KPWK (AM)
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KPWK (1350 AM) is a commercial
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
in
San Bernardino, California San Bernardino (; Spanish for "Saint Bernardino") is a city and county seat of San Bernardino County, California, United States. Located in the Inland Empire region of Southern California, the city had a population of 222,101 in the 2020 ce ...
, broadcasting to the Riverside-
San Bernardino, California San Bernardino (; Spanish for "Saint Bernardino") is a city and county seat of San Bernardino County, California, United States. Located in the Inland Empire region of Southern California, the city had a population of 222,101 in the 2020 ce ...
, area on 1350 AM. Its studios are in Riverside and the transmitter tower is in San Bernardino. KPWK airs a sports format branded as "Fox Sports I.E. 1350 AM."


History

The station was known for years as KCKC and was the number-one country station in the Riverside/
San Bernardino San Bernardino (; Spanish for "Saint Bernardino") is a city and county seat of San Bernardino County, California, United States. Located in the Inland Empire region of Southern California, the city had a population of 222,101 in the 2020 cen ...
market until country station KFRG-FM came on the air in the late 1980s. In 1993, it switched to a news talk format which lasted until 1996. From 1997-1998, the station returned to a country music format, this time concentrating on classic country. The station took on the nickname "The Big Dog" during this period. Later, the station was sold to Clear Channel Communications. After brief periods as a sports-talk station and a Spanish-language station, the company changed the format to news and talk and the call letters to KEWS. In 2002, it was changed back to a classic country station and the call letters were changed to KTDD, meaning "the Toad". The name was taken from the 2000 film
O Brother, Where Art Thou? ''O Brother, Where Art Thou?'' is a 2000 comedy drama film written, produced, co-edited, and directed by Joel and Ethan Coen. It stars George Clooney, John Turturro, and Tim Blake Nelson, with Chris Thomas King, John Goodman, Holly Hunter, and ...
in which the character Pete was thought to have been turned into a toad by blue grass singing
siren Siren or sirens may refer to: Common meanings * Siren (alarm), a loud acoustic alarm used to alert people to emergencies * Siren (mythology), an enchanting but dangerous monster in Greek mythology Places * Siren (town), Wisconsin * Siren, Wisc ...
s; more specifically from the line in the movie house, "We thought you was a toad!" The name was initially not intended as a take on contemporary country station "K-Frog". Former KCKC
DJs A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music festival), mobile ...
Bill Georgi and J.W. Bradbury were hired as two of the Toad's DJs, along with other DJs, some of whom were previously heard on other country radio stations. As of 2006, Bill Georgi, who is also the station's program director, is the only local DJ still heard on the station. He hosts the station's morning show Monday through Friday. The rest of the day features an automated national format 'Country Gold' provided by
Jones Radio Network Jones Radio Networks & Jones Media Group were branches of Jones International before being sold to Triton Media Group. JRN and JMN provide local radio stations with satellite-delivered formats. They also offer other services to local radio such ...
. The station also carries most
NASCAR The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. The privately owned company was founded by Bill France Sr. in 1948, and ...
races in addition to a live call in NASCAR pre-sho
Race Radio
hosted in studio by Greg Coz, and some
public affairs programming In broadcasting, public affairs radio or television program Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of televi ...
on the weekends. J.W. Bradbury died of an apparent heart attack on October 27, 2006. For a few minutes while his funeral service was being held in Highland, California, KTDD interrupted regular programming and did an on the air tribute to him. Attendees of the funeral heard the tribute over a radio that was hooked into the church's PA system. On June 1, 2013, KTDD changed from classic country to FOX Sports from Premier Networks. On August 4, 2015, it was announced that KPWK would be the exclusive broadcaster of IE Sports Net."IE Sports Net moves to Fox Sports Radio 1350 AM" ''Fontana Herald News''. Retrieved 2015-08-04
/ref> On November 14, 2017, the station swapped callsigns with KUBE of
Tacoma, Washington Tacoma ( ) is the county seat of Pierce County, Washington, United States. A port city, it is situated along Washington's Puget Sound, southwest of Seattle, northeast of the state capital, Olympia, and northwest of Mount Rainier National Pa ...
as part of an impending sale of the latter station. On May 11, 2018, KUBE swapped call signs with commonly-owned
Seattle, Washington Seattle ( ) is a seaport city on the West Coast of the United States. It is the seat of King County, Washington. With a 2020 population of 737,015, it is the largest city in both the state of Washington and the Pacific Northwest region ...
station KPWK as part of a warehousing move.


Sports play-by-play rights

*Current: ** San Diego State football ** Rancho Cucamonga Quakes **
Los Angeles Dodgers The Los Angeles Dodgers are an American professional baseball team based in Los Angeles. The Dodgers compete in Major League Baseball (MLB) as a member club of the National League (NL) West division. Established in 1883 in the city of Brooklyn ...


References


External links


FCC History Cards for KPWKOfficial Website
{{coord, 34, 05, 37, N, 117, 17, 57, W, type:landmark_region:US, display=title PWK (AM) Radio stations established in 1947 1947 establishments in California IHeartMedia radio stations Sports radio stations in the United States