Karjala is a

Finnish Finnish may refer to: * Something or someone from, or related to Finland * Culture of Finland * Finnish people or Finns, the primary ethnic group in Finland * Finnish language, the national language of the Finnish people * Finnish cuisine See also ...

lager Lager () is beer which has been brewed and conditioned at low temperature. Lagers can be pale, amber, or dark. Pale lager is the most widely consumed and commercially available style of beer. The term "lager" comes from the German for "storag ...

type

beer Beer is one of the oldest and the most widely consumed type of alcoholic drink in the world, and the third most popular drink overall after water and tea. It is produced by the brewing and fermentation of starches, mainly derived from ce ...

manufactured by the

Hartwall Hartwall Ltd is a beverage company based in Helsinki, Finland. It was founded in 1836. Its drinks range includes Jaffa, Pommac and Novelle waters. The company also owns the licence for manufacturing and selling PepsiCo's Pepsi, 7 Up and Mounta ...

brewery. Karjala beer was manufactured by the cooperative shop Osuusliike Itä-Karjala owned Sortavalan panimo Oy brewery from 1932 until 1944. Production was resumed in 1948. During the 1960s, Karjala beer was already a fading brand until the

Soviet Union The Soviet Union,. officially the Union of Soviet Socialist Republics. (USSR),. was a List of former transcontinental countries#Since 1700, transcontinental country that spanned much of Eurasia from 1922 to 1991. A flagship communist state, ...

's ambassador to Finland, Andrei E. Kovalev, stated in 1968 publicly that the label of Karjala beer evoked wrong perceptions from the war times. Karjala beer's label has the

coat of arms A coat of arms is a heraldic visual design on an escutcheon (i.e., shield), surcoat, or tabard (the latter two being outer garments). The coat of arms on an escutcheon forms the central element of the full heraldic achievement, which in its ...

of Karelia which features an arm wielding a straight western (Swedish) sword thrusting a Russian sabre wielded by another arm. The press noted the event with an article spanning 14 broadsheet pages, and Karjala-beer gained new steam as a brand. Later on, a proverb stating "Karelia back, even bottle by bottle" (Karjala takaisin, vaikka pullo kerrallaan.) was formed. As excise tax class III beer gained popularity, Karjala beer received the nickname "evacuee beer" ''evakkokalja'', especially in eastern Finland, as it will "always return", ''tulloo aina takasi''. After Finland won the 1995 Ice Hockey World Championships, Hartwall launched a so-called "lion beer", which featured photos of all the players on the gold team on the bottle labels. The labels have become sought after by collectors. In late 2017, the lion beer was relaunched in a limited edition.

Beers

* Karjala III (4.6%) * Karjala IVA (5.2%) * Karjala IVB (8.0%) * Karjala Terva (4.6%) * Karjala Rehti (4.3%)

Beers

Discontinued beers

See also

References

External links