Sc ...

's retirement from the role in 2015, with Micucci having assumed the role in ''

Be Cool, Scooby-Doo! ''Be Cool, Scooby-Doo!'' is an American animated television series produced by Warner Bros. Animation as the twelfth incarnation of Hanna-Barbera's ''Scooby-Doo'' animated series. In the show, the ''Scooby-Doo'' gang decide to travel during their ...

'' the same year.

''Lego Scooby-Doo! Blowout Beach Bash'' (2017)

''Lego Scooby-Doo! Blowout Beach Bash '' is a 2017

film, and the twenty-ninth entry in the

series of

films, as well as the third in the series to be based on the Scooby-Doo brand of

. It was released digitally on July 11, 2017, and on

and

Blu-ray The Blu-ray Disc (BD), often known simply as Blu-ray, is a digital optical disc data storage format. It was invented and developed in 2005 and released on June 20, 2006 worldwide. It is designed to supersede the DVD format, and capable of sto ...

on July 25, 2017.

Video game and app

''Lego Dimensions''

The crossover

toys-to-life Toys-to-life is a video game feature using physical figurines or action figures to interact within the game. These toys use a near field communication (NFC), radio frequency identification (RFID), or image recognition Computer vision is an int ...

game ''Lego Dimensions'' developed by

Traveller's Tales Traveller's Tales is a British video game developer and a subsidiary of TT Games. Traveller's Tales was founded in 1989 by Jon Burton and Andy Ingram. Initially a small company focused on its own content, it grew in profile through developing ...

features content based on the original ''Scooby-Doo''. A "team pack" includes an additional level that recreates the events of the original film and adds Scooby-Doo and Shaggy as a playable characters.

''Lego Scooby-Doo: Escape from Haunted Isle''

An app titled Lego Scooby-Doo: Escape from Haunted Isle was based on ''

Scooby-Doo! ''Scooby-Doo'' is an American animated media franchise based on an animated television series launched in 1969 and continued through several derivative media. Writers Joe Ruby and Ken Spears created the original series, ''Scooby-Doo, Where Are ...

'', Warner Bros. Interactive Entertainment released the side-scrolling

action Action may refer to: * Action (narrative), a literary mode * Action fiction, a type of genre fiction * Action game, a genre of video game Film * Action film, a genre of film * ''Action'' (1921 film), a film by John Ford * ''Action'' (1980 fil ...

platformers A platform game (often simplified as platformer and sometimes called a jump 'n' run game) is a sub-genre of action video games in which the core objective is to move the player character between points in an environment. Platform games are charac ...

on 3 October 2015. It was released for

Android Android may refer to: Science and technology * Android (robot), a humanoid robot or synthetic organism designed to imitate a human * Android (operating system), Google's mobile operating system ** Bugdroid, a Google mascot sometimes referred to ...

and

iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...

Other media

Lego Ideas

A project based on Mystery Machine was uploaded to the Lego Ideas site on December 23, 2020, and it was created by Let Them Fly. The project reached 10,000 supporters in around seven months; unfortunately,

did not approve it. The project is based on Mystery Machine from the ''Scooby-Doo'' franchise.

Notes

References

External links

* {{Warner Bros. animation and comics

* Products introduced in 2015

Hanna-Barbera Products and services discontinued in 2017