KBUC (102.1 FM) is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

broadcasting a

tejano music Tejano music ( es, música tejana), also known as Tex-Mex music, is a popular music style fusing Mexican and US influences. Typically, Tejano combines Mexican Spanish vocal styles with dance rhythms from Czech and German genres – particular ...

format. Licensed to

Raymondville, Texas Raymondville is a city in and the county seat of Willacy County, Texas, Willacy County, Texas, United States. The population was 11,284 at the 2010 United States Census, 2010 census. It may be included as part of the Brownsville–Harlingen–Raymo ...

, United States, the station serves the McAllen-Brownsville-Harlingen area. The station is owned by

Grupo Multimedios Grupo Multimedios is a Mexican media conglomerate with holdings in broadcast television, radio, publishing and entertainment. The company is headquartered in Monterrey. History Multimedios was founded in 1940 when Jesús Dionisio González ac ...

, through licensee Leading Media Group Corp. The station has obtained a construction permit from the FCC for a power increase to 37,000 watts. KBUC also served as the flagship station for the Rio Grande Valley Killer Bees. KBUC formerly broadcast a

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

format but flipped on August 15, 2011, at 5:00 p.m.

History

The

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...

issued a

construction permit Planning permission or developmental approval refers to the approval needed for construction or expansion (including significant renovation), and sometimes for demolition, in some jurisdictions. It is usually given in the form of a building perm ...

for the station to Sendero Multimedia, Inc. on December 15, 1980. The station was assigned the

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

KSOX-FM on November 16, 1981, and received its license to cover on April 21, 1983. On April 22, 1994, the station changed its call sign to KILM. The station's license and that of Mirando City, Texas-based

KBDR KBDR (branded as ''La Ley 100.5 FM'') is a regional Mexican format FM radio station that serves the Laredo, Texas, United States and Nuevo Laredo, Tamaulipas, Mexico border area. The main station broadcasts from Mirando City, Texas Mir ...

were assigned by Sendero on April 3, 2003, to R Communications, LLC at a purchase price of $8,000,000. The station once more changed its call sign on January 19, 2005, to KTFM, on January 26, 2005, to KLEY-FM, and on February 2, 2005, to the current KBUC. R Communications sold KBUC and three sister stations to

effective February 10, 2021 for $6 million.

References

External links

BUC Radio stations established in 1983 Multimedios Radio Tejano music {{Texas-radio-station-stub