Latrobe Brewing Company was founded in 1893 in
Latrobe, Pennsylvania
Latrobe is a city in Westmoreland County, Pennsylvania, in the United States and part of the Pittsburgh metropolitan area.
The city population was 8,338 as of the 2010 census (9,265 in 1990). It is located near Pennsylvania's scenic Chestnut Ri ...
as part of the Pittsburgh Brewing Company. Forced to close in 1920 due to prohibition, it was purchased by the Tito brothers and reopened in 1933 selling “Latrobe Old German” and “Latrobe Pilsner” beers. The year 1939 saw the introduction of
Rolling Rock beer (famous for its small green bottles) and Latrobe became one of the largest
breweries in the United States. It was purchased by
Labatt Brewing Company
Labatt Brewing Company Limited (french: La Brasserie Labatt Limitée) is a Belgian-owned brewery headquartered in Toronto, Ontario, Canada. Founded in 1847, Labatt is the largest brewer in Canada.
In 1995, it was purchased by Belgian brewer Int ...
in 1987, which in turn was purchased in 1995 by the Belgian brewing conglomerate corporation
Interbrew
Interbrew is subsidiary of Anheuser-Busch InBev SA/NV is based in Breda, Netherlands. It has one subsidiary, Ambev S.A. of São Paulo, Brazil.
Brands
Interbrew brands have historically included Budweiser, Stella Artois, Boddingtons, Beck's, S ...
, which merged later into
InBev
InBev () is a brewing company that resulted from the merger between Belgium-based company Interbrew and Brazilian brewer AmBev which took place in 2004. It existed independently until the acquisition of Anheuser-Busch in 2008, which formed Anheus ...
in 2004.
In May 2006, InBev announced that it was selling the Rolling Rock brands to
Anheuser-Busch
Anheuser-Busch Companies, LLC is an American brewing company headquartered in St. Louis, Missouri. Since 2008, it has been wholly owned by Anheuser-Busch InBev SA/NV ( AB InBev), now the world's largest brewing company, which owns multiple ...
, (
Budweiser
Budweiser () is an American-style pale lager, part of AB InBev. Introduced in 1876 by Carl Conrad & Co. of St. Louis, Missouri, Budweiser has become a large selling beer company in the United States.
''Budweiser'' may also refer to an unrela ...
), the largest brewer in the United States. This sale, however, excluded the brewery, leaving an uncertain future for the Latrobe brewery, which only continued producing the Rolling Rock Brands through July 31, when production was moved to an Anheuser-Busch facility in Newark, New Jersey.
On June 21, 2006, InBev signed a
letter of intent
A letter of intent (LOI or LoI, or Letter of Intent) is a document outlining the understanding between two or more parties which they intend to formalize in a legally binding agreement. The concept is similar to a heads of agreement, term sh ...
with
City Brewing Company
City Brewing Company is a large brewery located in La Crosse, Wisconsin, USA. It also goes by the trade name of City Brewery.
History
In 1999 the old G. Heileman Brewing Company's former brewery buildings in La Crosse were bought by a group o ...
from
La Crosse, Wisconsin, "giving it exclusive rights for an undetermined time to negotiate a purchase of the plant." City Brewing currently operates the historic
G. Heileman Brewery in La Crosse. However, with the sale of the plant still in limbo, the Latrobe Brewing Company plant officially shut down on July 31, 2006, and the plant sat idle.
In September 2006, City Brewing Company agreed to purchase the brewery.
In March 2007, the brewery reopened its doors and produced
"Samuel Adams." The
Boston Beer Company signed a deal with the plant's current owners, City Brewing Company in April 2007 to produce beer in the plant. The Boston Beer Company had pledged 3 to 7 million dollars to upgrade the plant. It is estimated that 200,000 to 250,000 barrels of beer would be produced in the plant during the remainder of 2007.
In late October 2008 City Brewery-Latrobe laid off 70 workers, forcing a temporary shutdown, and had not brewed beer at the plant since November. Boston Beer Co. has since moved their operations to an old
Schaefer
Schaefer is an alternative spelling and cognate for the German word ''schäfer'', meaning 'shepherd', which itself descends from the Old High German '' scāphare''. Variants "Shaefer", "Schäfer" (a standardized spelling in many German-speaking ...
plant they purchased near Allentown, PA. In May 2009,
Iron City Brewing signed a deal with City Brewing Co to once again begin producing beer at the plant, with brewing started in June and bottling/kegging production resumed in July 2009.
In July 2009 some Southampton brands (Double White, IPA, Altbier, Pumpkin, Imperial Porter) were moved to Latrobe from Lion Brewing.
In addition to Iron City Beer, City Brewing also produces Stoney's and Stoney's Light.
On December 8, 2009 City Brewing completed the installation of a can line and started canning in 12 and 16 ounce packages. A 24 ounce can line was expected to be completed in early 2010.
In 2012,
Diageo moved production of the U.S. supply of
Red Stripe from
Jamaica
Jamaica (; ) is an island country situated in the Caribbean Sea. Spanning in area, it is the third-largest island of the Greater Antilles and the Caribbean (after Cuba and Hispaniola). Jamaica lies about south of Cuba, and west of His ...
to the U.S., with City Brewing Company making the beer in their Latrobe brewery.
Guinness Blonde was also currently being brewed in this brewery.
On September 7, 2016
Diageo returned production of Red Stripe to Kingston.
References
External links
City Brewery websiteRolling Rock website
{{Coord, 40.3195, -79.3902, region:US-PA_type:landmark, display=title
Companies based in Westmoreland County, Pennsylvania
Beer brewing companies based in Pittsburgh
American companies established in 1893
Latrobe, Pennsylvania
Food and drink companies established in 1893
1893 establishments in Pennsylvania