Larry L. Richman (born 1955) is a social media expert, Internet strategist, publishing executive,

project management Project management is the process of leading the work of a team to achieve all project goals within the given constraints. This information is usually described in project documentation, created at the beginning of the development process. Th ...

trainer, and author of books, book translations, and articles in professional journals and magazines. He is a translator in three languages.

Online strategist and social media professional

Richman is an online strategist with a specialty in using social media in product marketing. He is the former Director of Communications for

the Church of Jesus Christ of Latter-day Saints The Church of Jesus Christ of Latter-day Saints, informally known as the LDS Church or Mormon Church, is a Nontrinitarianism, nontrinitarian Christianity, Christian church that considers itself to be the Restorationism, restoration of the ...

(LDS Church) to market the church's materials to members and leaders worldwide. Since 2006, he has written daily articles at LDSMediaTalk.com an
LDS365.com
his professional

blog A blog (a truncation of "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order ...

about LDS Church materials and using social media and technology responsibly. Richman directed the content and services of LDS.org, coordinating with all the LDS Church's websites, such as Mormon.org, FamilySearch.org, JosephSmith.net, and JesusChrist.lds.org. He was the domain portfolio manager of the church’s web properties and web pages. LDS Church websites are visited by over 50 million people each month Richman directed a redesign and rebuild of LDS.org from 2004-2007, implementing

XML Extensible Markup Language (XML) is a markup language and file format for storing, transmitting, and reconstructing arbitrary data. It defines a set of rules for encoding documents in a format that is both human-readable and machine-readable. T ...

metadata Metadata is "data that provides information about other data", but not the content of the data, such as the text of a message or the image itself. There are many distinct types of metadata, including: * Descriptive metadata – the descriptive ...

and

taxonomy Taxonomy is the practice and science of categorization or classification. A taxonomy (or taxonomical classification) is a scheme of classification, especially a hierarchical classification, in which things are organized into groups or types. ...

standards, a

content management system A content management system (CMS) is computer software used to manage the creation and modification of digital content (content management).''Managing Enterprise Content: A Unified Content Strategy''. Ann Rockley, Pamela Kostur, Steve Manning. New ...

, web portal server technology, new web search tools, and a strategy for

Search Engine Optimization Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid traffic (known as "natural" or "Organ ...

Project management

Richman is a certified PMP (

Project Management Professional Project Management Professional (PMP) is an internationally recognized professional designation offered by the Project Management Institute (PMI). As of 31 July 2020, there are 1,036,368 active PMP-certified individuals and 314 chartered chapters ...

), consultant, and trainer. He has authored seven books on project management, including two college texts. Richman directed the Publications and Media Project Office that manages the creation of 8,000 printed, media, and web products a year in up to 185 languages. This included managing the projects for writing, editing, translation, production, printing, and international distribution in 105 offices worldwide.

Publishing

Richman directed the processes and systems for print and web publishing at the LDS Church. He is the President and CEO of Century Publishing, a

custom media Custom, customary, or consuetudinary may refer to: Traditions, laws, and religion * Convention (norm), a set of agreed, stipulated or generally accepted rules, norms, standards or criteria, often taking the form of a custom * Norm (social), a ...

publisher based in

Salt Lake City Salt Lake City (often shortened to Salt Lake and abbreviated as SLC) is the Capital (political), capital and List of cities and towns in Utah, most populous city of Utah, United States. It is the county seat, seat of Salt Lake County, Utah, Sal ...

Utah Utah ( , ) is a state in the Mountain West subregion of the Western United States. Utah is a landlocked U.S. state bordered to its east by Colorado, to its northeast by Wyoming, to its north by Idaho, to its south by Arizona, and to it ...

. It publishes books and other media in both English and Spanish on topics including religion, social issues, business, biographies, and children's books. Founded in 1981, Century Publishing was previously known as "Richman Communications" and "Richman Publishing". The name was changed to Century Publishing in 1995.

Author and speaker

He has authored over a dozen books, several book translations (in English, Spanish, and Cakchiquel), and has published articles in professional journals and magazines. ;Books * * * * * * * * * * ;Articles * * * * Syndicated author fo
Meridian Magazine
with over 125 published articles. ;Speaker * National speaker on self-help topics and technology issues.

References

External links

LDS365
*
Latter-day Saint Missionaries in the Guatemala Earthquake of 1976
{{DEFAULTSORT:Richman, Larry L. 1955 births American Latter Day Saints Living people Mormon bloggers People from Brigham City, Utah Blogs about Mormons and Mormonism Mormon missionaries in Guatemala