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Justin Waldron (June 18, 1988) is an American internet
entrepreneur Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...
known as the co-founder of
Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...
, a mobile social gaming company, and Zynga.org, a non-profit organization to promote and facilitate the use of social games for philanthropic initiatives. In 2020 Waldron co-founded Playco, a mobile instant game company backed by
Sequoia Capital Sequoia Capital is an American venture capital firm. The firm is headquartered in Menlo Park, California, and specializes in seed stage, early stage, and growth stage investments in private companies across technology sectors. , Sequoia's total a ...
, where he currently serves as president. Zynga is considered to be the pioneer of the social games industry. In 2011, Zynga held a $1 billion IPO and as of 2021 is the largest mobile gaming company by market share. Waldron is an
angel investor An angel investor (also known as a business angel, informal investor, angel funder, private investor, or seed investor) is an individual who provides capital for a business or businesses start-up, usually in exchange for convertible debt or owners ...
in more than 50 technology companies and was named as one of the top 100 seed investors by Business Insider in 2021. Zynga's most popular games include: ''
FarmVille ''FarmVille'' is a series of agriculture-simulation social network game developed and published by Zynga in 2009. It is similar to '' Happy Farm'' and ''Farm Town''. Its gameplay involves various aspects of farmland management, such as plowi ...
'', ''
CityVille ''CityVille'' is a defunct casual gaming, casual social network game, social city-building game, city-building game developed by Zynga, and released in December 2010. A sequel, ''CityVille 2'', was released in December 2012. It was closed down on ...
'', ''
Zynga Poker ''Zynga Poker'' is a social game developed by Zynga as an application for the social-networking website Facebook as well as Android, iPhone, Windows Phone, Windows, MySpace, Tagged, and Google+. It was launched in July 2007. In 2011, with 38 m ...
'', ''
Mafia Wars ''Mafia Wars'' is a defunct freemium Massively multiplayer online game, multiplayer social network game created by Zynga. In ''Mafia Wars,'' the players assume the roles of gangsters while building their own Criminal organization, Mafia-type org ...
'', ''
Words with Friends ''Words with Friends'' is a multiplayer word game developed by Newtoy. Players take turns building words crossword-puzzle style in a manner similar to the classic board game ''Scrabble''. The rules of the two games are similar, but ''Words with ...
'', and ''CSR Racing 2''.


Early life and background

Waldron was born and raised in
Watertown, Connecticut Watertown is a New England town, town in Litchfield County, Connecticut, Litchfield County, Connecticut, United States. The population was 22,105 at the 2020 United States Census, 2020 census. The ZIP codes for Watertown are 06795 (for most of the ...
. He began programming his first video games and websites at 11 years old, shortly after receiving his first computer. His early software projects included hacking AOL, a favorite childhood pastime shared by other notable technology company founders such as
Mark Zuckerberg Mark Elliot Zuckerberg (; born ) is an American business magnate, internet entrepreneur, and philanthropist. He is known for co-founding the social media website Facebook and its parent company Meta Platforms (formerly Facebook, Inc.), o ...
. Waldron also reverse engineered the disassembled MIPS
machine code In computer programming, machine code is any low-level programming language, consisting of machine language instructions, which are used to control a computer's central processing unit (CPU). Each instruction causes the CPU to perform a very ...
of
PlayStation 2 The PlayStation 2 (PS2) is a home video game console developed and marketed by Sony Computer Entertainment. It was first released in Japan on 4 March 2000, in North America on 26 October 2000, in Europe on 24 November 2000, and in Australia on 3 ...
games in his spare time to add his own features. In high school, Waldron cracked
Burger King Burger King (BK) is an American-based multinational chain store, chain of hamburger fast food restaurants. Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based res ...
's coupon code algorithm and launched a website to programmatically create unlimited free sandwich coupon codes for visitors. The website grew quickly in popularity resulting in a cease and desist notice from
Burger King Burger King (BK) is an American-based multinational chain store, chain of hamburger fast food restaurants. Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based res ...
.


Career


Zynga

In 2007, Justin dropped out of
The University of Connecticut The University of Connecticut (UConn) is a public land-grant research university in Storrs, Connecticut, a village in the town of Mansfield. The primary 4,400-acre (17.8 km2) campus is in Storrs, approximately a half hour's drive from Har ...
and co-founded
Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...
at 19 years old. He created
Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...
's first title,
Zynga Poker ''Zynga Poker'' is a social game developed by Zynga as an application for the social-networking website Facebook as well as Android, iPhone, Windows Phone, Windows, MySpace, Tagged, and Google+. It was launched in July 2007. In 2011, with 38 m ...
in 2007. In 2008, Waldron led the game studio behind '' YoVille'' and later led product strategy across Zynga's studios. Waldron also worked on special projects with
Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...
's other founders. He lived in
Tokyo Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, with an estimated 37.468 ...
during Zynga's expansion to Japan. Waldron served as the SVP of Product at Zynga until 2013.


Playco

In 2020, it was announced that Waldron had co-founded Playco, which has received over $100 million in funding from
Sequoia Capital Sequoia Capital is an American venture capital firm. The firm is headquartered in Menlo Park, California, and specializes in seed stage, early stage, and growth stage investments in private companies across technology sectors. , Sequoia's total a ...
and others. Playco is creating games that can be played instantly with friends without app downloads. The company's games are available within popular social applications such as
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
, LINE, Snapchat,
Viber Viber, or Rakuten Viber, is a cross-platform voice over IP (VoIP) and instant messaging (IM) software application owned by Japanese multinational company Rakuten, provided as freeware for the Google Android, iOS, Microsoft Windows, Apple macOS ...
,
TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version ...
,
Zoom Zoom may refer to: Technology Computing * Zoom (software), videoconferencing application * Page zooming, the ability to magnify or shrink a portion of a page on a computer display * Zooming user interface, a graphical interface allowing for image ...
and others.


Web3 / Blockchain

Waldron is active in the
Web3 Web3 (also known as Web 3.0) is an idea for a new iteration of the World Wide Web which incorporates concepts such as decentralization, blockchain technologies, and token-based economics. Some technologists and journalists have contrasted it w ...
and broader blockchain ecosystem. In 2017, Waldron invested in the first blockchain focused hedge fund, Polychain Capital. In 2018, Waldron became an advisor to
Dapper Labs Venrock (portmanteau of Venture and Rockefeller) is a venture capital firm formed in 1969 to build upon the successful investing activities of the Rockefeller family that began in the late 1930s. It has offices in Palo Alto, California, New York ...
, the creators of
CryptoKitties ''CryptoKitties'' is a blockchain game on Ethereum developed by Canadian studio Dapper Labs, a company spun-off from Axiom Zen, that allows players to purchase, collect, breed and sell virtual cats. It is one of the earliest attempts to deploy bloc ...
and NBA Top Shot. Waldron also advises Immutable X, the first gas-free NFT platform on
Ethereum Ethereum is a decentralized, open-source blockchain with smart contract functionality. Ether (Abbreviation: ETH; sign: Ξ) is the native cryptocurrency of the platform. Among cryptocurrencies, ether is second only to bitcoin in market capita ...
. Waldron has advised Decentraland since 2018.


Investing

Waldron has made early-stage investments, advised, or served on the board of directors for companies such as
Substack Substack is an American online platform that provides publishing, payment, analytics, and design infrastructure to support subscription newsletters. It allows writers to send digital newsletters directly to subscribers. Founded in 2017, Substack ...
, Lambda School,
Kik Messenger Kik Messenger, commonly called Kik, is a freeware instant messaging mobile app from the Canada, Canadian company Kik Interactive, available on iOS and Android (operating system), Android operating systems. The application uses a smartphone's int ...
, ''Asia Innovations Group'', Snappr, and over 50 others.


Philanthropy and community service


Zynga.org

In October 2009, Waldron and his co-founders started Zynga.org, which is "committed to transforming the world through virtual social goods." Zynga.org has since raised more than $20 million for more than 50 international nonprofits by occasionally selling virtual goods for charitable causes.Zynga Will No Longer Take A Cut Of Charitable Donations
. Techcrunch.com (2010-11-16). Retrieved on July 9, 2011.
On March 11, 2011, Zynga announced that 100 percent of the proceeds from the purchase of virtual goods from more than seven of its games would go toward Japan's
Save the Children The Save the Children Fund, commonly known as Save the Children, is an international non-governmental organization established in the United Kingdom in 1919 to improve the lives of children through better education, health care, and economic ...
Earthquake Emergency Fund. During the 2012 holiday season, Zynga.org partnered with
Toys for Tots Toys for Tots is a program run by the United States Marine Corps Reserve which distributes toys to children whose parents cannot afford to buy them gifts for Christmas. The program was founded in 1947 by reservist Major Bill Hendricks. Th ...
in its largest charitable campaign not related to disaster relief. The campaign raised $745,000, with 100 percent of the purchase price of certain virtual goods going to Toys for Tots.


Thiel Foundation

Waldron is a mentor at
Peter Thiel Peter Andreas Thiel (; born 11 October 1967) is a German-American billionaire entrepreneur, venture capitalist, and political activist. A co-founder of PayPal, Palantir Technologies, and Founders Fund, he was the first outside investor in Fac ...
's Thiel Foundation, using his experience as a college dropout to help young entrepreneurs in the
Thiel Fellowship The Thiel Fellowship (originally named 20 under 20) is a fellowship created by billionaire Peter Thiel through the Thiel Foundation. The fellowship is intended for students aged 22 or younger and offers them a total of $100,000 over two years ...
's 20 under 20 program.


Government

Waldron is a special advisor to the
Shibuya Shibuya ( 渋谷 区 ''Shibuya-ku'') is a special ward in Tokyo, Japan. As a major commercial and finance center, it houses two of the busiest railway stations in the world, Shinjuku Station (southern half) and Shibuya Station. As of April 1 ...
city government in
Tokyo Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, with an estimated 37.468 ...
, Japan. His focus is helping to grow the startup ecosystem in Japan.


References


External links


Justin Waldron - AngelList ProfileZynga Corporate SiteZynga.org SitePlayco Corporate SiteJustin Waldron Opentalk
with Sumit Jain
a16z Live: Zynga cofounder Justin Waldron on Games Club
{{DEFAULTSORT:Waldron, Justin American computer businesspeople Living people American technology company founders 1988 births Zynga people People from Watertown, Connecticut