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KXRO (1320
kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...
) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
AM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
broadcasting a
news/talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
.
Licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to
Aberdeen, Washington Aberdeen () is a city in Grays Harbor County, Washington, United States. The population was 17,013 at the 2020 census. The city is the economic center of Grays Harbor County, bordering the cities of Hoquiam and Cosmopolis. Aberdeen is occasi ...
, the station serves the
Grays Harbor Grays Harbor is an estuary, estuarine bay located north of the mouth of the Columbia River, on the southwest Pacific coast of Washington (U.S. state), Washington state, in the United States of America. It is a ria, which formed at the end of the l ...
section of
Washington Washington commonly refers to: * Washington (state), United States * Washington, D.C., the capital of the United States ** A metonym for the federal government of the United States ** Washington metropolitan area, the metropolitan area centered o ...
. It is currently owned by
Alpha Media LLC Alpha (uppercase , lowercase ; grc, ἄλφα, ''álpha'', or ell, άλφα, álfa) is the first letter of the Greek alphabet. In the system of Greek numerals, it has a value of one. Alpha is derived from the Phoenician letter aleph , whic ...
. KXRO is also heard on a 250 watt
FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tran ...
, 101.7 MHz K269FT in
Hoquiam Hoquiam ( ) is a city in Grays Harbor County, Washington, United States. It borders the city of Aberdeen at Myrtle Street, with Hoquiam to the west. The two cities share a common economic history in lumbering and exporting, but Hoquiam has maintai ...
.


Programming

Weekday mornings begin with a news and information program, the "KXRO Morning News." That's followed with a call-in show, "Live @ Nine." The rest of the schedule is made up of nationally syndicated shows including
Dave Ramsey David Lawrence Ramsey III (born September 3, 1960) is an American personal finance personality, radio show host, author, and businessman. An evangelical Christian, he hosts the nationally syndicated radio program ''The Ramsey Show''. Ramsey has ...
,
Clark Howard Clark Brian Howard (born June 20, 1955) is a popular consumer expert and podcast host of ''The Clark Howard Show''. Life and career Howard grew up in Atlanta, Georgia. His parents, Bernard and Joy Garson Howard, were prominent members of Atl ...
,
Thom Hartmann Thomas Carl Hartmann (born May 7, 1951) is an American radio personality, author, former psychotherapist, businessman, and progressive political commentator. Hartmann has been hosting a nationally syndicated radio show, ''The Thom Hartmann Pro ...
,
Dana Loesch Dana Lynn Loesch ( ; ; born September 28, 1978) is an American radio and TV host. She is a former spokesperson for the National Rifle Association and a former writer and editor for ''Breitbart News''. Loesch was the host of the program ''Dana'' ...
, Clyde Lewis and
Coast to Coast AM ''Coast to Coast AM'' is an American late-night radio talk show that deals with a variety of topics. Most frequently the topics relate to either the paranormal or conspiracy theories. It was hosted by creator Art Bell from its inception in 19 ...
with
George Noory George Ralph Noory (born June 4, 1950) is an American radio talk show host. Since January 2003, Noory has been the weekday host of the late-night radio talk show ''Coast to Coast AM''. The program is syndicated to hundreds of radio stations in ...
. Most hours begin with world and national news from
CBS Radio News CBS News Radio, formerly known as CBS Radio News and historically known as the CBS Radio Network, is a radio network that provides news to more than 1,000 radio stations throughout the United States. The network is owned by Paramount Global. It ...
.


History

KXRO dates back more than 90 years, first signing on the air on May 28, 1928. Its studios and offices were originally located in Hotel Morck, a noted resort hotel in Aberdeen. Its power was only 100
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s at first, and it was owned by KXRO, Inc. It spent time on several different radio frequencies. With the enactment of the
North American Regional Broadcasting Agreement The North American Regional Broadcasting Agreement (NARBA, es, Convenio Regional Norteamericano de Radiodifusión) refers to a series of international treaties that defined technical standards for AM band (mediumwave) radio stations. These agreem ...
(NARBA) in 1941, KXRO moved to 1340 kHz, powered at 250 watts. It was a
network affiliate In the broadcasting industry (particularly in North America, and even more in the United States), a network affiliate or affiliated station is a local broadcaster, owned by a company other than the owner of the network, which carries some or a ...
of the
Mutual Broadcasting System The Mutual Broadcasting System (commonly referred to simply as Mutual; sometimes referred to as MBS, Mutual Radio or the Mutual Radio Network) was an American commercial radio network in operation from 1934 to 1999. In the Old-time radio, golden ...
and the
Don Lee Network The Don Lee Network, sometimes called the Don Lee Broadcasting System was an American regional network of radio stations in the old-time radio era. Origin Don Lee made a fortune as the exclusive West Coast distributor of Cadillac automobiles. He ...
during the "
Golden Age of Radio The Golden Age of Radio, also known as the old-time radio (OTR) era, was an era of radio in the United States where it was the dominant electronic home entertainment, entertainment medium. It began with the birth of commercial radio broadcastin ...
." In 1950, KXRO moved to 1320 kHz, its current dial position. That was coupled with an increase in power to 1,000 watts. In the 1960s, it got another boost in daytime power, to 5,000 watts.Broadcasting Yearbook 1970 page B-215
/ref> As the era of network programming ended for radio and moved to television, KXRO adopted a
full service Full service or Full Service may refer to: * Full-service radio, a wide range of programming * Full Service Network, a communications company Entertainment * "Full Service", a song by the New Kids on the Block from their album ''The Block'' * F ...
middle of the road music format. By the 1990s, KXRO had moved from a mix of music and talk to all talk.


References


External links

* *
FCC History Cards for KXRO
XRO News and talk radio stations in the United States Alpha Media radio stations {{Washington-radio-station-stub