KGGR (1040 AM) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Dallas, Texas Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County ...

and serving the Dallas-Fort Worth Metroplex. It is owned by MARC Radio Group and airs an

urban gospel Urban/contemporary gospel is a modern subgenre of gospel music. Although the style developed gradually, early forms are generally dated to the 1970s, and the genre was well established by the end of the 1980s. The radio format is pitched prim ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...

, in place since 1990. The

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assign ...

stands for Great Gospel Radio. KGGR is a

daytimer A clear-channel station is an AM radio station in North America that has the highest protection from interference from other stations, particularly concerning night-time skywave propagation. The system exists to ensure the viability of cross-co ...

station. By day, it transmits with 3,300

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...

s; however, since

AM 1040 The following radio stations broadcast on AM frequency 1040 kHz: 1040 AM is a United States clear-channel frequency. WHO Des Moines is the dominant station on 1040 AM. In Argentina * LRG203 Antena in Santa Rosa In Canada In Mexico ...

is a clear channel frequency reserved for Class A

WHO Who or WHO may refer to: * Who (pronoun), an interrogative or relative pronoun * Who?, one of the Five Ws in journalism * World Health Organization Arts and entertainment Fictional characters * Who, a creature in the Dr. Seuss book '' Horton He ...

in Des Moines,

Iowa Iowa () is a state in the Midwestern region of the United States, bordered by the Mississippi River to the east and the Missouri River and Big Sioux River to the west. It is bordered by six states: Wisconsin to the northeast, Illinois to th ...

, KGGR must sign-off at night to avoid interference. During

critical hours Critical hours for radio stations is the time from sunrise to two hours after sunrise, and from two hours before sunset until sunset, local time. During this time, certain American radio stations may be operating with reduced power as a result of Se ...

, the station broadcasts at 2,800 watts. It uses a

non-directional antenna In radio communication, an omnidirectional antenna is a class of antenna (electronics), antenna which radiates equal radio power in all directions perpendicular to an axis (mathematics), axis (azimuthal directions), with power varying with angle ...

, located off Military Parkway in South Dallas.

History

On June 8, 1947, the station signed on the air as KIXL. The station was owned by Variety Broadcasting led by Lee Segall, and included celebrity stockholders

Greer Garson Eileen Evelyn Greer Garson (29 September 1904 – 6 April 1996) was an English-American actress and singer. She was a major star at Metro-Goldwyn-Mayer who became popular during the Second World War for her portrayal of strong women on the hom ...

and

William Holden William Holden (born William Franklin Beedle Jr.; April 17, 1918 – November 12, 1981) was an American actor, and one of the biggest box-office draws of the 1950s. Holden won the Academy Award for Best Actor for the film ''Stalag 17'' (1953) ...

. Later on, it founded a sister station, KIXL-FM on 104.5

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

, later known as KEZT and now as

KKDA-FM KKDA-FM (104.5 MHz), known as K104, has been a leading radio station in the Dallas–Fort Worth metroplex for 46 years. It is a longtime heritage urban contemporary formatted station. It is owned by Service Broadcasting Corporation alongside K ...

. Segall programmed a long-running and successful

beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator mu ...

format on KIXL, which was simulcast on KIXL-FM ("104 on both dials"). In the 1970s and 1980s the station was owned by

Crawford Broadcasting Crawford Broadcasting is a family-owned media company based in Denver, Colorado.Contact information
crawfordbro ...

as KPBC, featuring Contemporary Christian music until a new 24-hour station at 770 kHz was created by Crawford. Studios were located at 1401 South Akard in Dallas from 1947 to 1973, at 3201 Royalty Row in Irving (same as present

KAAM Kaam (Gurmukhi: ਕਾਮ ''Kāma'') in common usage, the term stands for 'excessive passion for sexual pleasure' and it is in this sense that it is considered to be an evil in Sikhism. In Sikhism it is believed that Kaam can be overcome ...

), and in south west Dallas after the mid nineties. KGGR increased its day power to 3,300 watts in the early 2000s, but still as a

. It moved to studios located at Highway 67 beside Executive Air Park (former Red Bird Airport). An

FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tra ...

was licensed to rebroadcast KGGR on 102.5 MHz in January 2009. K273BJ 102.5 no longer simulcasts KGGR, but 94.9 KLTY-FM- HD2, which airs a Spanish-language

Contemporary Christian Contemporary history, in English-language historiography, is a subset of modern history that describes the historical period from approximately 1945 to the present. Contemporary history is either a subset of the late modern period, or it is o ...

format known as "El Pez" (The Fish). KGGR does simulcast from a new translator, K295DA (106.9 MHz) in Dallas. KGGR's former sister stations

KHVN KHVN (970 AM) is a radio station licensed to Fort Worth, Texas, and serving the Dallas-Fort Worth Metroplex, owned and operated by iHeartMedia, Inc. It airs an African American targeted all-news radio format, simulcast with co-owned KKGM ...

and

KKGM KKGM (1630 AM) is a radio station licensed to Fort Worth, Texas, and serving the Dallas-Fort Worth Metroplex, owned and operated by iHeartMedia. The station broadcasts an African American targeted news format, as one of two local affiliates, al ...

were purchased by iHeartMedia and they became affiliates of the

Black Information Network Black Information Network (BIN) is a radio network and content brand owned by iHeartMedia. Launched on June 30, 2020, it is an all-news radio network of stations targeting the African American community, carrying mostly important national news hea ...

, leaving KGGR as the only Gospel-formatted station in the metroplex. On December 30, 2021, Florida-based MARC Radio Group has announced its intent to acquire KGGR and K295DA from Mortenson Broadcasting for $650,000.Station Sales Week of 12/31
- RadioInsight (December 30, 2021) The sale was consummated on April 2022.

References

External links

KGGR official website

DFW Radio Archives DFW Radio/TV HistoryFCC History Cards for KGGR
GGR GGR Radio stations established in 1947 Gospel radio stations in the United States 1947 establishments in Texas GGR {{Texas-radio-station-stub