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KSAN (107.7
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
, "107.7 The Bone") is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to San Mateo, California, and serving the
San Francisco Bay Area The San Francisco Bay Area, often referred to as simply the Bay Area, is a populous region surrounding the San Francisco, San Pablo, and Suisun Bay estuaries in Northern California. The Bay Area is defined by the Association of Bay Area Go ...
. It is owned and operated by
Cumulus Media Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 8 ...
and it airs a
mainstream rock Mainstream rock (also known as heritage rock) is a radio format used by many commercial radio stations in the United States and Canada. Format background Mainstream rock stations represent the middle ground between classic rock and active rock ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...
. It also serves as the FM flagship station for the San Francisco 49ers Radio Network. KSAN's studios and offices are located on Battery Street in
San Francisco San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17th ...
's
SoMa Soma may refer to: Businesses and brands * SOMA (architects), a New York–based firm of architects * Soma (company), a company that designs eco-friendly water filtration systems * SOMA Fabrications, a builder of bicycle frames and other bicycle ...
district. KSAN has an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...
(ERP) of 8,900
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...
s. Its
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to the ...
is off Radio Road on San Bruno Mountain in
Brisbane, California Brisbane (pron. , unlike Brisbane, Queensland, Australia) is a small city located in California in the northern part of San Mateo County on the lower slopes of San Bruno Mountain. It is located on the southern border of San Francisco, on the ...
. KSAN broadcasts in the HD Radio hybrid format.


History


KUFY/KVEZ

On April 1, 1963, KUFY
signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
the air. It was the FM counterpart of KOFY (now
KTCT KTCT (1050 kHz) is a commercial AM radio station licensed to San Mateo, California, and serving the San Francisco Bay Area. It is owned by Cumulus Media and airs a sports radio format as KNBR 1050, a sister station to KNBR and KNBR-FM. In contr ...
), owned by Intercontinental Radio, Inc. While the AM station aired a Regional Mexican format, KUFY played
beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator mu ...
, mostly instrumental
cover version In popular music, a cover version, cover song, remake, revival, or simply cover, is a new performance or recording by a musician other than the original performer or composer of the song. Originally, it referred to a version of a song release ...
s of popular songs along with Hollywood and
Broadway Broadway may refer to: Theatre * Broadway Theatre (disambiguation) * Broadway theatre, theatrical productions in professional theatres near Broadway, Manhattan, New York City, U.S. ** Broadway (Manhattan), the street **Broadway Theatre (53rd Stree ...
showtunes. Because KUFY played
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, n ...
music, the
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assign ...
changed to KVEZ in 1968.


KSOL

In 1975, the station flipped to an
urban contemporary Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban conte ...
format and took the call letters KSOL for "K-Soul." The original K-Soul broadcast on
1450 AM The following radio stations broadcast on AM frequency 1450 kHz: 1450 AM is a Regional and Local broadcast frequency. Argentina * LRJ211 in San Juan. * LRI203 El Sol in Buenos Aires. Bermuda *VSB Canada Mexico * XERNB-AM in Sahuayo, ...
(now
KEST KEST (1450 AM) is a brokered time radio station in San Francisco, California. Most of the station's programming is in Asian languages, including Mandarin and Cantonese. It also airs some South Asian, Greek and German programs as well as New A ...
). KSOL became the first urban radio station on the FM dial in the San Francisco Bay Area. Local musician
Sly Stone Sylvester Stewart (born March 15, 1943), better known by his stage name Sly Stone, is an American musician, songwriter, and record producer who is most famous for his role as frontman for Sly and the Family Stone, playing a critical role in the ...
played a part in influencing the station to make the switch. While KSOL managed to fend off competition from
KBLX KBLX-FM (102.9 MHz) is a commercial radio station licensed to Berkeley, California, and serving the San Francisco Bay Area. It is owned by Salt Lake City-based Bonneville International. The radio studios and offices are along Junipero Serra Bou ...
unscathed throughout the 1980s, KSOL's ratings began to decline due to competition from KMEL, then a
Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "cont ...
station which was slowly evolving in a rhythmic contemporary format before going in a mainstream urban direction. Eventually, the decision was made to end KSOL and its format. The DJs were notified beforehand and held a goodbye show to send off KSOL on February 10, 1992. The final song on KSOL was "
Miss You Much "Miss You Much" is a song by American singer Janet Jackson. Composed by songwriters and record producers Jimmy Jam and Terry Lewis, it was recorded for the singer's fourth studio album, '' Janet Jackson's Rhythm Nation 1814'' (1989). As with all ...
" by Janet Jackson. Afterwards, KSOL segued into a 72-hour loop of " Wild Thing" by
Tone Lōc Anthony Terrell Smith (born March 3, 1966), better known by his stage name Tone Lōc (), is an American rapper, actor, and producer. He is known for his raspy voice, his hit songs " Wild Thing" and "Funky Cold Medina", for which he was nomin ...
.


KYLD

On February 13, 1992, 107.7 FM flipped to rhythmic contemporary, branded as "WiLD 107." The first song on "WiLD" was " D.M.S.R" by
Prince A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. T ...
. For the first year and a half, the station retained the old KSOL call letters. Allen Shaw's Crescent Communications bought the station in December 1993 for $13.5 million. KSOL's call letters were changed to KYLD the following year. The company also purchased 99.1 in San Jose from
Viacom Viacom, an abbreviation of Video and Audio Communications, may refer to: * Viacom (1952–2006), a former American media conglomerate * Viacom (2005–2019), a former company spun off from the original Viacom * Viacom18, a joint venture between Par ...
, and began
simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simulta ...
ing KYLD's programming in the South Bay, to expand coverage. Program Director Rick Thomas and Music Director Michael Martin set a plan in motion to overtake KMEL; they came up with a strategy of playing "old school" and up tempo freestyle/dance songs like those heard on heritage San Jose radio station HOT 97.7. KMEL moved from rhythmic to
urban contemporary Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban conte ...
at the same time, and the two stations battled with each other throughout the mid-1990s.


KSAN

At 12:01 a.m. on July 2, 1997, KYLD moved to
94.9 FM The following radio stations broadcast on FM frequency 94.9 MHz: Argentina * 949MHZ in Mar del Plata, Buenos Aires * Brava in Puerto Madryn, Chubut * Britos in Quimili, Santiago del Estero * Full in Eduardo Castex, La Pampa * HIT95 in R ...
. 107.7 and 94.9 would simulcast until Midnight on July 7, when 107.7 FM, now with the KSAN call letters, began stunting with construction noises and song clips as a prelude to a flip to
classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, prima ...
at noon on July 11. On March 13, 2000, after playing "
Goodbye Yellow Brick Road ''Goodbye Yellow Brick Road'' is the seventh studio album by English singer-songwriter Elton John, first released on 5 October 1973 as a double LP. The album has sold more than 20 million copies worldwide and is widely regarded as John's magn ...
" by Elton John, the station relaunched as "The Bone," playing classic rock with a harder edge. To initiate this change, the station played AC/DC "A to Z," all 154 songs the band had recorded at that point, aired in alphabetical order.


Classic to mainstream rock

With the demise of rival rock station
KSJO KSJO (92.3 MHz) is a commercial FM radio station licensed to San Jose, California, and broadcasts to the San Francisco Bay Area. KSJO airs a Bollywood music radio format branded as Bolly 92.3. It is owned by Silicon Valley Asian Media Group ...
in 2004, the station adopted a
mainstream rock Mainstream rock (also known as heritage rock) is a radio format used by many commercial radio stations in the United States and Canada. Format background Mainstream rock stations represent the middle ground between classic rock and active rock ...
format. The playlist shifted back toward classic rock in April 2017. The current playlist consists of hard rock staples from the '60s to mid 2000s. The weekday on-air staff at The Bone consisted of morning team Lamont & Tonelli, as well as Chasta, Steven Seaweed and Zakk. In early 2016, Steven Seaweed's "All Request Hot Lunch" was cancelled by the program director. In August, Lejf Jaeger left the Bone. He had been part-time weekends for ten years. With his departure, "Local Licks" was also removed from the programming. Steven Seaweed retired on July 1, 2017, after 44 years of deejaying in the Bay Area, the last 20 of which had been with KSAN.


Sports

Throughout the NFL season, the station broadcasts
San Francisco 49ers The San Francisco 49ers (also written as the San Francisco Forty-Niners) are a professional American football team based in the San Francisco Bay Area. The 49ers compete in the National Football League (NFL) as a member of the league's National ...
games. While co-owned
KNBR KNBR may refer to: * KNBR (AM), a radio station (680 AM) licensed to serve San Francisco, California, United States * KNBR-FM KNBR-FM (104.5 MHz) is a commercial radio station licensed to San Francisco, California, serving the greater San ...
and
KTCT KTCT (1050 kHz) is a commercial AM radio station licensed to San Mateo, California, and serving the San Francisco Bay Area. It is owned by Cumulus Media and airs a sports radio format as KNBR 1050, a sister station to KNBR and KNBR-FM. In contr ...
are the primary flagship stations for the team, KSAN also airs the games.


Booster

KSAN (FM) is rebroadcast on the following FM booster:


HD Radio

KSAN broadcasts in the HD Radio format with the following stations: *HD1 107.7 The Bone From 2016 to 2018, the HD2 channel carried the
Nash FM Nash or NASH may refer to: Places United Kingdom * Nash, Buckinghamshire * Nash, London, a hamlet near Keston in the London Borough of Bromley *Nash, Newport, Wales * Nash, south Shropshire, a small village and parish in southern Shropshire * Nas ...
country music network."Nash FM No Longer On KSJO/San Francisco"
from All Access (March 1, 2016) It then carried a simulcast of
KNBR KNBR may refer to: * KNBR (AM), a radio station (680 AM) licensed to serve San Francisco, California, United States * KNBR-FM KNBR-FM (104.5 MHz) is a commercial radio station licensed to San Francisco, California, serving the greater San ...
, but the HD2 subchannel has since been turned off.


References


External links


Official WebsiteOfficial Facebook PageJive 95 - A tribute to KSAN
*
Details about KSFR and an early sign-onDetails about KSFR with 1968 audio recording of transition from classical to rockKSAN Website in 1998 after change to 107.7107.7 the Bone Website in 2003
{{Authority control SAN Mainstream rock radio stations in the United States Radio stations established in 1963 1963 establishments in California Cumulus Media radio stations