KGOR (99.9

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) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

Omaha, Nebraska Omaha ( ) is the largest city in the U.S. state of Nebraska and the county seat of Douglas County. Omaha is in the Midwestern United States on the Missouri River, about north of the mouth of the Platte River. The nation's 39th-largest cit ...

, broadcasting a

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

. It is owned by

iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

, and licensed as iHM Licenses, LLC. The

radio studio A recording studio is a specialized facility for sound recording, mixing, and audio production of instrumental or vocal musical performances, spoken words, and other sounds. They range in size from a small in-home project studio large enoug ...

s and offices are at North 50th Street and Underwood Avenue in

Midtown Omaha Midtown is a geographic area of Omaha, Nebraska that is a culturally, socially and economically important area of the city. It is home to major research centers, national corporations, several historic districts, and a number of historic residenc ...

. KGOR has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...

(ERP) of 115,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s, the most powerful FM station in Omaha. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

is at the Omaha master antenna farm on North 72nd Street near Crown Point Avenue. KGOR is licensed by the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...

to broadcast using

HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...

technology. The HD2

digital subchannel In broadcasting, digital subchannels are a method of transmitting more than one independent program stream simultaneously from the same digital radio or television station on the same radio frequency channel. This is done by using data compress ...

carries a

Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or " con ...

format from

iHeartRadio iHeartRadio (often shortened to just "iHeart") is an American freemium broadcast, podcast and radio streaming Computing platform, platform owned by iHeartMedia. It was founded in August 2008. , iHeartRadio was functioning as the national umbr ...

. The HD3 subchannel airs

contemporary worship music Contemporary worship music (CWM), also known as praise and worship music, is a defined genre of Christian music used in contemporary worship. It has developed over the past 60 years and is stylistically similar to pop music. The songs are fr ...

from "

Air 1 Air1 is an American Christian radio network. Owned by the Educational Media Foundation (EMF), it primarily broadcasts contemporary worship music, and is a sister to the EMF's K-Love network. History In 1986, KLRD began broadcasting Christia ...

," feeding

FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tran ...

K285GP at 104.9 MHz in

Millard, Nebraska Millard is a former town and current neighborhood in southwest Omaha, Nebraska; the original downtown area (often referred to as 'Old Millard') is near Millard Avenue and L Street. History Millard was laid out in 1870 by Ezra Millard, and named f ...

History

MOR (1959-196?)

In 1959, KFAB-FM

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

the air. At first, it

simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...

ed co-owned

KFAB KFAB (1110 kHz) is a commercial AM radio station in Omaha, Nebraska, with studios and offices on Underwood Avenue in Omaha. It broadcasts a talk radio format and is owned by iHeartMedia, Inc. KFAB is a Class A clear channel station, operatin ...

. The two stations broadcast a middle of the road format with popular music, news and sports. From the 1950s through the 80s, KFAB-AM-FM were co-owned with the ''

Lincoln Journal Star The ''Lincoln Journal Star'' is an American daily newspaper that serves Lincoln, Nebraska, the state capital and home of the University of Nebraska. It is the most widely read newspaper in Lincoln and has the second-largest circulation in N ...

''.

Beautiful music (1960s-1970s)

In the late 1960s, KFAB-FM broke away from the AM station. It carried a

beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator musi ...

format, featuring quarter-hour sweeps of mostly instrumental

cover version In popular music, a cover version, cover song, remake, revival, or simply cover, is a new performance or recording by a musician other than the original performer or composer of the song. Originally, it referred to a version of a song release ...

s of popular music.

Adult contemporary (197?-1988)

In the 1970s, KFAB-FM switched to an

automated Automation describes a wide range of technologies that reduce human intervention in processes, namely by predetermining decision criteria, subprocess relationships, and related actions, as well as embodying those predeterminations in machines ...

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

format. The station changed its

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

to KGOR in 1975 to differentiate it from KFAB.

Oldies (1988-2000s)

In November 1988, KGOR transitioned from AC to

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...

, the first FM station in the format in Omaha. (

KOIL ''Koil'' or ''Koyil'' or ''Kovil'', (meaning: residence of GodThe modern Tamil word for Hindu temple is ''kōvil'' ( ta, கோவில்) meaning "the residence of God". In ancient Tamil Nadu, the king (, ''Kō'') was considered to be a � ...

(1290 AM) was the first all oldies station in 1986.) KGOR became one of the highest rated stations in the city, ranking in the top five in the Arbitron ratings. The format started out playing music from the 1950s-1960s, before moving to 1960s-1970s by the mid 1990s. In 2000, KGOR and co-owned KFAB were acquired by

Clear Channel Communications iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

, the forerunner to today's iHeartMedia.Information
from

Broadcasting & Cable ''Broadcasting & Cable'' (or ''Broadcasting+Cable'') is a weekly telecommunications industry trade magazine published by Future US. Previous names included ''Broadcasting-Telecasting'', ''Broadcasting and Broadcast Advertising'', and ''Broadcast ...

Yearbook 2010 page D-348

Classic hits (2000s-present)

KGOR shifted away from its "oldies" branding in the early 2000s, trying to avoid the word "Old." It started calling itself a "

" station, focusing on the 1960s-1980s, mostly playing 1970s titles. By the 2010s, the

playlist A playlist is a list of video or audio files that can be played back on a media player either sequentially or in a shuffled order. In its most general form, an audio playlist is simply a list of songs, but sometimes a loop. The term has sever ...

shifted to mostly 1980s hits, with some 70s and 90s titles included.

Former logo

HD3 translator

References

External links

* *
List of "grandfathered" FM radio stations in the U.S.
{{iHeartMedia GOR Radio stations established in 1959 IHeartMedia radio stations