KNIH (970 AM) is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Paradise, Nevada Paradise is an unincorporated town and census-designated place (CDP) in Clark County, Nevada, United States, adjacent to the city of Las Vegas. It was formed on December 8, 1950. Its population was 191,238 at the 2020 census, making it the fif ...

and serves the

Las Vegas Valley The Las Vegas Valley is a major metropolitan area in the Southern Nevada, southern part of the U.S. state of Nevada, and the second largest in the Southwestern United States. The state's largest urban agglomeration, the Las Vegas Metropolitan Stat ...

. The station is

owned and operated In the broadcasting industry, an owned-and-operated station (frequently abbreviated as an O&O) usually refers to a television or radio station owned by the network with which it is associated. This distinguishes such a station from an affiliate ...

by Relevant Radio, Inc. and broadcasts a

Roman Catholic Roman or Romans most often refers to: *Rome, the capital city of Italy *Ancient Rome, Roman civilization from 8th century BC to 5th century AD *Roman people, the people of ancient Rome *'' Epistle to the Romans'', shortened to ''Romans'', a lette ...

religious Religion is usually defined as a social system, social-cultural system of designated religious behaviour, behaviors and practices, morality, morals, beliefs, worldviews, religious text, texts, sacred site, sanctified places, prophecy, prophecie ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

, including call-in shows, discussions and broadcasts of the

Catholic mass The Mass is the central liturgical service of the Eucharist in the Catholic Church, in which bread and wine are consecrated and become the body and blood of Christ. As defined by the Church at the Council of Trent, in the Mass, "the same Christ ...

. The

call letters In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

refer to Nevada Immaculate Heart. The station broadcasts at 5000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s by day. But to avoid interfering with other stations on

AM 970 The following radio stations broadcast on AM frequency 970 kHz: 970 AM is a regional broadcast frequency. In Argentina * LRA43 Neuquén, Neuquén * LT25 in Curuzú Cuatiá, Corrientes In Mexico * XECJ-AM in Apatzingán, Michoacán * X ...

, it reduces power at night to 500 watts. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

is located off South Rainbow Boulevard near West Landberg Avenue in

Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...

History

Early years

On February 21, 1962, the station first

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

the air as KVEG for "Las VEGas." It started as a daytime only radio station, powered at just 500 watts and

signing off ''Signing Off'' is the debut album by British reggae band UB40, released in the UK on 29 August 1980 by Dudley-based independent label Graduate Records. It was an immediate success in their home country, reaching number 2 on the UK albums chart, ...

each day at sunset. In the 1980s, the station was authorized to broadcast around the clock, using a

directional antenna A directional antenna or beam antenna is an antenna which radiates or receives greater power in specific directions allowing increased performance and reduced interference from unwanted sources. Directional antennas provide increased performance ...

at all times and increasing daytime power to 5000 watts. Originally an affiliate with the

CBS Radio Network CBS News Radio, formerly known as CBS Radio News and historically known as the CBS Radio Network, is a radio network that provides news to more than 1,000 radio stations throughout the United States. The network is owned by Paramount Global. It ...

, the station was also affiliated with the

ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...

and

CNN Radio CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by the M ...

news networks. For a time, the station broadcast an

all-news radio All-news radio is a radio format devoted entirely to the discussion and broadcast of news. All-news radio is available in both local and syndicated forms, and is carried on both major US satellite radio networks. All-news stations can run the ...

format between 6 AM and Sunset every weekday, using the call letters KNUU.

As business talk

The station previously carried a business talk format. The syndicated wake up show "

Imus in the Morning ''Imus in the Morning'' was a long-running radio show hosted by Don Imus. The show originated on June 2, 1968, on various stations in the Western United States and Cleveland, Ohio before settling on WNBC radio in New York City in 1971. In Octob ...

" started the morning

drive time Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this c ...

line up from 3am to 9am along with local news, traffic and weather with Andy Vierra. International and national news came from the ABC and CNN newscasts. Other featured personalities included

Ray Lucia Raymond Joseph Lucia, Sr. is an American former Certified Financial Planner, former Registered Investment Advisor, author, radio personality and television host. He is host of ''The Ray Lucia Show'', a nationally syndicated radio and television fi ...

, and Phil Grande. KNIH was previously owned by the Blue Star Media Group Inc. The company owns the

Business Talk Radio Network BizTalkRadio is a radio network in the United States. Its programming focuses on the entrepreneur, small business owner and listener who wants to manage their family's assets. Formerly known as the Business Talk Radio Network, BTR was purchased ...

and the Lifestyle Talk Radio Network. On November 30, 2012, AM 970 was sold to Immaculate Heart Radio's IHR Educational Broadcasting for $950,000. The

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

was changed from KNUU to KNIH on December 14, 2012. KNIH flipped to the

Relevant Radio Relevant Radio (corporate name Relevant Radio, Inc.) is a radio network in the United States, mainly broadcasting talk radio and religious programming involving the Catholic Church. It is the largest Catholic radio network by owned station base. R ...

branding when IHR Educational Broadcasting and Starboard Media Foundation consummated their merger on June 30, 2017.https://ihradio.com/2017/06/relevant-radio-immaculate-heart-radio-complete-merger/

References

External links

NIH The National Institutes of Health, commonly referred to as NIH (with each letter pronounced individually), is the primary agency of the United States government responsible for biomedical and public health research. It was founded in the late ...

Radio stations established in 1962 1962 establishments in Nevada Relevant Radio stations

Catholic Church in Nevada {{Nevada-radio-station-stub