KMCK-FM (105.7

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

broadcasting a Top 40 (CHR)

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...

. The station is

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Prairie Grove, Arkansas Prairie Grove is a city in Washington County, Arkansas, United States. The population was 4,380 at the 2010 Census. It is part of the Northwest Arkansas region, and home to Prairie Grove Battlefield State Park. History Prairie Grove was the ...

, and serves

Northwest Arkansas Northwest Arkansas (NWA) is a metropolitan area and region in Arkansas within the Ozark Mountains. It includes four of the ten largest cities in the state: Fayetteville, Arkansas, Fayetteville, Springdale, Arkansas, Springdale, Rogers, Arkansas, ...

. It is known as "Power 105.7" and is owned by

Cumulus Media Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 8 ...

. KMCK has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...

(ERP) of 100,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...

s, the maximum for non-

grandfathered A grandfather clause, also known as grandfather policy, grandfathering, or grandfathered in, is a provision in which an old rule continues to apply to some existing situations while a new rule will apply to all future cases. Those exempt from t ...

FM stations. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to the ...

is off Liberty Avenue in

Tontitown, Arkansas Tontitown is a city in northern Washington County, Arkansas, United States. The community is located in the Ozark Mountains and was founded by Italian settlers in 1898. Known for its grapes and wines, Tontitown has hosted the Tontitown Grape Fest ...

. Its signal reaches parts of

Arkansas Arkansas ( ) is a landlocked state in the South Central United States. It is bordered by Missouri to the north, Tennessee and Mississippi to the east, Louisiana to the south, and Texas and Oklahoma to the west. Its name is from the O ...

, Oklahoma and

Missouri Missouri is a state in the Midwestern region of the United States. Ranking 21st in land area, it is bordered by eight states (tied for the most with Tennessee): Iowa to the north, Illinois, Kentucky and Tennessee to the east, Arkansas t ...

History

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

the air in 1947 as KUOA-FM, owned by John Brown University in Siloam Springs, Arkansas.Information
from Broadcasting Yearbook 1950 page 78 It was originally powered at 2,600 watts, a fraction of its current output. The station was previously known as “Night Flight 106” and later “K106” in 1981 running a Top 40 format. In the mid-1980s, the station’s format was updated to

Hot Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet ...

. The station returned back to its Top 40 format on July 30, 1989.

References

External links

Power 105.7 official website
MCK-FM Contemporary hit radio stations in the United States Radio stations established in 1989 Cumulus Media radio stations {{Arkansas-radio-station-stub