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Lee Sherman Dreyfus (pronounced ; June 20, 1926 – January 2, 2008) was an American educator and politician. A member of the Republican Party, he served as the 40th
Governor of Wisconsin The governor of Wisconsin is the head of government of Wisconsin and the commander-in-chief of the state's army and air forces. The governor has a duty to enforce state laws, and the power to either approve or veto bills passed by the Wiscons ...
from January 4, 1979 to January 3, 1983. Dreyfus is a 33rd degree Mason in the Scottish Rite. Prior to his election, he was the Chancellor of the
University of Wisconsin–Stevens Point The University of Wisconsin–Stevens Point (UW–Stevens Point or UWSP) is a public university in Stevens Point, Wisconsin. It is part of the University of Wisconsin System and grants associate, baccalaureate, and master's degrees, as well as ...
.


Early life

Dreyfus was born and raised in
Milwaukee Milwaukee ( ), officially the City of Milwaukee, is both the most populous and most densely populated city in the U.S. state of Wisconsin and the county seat of Milwaukee County. With a population of 577,222 at the 2020 census, Milwaukee is ...
, the son of Clare (Bluett) and Woods Orlow Dreyfus. He attended Washington High School. His parents were active in the community and his father was an on-air personality for WISN radio (Young Lee was featured several times as a young actor and singer on the station). Dreyfus' mother was a longtime member of the Milwaukee School Board, serving for 25 years. Dreyfus enlisted in the
United States Navy The United States Navy (USN) is the maritime service branch of the United States Armed Forces and one of the eight uniformed services of the United States. It is the largest and most powerful navy in the world, with the estimated tonnage ...
after high school, where he learned to be an electronics technician and worked on radar repair. He was sent to the Pacific during World War II and stayed there until the war was over. After the war, he enrolled at what is now the
University of Wisconsin–Madison A university () is an educational institution, institution of higher education, higher (or Tertiary education, tertiary) education and research which awards academic degrees in several Discipline (academia), academic disciplines. Universities ty ...
under the
GI Bill The Servicemen's Readjustment Act of 1944, commonly known as the G.I. Bill, was a law that provided a range of benefits for some of the returning World War II veterans (commonly referred to as G.I.s). The original G.I. Bill expired in 1956, bu ...
. During this time, he met Joyce Unke, whom he married in 1947. That same year, he became a member of the
Kappa Sigma Kappa Sigma (), commonly known as Kappa Sig, is an American collegiate social fraternity founded at the University of Virginia in 1869. Kappa Sigma is one of the five largest international fraternities with currently 318 active chapters and colo ...
fraternity. Dreyfus earned a bachelor's degree in 1949, a master's degree in 1952 and a doctorate in communication in 1957.Amy Rabideau Silvers.
Lee S. Dreyfus: 1926-2008; He made red vest, leadership his style
. ''Milwaukee Journal Sentinel'', January 3, 2008.


Career


Academic career

Dreyfus went on to
Wayne State University Wayne State University (WSU) is a public research university in Detroit, Michigan. It is Michigan's third-largest university. Founded in 1868, Wayne State consists of 13 schools and colleges offering approximately 350 programs to nearly 25,000 ...
in Detroit, where he became general manager of the radio station and helped develop Wayne State's mass communications department. In 1962, he returned to Madison as manager of WHA-TV, and a professor of speech and broadcasting. In 1967, Dreyfus became the president of what was known as Wisconsin State University-Stevens Point. In 1972, he became chancellor of the university, which was merged into the University of Wisconsin System and renamed
University of Wisconsin–Stevens Point The University of Wisconsin–Stevens Point (UW–Stevens Point or UWSP) is a public university in Stevens Point, Wisconsin. It is part of the University of Wisconsin System and grants associate, baccalaureate, and master's degrees, as well as ...
. Dreyfus made a point of being accessible to students, often stopping at local bars to chat with them. It was during that era that he adopted the trademark red vest as university chancellor in order to be recognizable and accessible to students on campus. He was not always popular with students, particularly during the
Vietnam War The Vietnam War (also known by #Names, other names) was a conflict in Vietnam, Laos, and Cambodia from 1 November 1955 to the fall of Saigon on 30 April 1975. It was the second of the Indochina Wars and was officially fought between North Vie ...
. Many students viewed the existence of an
ROTC The Reserve Officers' Training Corps (ROTC ( or )) is a group of college- and university-based officer-training programs for training commissioned officers of the United States Armed Forces. Overview While ROTC graduate officers serve in all ...
unit on campus as an endorsement of the U.S. military action. But Dreyfus argued that ROTC should be viewed as the presence of the university in the military instead of the presence of the military in the university.


Political career

A life-changing event for Dreyfus came in 1975 when he travelled to
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as a representative of American colleges and universities, and became convinced of the danger of a one-party system. "That trip convinced me that the one-party system, whether it's a
Marxist Marxism is a Left-wing politics, left-wing to Far-left politics, far-left method of socioeconomic analysis that uses a Materialism, materialist interpretation of historical development, better known as historical materialism, to understand S ...
or a
capitalist system Capitalism is an economic system based on the private ownership of the means of production and their operation for profit. Central characteristics of capitalism include capital accumulation, competitive markets, price system, private pr ...
or a military system ... is not in the best interests of the people," he once said. Since Dreyfus was not a member of either major party until December 1977, he joined the Republican Party as a first step in what would become his candidacy for the governorship in 1978. He regarded this as a rescue mission, because he felt the Republicans were on the verge of becoming a permanent minority party in what had once been a predominantly Republican state. The following year, he launched an unconventional, populist campaign for governor, and traveled the state in a painted school bus (affectionately dubbed "The Red Vest Whistle Stop Special"). Dreyfus caught the attention of the Wisconsin media and began connecting with voters throughout the state. The state GOP didn't want Dreyfus to win the nomination, and it endorsed then-U.S. Rep. Bob Kasten in the primary. Party backing came with financial support that usually sealed the nomination, but Dreyfus was undeterred. An effective public speaker during the campaign, Dreyfus's most memorable quip was that states should be sovereign in most areas of law-making and that the federal government's role should be limited to only three things: "defending our shores, delivering our mail and staying the hell out of our lives." Another memorable line was: "Madison, Wisconsin is 30 square miles surrounded by reality." With only $100,000 to spend in the primary contest, Dreyfus criss-crossed the state in his unreliable red school bus, which featured a student band, gaining free media attention to make up for the TV ads he couldn't afford to buy. Dreyfus continued to wear his trademark red vest during the campaign. This campaign was later chronicled in a book ''Let The People Decide'' written by William Kraus, who was the chairman of this campaign where, as he said, "We did everything wrong, and everything worked." Dreyfus beat Kasten in the September GOP primary, and went on to defeat then-incumbent Acting Governor Martin Schreiber, a Democrat, with about 55 percent of the vote. He became the state's 40th governor.Mark Pitsch and Jason Stein.
Former Gov. Dreyfus dies, remembered as maverick
. ''Wisconsin State Journal'', January 4, 2008.


Accomplishments in office

Dreyfus' style was often referred to as " Republicrat". Fiscally, Dreyfus was conservative and focused on the benefits of tax cuts and reduced size of government (echoing the
Reagan Ronald Wilson Reagan ( ; February 6, 1911June 5, 2004) was an American politician, actor, and union leader who served as the 40th president of the United States from 1981 to 1989. He also served as the 33rd governor of California from 1967 ...
conservative movement at the time). He capitalized on voters' dissatisfaction with the state's higher-than-average income tax rates, as well as general unhappiness with high inflation, high interest rates, and increasing unemployment during the
Carter administration Jimmy Carter's tenure as the 39th president of the United States began with his inauguration on January 20, 1977, and ended on January 20, 1981. A Democrat from Georgia, Carter took office after defeating incumbent Republican President ...
. However, Dreyfus was a social moderate who, in 1982, signed the nation's first civil rights legislation barring discrimination against gays and lesbians in jobs and housing. Dreyfus signed the gay-rights bill, saying "there are some questions the government has no business asking." Dreyfus was renowned as a skilled orator. In televised debates prior to the election, he overcame the problem of name recognition with the electorate, as well as doubts about his experience and competency for the position. His focus on tax cuts was a questionable strategy, however. After the
Wisconsin Legislature The Wisconsin Legislature is the state legislature of the U.S. state of Wisconsin. The Legislature is a bicameral body composed of the upper house, Wisconsin State Senate, and the lower Wisconsin State Assembly, both of which have had Republican ...
passed the revenue cuts, the State of Wisconsin was soon plagued by budget deficits, the first in many years. The deficits were caused by higher costs of government due to high inflation and interest rates. Unemployment also rose, further reducing revenue sources to government. The resultant cuts in services and programs, such as transportation, were at odds with Wisconsin's progressive tradition. At one point, the state did not have enough money to mow down the weeds along Wisconsin highways, which became a concern to the state's tourism industry. In Dreyfus' final year in office, 1982, the state had a
budget deficit Within the budgetary process, deficit spending is the amount by which spending exceeds revenue over a particular period of time, also called simply deficit, or budget deficit; the opposite of budget surplus. The term may be applied to the budget ...
of nearly $1 billion and a 12 percent
unemployment rate Unemployment, according to the OECD (Organisation for Economic Co-operation and Development), is people above a specified age (usually 15) not being in paid employment or self-employment but currently available for work during the referen ...
. Dreyfus did not seek a second term as governor. When asked in a 2005 interview for Wisconsin Eye what he considered the most important decision of his time in office, he said "building the school of veterinary medicine at the University of Wisconsin–Madison." The decision to do this was made in budget meetings before he was inaugurated and went against the advice of all of his advisors and against the wishes of the University administration as well. When told that the state didn't need more veterinarians during the course of this discussion, Dreyfus responded "This is not about veterinarians. This is about research." His view and decision proved to be prescient when in 1998 the discoveries of James Thomson, an obscure researcher at that school, opened up the many possibilities of stem cells and their uses.


Post-public service career

Dreyfus declined to run for re-election in 1982. He later said that "politics was not and never has been my primary interest as it is with former governors such as Pat Lucey or
Tommy Thompson Tommy George Thompson (born November 19, 1941) is an American Republican politician who most recently served as interim president of the University of Wisconsin System from 2020 to 2022. A member of the Republican Party, he previously served ...
."Lee Dreyfus.
Farewell: Time has come to end column
. ''GM Today'', August 16, 2007.
From 1983–84, Dreyfus served as Chief Operating Officer of
Sentry Insurance Sentry Insurance is a mutual insurance company specializing in business insurance. The company’s home office is in Stevens Point, Wisconsin, where about half the company’s approximately 4,500 employees are located. Sentry offers property and ...
,
Stevens Point Stevens Point is the county seat of Portage County, Wisconsin, United States. The city was incorporated in 1858. Its 2020 population of 25,666 makes it the largest city in the county. Stevens Point forms the core of the United States Census Bur ...
. In 1986, he moved to Waukesha, where his son, Lee S. Dreyfus, Jr., is a state circuit court judge. He later served as Interim State Superintendent of Public Instruction and on the University of Wisconsin Board of Regents. In 1985, he started a consulting firm, making speeches and advising the state on higher education policy; Dreyfus became a popular fixture on the lecture circuit. Dreyfus spoke out against an amendment to the Wisconsin Constitution that would have banned
gay marriage Same-sex marriage, also known as gay marriage, is the marriage of two people of the same sex or gender. marriage between same-sex couples is legally performed and recognized in 33 countries, with the most recent being Mexico, constituting ...
and
civil union A civil union (also known as a civil partnership) is a legally recognized arrangement similar to marriage, created primarily as a means to provide recognition in law for same-sex couples. Civil unions grant some or all of the rights of marriage ...
s, which passed in 2006. He wrote a weekly newspaper column between 1990 and 2007 for the Waukesha Freeman on issues of general interest. The column was carried by other newspapers in Wisconsin.


Health issues and death

In February 2005, Dreyfus experienced complications from knee-replacement surgery and began to show signs of heart distress. Doctors performed a quintuple
bypass surgery Bypass surgery refers to a class of surgery involving rerouting a tubular body part. Types include: * Vascular bypass surgery such as coronary artery bypass surgery, a heart operation * Cardiopulmonary bypass, a technique used in coronary artery ...
. Dreyfus' health declined after this surgery, and his death in January 2008 was due to respiratory failure.


Recognition

The Lee Sherman Dreyfus University Center on the campus of UW–Stevens Point was named after Dreyfus in 2007. He was also elected to the Wisconsin Broadcasters' Hall of Fame.


Notes

{{DEFAULTSORT:Dreyfus, Lee S. 1926 births 2008 deaths Republican Party governors of Wisconsin United States Navy sailors University of Wisconsin–Madison alumni Wayne State University faculty University of Wisconsin–Stevens Point faculty United States Navy personnel of World War II Politicians from Milwaukee Politicians from Waukesha, Wisconsin Educators from Wisconsin Military personnel from Wisconsin 20th-century American politicians