The Latin Casino was a
Philadelphia
Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Since ...
-area
nightclub
A nightclub (music club, discothèque, disco club, or simply club) is an entertainment venue during nighttime comprising a dance floor, lightshow, and a stage for live music or a disc jockey (DJ) who plays recorded music.
Nightclubs gen ...
that first opened in 1944 at 1309 Walnut Street in Philadelphia, Pennsylvania. Many top entertainers performed at the Latin including
Harry Belafonte
Harry Belafonte (born Harold George Bellanfanti Jr.; March 1, 1927) is an American singer, activist, and actor. As arguably the most successful Jamaican-American pop star, he popularized the Trinbagonian Caribbean musical style with an internati ...
,
Jimmy Durante
James Francis Durante ( , ; February 10, 1893 – January 29, 1980) was an American comedian, actor, singer, vaudevillian, and pianist. His distinctive gravelly speech, Lower East Side accent, comic language-butchery, jazz-influenced son ...
,
Sammy Davis Jr.,
Dean Martin
Dean Martin (born Dino Paul Crocetti; June 7, 1917 – December 25, 1995) was an American singer, actor and comedian. One of the most popular and enduring American entertainers of the mid-20th century, Martin was nicknamed "The King of Cool". M ...
,
Richard Pryor
Richard Franklin Lennox Thomas Pryor Sr. (December 1, 1940 – December 10, 2005) was an American stand-up comedian and actor. He reached a broad audience with his trenchant observations and storytelling style, and is widely regarded as on ...
,
Jerry Lewis
Jerry Lewis (born Joseph Levitch; March 16, 1926 – August 20, 2017) was an American comedian, actor, singer, filmmaker and humanitarian. As his contributions to comedy and charity made him a global figure in popular culture, pop culture ...
,
Milton Berle
Milton Berle (born Mendel Berlinger; ; July 12, 1908 – March 27, 2002) was an American actor and comedian. His career as an entertainer spanned over 80 years, first in silent films and on stage as a child actor, then in radio, movies and tel ...
,
Lena Horne
Lena Mary Calhoun Horne (June 30, 1917 – May 9, 2010) was an American dancer, actress, singer, and civil rights activist. Horne's career spanned more than seventy years, appearing in film, television, and theatre. Horne joined the chorus of th ...
,
Pearl Bailey
Pearl Mae Bailey (March 29, 1918 – August 17, 1990) was an American actress, singer and author. After appearing in vaudeville, she made her Broadway debut in ''St. Louis Woman'' in 1946. She received a Special Tony Award for the title role in ...
,
The Jackson 5
The Jackson 5 (sometimes stylized as the Jackson 5ive, also known as the Jacksons) are an American pop band composed of members of the Jackson family. The group was founded in 1964 in Gary, Indiana, and for most o ...
,
Louis Armstrong
Louis Daniel Armstrong (August 4, 1901 – July 6, 1971), nicknamed "Satchmo", "Satch", and "Pops", was an American trumpeter and Singing, vocalist. He was among the most influential figures in jazz. His career spanned five decades and se ...
,
Lionel Hampton
Lionel Leo Hampton (April 20, 1908 – August 31, 2002) was an American jazz vibraphonist, pianist, percussionist, and bandleader. Hampton worked with jazz musicians from Teddy Wilson, Benny Goodman, and Buddy Rich, to Charlie Parker, Charles ...
, Jack Jones, and
Joey Bishop
Joseph Abraham Gottlieb (February 3, 1918 – October 17, 2007), known professionally as Joey Bishop, was an American entertainer who appeared on television as early as 1948 and eventually starred in his own weekly comedy series playing a talk ...
. The Latin was a very popular Center City nightclub for a decade.
In 1960, owners Stanley and Bea Carroll (of "Carroll’s"), David Dushoff, and Daniel "Dallas" Gerson relocated the nightclub to 2235 Route 70 in nearby
Cherry Hill, New Jersey
Cherry Hill is a township within Camden County, in the U.S. state of New Jersey. As of the 2020 U.S. census, the township had a population of 74,553, which reflected an increase of 3,508 (+4.94%) from the 71,045 counted in the 2010 census.< ...
, and built the plush 1,500-seat, Vegas-style dinner theater renamed from the "Latin" to the "Latin Casino", although casino gambling was not included. It was considered one of the fanciest, hippest dinner nightclub experiences of that time featuring dinner, drinks and a showcase of top entertainment, and was called "The Showplace of the Stars".
Following a period of strong popular success, the Latin Casino finally closed in the summer of 1978 as an indication of an end of era and a symbol of the evolution of pop culture. Five months later, at the height of the disco craze, it reopened as an exotic disco club, Emerald City. Success was short-lived, and it was converted to a venue for progressive rock bands and finally closed in December 1982, and was later demolished for commercial use.
Background
The supper club was opened in 1943 by Jack Price and Arthur Friedman. Friedman, a US Army veteran, was the key—because of his veteran status—to obtaining the liquor license needed to open and operate the night club. Arthur Friedman was Jack Price's nephew. He was the son of Frieda Friedman who was Jack Price's sister. The night club was then purchased by Stanley and Bea Carroll, David Dushoff and Dallas Gerson in 1951
and was originally located near Juniper and Walnut Streets in
Center City, Philadelphia
Center City includes the central business district and central neighborhoods of Philadelphia. It comprises the area that made up the City of Philadelphia prior to the Act of Consolidation, 1854, which extended the city borders to be coterminous wi ...
. Frustrated by Pennsylvania's restrictive liquor laws, conflicts with city officials, the desire for more parking space,
and outgrowing its small size, the two owners decided to move across the Delaware River five miles to Delaware Township, New Jersey (soon to be renamed Cherry Hill) in 1960. The new Latin was four times as large and located diagonally across the highway from the
Seashore Line tracks and
Garden State Park
Garden State Park was a harness and thoroughbred race track in Cherry Hill, Camden County, New Jersey. It is now the site of a high-end, mixed-use "town center" development of stores, restaurants, apartments, townhouses, and condominiums. Garden ...
. Some of the first acts who played The Latin were
Patti Page
Clara Ann Fowler (November 8, 1927 – January 1, 2013), known professionally as Patti Page, was an American singer and actress. Primarily known for pop and country music, she was the top-charting female vocalist and best-selling female ar ...
, comedian
Sammy Shore
Sammy Shore (February 7, 1927 – May 18, 2019) was an American actor, stand-up comedian and co-founder of the Comedy Store.
Career
Shore began his career doing stand-up comedy with Shecky Greene in the Catskill Mountains. He was chosen, in 1 ...
, and
Johnny Mathis
John Royce Mathis (born September 30, 1935) is an American singer of popular music. Starting his career with singles of standard music, he became highly popular as an album artist, with several dozen of his albums achieving gold or platinum s ...
.
"The Latin" was a famous showroom for showcasing entertainers like Cherry Hill Estates neighbors
Bobby Darin
Bobby Darin (born Walden Robert Cassotto; May 14, 1936 – December 20, 1973) was an American musician and actor. He performed jazz, pop, rock and roll, folk, swing, and country music.
He started his career as a songwriter for Connie ...
,
Al Martino
Al Martino (born Jasper Cini; October 7, 1927 – October 13, 2009) was an American singer and actor. He had his greatest success as a singer between the early 1950s and mid-1970s, being described as "one of the great Italian American pop croone ...
, and
Frankie Avalon
Francis Thomas Avallone (born September 18, 1940), better known as Frankie Avalon, is an American actor, singer, and former teen idol. He had 31 charting U.S. ''Billboard'' singles from 1958 to late 1962, including number one hits, "Venus" an ...
(whose family had ownership interests in a popular pizzeria "King of Pizza" diagonally across
Route 70). Stars that appeared on stage and frequented the area were
Frankie Valli and The Four Seasons,
Richard Pryor
Richard Franklin Lennox Thomas Pryor Sr. (December 1, 1940 – December 10, 2005) was an American stand-up comedian and actor. He reached a broad audience with his trenchant observations and storytelling style, and is widely regarded as on ...
(who recorded his
1975
It was also declared the ''International Women's Year'' by the United Nations and the European Architectural Heritage Year by the Council of Europe.
Events
January
* January 1 - Watergate scandal (United States): John N. Mitchell, H. R. ...
album ''
...Is It Something I Said?'' there),
Frank Sinatra
Francis Albert Sinatra (; December 12, 1915 – May 14, 1998) was an American singer and actor. Nicknamed the " Chairman of the Board" and later called "Ol' Blue Eyes", Sinatra was one of the most popular entertainers of the 1940s, 1950s, and ...
,
Tony Bennett
Anthony Dominick Benedetto (born August 3, 1926), known professionally as Tony Bennett, is an American retired singer of traditional pop standards, big band, show tunes, and jazz. Bennett is also a painter, having created works under his birt ...
,
Pat Cooper
Pat Cooper (born Pasquale Caputo; July 31, 1929) is an American actor and comedian.
Life and career
His father Michael Caputo was a bricklayer from Mola di Bari, Italy and his mother, Louise Gargiulo was born in Brooklyn, New York, where Coope ...
,
The Temptations
The Temptations are an American vocal group from Detroit, Michigan, who released a series of successful singles and albums with Motown Records during the 1960s and 1970s. The group's work with producer Norman Whitfield, beginning with the Top ...
,
The Supremes
The Supremes were an American girl group and a premier act of Motown Records during the 1960s. Founded as the Primettes in Detroit, Michigan, in 1959, the Supremes were the most commercially successful of Motown's acts and the most successf ...
,
Liza Minnelli
Liza May Minnelli ( ; born March 12, 1946) is an American actress, singer, dancer, and choreographer. Known for her commanding stage presence and powerful alto singing voice, Minnelli is among a rare group of performers awarded an Emmy, Grammy ...
,
Tom Jones
Tom Jones may refer to:
Arts and entertainment
*Tom Jones (singer) (born 1940), Welsh singer
*Tom Jones (writer) (1928–2023), American librettist and lyricist
*''The History of Tom Jones, a Foundling'', a novel by Henry Fielding published in 1 ...
,
Donna Summer
LaDonna Adrian Gaines (December 31, 1948May 17, 2012), known professionally as Donna Summer, was an American singer and songwriter. She gained prominence during the disco era of the 1970s and became known as the " Queen of Disco", while her musi ...
,
B.B. King,
Gladys Knight & the Pips
Gladys Knight & the Pips were an American R&B, soul and funk family music group from Atlanta, Georgia, that remained active on the music charts and performing circuit for over three decades starting from the early 1950s.
Starting out as simply ...
,
Connie Francis
Concetta Rosa Maria Franconero (born December 12, 1937),
known professionally as Connie Francis, is an American pop singer, actress, and top-charting female vocalist of the late 1950s and early 1960s. Called the “First Lady of Rock & Roll” ...
,
Joan Rivers
Joan Alexandra Molinsky (June 8, 1933 – September 4, 2014), known professionally as Joan Rivers, was an American comedian, actress, producer, writer and television host. She was noted for her blunt, often controversial comedic persona—heavi ...
,
Don Rickles
Donald Jay Rickles (May 8, 1926 – April 6, 2017) was an American stand-up comedian and actor. He became known primarily for his insult comedy. His film roles include ''Run Silent, Run Deep'' (1958) with Clark Gable, Carl Reiner's '' Enter La ...
,
Gloria Gaynor
Gloria Gaynor ( née Fowles; born September 7, 1943) is an American singer, best known for the disco era hits "I Will Survive" (1978), " Let Me Know (I Have a Right)" (1979), " I Am What I Am" (1983), and her version of "Never Can Say Goodbye" ( ...
,
Della Reese
Delloreese Patricia Early (July 6, 1931 – November 19, 2017), known professionally as Della Reese, was an American jazz and gospel singer, actress, and ordained minister whose career spanned seven decades. She began her long career as a s ...
,
Eddie Fisher
Edwin Jack Fisher (August 10, 1928 – September 22, 2010) was an American singer and actor. He was one of the most popular artists during the 1950s, selling millions of records and hosting his own TV show, ''The Eddie Fisher Show''. Actress Eli ...
,
Trini Lopez
Trinidad López III (May 15, 1937 – August 11, 2020) was an American singer, guitarist, and actor. His first album included a cover version of Pete Seeger's "If I Had a Hammer", which earned a Golden Disc for him. His other hits included ...
,
Allan Sherman
Allan may refer to:
People
* Allan (name), a given name and surname, including list of people and characters with this name
* Allan (footballer, born 1984) (Allan Barreto da Silva), Brazilian football striker
* Allan (footballer, born 1989) (Al ...
,
Doris Ruby,
[''Walter Winchell ... In New York'', Washington Post, May 27, 1951, p. B9.] Fran Warren,
Danny Thomas
Danny Thomas (born Amos Muzyad Yaqoob Kairouz; January 6, 1912 – February 6, 1991) was an American actor, singer, nightclub comedian, producer, and philanthropist. He created and starred in one of the most successful and long-running si ...
,
and
Engelbert Humperdinck. Philadelphia-native Bob Saget in 2017 talked about trying to sneak-in to the Latin Casino to see Don Rickles perform. He was arrested.
There were several celebrity incidents that drew media attention. On September 29, 1975,
Jackie Wilson
Jack Leroy Wilson Jr. (June 9, 1934 – January 21, 1984) was an American singer and performer of the 1950s and 60s. He was a prominent figure in the transition of rhythm and blues into soul. Nicknamed "Mr. Excitement", he was considered a mas ...
suffered a massive
heart attack
A myocardial infarction (MI), commonly known as a heart attack, occurs when blood flow decreases or stops to the coronary artery of the heart, causing damage to the heart muscle. The most common symptom is chest pain or discomfort which may tr ...
while playing a
Dick Clark
Richard Wagstaff Clark (November 30, 1929April 18, 2012) was an American radio and television personality, television producer and film actor, as well as a cultural icon who remains best known for hosting ''American Bandstand'' from 1956 to 198 ...
show,
falling head-first to the stage. He was singing his hit "
Lonely Teardrops
"Lonely Teardrops" is a song written by Berry Gordy Jr., Gwen Gordy and Roquel "Billy" Davis, first recorded and released as a single in 1958 by R&B singer Jackie Wilson on the Brunswick label. It is a 1999 Grammy Hall of Fame Inductee. The r ...
" and was stricken just after the line "My heart is crying, crying." Wilson became
coma
A coma is a deep state of prolonged unconsciousness in which a person cannot be awakened, fails to respond normally to painful stimuli, light, or sound, lacks a normal wake-sleep cycle and does not initiate voluntary actions. Coma patients exhi ...
tose and was taken to Cherry Hill Hospital; he lived in a nursing home until his death at age 49.
Brenda Lee
Brenda Mae Tarpley (born December 11, 1944), known professionally as Brenda Lee, is an American singer. Performing rockabilly, pop and country music, she had 47 US chart hits during the 1960s and is ranked fourth in that decade, surpassed only ...
broke her neck onstage during a June 12, 1962, performance, and eventually recovered in time to graduate high school. Tom Jones was also once jumped outside the back door following one of his performances by two fanatical Italian women going by the name Canni. Mr. Jones was not hurt but the ladies were banned from 'The Latin' and from any Tom Jones performance.
The celebrities and orchestra players performing at nightclub often drank at the neighboring
Rickshaw Inn The Rickshaw Inn was a 180-room hotel with a gold-plated roof, which was situated on Route 70 in Cherry Hill, New Jersey, opposite Garden State Park and adjacent to the Latin Casino, a popular nightclub which had relocated from Philadelphia to nea ...
lobby bar.
In 1978, with nightclubs in a general state of decline and competition from casinos in
Atlantic City
Atlantic City, often known by its initials A.C., is a coastal resort city in Atlantic County, New Jersey, United States. The city is known for its casinos, Boardwalk (entertainment district), boardwalk, and beaches. In 2020 United States censu ...
imminent, the Latin Casino was converted to a disco called Emerald City that boasted a neon light show over the dance floor that cost in excess of one million dollars. After a couple years Emerald City shifted from disco to rock club, hosting major and up-and-coming acts of the time such as
The Rolling Stones
The Rolling Stones are an English rock band formed in London in 1962. Active for six decades, they are one of the most popular and enduring bands of the rock era. In the early 1960s, the Rolling Stones pioneered the gritty, rhythmically d ...
,
James Brown
James Joseph Brown (May 3, 1933 – December 25, 2006) was an American singer, dancer, musician, record producer and bandleader. The central progenitor of funk music and a major figure of 20th century music, he is often referred to by the honor ...
&
The Famous Flames
The Famous Flames were an American Rhythm and blues, Soul vocal group founded in Toccoa, Georgia, in 1953 by Bobby Byrd. James Brown first began his career as a member of the Famous Flames, emerging as the lead singer by the time of their firs ...
(who recorded their 1967 album, ''Live at The Garden'', there
),
Aerosmith
Aerosmith is an American Rock music, rock band formed in Boston in 1970. The group consists of Steven Tyler (lead vocals), Joe Perry (musician), Joe Perry (guitar), Tom Hamilton (musician), Tom Hamilton (bass), Joey Kramer (drums) and Brad Whi ...
,
The Ramones
The Ramones were an American punk rock band that formed in the New York City neighborhood of Forest Hills, Queens, in 1974. They are often cited as the first true punk rock group. Despite achieving a limited commercial appeal in the United ...
,
Ultravox
Ultravox (earlier styled as Ultravox!) were a British new wave band, formed in London in April 1974 as Tiger Lily. Between 1980 and 1986, they scored seven Top Ten albums and seventeen Top 40 singles in the UK, the most successful of which was ...
,
Talking Heads
Talking Heads were an American rock band formed in 1975 in New York City and active until 1991.[Talkin ...](_blank)
,
Elvis Costello
Declan Patrick MacManus Order of the British Empire, OBE (born 25 August 1954), known professionally as Elvis Costello, is an English singer-songwriter and record producer. He has won multiple awards in his career, including a Grammy Award in ...
,
Alice Cooper
Alice Cooper (born Vincent Damon Furnier, February 4, 1948) is an American rock singer whose career spans over five decades. With a raspy voice and a stage show that features numerous props and stage illusions, including pyrotechnics, guillot ...
,
Madonna
Madonna Louise Ciccone (; ; born August 16, 1958) is an American singer-songwriter and actress. Widely dubbed the " Queen of Pop", Madonna has been noted for her continual reinvention and versatility in music production, songwriting, a ...
,
The B-52's
The B-52's, also styled as The B-52s, are an American new wave band formed in Athens, Georgia, in 1976. The original lineup consisted of Fred Schneider (vocals, percussion), Kate Pierson (vocals, keyboards, synth bass), Cindy Wilson (vocals, p ...
,
The Go-Go's
The Go-Go's are an American Rock music, rock band formed in Los Angeles in 1978. Except for short periods when other musicians joined briefly, the band has had a relatively stable lineup consisting of Charlotte Caffey on lead guitar and keyboar ...
,
Squeeze,
Joan Jett
Joan Jett (born Joan Marie Larkin, September 22, 1958) is an American singer, guitarist, record producer, and actress. Jett is best known for her work as the frontwoman of her band Joan Jett and the Blackhearts, and for earlier founding and per ...
,
Dire Straits
Dire Straits were a British rock band formed in London in 1977 by Mark Knopfler (lead vocals and lead guitar), David Knopfler (rhythm guitar and backing vocals), John Illsley (bass guitar and backing vocals) and Pick Withers (drums and percuss ...
,
The Romantics
The Romantics are an American rock band formed in 1977 in Detroit. The band is often put under the banner of new wave and power pop. They were influenced by 1950s American rock and roll, Detroit's MC5, the Stooges, early Bob Seger, Motown R&B, ...
,
UB40
UB40 are an English reggae and pop band, formed in December 1978 in Birmingham, England. The band has had more than 50 singles in the UK Singles Chart, and has also achieved considerable international success. They have been nominated for the ...
,
Joe Jackson,
Cyndi Lauper
Cynthia Ann Stephanie Lauper Thornton (born June 22, 1953) is an American singer, songwriter, actress, and activist. Her career has spanned over 40 years. Her album ''She's So Unusual'' (1983) was the first debut album by a female artist to achi ...
,
The Psychedelic Furs
The Psychedelic Furs are a post-punk band founded in London in February 1977. Led by lead vocalist Richard Butler and his brother Tim Butler on bass guitar, the Psychedelic Furs are one of the many acts spawned from the British post-punk scene ...
,
George Thorogood & the Destroyers
George Lawrence Thorogood (born February 24, 1950) is an American musician, singer and songwriter from Wilmington, Delaware.
His "high-energy boogie-blues" sound became a staple of 1980s rock radio, with hits like his original songs "Bad to the ...
,
Blue Öyster Cult
Blue Öyster Cult ( ; sometimes abbreviated BÖC or BOC) is an American Rock music, rock band formed on Long Island in Stony Brook, New York, in 1967, and best known for the singles "(Don't Fear) The Reaper", "Burnin' for You", and "Godzilla ( ...
, and
Prince
A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. Th ...
on his debut tour.
The Cure
The Cure are an English Rock music, rock band formed in 1978 in Crawley, Crawley, West Sussex. Throughout numerous lineup changes since the band's formation, guitarist, lead vocalist, and songwriter Robert Smith (musician), Robert Smith has re ...
played their first ever American show at this venue on April 10, 1980. It was torn down in the mid-1980s after a fire. The headquarters of
Subaru of America
Subaru of America, Inc. (commonly known as SOA), based in Camden, New Jersey, is the United States-based distributor of Subaru's brand vehicles. SOA is a subsidiary of Subaru Corporation of Japan. The company markets and distributes Subaru veh ...
was then built on the site, opening in 1986. Upon Subaru moving their headquarters to
Camden in 2018, their former headquarters were demolished throughout May 2019.
In November 2019, the club was recreated for the setting of a scene in Martin Scorsese's “The Irishman”
The menu
The menu reflected the Pop culture choices of the 1960s. The artwork for the menu cover was an ink drawing of the exterior facade on a background of drink glasses, music notes, and star like asterisks. In the inside cover the management stated "''The Latin Casino offers the ultimate in facilities for Banquets, Conventions, Trade Shows, Fund Raising Events of every type. Group size may be from 20 to 2000."''
The two page menu had a variety of American styled selections intended to attract the crowd seeking entertainment excitement, as well as the large groups for banquets or a grand place for various celebrations. On page one of food and listed on the left hand page were six headings that included 9 Appetizers, 2 Soups/Salad, 12 Entrees (lobster & steaks), Vegetables, 6 Desserts and 3 Beverages (no soda), with a final comment by the management of ''May we suggest an after dinner drink''. On the right hand page of the menu was a Section entitled, From Our Chinese Kitchen. It offered 13 oriental entrees and several side dishes. A final item ending this page outlined in a long rectangle was a special menu selection of a “''Complete Polynesian Dinner''.”
References
{{Coord, 39.922479, -75.043976, type:landmark, display=title
Nightclubs in New Jersey
Cherry Hill, New Jersey
Culture of Philadelphia
History of Philadelphia
Music venues completed in 1944
Demolished buildings and structures in New Jersey
Buildings and structures demolished in the 1980s