Kellogg's Raisin Bran
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Raisin bran (sultana bran in some countries; see
sultana grape Sultana or Sultanah may refer to: Plants * Sultana (grape), a "white" oval seedless grape variety * A type of raisin A raisin is a dried grape. Raisins are produced in many regions of the world and may be eaten raw or used in cooking, ba ...
) is a
breakfast cereal Cereal, formally termed breakfast cereal (and further categorized as cold cereal or warm cereal), is a traditional breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in ...
containing raisins and bran flakes. Raisin bran is manufactured by several companies under a variety of brand names, including the popularly known
Kellogg's The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including crackers and toaste ...
Raisin Bran,
General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...
' Total Raisin Bran, and Post Cereals' Raisin Bran. This popular breakfast cereal is a staple in households all over the United States, in part because of its advertised nutritional value.


History

Skinner's Raisin-BRAN was the first raisin bran brand on the market, introduced in the United States in 1926 by the Skinner Manufacturing Company. For 17 years, Skinner had ownership over the product's name, until
Kellogg's The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including crackers and toaste ...
and Post began to sell their own versions of raisin bran. With concerns of losing money within grocery store sales, Skinner filed a cease-and-desist in an attempt to keep ownership over his raisin bran product. The name "Raisin-BRAN" was at one time trademarked by Skinner, however in 1944 the U.S. Court of Appeals for the Eighth Circuit found: ::''The name "Raisin-BRAN" could not be appropriated as a trade-mark, because: "A name which is merely descriptive of the ingredients, qualities or characteristics of an article of trade cannot be appropriated as a trademark and the exclusive use of it afforded legal protection. The use of a similar name by another to truthfully describe his own product does not constitute a legal or moral wrong, even if its effect be to cause the public to mistake the origin or ownership of the product."''Skinner v. Kellogg
143 F.2d 895. August 4, 1944.
Now, any brand or manufacturer may create their own version of raisin bran and name it just that.


Ingredients

Kellogg's The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including crackers and toaste ...
Raisin Bran in the United States contains the following ingredients: whole grain wheat, raisins, wheat bran, sugar, brown sugar syrup, malt flavor, salt, and assorted
vitamin A vitamin is an organic molecule (or a set of molecules closely related chemically, i.e. vitamers) that is an Nutrient#Essential nutrients, essential micronutrient that an organism needs in small quantities for the proper functioning of its ...
s and minerals. The cereal's
vitamin D3 Cholecalciferol, also known as vitamin D3 and colecalciferol, is a type of vitamin D that is made by the skin when exposed to sunlight; it is found in some foods and can be taken as a dietary supplement. Cholecalciferol is made in the skin f ...
supplementation is made from
lanolin Lanolin (from Latin 'wool', and 'oil'), also called wool yolk, wool wax, or wool grease, is a wax secreted by the sebaceous glands of wool-bearing animals. Lanolin used by humans comes from domestic sheep breeds that are raised specifically fo ...
, which is an animal product, rendering it as a non-vegan
breakfast cereal Cereal, formally termed breakfast cereal (and further categorized as cold cereal or warm cereal), is a traditional breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in ...
.


Healthful debate

Raisin bran cereal is commonly referred to as a "healthy" breakfast cereal because of its high
fiber Fiber or fibre (from la, fibra, links=no) is a natural or artificial substance that is significantly longer than it is wide. Fibers are often used in the manufacture of other materials. The strongest engineering materials often incorporate ...
content, but according to
Consumer Reports Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy. Founded ...
, Kellogg's Raisin Bran has a low nutrition rating. In 1991, Kellogg's complained that the guidelines for the
USDA The United States Department of Agriculture (USDA) is the federal executive department responsible for developing and executing federal laws related to farming, forestry, rural economic development, and food. It aims to meet the needs of com ...
's supplemental assistance
WIC The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) is an American federal assistance program of the Food and Nutrition Service (FNS) of the United States Department of Agriculture (USDA) for healthcare and nutrition ...
program did not allow for the purchase of Kellogg's Raisin Bran for containing too much
sugar Sugar is the generic name for sweet-tasting, soluble carbohydrates, many of which are used in food. Simple sugars, also called monosaccharides, include glucose, fructose, and galactose. Compound sugars, also called disaccharides or double ...
. Currently, with 17 grams of sugar per cup, it has a higher content of sugar than Lucky Charms, Reese's Puffs, and
Cocoa Krispies Cocoa Krispies (also known as Choco Krispis, Choco Krispies, Coco Pops, Choco Pops depending on region) is a breakfast cereal produced by Kellogg's, coming both as a boxed cereal and as a snack bar with a 'dried milk' covered bottom. It is a c ...
(all known to be "sugary" cereals). On the other hand, Kellogg's Sultana Bran received 4.5 stars out of 5 on the Australian Government's Health Star Rating System. In addition, a plain serving of Kellogg's Raisin Bran provides 80% of the Daily Value of
manganese Manganese is a chemical element with the symbol Mn and atomic number 25. It is a hard, brittle, silvery metal, often found in minerals in combination with iron. Manganese is a transition metal with a multifaceted array of industrial alloy use ...
and 6% of the Daily Value of
potassium Potassium is the chemical element with the symbol K (from Neo-Latin ''kalium'') and atomic number19. Potassium is a silvery-white metal that is soft enough to be cut with a knife with little force. Potassium metal reacts rapidly with atmosphe ...
, both important nutrients for the body. Research suggests that eating commercially produced raisin bran containing sugared raisins produces acid which can lead to cavities, while home-made raisin bran, created by adding plain, unsugared raisins to bran flakes, produces less of this acid.


Manufacturers

*
Kellogg's The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including crackers and toaste ...
* Post Consumer Brands *
General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...


See also

*


References


External links


Raisin Bran (Post Consumer Brands)



A quantitative analysis of Kellogg's Raisin Bran
(Science Creative Quarterly) {{Kellogg's Products introduced in 1926 Kellogg's cereals Flaked breakfast cereals