Kulula.com (stylized as kulula.com) and commonly referred to as Kulula was a South African
low-cost airline, operating on major domestic routes from
O. R. Tambo International Airport
O. R. Tambo International Airport is an international airport situated in Kempton Park, Gauteng, South Africa. It serves as the primary airport for domestic and international travel to/from South Africa and since 2020, it is Africa's second ...
and
Lanseria International Airport
Lanseria International Airport is a privately owned international airport that is situated north of Randburg and Sandton to the northwest of Johannesburg, South Africa. The airport can handle aircraft up to the size of a Boeing 757-300 and th ...
, both serving the city of
Johannesburg
Johannesburg ( , , ; Zulu and xh, eGoli ), colloquially known as Jozi, Joburg, or "The City of Gold", is the largest city in South Africa, classified as a megacity, and is one of the 100 largest urban areas in the world. According to Demo ...
.
The airline's headquarters were located at
Bonaero Park
Bonaero Park is a southeastern suburb of Kempton Park, Ekurhuleni, in Gauteng province, South Africa. It lies directly next to OR Tambo International Airport, the busiest airport in Africa. Bonaero Park was built in the 1960s to house employees f ...
,
Kempton Park,
Ekurhuleni,
Gauteng
Gauteng ( ) is one of the nine provinces of South Africa. The name in Sotho-Tswana languages means 'place of gold'.
Situated on the Highveld, Gauteng is the smallest province by land area in South Africa. Although Gauteng accounts for only ...
. The name 'Kulula' comes from the
Nguni languages of
Zulu and
Xhosa, meaning ''It's easy.'' Kulula suspended operations on 1 June 2022 pending securing of additional funding
The company was placed into liquidation on 9 June 2022.
History
Kulula.com was established in July 2001 and commenced operations as South Africa's first 'no-frills' carrier in August of that year.
The stated aim was to position kulula.com as more than just an airline brand, but to include booking, paying and making 'the complete travel experience' affordable.
In 2010, Kulula.com was forced by
FIFA
FIFA (; stands for ''Fédération Internationale de Football Association'' ( French), meaning International Association Football Federation ) is the international governing body of association football, beach football and futsal. It was found ...
to stop a campaign describing itself as the "Unofficial National Carrier of the You-Know-What", which took place "Not next year, not last year, but somewhere in between", obviously referring to the
2010 FIFA World Cup
, image = 2010 FIFA World Cup.svg
, size = 200px
, caption = ''Ke Nako. (Tswana and Sotho for "It's time") Celebrate Africa's Humanity'It's time. Celebrate Africa's Humanity'' (English)''Dis tyd. Vier Afrika se mensd ...
which took place in South Africa at that time. Another advert announced "affordable flights
oeverybody except
Sepp Blatter
Joseph "Sepp" Blatter (born Josef Blatter; 10 March 1936) is a Swiss former football administrator who served as the eighth President of FIFA from 1998 to 2015. He has been banned from participating in FIFA activities since 2015 as a result of ...
" (the FIFA president), who was offered a free seat "for the duration of that thing that is happening right now".
In July 2012 Kulula.com announced
that it was operating the first of seven brand new
Boeing 737-800s, with three to be in operation before the end of that year, and the remaining four to be delivered in 2015 and 2016.
Kulula.com and parent company Comair suspended operations towards the end of March 2020 due to financial constraints caused by the COVID-19 pandemic. The airline resumed operations in September 2021. On 1 June 2022, Kulula.com suspended all flights and entered business rescue
Kulula.com was accused of using a sale a day before to raise cash before stopping flights. Since suspension, only people who booked through
Discovery Vitality were given the opportunity to obtain a refunded. On 9 June 2022 the business rescue practitioners announced that there was no reasonable prospect of rescue of either Kulula or Comair and that the companies be placed into liquidation.
Corporate affairs
Ownership
Kulula.com was a wholly owned subsidiary of
Comair Ltd,
which also operated flights as a
franchisee
Franchising is based on a marketing concept which can be adopted by an organization as a strategy for business expansion. Where implemented, a franchisor licenses some or all of its know-how, procedures, intellectual property, use of its busine ...
of
British Airways
British Airways (BA) is the flag carrier airline of the United Kingdom. It is headquartered in London
London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a populati ...
. Kulula.com, the British Airways franchise Southern Africa and Comair Ltd suspended operations in July 2020 due to financial issues caused by the COVID-19 pandemic.
Business trends
Financial and operational results for Kulula.com are not separately disclosed, but are fully incorporated within the annual results for Comair (for years ending 30 June).
Destinations
As of March 2019, Kulula served the following destinations:
Codeshare agreements
Kulula held
codeshare agreements with the following airlines:
*
Comair
*
Kenya Airways
*
KLM
KLM Royal Dutch Airlines, legally ''Koninklijke Luchtvaart Maatschappij N.V.'' (literal translation: Royal Aviation Company Plc.), is the flag carrier airline of the Netherlands. KLM is headquartered in Amstelveen, with its hub at nearby Amste ...
Fleet
As of October 2018, the Kulula.com fleet consisted of the following aircraft:
[.]
Historical fleet
Kulula previously operated the following aircraft:
*
Boeing 727-200
*
Boeing 737-200
*
McDonnell Douglas MD-82
The McDonnell Douglas MD-80 is a series of five-abreast single-aisle airliners developed by McDonnell Douglas. It was produced by the developer company until August 1997 and then by Boeing Commercial Airplanes. The MD-80 was the second gener ...
Liveries
Kulula.com became known for its distinctive, brightly coloured, and often comedic
aircraft liveries. One of its former aircraft, known as ''Flying 101'', was covered with a legend describing the different parts of the aircraft.
Services
Loyalty programme
Kulula.com operated the Avios
frequent-flyer programme
A frequent-flyer program (American English) or frequent-flyer programme (British English) is a loyalty program offered by an airline.
Many airlines have frequent-flyer programs designed to encourage airline customers enrolled in the program ...
, which was created from the merger of the
Air Miles
Air Miles is a group of loyalty programs operated by different companies in each region where the brand operates. The programs are available in Canada, the Netherlands and the Middle East. Points are earned on purchases at participating merchan ...
, BA Miles and Iberia Plus Points schemes on 16 November 2011. A restructure in 2015 meant that all of IAG's affiliated loyalty programmes which use Avios, including Avios Travel Reward Programme, Iberia Plus and British Airways Executive Club were transferred to
Avios Group, an IAG subsidiary.
Inflight services
Kulula.com offered food and drinks as a
buy-on-board programme.
[Flight info]
" ''kulula.com''. Accessed 6 May 2009.
The airline's in-flight magazine, ''khuluma'', had a readership base of 200,000 per month.
See also
*
Mango
A mango is an edible stone fruit produced by the tropical tree ''Mangifera indica''. It is believed to have originated in the region between northwestern Myanmar, Bangladesh, and northeastern India. ''M. indica'' has been cultivated in South a ...
, a South African
low-cost airline.
Notes
References
External links
Official website
{{DEFAULTSORT:Kulula Air
Defunct airlines of South Africa
Airlines established in 2001
Airlines disestablished in 2022
2001 establishments in South Africa
2022 disestablishments in South Africa
Low-cost carriers
South African brands
Companies based in Ekurhuleni
Kempton Park, Gauteng