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KNRK (94.7 FM) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to Camas, Washington, serving the
Portland metropolitan area The Portland metropolitan area is a metro area in the U.S. states of Oregon and Washington centered on the principal city of Portland, Oregon. The U.S. Office of Management and Budget (OMB) identifies it as the Portland–Vancouver–Hillsboro, ...
. It is owned by
Audacy, Inc. Audacy, Inc. is an American broadcasting company based in Philadelphia, Pennsylvania. Founded in 1968 as Entercom Communications Corporation, it is the second largest radio company in the United States, owning 235 radio stations across 48 media ...
and airs an
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from Popular culture, mainstre ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
. KNRK's studios and offices are located on SW Bancroft Street in
Downtown Portland Downtown Portland is the city center of Portland, Oregon, United States. It is on the west bank of the Willamette River in the northeastern corner of the southwest section of the city and where most of the city's high-rise buildings are found. ...
. while the station
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...
is located off SW Fairmont Court in Portland.


Programming

The station played mostly
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from Popular culture, mainstre ...
tracks from 2004 until 2020 when it expanded its format to include alternative-leaning pop, R&B, and hip-hop. By 2022, the station had shifted back toward strictly alternative rock.


History

On November 1, 1992 KMUZ-FM
signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
the air. It was owned by Pacific Northwest Broadcasting, along with KMUZ (now
KRYN KRYN (1230 AM) is a radio station broadcasting a Spanish religious format. Licensed to Gresham, Oregon, United States, it serves the Portland, Oregon, area. The station is currently owned by Centro Familiar Cristiano. The station was assigned ...
). The station aired the Bonneville Beautiful Music format. It was powered at 3,200
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s on the 223-foot PGE tower on Mt. Scott in SE Portland, so it only could be heard from north to south, from Battleground to Wilsonville, and from Forest Grove to Troutdale. On March 6, 1995, KMUZ-FM switched to
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from Popular culture, mainstre ...
as "94-7 NRK"; the KNRK call letters would officially be adopted on April 28 of that year. The station's
playlist A playlist is a list of video or audio files that can be played back on a media player either sequentially or in a shuffled order. In its most general form, an audio playlist is simply a list of songs, but sometimes a loop. The term has sever ...
was made up of alternative rock music by bands such as
The Smashing Pumpkins The Smashing Pumpkins (also referred to as simply Smashing Pumpkins) are an American alternative rock band from Chicago. Formed in 1988 by frontman and guitarist Billy Corgan, bassist D'arcy Wretzky, guitarist James Iha and drummer Jimmy Chamb ...
,
Pearl Jam Pearl Jam is an American rock band formed in Seattle, Washington, in 1990. The band's lineup consists of founding members Jeff Ament (bass guitar), Stone Gossard (rhythm guitar), Mike McCready (lead guitar), and Eddie Vedder (lead vocals, guita ...
and
Nirvana ( , , ; sa, निर्वाण} ''nirvāṇa'' ; Pali: ''nibbāna''; Prakrit: ''ṇivvāṇa''; literally, "blown out", as in an oil lampRichard Gombrich, ''Theravada Buddhism: A Social History from Ancient Benāres to Modern Colombo.' ...
. Radio personalities Stephanie Steele and Mike Chase hosted a morning show dubbed "S & M." A DJ who only goes by his middle name, Gustav, hosted weekday afternoons. Gradually, the station's format began to shift towards harder rock music in the late 1990s. Conventional DJs like Gustav and
Daria O'Neill Daria Eliuk (O'Neill) (born April 26, 1971) is an American radio and television personality and an entertainer based in Portland, Oregon, United States. With a background in theatre, she is known for her irreverent humor. Eliuk has also starred ...
were gradually replaced by "shock-jocks." Music from bands like
Limp Bizkit Limp Bizkit is an American rap rock band from Jacksonville, Florida. Its lineup consists of lead vocalist Fred Durst, drummer John Otto, guitarist Wes Borland, turntablist DJ Lethal and bassist Sam Rivers. The band's music is marked by D ...
,
Korn Korn (stylized as KoЯn, or occasionally KoRn) is an American nu metal band from Bakersfield, California, formed in 1993. The band is notable for pioneering the nu metal genre and bringing it into the mainstream. Originally formed in 1993 ...
,
Puddle of Mudd Puddle of Mudd is an American rock band formed in Kansas City, Missouri in 1992. To date, the band has sold over seven million albums and has had a string of No. 1 mainstream rock singles in the United States. Their major-label debut '' Co ...
and
Godsmack Godsmack is an American rock band from Lawrence, Massachusetts, formed in 1995. The band is composed of lead singer and rhythm guitarist Sully Erna, bassist Robbie Merrill, lead guitarist Tony Rombola and drummer Shannon Larkin. Since its forma ...
made up much of the playlist. The station's harder edge came to an end on May 12, 2004. Two morning DJs played audio recordings of
Nick Berg Nicholas Evan Berg (April 2, 1978 – May 7, 2004) was an American freelance radio-tower repairman who went to Iraq after the United States' invasion of Iraq. He was abducted and beheaded according to a video released in May 2004 by Islamist mi ...
's violent death on the air and added their own commentary, which many listeners found offensive. Hundreds of angry phone-calls and e-mails flooded into the station. KNRK's General Manager fired both of them, along with their producer. Following the incident, KNRK temporarily pulled all of its DJs off the air and played only music and commercials, in addition to the nationally syndicated talk show
Loveline ''Loveline'' is a syndicated radio call-in program in North America, offering medical and relationship advice to listeners, often with the assistance of guests, typically actors and musicians. Its host through most of its run was Dr. Drew Pins ...
in the evenings. Brief messages by station program director Mark Hamilton explained the changes and plans to reshape the station. Listeners were encouraged to submit their ideas via an online survey or to call in with their own suggestions. Soon thereafter, KNRK became "94/7 FM - Alternative Portland." Several former KNRK DJs returned, and the station's music, while still alternative, leaned a bit more pop. Throughout the remainder of the 2000s and 2010s, it featured specialty shows like "Passport Approved," which focused on international rock music. On Sundays, an experimental program known as "The Bottom Forty" aired and served as an alternative to conventional Top 40 countdown shows. The station also aired " Greasy Kid Stuff," a Saturday morning program that specialized in music for children. Daria O'Neill returned to host a weekday afternoon show with Gustav in 2017, but departed again in August 2018 after her contract wasn't renewed. KNRK's parent company, Entercom, began changing the station's format in 2020. Program Director Mark Hamilton was removed from his position that September and transferred to sister station KYCH. The termination of several on-air personalities soon followed, including longtime DJ Gustav, who had been at KNRK since 1995. In their place were DJs airing recorded programming from other markets. The music mix also shifted to a current pop-heavy playlist. During this period, the station's ratings sunk to record lows. In August 2022, the station dropped the out of market DJs and returned to being programmed locally by Mark Hamilton.


HD Radio

KNRK broadcasts in the
HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...
format. In 2007, KNRK introduced "94/7 Too," an online station focusing entirely on bands based or initially established in the
Pacific Northwest The Pacific Northwest (sometimes Cascadia, or simply abbreviated as PNW) is a geographic region in western North America bounded by its coastal waters of the Pacific Ocean to the west and, loosely, by the Rocky Mountains to the east. Though ...
. It was added to over-the-air radio on
910 AM The following radio broadcasting, radio stations broadcast on AM broadcasting, AM frequency 910 kHz: 910 AM is a regional broadcast frequency. See also List of broadcast station classes. Argentina * LR5 La Red in Buenos Aires * LRA23 in San J ...
in July 2010. That station flipped format to
sports talk Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
in 2013, with "94/7 Too" moving to 94.7FM's HD2 signal and streaming online.http://hdradio.com/station_guides/widget.php?id=24 HD Radio Guide for Portland New personalities were added in 2015 (Derric in the evenings) and 2016 (Middays with Pepper). In 2020, "94/7 Too" was replaced with "KNRK-2", which features a classic alternative rock format.


References


External links

* {{Entercom
NRK NRK, an abbreviation of the Norwegian ''Norsk Rikskringkasting Aksjeselskap, AS'', generally expressed in English as the Norwegian Broadcasting Corporation, is the Norwegian government-owned radio and television public broadcasting company, and ...
Modern rock radio stations in the United States Radio stations established in 1992 1992 establishments in Oregon Audacy, Inc. radio stations