KHRD (103.1 FM, "Red 103.1") is a commercial

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

Redding, California Redding is the economic and cultural capital of the Shasta Cascade region of Northern California and the county seat of Shasta County. Redding lies along the Sacramento River, north of Sacramento, and south of California's northern border wi ...

, broadcasting to the

and

Red Bluff, California Red Bluff is a city in and the county seat of Tehama County, California, United States. The population was 14,710 at the 2020 census, up from 14,076 at the 2010 census. It is located north of Sacramento, south of Redding, and it is bisect ...

areas. KHRD airs a

classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, primar ...

music format. Dave Tappan is the current morning show host. Ryan O'Brien hosts middays from 10:00-3:00, and Eddie Valdez does afternoons from 3:00-6:00. Station programming features include The Double Shot Weekend, The Double Shot Lunch, Dumbass of the Day as well as a weekly featured artist. KHRD listeners (who are known as "Red Heads") are passionate about classic rock and can be heard on-air and at station events shouting "Red Rocks" as a tribute to their favorite station.

History

KHRD has aired numerous music formats, making attempts at both country music and heavy metal music through the years. The country station was called B-103.1 and 93.3, and its call letters were KAWX. In 2006, KHRD went to an "all" classic rock format and this has proved to a successful move as ratings and revenue have increased since the format switch.

Translators

KHRD broadcasts on the following translator:

External links

KHRD official website
* * HRD Classic rock radio stations in the United States Redding, California Weaverville, California Radio stations established in 1999 1999 establishments in California {{California-radio-station-stub