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KZIA, known as "Z 102.9", is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
based in
Cedar Rapids, Iowa Cedar Rapids () is the second-largest city in Iowa, United States and is the county seat of Linn County, Iowa, Linn County. The city lies on both banks of the Cedar River (Iowa River), Cedar River, north of Iowa City, Iowa, Iowa City and north ...
. It has a Top 40 (CHR) format entirely staffed with local personalities, including morning
DJs A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music festival), mobile ...
Eric Hanson, Clare, and Destiny, known as “The Morning Scramble.” The station's transmitter is located in
Hiawatha, Iowa Hiawatha is a city in Linn County, Iowa, United States. It is a suburb located in the northwestern side of Cedar Rapids and is part of the Cedar Rapids Metropolitan Statistical Area. The population was 7,183 at the time of the 2020 census, an in ...
, and its signal reaches most of eastern
Iowa Iowa () is a state in the Midwestern region of the United States, bordered by the Mississippi River to the east and the Missouri River and Big Sioux River to the west. It is bordered by six states: Wisconsin to the northeast, Illinois to the ...
, including Cedar Rapids,
Iowa City Iowa City, offically the City of Iowa City is a city in Johnson County, Iowa, United States. It is the home of the University of Iowa and county seat of Johnson County, at the center of the Iowa City Metropolitan Statistical Area. At the time ...
, Waterloo, and the
Quad Cities The Quad Cities is a region of cities (originally four, see History) in the U.S. states of Iowa and Illinois: Davenport and Bettendorf in southeastern Iowa, and Rock Island, Moline and East Moline in northwestern Illinois. These cities are t ...
area. It also reaches
Prairie du Chien Prairie du Chien () is a city in and the county seat of Crawford County, Wisconsin, United States. The population was 5,506 at the 2020 census. Its ZIP Code is 53821. Often referred to as Wisconsin's second oldest city, Prairie du Chien was esta ...
, and Platteville, both in
Wisconsin Wisconsin () is a state in the upper Midwestern United States. Wisconsin is the 25th-largest state by total area and the 20th-most populous. It is bordered by Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake M ...
.


History

KZIA was originally known as KQCR, which had a Top 40/CHR format as "Q103" for many years, and was the dominant CHR station back then. In 1994, Rob Norton Jr. and Eliot Keller, owners of
KRNA KRNA (94.1 MHz) is a classic rock-formatted radio station licensed to Iowa City, Iowa. The station is currently owned by Townsquare Media. KRNA's studios located in the Alliant Energy Building in Downtown Cedar Rapids, and their transmitter ...
, purchased KQCR to create the Cedar Rapids market's first radio
duopoly A duopoly (from Greek δύο, ''duo'' "two" and πωλεῖν, ''polein'' "to sell") is a type of oligopoly where two firms have dominant or exclusive control over a market. It is the most commonly studied form of oligopoly due to its simplicit ...
. On September 5, 1995, KQCR changed its format to
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
and its call letters to KXMX, "Max 102.9". The country format lasted almost three years until Norton and Keller agreed to sell KRNA and KXMX to
Texas Texas (, ; Spanish language, Spanish: ''Texas'', ''Tejas'') is a state in the South Central United States, South Central region of the United States. At 268,596 square miles (695,662 km2), and with more than 29.1 million residents in 2 ...
-based Capstar Broadcasting. While the KRNA sale was successful, Capstar terminated the agreement to buy KXMX. Norton and Keller kept the station, changing the format to top 40 and the call letters to KZIA on June 12, 1998. Today KZIA is the only locally owned commercial FM station in the Cedar Rapids market, as most FMs in the area are owned by either
Clear Channel Communications iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
or
Townsquare Media Townsquare Media, Inc. (formerly Regent Communications until 2010) is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting wi ...
. On October 31, 2006, KZIA acquired the former KCRG radio (1600 AM) from Gazette Communications. KZIA renamed the station
KGYM KGYM (1600 AM) is a radio station broadcasting in Cedar Rapids, Iowa. The station is owned by KZIA, Inc., which also owns KZIA (102.9 FM). It is Cedar Rapids' second-oldest radio station, after WMT. KGYM does not broadcast a digital HD signal ...
and moved its studios from downtown Cedar Rapids to the KZIA studios on the city's southwest side.


Smart FM

The station airs an All-80s hits format on KZIA-HD2 titled "Smart FM.” Originally named "ROBfm" after Norton, and airing an adult hits/
classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, primar ...
format, it was renamed to "Smart FM" after Norton's death on January 29, 2018 at the age of 69. On August 8, 2020, KZIA-HD2 shifted to all-80s hits, while retaining the "Smart FM" branding. KZIA-HD2 is also relayed over FM radio through FM translator stations 95.1 K236AA in Cedar Rapids, and 98.5 K253BE in Iowa City. Despite each frequency limited to a low power of 250 watts, the use of two translators allows coverage for both Linn and Johnson counties. The station can also be heard throughout other counties in eastern Iowa via the primary 102.9-HD2 signal through an HD Radio receiver. "Smart FM" features Greg Runyon on middays. Runyon was previously with Z102.9.


HD Radio digital channels

On May 14, 2003, KZIA became the first Iowa radio station to broadcast in
HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...
. KZIA also airs two channels of sports programming on their HD Radio signal. Originally, there was one channel of sports programming on HD3, which was just a simulcast of sister station KGYM, but now is split into two channels on the HD3 and HD4 sub-channels. KZIA-HD3 feeds Iowa City translator K292FZ (106.3 FM), and KZIA-HD4 fed Cedar Rapids translator K298BM (107.5 FM). This allowed up to three different sports programs at once (you may hear a Cedar Rapids High School sports game on 107.5, with one from Iowa City on 106.3, and a game that is the most anticipated for both areas on the main 1600 station). To designate different frequencies, 106.3 is known as the "South Gym", 107.5 was the "North Gym", and 1600 is the "Main Gym". In January 2020, KGYM began simulcasting on translator K272GB (102.3 FM) in Cedar Rapids, and began redirecting listeners to the new frequency. The following month, K298BM/KZIA-HD4 split from the KGYM simulcast and began airing a separate sports talk format as "Gym OT." The schedule consisted of
hot talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...
/male-oriented talk shows and sports betting shows, along with
ESPN Radio ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...
and SportsMap Radio programming. On January 1, 2022, K298BM/KZIA-HD4 flipped to
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from Popular culture, mainstre ...
as "X107.5." The station's HD signal is multiplexed:https://hdradio.com/station_guides/widget.php?realid=133 HD Radio Guide for Cedar Rapids


References


External links


KZIA websiteKZIA Livestream
* * * * * * * * * {{Contemporary Hit Radio Stations in Iowa
ZIA Zia or ZIA (also spelled Ziya, Ḍiya , Dia or Diya) may refer to: People * Zia (name), including a list of people and fictional characters with the name ** A romanization of the Wu ( Shanghainese) pronunciation of the Chinese surname Xie (謝) ...
Mass media in Cedar Rapids, Iowa Contemporary hit radio stations in the United States