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KFNS-FM (100.7 FM, "The Viper") is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
broadcasting a
mainstream rock Mainstream rock (also known as heritage rock) is a radio format used by many commercial radio stations in the United States and Canada. Format background Mainstream rock stations represent the middle ground between classic rock and active rock ...
format. Licensed to
Troy, Missouri Troy is a city in Lincoln County, Missouri, United States. As of 2019, the estimated population was 12,820. It is the county seat of Lincoln County. Troy is an exurb of St. Louis, and is part of the St. Louis Metropolitan Statistical Area. Histo ...
, United States, the station serves the
St. Louis St. Louis () is the second-largest city in Missouri, United States. It sits near the confluence of the Mississippi and the Missouri Rivers. In 2020, the city proper had a population of 301,578, while the bi-state metropolitan area, which e ...
Metropolitan area, with an effective radiated power of 6,000 watts and new studios located in Lake St. Louis, Missouri. The station is currently owned through licensee Viper Broadcasting, LLC.


History

The station formerly often simulcasted with
KFNS (AM) KFNS (590 AM) – branded as 590 The Fan – is a commercial sports radio station licensed to serve Wood River, Illinois. Owned by Markel Entertainment LLC, the station services Greater St. Louis and is the market affiliate for Fox Sports Radio ...
(590 kHz), which is located in the
St. Louis St. Louis () is the second-largest city in Missouri, United States. It sits near the confluence of the Mississippi and the Missouri Rivers. In 2020, the city proper had a population of 301,578, while the bi-state metropolitan area, which e ...
suburb of St Charles, Missouri. On July 15, 2009 KFNS-FM began broadcasting an adult hits format, similar to local station WARH-FM (106.5) As of September 2009, KFNS-FM changed formats once again, playing a more aggressive adult hits format known as "Westplex 100.7-- Playing Whatever We Feel Like." On December 29, 2011 KFNS-FM changed formats once gain, this time to Hot Adult Contemporary, also as "Westplex 100.7". On December 27, 2012 KFNS-FM changed their format to Active Rock, branded as "The Viper". As 100.7 The Viper, KFNS-FM has grown the audience size to new levels according to St Louis area magazine "Full Throttle", and has become one of the most-listened to stations in the Westplex, as the December 2014 issue reported on the growth in listenership for "100.7 The Viper". April 3, 2016 Inside Radio reports that DC, one of the original "Morning Hangover" hosts, had reached a deal that would see him return to mornings on KFNS-FM in the same hosting role he held previously from 2013-2015. According to reports, Eric Johnson (mornings) and Chris Knight (DC's original morning co-host) were very vocal supporters of DC, and lobbied hard for his return to the station, much like his many loyal followers and listeners. The morning show is in the top spot as of February 2017. Per several industry sources and reported by industry newsletter NOW in early April. May 7, 2017 St. Louis Market Report released, according to Inside Radio, with "The Morning Hangover" with DC, Eric, Zav & Ricki (joining from crosstown WARH-FM 106.5) rated #1 Men 18-49 & 25-54 and Persons 25-54 in St. Charles, Lincoln and Warren counties. The Feb-Mar-Apr 2017 listenership data was used for the article. July 12, 2016 The Morning Hangover host, DC, recognized by top radio publication All Access Music Group Rock Radio Personality Of The Month. All Access featured a profile of DC, which documented his move from Birmingham, Ala. to St. Louis, Mo. to host a morning show in a large market, at the age of 17 years old. The story also spent time highlighting his morning ratings success on WKKX-FM (106.5), WKBQ-FM (104.1), KIHT-FM (96.3) and KFNS-FM (100.7), achieving #1 status Persons 18- 34, 18-49 and 25-54 consistently during his 25 years on the morning airwaves of St. Louis radio. In 2022, audio of morning show host Vic Faust making insulting remarks to a co-host went viral. This resulted in Faust being dismissed from KFNS and his job as anchor at
KTVI KTVI (channel 2) is a television station in St. Louis, Missouri, United States, affiliated with the Fox network. It is owned by Nexstar Media Group alongside CW owned-and-operated station KPLR-TV (channel 11). Both stations share studios on B ...
.


References


External links

* http://issuu.com/fullthrottle-magazine/docs/december_issue_2014-issuu {{Classic Rock Radio Stations in Missouri FNS-FM Active rock radio stations in the United States