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An earworm, sometimes referred to as a brainworm, sticky music, stuck song syndrome, or, most commonly after earworms, Involuntary Musical Imagery (INMI), is a
catchy Catchiness is how easy it is for a song, tune, or phrase to be recalled. It is often taken into account when writing songs, catchphrases, advertising slogans, jingles etc. Alternatively, it can be defined as how difficult it is for one to forget ...
and/or memorable piece of music or saying that continuously occupies a person's mind even after it is no longer being played or spoken about. Involuntary musical imagery as a label is not solely restricted to earworms; musical hallucinations also fall into this category, although they are not the same thing. Earworms are considered to be a common type of involuntary cognition. Some of the phrases often used to describe earworms include "musical imagery repetition" and "involuntary musical imagery". The word '' earworm'' is a calque from the German '. The earliest known English usage is in Desmond Bagley's 1978 novel '' Flyaway'', where the author points out the German origin of his coinage. Researchers who have studied and written about the phenomenon include Theodor Reik, Sean Bennett, Oliver Sacks,
Daniel Levitin Daniel Joseph Levitin, FRSC (born December 27, 1957) is an American-Canadian cognitive psychologist, neuroscientist, writer, musician, and record producer. He is the author of four ''New York Times'' best-selling books, including '' This Is You ...
, James Kellaris, Philip Beaman, Vicky Williamson, Diana Deutsch, and, in a more theoretical perspective, Peter Szendy, along with many more. The phenomenon should not be confused with palinacousis, a rare medical condition caused by damage to the temporal lobe of the brain that results in auditory hallucinations.


Incidence and causes

Researcher Vicky Williamson at Goldsmiths, University of London, found in an uncontrolled study that earworms correlated with music exposure, but could also be triggered by experiences that trigger the memory of a song ( involuntary memory) such as seeing a word that reminds one of the song, hearing a few notes from the song, or feeling an emotion one associates with the song. The list of songs collected in the study showed no particular pattern, other than popularity. According to research by James Kellaris, 98% of individuals experience earworms. Women and men experience the phenomenon equally often, but earworms tend to last longer for women and irritate them more. Kellaris produced statistics suggesting that songs with lyrics may account for 73.7% of earworms, whereas instrumental music may cause only 7.7%. In 2010, published data in the '' British Journal of Psychology'' directly addressed the subject, and its results support earlier claims that earworms are usually 15 to 30 seconds in length and are more common in those with an interest in music. Earworms can occur with 'positive' or 'negative' music. Positive music in this case would be music that sounds happy and/or calm. Negative music would be the opposite, where the music sounds angry or sad. Earworms are also not solely regulated to only music with lyrics; in a research experiment conducted by Ella Moeck and her colleagues in an attempt to find out if the positive/negative feeling of the music affected earworms caused by that piece, they only used instrumental music. Her experiment determined that all participants experienced a similar quantity of earworms, regardless of the emotional valence, although the quality of the earworm did vary. The earworms born from the negatively valenced music brought about more distress and occurred less frequently than those produced by positively valenced music.


Antidotes

Scientists at Western Washington University found that engaging working memory in moderately difficult tasks such as
anagram An anagram is a word or phrase formed by rearranging the letters of a different word or phrase, typically using all the original letters exactly once. For example, the word ''anagram'' itself can be rearranged into ''nag a ram'', also the word ...
s, puzzles or reading was an effective way of stopping earworms and of reducing their recurrence. Another publication points out that melodic music has a tendency to demonstrate repeating rhythm which may lead to endless repetition, unless a climax can be achieved to break the cycle. Research reported in 2015 by the School of Psychology and Clinical Language Sciences at the University of Reading demonstrated that chewing gum could help by similarly blocking the sub-vocal rehearsal component of auditory short-term or "working" memory associated with generating and manipulating auditory and musical images. It has also been suggested to ask oneself why one is experiencing this particular song. Another suggested remedy is to try to find a "cure song" to stop the repeating music."Science Identified 'Cure Songs' to Get Songs Unstuck From Your Brain, I Guess All Diseases Have Been Cured"
by Dan Van Winkle, '' The Mary Sue'', March 3, 2014
There are also so-called "cure songs" or "cure tunes" to get the earworm out of one's head. " God Save the King" is cited as a very popular and helpful choice of cure song. "
Happy Birthday Happy Birthday may refer to: * "Happy Birthday", an expression of good will offered on a person's birthday Film, theatre and television * ''Happy Birthday'' (1998 film), a Russian drama by Larisa Sadilova * ''Happy Birthday'', a 2001 film featu ...
" was also a popular choice in cure songs. Individual songs may become less likely to cause an earworm as their exciting effect fades as a result of excessive repetition. Listening to the tune in a different/lower tempo or lower pitch, or a remixed version if it exists, can be an antidote. Listening to the tune from start to finish can also help. Since earworms are usually only a fragment of music, playing the tune all the way through can help break the loop.


Notable cases

Jean Harris, who murdered Herman Tarnower, was obsessed with the song " Put the Blame on Mame", which she first heard in the film '' Gilda''. She would recall this regularly for over 33 years and could hold a conversation while playing it in her mind.


In popular culture

Mark Twain Samuel Langhorne Clemens (November 30, 1835 – April 21, 1910), known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher, and lecturer. He was praised as the "greatest humorist the United States has p ...
's 1876 story "
A Literary Nightmare "A Literary Nightmare" is a short story written by Mark Twain in 1876. The story is about Twain's encounter with an earworm, or virus-like jingle, and how it occupies his mind for several days until he manages to "infect" another person, thus remo ...
" (also known as "Punch, Brothers, Punch") is about a jingle that one can get rid of only by transferring it to another person. In 1943
Henry Kuttner Henry Kuttner (April 7, 1915 – February 3, 1958) was an American author of science fiction, fantasy and horror. Early life Henry Kuttner was born in Los Angeles, California in 1915. Kuttner (1829–1903) and Amelia Bush (c. 1834–1911), the ...
published the short story "
Nothing but Gingerbread Left "Nothing but Gingerbread Left" is a science fiction short story by American writer Henry Kuttner. It was first published in the magazine '' Astounding Science Fiction'' in 1943. The story describes a marching song, developed by linguists, that is ...
" about a song engineered to damage the Nazi war effort, culminating in Adolf Hitler being unable to continue a speech. In Alfred Bester's 1953 novel '' The Demolished Man'', the protagonist uses a jingle specifically crafted to be a catchy, irritating nuisance as a tool to block mind readers from reading his mind. In
Arthur C. Clarke Sir Arthur Charles Clarke (16 December 191719 March 2008) was an English science-fiction writer, science writer, futurist, inventor, undersea explorer, and television series host. He co-wrote the screenplay for the 1968 film '' 2001: A Spac ...
's 1957 science fiction short story " The Ultimate Melody", a scientist, Gilbert Lister, develops the ultimate melody – one that so compels the brain that its listener becomes completely and forever enraptured by it. As the storyteller, Harry Purvis, explains, Lister theorized that a great melody "made its impression on the mind because it fitted in with the fundamental electrical rhythms going on in the brain." Lister attempts to abstract from the hit tunes of the day to a melody that fits in so well with the electrical rhythms that it dominates them completely. He succeeds and is found in a catatonic state from which he never awakens. In Fritz Leiber's
Hugo Award The Hugo Award is an annual literary award for the best science fiction or fantasy works and achievements of the previous year, given at the World Science Fiction Convention and chosen by its members. The Hugo is widely considered the premier a ...
-nominated short story "Rump-Titty-Titty-Tum-TAH-Tee" (1959), the title describes a rhythmic drumbeat so powerful that it rapidly spreads to all areas of human culture, until a counter-rhythm is developed that acts as an antidote. In Joe Simpson's 1988 book ''
Touching the Void Touching the Void may refer to: * ''Touching the Void'' (''book''), a 1988 book by Joe Simpson ** ''Touching the Void'' (film), a 2003 film based on the book ** ''Touching the Void'' (play), a 2018 play based on the book {{Disambiguation ...
'', he talks about not being able to get the tune " Brown Girl in the Ring" by Boney M out of his head. The book tells of his survival, against the odds, after a mountaineering accident in the remote Siula Grande region of South America. Alone, badly injured, and in a semi-delirious state, he is confused as to whether he is imagining the music or really hearing it. In the ''
Dexter's Laboratory ''Dexter's Laboratory'' is an American animated television series created by Genndy Tartakovsky for Cartoon Network and distributed by Warner Bros. Domestic Television Distribution. It follows Dexter, a short, enthusiastic boy-genius with a hid ...
'' episode titled "Head Band", a contagious group of viruses force their host to sing what they are saying to the same "boy band" tune. The only way to be cured of the Boy Band Virus is for the viruses to break up and start their own solo careers. E. B. White's 1933
satirical Satire is a genre of the visual, literary, and performing arts, usually in the form of fiction and less frequently non-fiction, in which vices, follies, abuses, and shortcomings are held up to ridicule, often with the intent of shaming or e ...
short story "The Supremacy of Uruguay" (reprinted in ''
Timeless Stories for Today and Tomorrow ''Timeless Stories for Today and Tomorrow'' was an anthology of fantasy and horror stories edited by Ray Bradbury and published in 1952. Many of the stories had originally appeared in various magazines including ''The New Yorker'', ''Charm'', ''T ...
'') relates a fictional episode in the history of Uruguay where a powerful earworm is discovered in a popular American song. The Uruguayan military builds a squadron of
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armed with
phonograph A phonograph, in its later forms also called a gramophone (as a trademark since 1887, as a generic name in the UK since 1910) or since the 1940s called a record player, or more recently a turntable, is a device for the mechanical and analogu ...
s playing a highly amplified recording of the earworm, and conquers the entire world by reducing the citizens of all nations to mindless insanity. " e peoples were hopelessly mad, ravaged by an ineradicable noise ... No one could hear anything except the noise in his own head."


Key characteristics

According to research done by the American Psychological Association, there are certain characteristics that make songs more likely to become earworms. Earworm songs usually have a fast-paced tempo and an easy-to-remember melody. However, earworms also tend to have unusual intervals or repetitions that make them stand out from other songs. Earworms also tend to be played on the radio more than other songs and are usually featured at the top of the charts. The most frequently named earworms during this study were the following: # " Bad Romance" by Lady Gaga # " Can't Get You Out of My Head" by Kylie Minogue # " Don't Stop Believin'" by Journey # " Somebody That I Used to Know" by Gotye # " Moves like Jagger" by Maroon 5 # " California Gurls" by Katy Perry # " Bohemian Rhapsody" by Queen # " Alejandro" by Lady Gaga # " Poker Face" by Lady Gaga The chorus of a song is one of the most reported causes of earworms.


Susceptible traits

Kazumasa Negishi and Takahiro Sekiguchi did a study to see if there are specific traits that make a person more or less susceptible to earworms or involuntary musical imagery. The participants in the study were assessed on obsessive-compulsive tendencies, the Big Five personality traits, and musical expertise. Negishi and Sekiguchi found that some of the obsessive-compulsive traits, such as intrusive thoughts, played a role in experiencing earworms while compulsive washing did not. In terms of the Big Five personality traits,
neuroticism In the study of psychology, neuroticism has been considered a fundamental personality trait. For example, in the Big Five approach to personality trait theory, individuals with high scores for neuroticism are more likely than average to be moody ...
significantly predicted occurrences of earworms. Musical expertise created an effect of sophistication when it came to earworm occurrences.


Tools used in data gathering

One tool used to gather data on involuntary musical imagery (INMI)—and, more specifically, earworms—is called the Involuntary Musical Imagery Scale; it was created with the research compiled from George Floridou, Victoria Williamson, and Danial Müllensiefen. It uses four factors to measure different experiences surrounding earworms and INMI in general. Those four factors include 'Negative Valence', 'Movement', 'Personal Reflections', and 'Help'. Negative Valence is the category that measures the subjective response to the INMI experience. Movement is a relatively new aspect to apply to INMI, it is essentially the INMI experience with accompanied embodied responses, which can include singing, humming, and dancing. Personal Reflections is the occurrence of a personal quality, like unrelated thoughts, associated with the INMI; which are not directly related to the valence of the INMI itself. Help is the category which determines the beneficial and constructive aspects to the INMI experiences, which could potentially reflect similarities in the characteristics of unfocused music listing and task-unrelated thought.


See also

* Idée fixe (psychology) * Phonological loop * Tetris effect


References


Further reading

* * *


External links


The Involuntary Musical Imagery Scale (IMIS)
at Goldsmith University of London * {{Music psychology Calques Musical terminology Music psychology Music-related neologisms 1970s neologisms