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''Keeping It Real Art Critics'' (also known as ''KIRAC'') is a web series on
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
and
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exploring the international art world. Directed by Stefan Ruitenbeek, a Dutch artist and director, ''KIRAC'' episodes occupy the middle ground between art and art criticism and focus mainly on the influence of modernistic, democratic principles within the art world. In the Netherlands, the platform has gained both praise and notoriety as a result of its confrontational,
dialectic Dialectic ( grc-gre, διαλεκτική, ''dialektikḗ''; related to dialogue; german: Dialektik), also known as the dialectical method, is a discourse between two or more people holding different points of view about a subject but wishing ...
al approach. For a large part, ''KIRAC'' episodes consist of conversations that take place within Ruitenbeek’s personal sphere. Contributors to this dialogue, whether friends or enemies, are all said to be part of “Team ''KIRAC''”. Because of their frequent and substantial appearances, archaeologist and philosopher Kate Sinha (1988,
Deventer Deventer (; Sallands: ) is a city and municipality in the Salland historical region of the province of Overijssel, Netherlands. In 2020, Deventer had a population of 100,913. The city is largely situated on the east bank of the river IJssel, bu ...
) and artist Tarik Sadouma (1979,
Amsterdam Amsterdam ( , , , lit. ''The Dam on the River Amstel'') is the Capital of the Netherlands, capital and Municipalities of the Netherlands, most populous city of the Netherlands, with The Hague being the seat of government. It has a population ...
) are often regarded as ''KIRAC'' co-directors.


Development

''KIRAC'' episodes have started appearing on YouTube since 2016. The early films can be interpreted as the result of Ruitenbeek, Sinha and Sadouma’s boredom with the modern art world and their frustration with the complacency of its representatives. They suggest (''KIRAC'' Ep.3) that democratic, modernistic tendencies in combination with neoliberal policies have created a generation of artists who use their work to cater for the ideological preferences of curators and collectors, thereby lacking sincerity and self-reflection. The first episodes discuss various examples of this dynamic and fit within the domain of art criticism, although their quality as such is sometimes said to be undermined by the use of populist rhetoric. Others maintain that this stylistic choice is part of a thought-provoking, albeit dangerous artistic game. The qualification of art criticism however no longer applies to more recent releases, in which the narrative structure more and more is taking on a literary form. Shifting from critique to art, ''KIRAC'' demonstrates the constructive nature of its criticism and its wish to transform the art world by portraying it. In this regard, Ruitenbeek has explicitly talked about his “paradigm shift”, which must include artists and curators as well as art collectors. For example, ''KIRAC'' Episodes 16, 17, 18 and 19 tried to bring about a change of character with collector Philip van den Hurk, alluring his
protestant Protestantism is a Christian denomination, branch of Christianity that follows the theological tenets of the Reformation, Protestant Reformation, a movement that began seeking to reform the Catholic Church from within in the 16th century agai ...
, profit-minded attitude with aristocratic perspectives. Using the art world as a stepping stone, ''KIRAC'' has also applied its critical method to more general domains of perceived political correctness, such as immigration (''KIRAC'' Ep.14) and sexual consent (''KIRAC'' Ep.9). Ruitenbeek:
I want to make art about the trench warfare that is going on between the left and the right. I think it is part of the world we are living in. They are recruiting me on the right, where they want to see me as a predator hunting for leftists. And you see the same thing happening on the left, where they say: ‘actually you’re giving great, leftist criticism of the system.’ That’s what I find attractive.


Episodes

''KIRAC'' Ep.1 ‘Verontwaardiging in De Appel’ (Indignation at De Appel)
''KIRAC'' Ep.2 ‘Niet op deze manier’ (Not in this way)
''KIRAC'' Ep.3 ‘De Kunstsubsidiediscussie’ (The Art Subsidy Discussion)
''KIRAC'' Ep.4 ‘The psychology of
Jon Rafman Jon Rafman (born 1981) is a Canadian artist, filmmaker, and essayist. His work centers around the emotional, social and existential impact of technology on contemporary life. His artwork has gained international attention and was exhibited in 2015 ...

''KIRAC'' Ep.5 ‘The Tears of Mara McCarthy’
''KIRAC'' Ep.6 ‘De werken van
Renzo Martens Renzo Martens (born 1973 in Terneuzen) is a Dutch artist who currently lives and works in Amsterdam and Kinshasa. Martens became known for his controversial work, including Episode III: Enjoy Poverty (2008), a documentary that suggests that the ...
’ (also published in English: The works of Renzo Martens)
''KIRAC'' Ep.7 ‘Indigenous Flags and Modernism’
''KIRAC'' Ep.8 ‘The Art of
Stefan Simchowitz Stefan Simchowitz (born in Johannesburg, South Africa on October 8, 1970) is a Los Angeles based art collector, art curator, and art advisor. He is a vocal proponent of social media as a legitimate way of discovering, distributing, and popularizi ...
’ (in English)
''KIRAC'' Ep.9 ‘Who’s Afraid of Harvey Weinstein’
''KIRAC'' Ep.10 ‘The bad breath of Mondriaan specialist Hans Janssen’
''KIRAC'' Ep.11 ‘Medusa’
''KIRAC'' Ep.12 ‘100% Integrity’
''KIRAC'' Ep.13 ‘Stigma’ (the Netflix deal)
''KIRAC'' Ep.14 ‘Problem Child’
''KIRAC'' Ep.15 ‘Time’s Up, Old Man’
''KIRAC'' Ep.16 ‘King Philip and the Pied Flycatcher’
''KIRAC'' Ep.17 ‘Blackmail’
''KIRAC'' Ep.18 ‘Parasites and Pecan Pie'
''KIRAC'' Ep.19 'The Goat'
''KIRAC'' Ep.20 ‘The Latent Potency of Rob Defares’
XTENDED VERSION ''X'' is the second studio album by American rapper Ken Carson, released through Opium and Interscope Records on July 8, 2022. In the United States, the album entered at number 115 on the ''Billboard'' 200. The deluxe version, titled ''Xtended' ...
br> ''KIRAC'' Ep.21 ‘Buse’ (A Good Student)
''KIRAC'' Ep.22 ‘Reasons of Ego’
''KIRAC'' Ep.23 ‘Honey Pot’
''KIRAC'' Ep.24 ‘Under a Sinking Sun’
''KIRAC'' Ep.25 ‘Male Love’
''KIRAC'' Ep.26 ‘Cornucopia’
''KIRAC'' Ep.27 ft. Houellebecq
''KIRAC'' Ep.28 ‘Faun’


Reception

Ever since the publication of ''KIRAC'' Ep.1 “Indignation at De Appel”, ''KIRAC'' has both been a topic of controversy and the subject of praise. In 2016, ''KIRAC'' was rejected funding by the Mondriaan Fonds, although the institution recognized the “necessity and artistic relevance” of the ''KIRAC'' discourse. The next year, however, funding was granted. In 2018, the cancellation of a discussion about ''KIRAC'' Ep.13 at the
Rietveld Academy The Gerrit Rietveld Academie, also known as Rietveld School of Art & Design and Rietveld Academy, is an art academy in Amsterdam, Netherlands. The academy was founded in 1924 and offers programs in fine arts and design. History In 1924, the I ...
made (inter)national headlines. The academy’s decision to withdraw the invitation was made after some outrage had arisen among its students at the announcement. Their opposition was particularly directed at Kate Sinha, who had written critically about Beatrix Ruf, curator of the
Stedelijk Museum Amsterdam The Stedelijk Museum Amsterdam (; Municipal Museum Amsterdam), colloquially known as the Stedelijk, is a museum for modern art, contemporary art, and design located in Amsterdam, Netherlands.
, and had illustrated her criticism with the example of a Zanele Muholi exhibition “where the audience was expected to be interested in the lazy works of a spoiled brat, only because she is South-African, lesbian and black.” The disinvitation was finally overturned and a new discussion was organized on the topic of the cancellation of the initial event. This discussion became the subject of ''KIRAC'' Ep.13. As of 2023, ''KIRAC'' episodes have reached more than 1.250.000 views on YouTube.


References

{{reflist Art criticism YouTube 2016 web series debuts