KVUU (99.9 FM) is a commercial

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed to

Pueblo, Colorado Pueblo () is a List of municipalities in Colorado#Home rule municipality, home rule municipality that is the county seat and the List of municipalities in Colorado, most populous municipality of Pueblo County, Colorado, Pueblo County, Colorado ...

, and serving the Colorado Springs-Pueblo radio market. It airs a Hot AC

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

and is owned by iHeartMedia, Inc. The station is known by its moniker My 99.9. Studios and offices are in the iHeart radio complex on South Circle Drive in Colorado Springs. Its

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

is also in Colorado Springs, on a tower shared with other FM and TV stations on Cheyenne Mountain. KVUU broadcasts in the

HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...

format. Its HD-2 subchannel carries the

Way-FM WAY-FM may refer to: * WAY-FM Network, a national, non-profit radio broadcasting network in the United States that primarily plays Contemporary Christian music ** WAYM, the Franklin, Tennessee-based flagship station of the WAY-FM Network that goes ...

Christian Contemporary music network. That subchannel feeds two translator stations, 93.9 K230BO

Monument A monument is a type of structure that was explicitly created to commemorate a person or event, or which has become relevant to a social group as a part of their remembrance of historic times or cultural heritage, due to its artistic, his ...

, and 99.3 K257FO Colorado Springs.

99.9 FM history

In 1975, the station first

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

as KPUB-FM. It was owned by the Quixote Broadcasting Company and it

simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...

its

sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...

AM 1480 AM or Am may refer to: Arts and entertainment Music * A minor, a minor scale in music * ''A.M.'' (Chris Young album) * ''A.M.'' (Wilco album) * ''AM'' (Abraham Mateo album) * ''AM'' (Arctic Monkeys album) * AM (musician), American musicia ...

KPUB (now

KAVA Kava or kava kava (''Piper methysticum'': Latin 'pepper' and Latinized Greek 'intoxicating') is a crop of the Pacific Islands. The name ''kava'' is from Tongan and Marquesan, meaning 'bitter'; other names for kava include ''ʻawa'' (Hawaiʻi), ...

). The two stations aired a

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

format. Because KPUB was a

daytimer A clear-channel station is an AM radio station in North America that has the highest protection from interference from other stations, particularly concerning night-time skywave propagation. The system exists to ensure the viability of cross-coun ...

, listeners could tune into KPUB-FM after sunset to continue hearing the station. In 1978, KPUB-FM was acquired by Radio Colorado Springs. The new owners changed the

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

to KYNR, launching a

beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator musi ...

format. In 1983, the studios were moved to Colorado Springs, as KYNR adopted the KVUU call letters, "K-View" moniker and

adult contemporary music Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet ...

format. The station was owned by the '' Peoria Journal Star'' newspaper until it was acquired by Triathlon Broadcasting Of Colorado Springs in 1996. In 1999, Triathlon was acquired by AM/FM, Inc. (later absorbed into

Clear Channel Communications iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

, a forerunner of current owner iHeartMedia); at about the same time, KVUU evolved into a Hot AC format. In Summer of 2005, it rebranded itself as "My 99.9" playing hits from the 1970s, 1980s, 1990s and 2000s. In 2007, it dropped the 70s and most 80s hits, evolving towards an Adult Top 40 format to compete with Top 40/CHR leader

KKMG KKMG (98.9 FM, 98.9 Magic FM), is a heritage Top 40 (CHR) radio station located in the Colorado Springs-Pueblo-Denver radio market. The Cumulus Media outlet is licensed to Pueblo. Magic FM is one of the most popular and recognized radio statio ...

. KVUU played hits from the 2000s and current music on the Hot AC charts, along with contemporary hit songs not usually heard on Hot AC stations, including some

Rap music Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...

and R&B titles. On March 7, 2008, ''

Radio & Records ''Radio & Records'' (''R&R'') was a trade publication providing news and airplay information for the radio and music industries. It started as an independent trade from 1973 to 2006 until VNU Media took over in 2006 and became a relaunched sister ...

'' moved KVUU from the Hot AC panel to the Top 40/CHR panel, in part due to its conversion to a CHR direction. In addition, Mediabase also started listing KVUU as a Top 40/CHR reporter as well.From Mediabase 24/7
/ref> In the 2010s, KVUU moved back to a Hot AC format.

References

External links

My999 Radio
* {{coord, 38.746, N, 104.862, W, type:landmark_region:US_source:FCC, display=title VUU Hot adult contemporary radio stations in the United States Radio stations established in 1978 1978 establishments in the United States IHeartMedia radio stations