John Schnatter
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John Hampton "Papa John" Schnatter (born November 22 or 23, 1961) is an American entrepreneur who founded the
Papa John's Papa John's International, Inc., d/b/a Papa Johns, is an American pizza restaurant chain. It is the fourth largest pizza delivery restaurant chain in the United States, with headquarters in Louisville, Kentucky and Atlanta, Georgia metropolitan ...
pizza restaurant chain in 1984. Schnatter started the business in the back of his father's tavern after selling his car and using the proceeds to purchase used restaurant equipment. As of 2017, his net worth was more than $1 billion. Schnatter stepped down as
CEO A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...
on January 1, 2018, after controversy around his comments that the
National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the ...
(NFL), who had a business affiliation with Papa John's, had not done enough to stop national anthem protests by NFL players, and that the protests had hurt his business. Before he stepped down, his comments had resulted in the NFL cancelling its association with Papa John's. After stepping down as CEO, Schnatter remained chairman of the board of directors until July 2018, when it was revealed that, during an internal sensitivity-training May 2018 conference call, he claimed without evidence that
Colonel Sanders Colonel Harland David Sanders (September 9, 1890 December 16, 1980) was an American businessman, best known for founding fast food chicken restaurant chain KFC, Kentucky Fried Chicken (also known as KFC) and later acting as the company's brand ...
had used the word "nigger" without backlash. Schnatter resigned when the comment became public, but has since maintained that the board conspired against him and unfairly forced him out of his position.


Early life and education

Schnatter was born in
Jeffersonville, Indiana Jeffersonville is a city and the county seat of Clark County, Indiana, Clark County, Indiana, United States, situated along the Ohio River. Locally, the city is often referred to by the abbreviated name Jeff. It lies directly across the Ohio River ...
, in 1961, to Mary and Robert Schnatter. His mother was a real estate agent and his father was a judge in Jeffersonville. He has
German ancestry , native_name_lang = de , region1 = , pop1 = 72,650,269 , region2 = , pop2 = 534,000 , region3 = , pop3 = 157,000 3,322,405 , region4 = , pop4 = ...
. He graduated from
Jeffersonville High School Jeffersonville High School is a public high school located in Jeffersonville, Indiana. The school serves students in grades 9 through 12 from Jeffersonville, Utica, and sections of Clarksville not covered by that town's own high school. The sc ...
in 1980 and received a business degree from
Ball State University Ball State University (Ball State, State or BSU) is a public university, public research university in Muncie, Indiana. It has two satellite facilities in Fishers, Indiana, Fishers and Indianapolis. On July 25, 1917, the Ball brothers, indust ...
in 1983. In the 1980s, Robert Schnatter co-owned Mick's Lounge, a Jeffersonville tavern.


Career


Founding and growth of Papa John's Pizza

Schnatter founded Papa John's Pizza in 1984, when he converted a broom closet in the back of his father's tavern. Schnatter sold his 1971 Z28 Camaro to purchase $1,600 worth of used pizza equipment and began selling pizzas to the tavern's customers. His pizzas proved sufficiently popular that a year later he moved into an adjoining space. The company went public in 1993. A year later it had 500 stores, and by 1997 it had opened 1,500 stores. In 2009, Schnatter reacquired the Camaro after offering a reward of $250,000 for it. Schnatter moved his company to
Louisville, Kentucky Louisville ( , , ) is the largest city in the Commonwealth of Kentucky and the 28th most-populous city in the United States. Louisville is the historical seat and, since 2003, the nominal seat of Jefferson County, on the Indiana border ...
, in the late 1990s. In early 2005, Schnatter stepped down as president and CEO of Papa John's, but remained chairman of the board. He returned as CEO in 2008 and briefly had a co-CEO in 2010.


Ousting from Papa John's Pizza

In October 2017, in a conference call with investors, Schnatter blamed the
National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the ...
for poor financial performance, saying, "The NFL has hurt us ... We are disappointed the NFL and its leadership did not resolve this", referring to the
U.S. national anthem protests Protests during the playing of the United States national anthem have had many causes, including civil rights, anti-conscription, anti-war, anti-nationalism, and religious reservations. Such protests have occurred since at least the 1890s, wel ...
by football players. Papa John's Pizza had a marketing agreement to be the NFL's "official pizza company" and also had marketing deals with 23 of its 32 teams, and Schnatter said the protests were hurting the company's sales. Later that day, Papa John's announced that the NFL shield or "official sponsor" designation on Papa John's commercials and advertising would be removed. On December 21, 2017, Schnatter announced that he would step down as CEO of Papa John's amid controversy over his comments. He was replaced as Chief Executive Officer by Chief Operating Officer Steve Richie, effective January 1, 2018. The company said Schnatter would still appear in the chain's commercials and on its pizza boxes, and was the company's biggest shareholder with approximately 9.5 million shares. He remained chairman of the company's board of directors at the time. In July 2018, Schnatter participated in an internal training conference call with marketing consultants in which there was a role-playing exercise to help Schnatter avoid making remarks that could cause public controversy and damage the company's reputation. During the conference call, Schnatter said, "
Colonel Sanders Colonel Harland David Sanders (September 9, 1890 December 16, 1980) was an American businessman, best known for founding fast food chicken restaurant chain KFC, Kentucky Fried Chicken (also known as KFC) and later acting as the company's brand ...
called blacks
nigger In the English language, the word ''nigger'' is an ethnic slur used against black people, especially African Americans. Starting in the late 1990s, references to ''nigger'' have been progressively replaced by the euphemism , notably in cases ...
s and Sanders never faced public outcry". Schnatter also said that people in his home state of Indiana used to drag African Americans from trucks until they died. After the call, the owner of the marketing agency moved to end its contract with Papa John's. Schnatter resigned as chairman of the board the same day the incident was reported. Later that day, he also stepped down from the
University of Louisville The University of Louisville (UofL) is a public research university in Louisville, Kentucky. It is part of the Kentucky state university system. When founded in 1798, it was the first city-owned public university in the United States and one of ...
board of trustees A board of directors (commonly referred simply as the board) is an executive committee that jointly supervises the activities of an organization, which can be either a for-profit or a nonprofit organization such as a business, nonprofit organiz ...
. On July 26, 2018, Schnatter filed a
lawsuit - A lawsuit is a proceeding by a party or parties against another in the civil court of law. The archaic term "suit in law" is found in only a small number of laws still in effect today. The term "lawsuit" is used in reference to a civil actio ...
in
Delaware Delaware ( ) is a state in the Mid-Atlantic region of the United States, bordering Maryland to its south and west; Pennsylvania to its north; and New Jersey and the Atlantic Ocean to its east. The state takes its name from the adjacent Del ...
against Papa John's Pizza to give him access to the company's
books A book is a medium for recording information in the form of writing or images, typically composed of many pages (made of papyrus, parchment, vellum, or paper) bound together and protected by a cover. The technical term for this physical ar ...
and records; the company did not allow him to access its business records after he resigned in the wake of the teleconference call scandal. He described the company's procedures as an "unexplained and heavy-handed way" to cut ties between him and the company. In addition to preventing him from accessing information, the corporation also implemented a " poison pill" strategy to limit Schnatter's chances of buying back a
majority stake A controlling interest is an ownership interest in a corporation with enough voting stock shares to prevail in any stockholders' motion. A majority of voting shares (over 50%) is always a controlling interest. When a party holds less than the major ...
in the company. Schnatter also filed a lawsuit against the company in Kentucky in a dispute over property ownership. In January 2019, a judge ordered the company to give Schnatter access to its records relating to his ouster. A settlement of the lawsuits was announced on March 5, 2019. Under the agreement, the company agreed to share all of its records with Schnatter and to remove a part of its "poison pill" plan that restricted his communication with other shareholders, and Schnatter agreed that he would not seek to stay on the company's board of directors after his term expired on April 30, 2019, and that if a mutually agreeable independent director was chosen to replace him, he would step down before the end of his term. Schnatter retained the right to sue if the records show wrongdoing by the company. The company also agreed to remove a requirement that the activist hedge fund
Starboard Value Starboard Value is an American hedge fund that was founded in 2002 by Jeffrey Smith and Mark Mitchell with Smith serving as CEO.Butt, Rachel; Here are the 10 biggest activist money managers and some of their most impressive bets; Business Inside ...
, which owns about 10% of the company, must vote in favor of the incumbent board. As of March 2019, Schnatter remained the owner of 31% of the company's shares, but by May 23, he had sold 3.8 million shares and reduced his stake in the company to 19%. By November 2019, his stake was under 17%. In June 2019, the company was the fourth-largest take-out and pizza delivery restaurant chain in the world, with headquarters in
Jeffersontown, Kentucky Jeffersontown is a home rule-class city in Jefferson County, Kentucky, United States. The population was 26,595 at the 2010 U.S. census. It is a major suburb of Louisville. When the Louisville Metro government was established in 2003, Jefferso ...
, part of the
Louisville metropolitan area The Louisville metropolitan area is the 43rd largest metropolitan statistical area (MSA) in the United States. It had a population of 1,395,855 in 2020 according to the latest official census, and its principal city is Louisville, Kentucky. Th ...
. In November 2019, Schnatter made his first public comments after leaving Papa John's to Louisville
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affiliate
WDRB WDRB (channel 41) is a television station in Louisville, Kentucky, United States, affiliated with the Fox network. It is owned by Block Communications alongside Salem, Indiana–licensed dual CW/ MyNetworkTV affiliate WBKI (channel 58). Both ...
. In the interview, he admitted he had used the word "nigger" during an internal conference call on diversity training, but said he did so to convey his hatred of racism and was quoting someone else. Schnatter said, "I've had over 40 pizzas in the last 30 days, and it's not the same pizza. It's not the same product. It just doesn't taste as good." He warned that "the day of reckoning will come". The interview subsequently went viral, with numerous parodies appearing online. In an interview three months later, Schnatter said he had not actually eaten over 40 pizzas in 30 days. Instead, he had tasted over 40 pizzas during that time, as a quality inspection activity. Schnatter also criticized the way the company had been run immediately after his departure by Steve Ritchie, who was described as his former protégé. Ritchie had replaced him as CEO, but had been dismissed after less than a year, and Schnatter said he saw more common ground with Jeff Smith, who became chairman of the board in February 2019. "The one thing he and I agree on is that Steve Ritchie is not a CEO," Schnatter said.


Other ventures

In 1996, Schnatter started a Louisville-based real estate company called Evergreen Real Estate. The company owns a number of historic properties in Schnatter's home community of
Anchorage, Kentucky Anchorage is a home rule-class city in eastern Jefferson County, Kentucky, United States. The population was 2,348 at the 2010 census and an estimated 2,432 in 2018. It is a suburb of Louisville. History The land that is now Anchorage was a p ...
. Schnatter launched a business called Calistoga Artisan Sandwiches in 2007. In 2008, he made a million-dollar contribution to the
Louisville Zoo The Louisville Zoological Gardens, commonly known as the Louisville Zoo, is a zoo in Louisville, Kentucky, situated in the city's Poplar Level neighborhood. Founded in 1969, the "State Zoo of Kentucky" currently exhibits over 1,700 animals in na ...
's Glacier Run expansion in exchange for Calistoga having naming rights to an adjacent
water park A water park (or waterpark, water world) is an amusement park that features water play areas such as swimming pools, water slides, splash pads, water playgrounds, and lazy rivers, as well as areas for floating, bathing, swimming, and other baref ...
. The Calistoga business was mostly shut down in 2012, although three locations continued to operate in
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. In response to the unhealthiness of processed foods and the rise of commercial farms, Schnatter announced the creation of Papa Farms at the
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in 2022. The farm plans to grow crops without
GMOs A genetically modified organism (GMO) is any organism whose genetic material has been altered using genetic engineering techniques. The exact definition of a genetically modified organism and what constitutes genetic engineering varies, with ...
,
pesticides Pesticides are substances that are meant to control pests. This includes herbicide, insecticide, nematicide, molluscicide, piscicide, avicide, rodenticide, bactericide, insect repellent, animal repellent, microbicide, fungicide, and lampric ...
and
fertilizer A fertilizer (American English) or fertiliser (British English; see spelling differences) is any material of natural or synthetic origin that is applied to soil or to plant tissues to supply plant nutrients. Fertilizers may be distinct from ...
.


Personal life

In 1983, Schnatter sold his 1971
Chevrolet Camaro The Chevrolet Camaro is a mid-size American automobile manufactured by Chevrolet, classified as a pony car. It first went on sale on September 29, 1966, for the 1967 model year and was designed to compete with the Ford Mustang. The Camaro share ...
to help his father's struggling business. He used the leftover funds to start Papa John's. Decades later, he offered a reward of $250,000 for the car, and on August 26, 2009, he bought it back for $250,000. The family he sold it to had sold it, but he still paid them a $25,000 finders' fee. In celebration, Papa John's offered a free pizza to anyone who owned a Camaro. Schnatter's original Camaro has been on display in the company's headquarters in Louisville. The company owns several replicas that are used on tours and for public and TV appearances. On August 15, 2015, Schnatter's original Camaro was stolen along with two other classic cars in
Detroit Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at th ...
, where they were slated to appear in the city's annual
Woodward Dream Cruise The Woodward Dream Cruise event is an automotive enthusiast event held annually on the third Saturday of August in Metropolitan Detroit, Michigan, along Woodward Avenue, a major thoroughfare built in the early 20th century. The WDC Event spans muc ...
. The Camaro was recovered two days later on the city's west side with minimal damage. Schnatter married Annette Cox in 1987. The couple lived in
Anchorage, Kentucky Anchorage is a home rule-class city in eastern Jefferson County, Kentucky, United States. The population was 2,348 at the 2010 census and an estimated 2,432 in 2018. It is a suburb of Louisville. History The land that is now Anchorage was a p ...
, and had three children. Cox filed for divorce on December 5, 2019, and said they had been separated for eight months. In 1999, Schnatter was accused of stalking and groping a woman. He claimed the woman was trying to extort him for $5 million. The situation ended with a confidential settlement. In 2009, Schnatter was accused of sexual misconduct involving a 24-year-old female marketing employee, resulting in a confidential settlement.


Politics

In 2012, Papa John's and Schnatter received media attention after he made critical comments about the
Affordable Care Act The Affordable Care Act (ACA), formally known as the Patient Protection and Affordable Care Act and colloquially known as Obamacare, is a landmark U.S. federal statute enacted by the 111th United States Congress and signed into law by Presid ...
to a class on entrepreneurship. In a shareholder conference call, Schnatter said that he opposed the ACA because "our best estimate is that the Obamacare will cost 11 to 14 cents per pizza". Schnatter hosted a fundraiser at his home for
Republican Republican can refer to: Political ideology * An advocate of a republic, a type of government that is not a monarchy or dictatorship, and is usually associated with the rule of law. ** Republicanism, the ideology in support of republics or agains ...
presidential nominee
Mitt Romney Willard Mitt Romney (born March 12, 1947) is an American politician, businessman, and lawyer serving as the junior United States senator from Utah since January 2019, succeeding Orrin Hatch. He served as the 70th governor of Massachusetts f ...
in May 2012. Schnatter also contributed to
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of Pe ...
's 2016 presidential campaign and made supportive comments about his administration in January 2017. Schnatter spoke at the
Conservative Political Action Conference The Conservative Political Action Conference (CPAC; ) is an annual political conference attended by conservative activists and elected officials from across the United States and beyond. CPAC is hosted by the American Conservative Union (ACU). ...
in 2022, attacking
cancel culture Cancel culture, or rarely also known as call-out culture, is a phrase contemporary to the late 2010s and early 2020s used to refer to a form of ostracism in which someone is thrust out of social or professional circles—whether it be online, on ...
and President Joe Biden's small business policies. He also pushed a conspiracy theory that Biden created the 2021–2022 Russo-Ukrainian crisis to serve as "a great distraction from all the real issues here that affect Americans."


Charitable contributions

In December 2015, Schnatter's charitable foundation donated $8 million to the
University of Kentucky The University of Kentucky (UK, UKY, or U of K) is a Public University, public Land-grant University, land-grant research university in Lexington, Kentucky. Founded in 1865 by John Bryan Bowman as the Agricultural and Mechanical College of Kentu ...
's
Gatton College of Business and Economics Gatton College of Business and Economics is a college of the University of Kentucky. Gatton College educates more than 4,000 undergraduate, master’s, and doctoral students in accounting, economics, finance, management, and marketing and supply ...
to establish a research and teaching institute. On September 4, 2019, Schnatter's foundation donated $1 million to
Simmons College Institutions of learning called Simmons College or Simmons University include: * Simmons University, a women's liberal arts college in Boston, Massachusetts * Simmons College of Kentucky, a historically black college in Louisville, Kentucky * Har ...
, a
historically black college Historically black colleges and universities (HBCUs) are institutions of higher education in the United States that were established before the Civil Rights Act of 1964 with the intention of primarily serving the African-American community. Mo ...
in Kentucky. Simmons College President Kevin Cosby expressed the opinion in a press conference that Schnatter's actions should speak louder than his words, saying "The Black community has heard far too many false words, but today this action—his generosity specifically for Black education and uplift—speaks louder." There was some criticism of the donation offer. Gerome Sutton, a Simmons graduate and member of its board of trustees, said, "It doesn't take a rocket scientist to figure out what's going on. chnatteris trying to pay off the black community with
30 pieces of silver Thirty pieces of silver was the price for which Judas Iscariot betrayed Jesus, according to an account in the Gospel of Matthew 26:15 in the New Testament. Before the Last Supper, Judas is said to have gone to the chief priests and agreed to hand ...
." In October 2019, the foundation also donated $500,000 to Jeffersonville High School, for renovation of its baseball field, where he had played on the team while a student there. The baseball field was renamed the John H. Schnatter Stadium.


Awards and honors

* Named 1998 National
Ernst & Young Ernst & Young Global Limited, trade name EY, is a multinational professional services partnership headquartered in London, England. EY is one of the largest professional services networks in the world. Along with Deloitte, KPMG and Pricewaterh ...
Retail/Consumer Entrepreneur of The Year. * Named one of the Ten Outstanding Young Americans in 2000 by the National Jaycees Organization. * Inducted into the Junior Achievement U.S. Business Hall of Fame in 2007. * In May 2009 Schnatter was named honorary chair of the
Ride to Conquer Cancer The Ride to Conquer Cancer was created in 2008 as a "mega-event" annual fundraiser in support of cancer research at the Princess Margaret Cancer Centre in Ontario, Canada. Funds raised from the Ride benefit people from across Canada and around the ...
benefiting Louisville's Norton Cancer Institute. * Inducted into the Kentucky Entrepreneur Hall of Fame in 2010. * In 2012, he became an honorary initiate of
Alpha Tau Omega Alpha Tau Omega (), commonly known as ATO, is an American social fraternity founded at the Virginia Military Institute in 1865 by Otis Allan Glazebrook. The fraternity has around 250 active and inactive chapters and colonies in the United Stat ...
.


References


External links

* {{DEFAULTSORT:Schnatter, John 1961 births 2019 controversies in the United States American billionaires American chief executives of food industry companies American food company founders American people of German descent Ball State University alumni Businesspeople from Louisville, Kentucky Kentucky Republicans Living people Members of the Christian churches and churches of Christ People from Jeffersonville, Indiana Pizza chain founders Spokespersons