Ataute, S.L., better known by their trading name Kukuxumusu, is a Spanish company from

Pamplona Pamplona (; eu, Iruña or ), historically also known as Pampeluna in English, is the capital city of the Chartered Community of Navarre, in Spain. It is also the third-largest city in the greater Basque cultural region. Lying at near above ...

Navarra Navarre (; es, Navarra ; eu, Nafarroa ), officially the Chartered Community of Navarre ( es, Comunidad Foral de Navarra, links=no ; eu, Nafarroako Foru Komunitatea, links=no ), is a foral autonomous community and province in northern Spain, ...

specialising in clothing and product design. Its name means ''flea kiss'' in

Basque Basque may refer to: * Basques, an ethnic group of Spain and France * Basque language, their language Places * Basque Country (greater region), the homeland of the Basque people with parts in both Spain and France * Basque Country (autonomous co ...

. The company was founded in 1989 Pamplona's San Fermín festival. Three friends made souvenir T-shirts depicting the bull-running and bull fights. The company gradually grew and is now one of the key images of San Fermín; in addition to clothing they also produce other goods such as chinaware, keyrings and

postcard A postcard or post card is a piece of thick paper or thin cardboard, typically rectangular, intended for writing and mailing without an envelope. Non-rectangular shapes may also be used but are rare. There are novelty exceptions, such as wood ...

s. Kukuxumusu has exclusive shops in Pamplona and all the main cities within the Basque Country and also in the rest of

Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , i ...

. Moreover its products are sold elsewhere in over sixty countries. Kukuxumusu's designs are distinctive for their style and humour. Their most famous designs involve bulls and the San Fermín runners in their traditional red and white clothing, but adding some absurd elements. Bulls may be seen chasing the runners over the sea on surfboards, or apparently uninterested in the San Fermín activities. In some designs, the roles of humans and bulls are reversed. Other designs often involve animals, devils or Basque symbols such as the

lauburu The lauburu ( Basque: ''lau'' ("four") + ''buru'' ("head")) is an ancient hooked cross with four comma-shaped heads and the most widely known traditional symbol of the Basque Country and the Basque people. In the past, it has also been associa ...

in humorous situations. Kukuxumusu's designs have grown to include other Spanish regions festivals and typical elements and have, therefore, become a popular

souvenir A souvenir (), memento, keepsake, or token of remembrance is an object a person acquires for the memories the owner associates with it. A souvenir can be any object that can be collected or purchased and transported home by the traveler as a m ...

in Spain. Kukuxumusu has added computer

screensaver A screensaver (or screen saver) is a computer program that blanks the display screen or fills it with moving images or patterns when the computer has been idle for a designated time. The original purpose of screensavers was to prevent phosphor ...

s and virtual postcards, with their usual unique humour to their line of clothing and souvenirs.

External links

Official Kukuxumusu websiteKukuxumusu San Fermin website
{{Authority control Clothing companies of Spain Companies based in Navarre Clothing companies established in 2006 Spanish brands Spanish companies established in 2006