KWNZ (106.3 FM) is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed to

Lovelock, Nevada Lovelock is the county seat of Pershing County, Nevada, United States, in which it is the only incorporated city. It is the namesake of a nearby medium-security men's prison and a Cold War-era gunnery range. Formerly a stop for settlers on the ...

, United States, broadcasting a Spanish Top 40 (CHR) format as "Latino 106.3". The station is owned by Lazer Broadcasting.

History

106-3 Pop-FM

On May 6, 2013 at 1:06pm, KWNZ signed as 106-3 Pop-FM with a

Rhythmic AC Rhythmic adult contemporary, often abbreviated as rhythmic AC or RAC, is an adult contemporary radio format. The format focuses primarily on rhythmic hits aimed towards an adult audience, often resembling a mixture of the classic hits and hot adult ...

format. The first song was "''

Pop Muzik "Pop Muzik" is a 1979 song by M, a project by English musician Robin Scott, from the debut album ''New York • London • Paris • Munich''. The single, first released in the UK in early 1979, was bolstered by a music video (directed by Br ...

''" by M. On July 22, 2013, The station debuted their on-air lineup with Freddie Bueno hosting mornings, Melody Minx in middays, KWNZ alum "Wild Bill" Shakespeare in afternoons and Reno radio vet Rick Carter at night. In March 2014, KWNZ added the syndicated ''

The Bert Show ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...

'' for mornings and Matt Million for middays, who previously held down the midday shift on the original 97.3 KWNZ in the 1990s.

All Hit Radio

On November 14, 2014, KWNZ dropped the

format for

CHR/Top 40 Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

as ''"106.3 Pop-FM, All Hit Radio"''. The on-air lineup remained the same until February 2015, when ''The Bert Show'' was dropped for local host AJ Miller. By late 2015, all air talent had been dropped from the station, with the exception of morning host, AJ Miller, who exited in February 2017. The rest of the day ran automated. On August 3, 2017, it was announced that Shamrock Communications was exiting the Reno radio market and KWNZ was being sold to Lazer Broadcasting along with its two sister stations,

KZTI KZTI (105.3 FM, "Radio Lazer") is a Regional Mexican formatted broadcast radio station licensed to Fallon Station, Nevada, serving Reno, Nevada. KZTI is owned and operated by Lazer Broadcasting. History The station, which had flipped from adul ...

and KNEZ. Its third sister station KRZQ was sold to locally owned Bighorn Media and flipped formats to Adult Standards.

Latino 106.3

In Early August 2017, all traces of the Pop-FM's social media and website were deleted, hinting at a new format for the station in the near future. On August 18, 2017, KWNZ changed formats to Spanish Top 40 as "Latino 106.3".

References

KWNZ Sold To Lazer Broadcasting

External links

* WNZ Contemporary hit radio stations in the United States {{Nevada-radio-station-stub