KWSW (980 AM) is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed to

Eureka, California Eureka (Wiyot: ''Jaroujiji'', Hupa: ''do'-wi-lotl-ding'', Karuk: ''uuth'') is the principal city and county seat of Humboldt County in the Redwood Empire region of California. The city is located on U.S. Route 101 on the shores of Humboldt B ...

, United States. The station airs an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

format (with a few adult standards formatted songs being added) and serves the Eureka area. The station is currently owned by Eureka Broadcasting, Inc.

History

The station began broadcasting on January 26, 1947, and held the call sign KHUM.KHUM Takes Air as 250-w Outlet at Eureka, Calif
, '' Broadcasting – Telecasting''. January 27, 1947. p. 26. Retrieved June 18, 2019.History Cards for KWSW
fcc.gov. Retrieved June 18, 2019. It originally broadcast at 1240 kHz. In 1956, KHUM's frequency was changed to 980 kHz. Its call sign was changed to KINS in 1958. The station aired a middle of the road (MOR) format in the 1970s,
1971 Broadcasting Yearbook
',

Broadcasting Broadcasting is the distribution of audio or video content to a dispersed audience via any electronic mass communications medium, but typically one using the electromagnetic spectrum (radio waves), in a one-to-many model. Broadcasting began wi ...

, 1971. p. B-19. Retrieved June 18, 2019.
Broadcasting Yearbook 1979
',

, 1979. p. C-19. Retrieved June 18, 2019. and a

news-talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featu ...

format in the 1990s and 2000s.
The Broadcasting Yearbook 1990
',

Broadcasting & Cable ''Broadcasting & Cable'' (or ''Broadcasting+Cable'') is a weekly telecommunications industry trade magazine published by Future US. Previous names included ''Broadcasting-Telecasting'', ''Broadcasting and Broadcast Advertising'', and ''Broadcas ...

, 1990. p. B-33. Retrieved June 18, 2019.
Broadcasting & Cable Yearbook 1999
',

, 1999. p. D-42. Retrieved June 18, 2019.
Broadcasting & Cable Yearbook 2002-2003
',

, 2002. p. D-43. Retrieved June 18, 2019. In 2011, the station's call sign was changed to KWSW. The station continued to air a news-talk format. On June 9, 2015, the station's call sign was changed to KEJY, but it was changed back to KWSW on August 13, 2015. It adopted a soft AC format branded "EZ Radio" on July 1, 2017.About
KWSW. Retrieved June 18, 2019.

References

External links

KWSW's official website
* * {{Adult Contemporary Radio Stations in California WSW Mainstream adult contemporary radio stations in the United States Mass media in Humboldt County, California Radio stations established in 1947 1947 establishments in California