Pedro Luis Joao Figueira Álvarez (born 18 June 1998), known as La Divaza, is a
Venezuelan and
Mexican YouTuber and
singer
Singing is the act of creating musical sounds with the voice. A person who sings is called a singer, artist or vocalist (in jazz and/or popular music). Singers perform music (arias, recitatives, songs, etc.) that can be sung with or withou ...
. La Divaza is the second YouTuber from Venezuela to reach one million subscribers after
Dross
Dross is a mass of solid impurities floating on a molten metal or dispersed in the metal, such as in wrought iron. It forms on the surface of low- melting-point metals such as tin, lead, zinc or aluminium or alloys by oxidation of the metal. For ...
.
Biography
He was born in the city of Maracay,
Aragua
Aragua State ( es, Estado Aragua, ) is one of the 23 states of Venezuela. It is located in the north-central region of Venezuela. It has plains and jungles and Caribbean beaches. The most popular are Cata and Choroni. It has Venezuela's first n ...
, Venezuela, and studied at "Instituto Escuela Maracay" in which graduated in 2015. He began producing videos on YouTube at the end of 2012, where he described the situation in his home country. His character, "La Divaza" caused controversy nationally and internationally for the peculiar personality it presented and the content of his videos. To this day he has become an icon and a phenomenon on social media.
In 2011, Divaza (Pedro for his family and friends) began making videos of the social networking site
Habbo
''Habbo'' (formerly ''Habbo Hotel'') is an online community aimed at teens and young adults. It is owned and operated by Sulake, a Finnish company. Founded in 2000, Habbo has expanded to nine online communities (or "hotels"), with users from ...
, but stopped in 2012 when his channel called La Divaza flourished.
[
"La Divaza" is Pedro Luis alter ego. "A diva." It is a varied channel as far as content is concerned, ranging from ]vlogs
A video blog or video log, sometimes shortened to vlog (), is a form of blog for which the medium is video. Vlog entries often combine embedded video (or a video link) with supporting text, images, and other metadata. Entries can be recorded in ...
, gameplays and reviews to annual awards like the VMAs, AMAs, EMAs, Billboards
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
, Miss Universe
Miss Universe is an annual international beauty pageant that is run by a United States and Thailand based Miss Universe Organization.Natalie Tadena (July 2, 2015"Donald Trump's Miss USA Pageant Lands on Reelz Cable Channel". ''The Wall Stre ...
, Met Gala
The Met Gala, or Met Ball, formally called the Costume Institute Gala or the Costume Institute Benefit, is an annual fundraising gala held for the benefit of the Metropolitan Museum of Art's Costume Institute in New York City. It is popularly ...
and the Grammys
The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pres ...
, to more serious topics of social awareness
Social consciousness or social awareness, is collective consciousness shared by individuals within a society.[Mexico City
Mexico City ( es, link=no, Ciudad de México, ; abbr.: CDMX; Nahuatl: ''Altepetl Mexico'') is the capital city, capital and primate city, largest city of Mexico, and the List of North American cities by population, most populous city in North Amer ...]
. He has made several appearances in his channel when he lived in Venezuela with the YouTuber Konrad Montero (also known as La Konrad) but because of the distance, only contact via social networks.
He is currently touring and performing for his millions of fans throughout the world and he has collaborated with many famous YouTubers such as Mariale, Alejo Igoa, Kimberly Loaiza
Kimberly Guadalupe Loaiza Martinez (born 12 December 1997) is a Mexican internet personality and singer, In 2016, she began her YouTube career and she is currently the 7th most-followed user on TikTok.
Career
Kimberly Loaiza's created her Tw ...
and Juan Pablo Jaramillo. He got actually nine million of subscribers in YouTube.
In December 2017, he released a song as a part of a viral YouTube challenge called "Roast Yourself" (like the challenge itself) that was accompanied by a music video, promoting her alter-ego. One week later, the song was available on iTunes, reaching the top on Mexico and others Latin American countries. The music video got one million likes in 24 hours and more than six millions views on YouTube. As of June 2020, the music video had 115 million views and 3,5 million likes, making it the most successful song ever by a YouTuber. He performed the song live at the 2018 MTV Millennial Awards
The MTV Millennial Awards (commonly abbreviated as a MIAW) is an annual program of Latin American music awards, presented by the cable channel MTV Latin America to honor the best of Latin music and the digital world of the millennial generation. T ...
, where he hosted the show alongside Chilean singer Mon Laferte
Norma Monserrat Bustamante Laferte (born 2 May 1983) is a Chilean musician, singer, composer and painter. She is known for her musical versatility, having composed songs in a wide variety of genres such as pop, rock, bolero, cumbia and salsa. In ...
, in which he won two awards, there are: MIAW Icon of the Year and Roasted of the Year.
In 15 November 2019, he released his first song called "Cachete Al Suelo" under the music label Warner Music Group
Warner Music Group Corp. ( d.b.a. Warner Music Group, commonly abbreviated as WMG) is an American multinational entertainment and record label conglomerate headquartered in New York City. It is one of the " big three" recording companies and t ...
.
In 2020 he made a challenge video called "Sing the song" with Colombian singer Karol G
Carolina Giraldo Navarro (born 14 February 1991), known professionally as Karol G (stylized in all caps), is a Colombian singer and songwriter. She is predominantly described as a reggaeton and Latin trap artist, but has experimented with a ...
.
In 28 December 2020 he launched his new song called "D.I.V.A."
In 2022 he launched other new song called "La Noche".
In 2023 integrate the new season of the reality "La Venganza De Los Ex", launched in the channel MTV Latinoamerica and the platform of streaming Paramount Plus.
Actually he had a second channel in YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
called "Keeping Up With La Divaza", where he broadcasts the podcast called "Radio Divaza", made with his best friend and influencer José Gregorio Santos Terrasi "La Jose". This podcast can found in Spotify
Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
.
Filmography
TV
Awards and nominations
References
{{DEFAULTSORT:Divaza
Living people
Spanish-language YouTubers
Venezuelan YouTubers
Venezuelan people of Portuguese descent
LGBT YouTubers
Bisexual male musicians
Bisexual singers
People from Maracay
Venezuelan bisexual people
Venezuelan LGBT singers
1998 births
20th-century Venezuelan LGBT people
21st-century Venezuelan LGBT people
YouTube channels launched in 2012
Music YouTubers