Jorge Máynez
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Jorge Álvarez Máynez (born 8 July 1985) is a Mexican politician currently serving as the national coordinator of Citizens' Movement. He was elected as a state deputy to the
Congress of Zacatecas The Congress of the State of Zacatecas () is the legislative branch of the government of the List of states of Mexico, State of Zacatecas. The Congress is the governmental deliberative assembly, deliberative body of Zacatecas, which is equal to, ...
in 2010 and as a federal deputy to the
Congress of the Union The Congress of the Union (, ), formally known as the General Congress of the United Mexican States (''Congreso General de los Estados Unidos Mexicanos''), is the legislature of the federal government of Mexico. It consists of two chambers: t ...
in 2015 and 2021. In 2024, he was nominated as Citizens' Movement's presidential candidate for the
2024 general election This is a list of elections that were held in 2024. The National Democratic Institute also maintains a calendar of elections around the world. * 2024 United Nations Security Council election * 2024 national electoral calendar * 2024 local electo ...
.


Early years and education

Máynez was born in
Zacatecas Zacatecas, officially the Free and Sovereign State of Zacatecas, is one of the Political divisions of Mexico, 31 states of Mexico. It is divided into Municipalities of Zacatecas, 58 municipalities and its capital city is Zacatecas City, Zacatec ...
, Zacatecas, on 8 July 1985 to Felipe Álvarez Calderón and Gabriela Máynez. He has one older sister, Ana Gabriela. His father was the founder of the Communist Party of Zacatecas.


Education

Máynez earned his bachelor's degree in international relations at the ''
ITESO, Universidad Jesuita de Guadalajara ''ITESO, Universidad Jesuita de Guadalajara'' — distinct from the University of Guadalajara — also known as ''Instituto Tecnológico y de Estudios Superiores de Occidente, ITESO'' (Western Institute of Technology and Higher Education), is a ...
'', in 2006. Following this, he enrolled at the
Monterrey Institute of Technology and Higher Education Monterrey Institute of Technology and Higher Education (ITESM; ), also known as Technological Institute of Monterrey () or just Tec, is aresearch university based in Monterrey, Mexico, which has grown to include 35 campuses located across 25 cit ...
(ITESM), where he obtained a master's degree in public administration and public policies in 2008, followed by a master's degree in international studies in 2010. In 2019, he earned a master's degree in constitutional law and human rights at the ''Centro de Estudios Jurídicos Carbonell''.


Early political career

In 2003, Máynez joined the
Party of the Democratic Revolution The Party of the Democratic Revolution (, , PRD) is a state-level social democracy, social democratic political party in Mexico (previously national, until 2024). The PRD originated from the Democratic Current, a political faction formed in 198 ...
(PRD). From 2004 to 2007, he served as a
council member A council is a group of people who come together to consult, deliberate, or make decisions. A council may function as a legislature, especially at a town, city or county/shire level, but most legislative bodies at the state/provincial or nation ...
in the municipality of Zacatecas during Gerardo de Jesús Félix Domínguez's tenure as municipal president. From 2007 to 2010, he served as a council member in the municipality of Guadalupe.


Local deputy

In the 2010 state elections in Zacatecas, he was nominated by the
New Alliance Party The New Alliance Party (NAP) was an American political party formed in New York City in 1979. Its immediate precursor was an umbrella organization known as the Labor Community Alliance for Change, whose member groups included the Coalition of Gr ...
as a deputy to the Congress of Zacatecas, backed by the coalition ''Primero Zacatecas'', comprising the
Institutional Revolutionary Party The Institutional Revolutionary Party (, , PRI) is a List of political parties in Mexico, political party in Mexico that was founded in 1929 as the National Revolutionary Party (, PNR), then as the Party of the Mexican Revolution (, PRM) and fin ...
(PRI) and the
Ecologist Green Party of Mexico The Ecologist Green Party of Mexico (, , PVEM or PVE) is a green political party in Mexico. Founded in 1986, the party is associated with Jorge González Torres and his son Jorge Emilio González Martínez. It has seldom gotten more than 10% of ...
. He was elected to represent Zacatecas's 5th district from 2010 to 2013. During his tenure, he caucused with the PRI and served as the president of the Municipal Strengthening Commission and secretary of the Culture Commission. In 2011, he sponsored a civil union bill, which was met with opposition from the National Action Party, resulting in its committee stall. In April 2013, Máynez announced that he was joining Citizen's Movement and contending for municipal president of Guadalupe in the 2013 Zacatecas state elections. He placed third, receiving only 12.9% of the vote.


Role in Citizens' Movement

Initially running as an independent candidate for municipal president of Guadalupe in the 2013 Zacatecas state elections, Máynez announced in April 2013 that he would run as Citizens' Movement's candidate. He finished in third place, securing just 12.9% of the vote. After the election, he served as the party's National Secretary for Organization and Political Action from 2013 to 2018.


Chamber of Deputies


Elections

In the
2015 2015 was designated by the United Nations as: * International Year of Light * International Year of Soil __TOC__ Events January * January 1 – Lithuania officially adopts the euro as its currency, replacing the litas, and becomes ...
and
2021 Like the year 2020, 2021 was also heavily defined by the COVID-19 pandemic, due to the emergence of multiple Variants of SARS-CoV-2, COVID-19 variants. The major global rollout of COVID-19 vaccines, which began at the end of 2020, continued ...
legislative elections, Máynez was elected as a deputy through Citizens' Movement's proportional representation list, representing the first electoral region.


Tenure

On 29 July 2021, Máynez was unanimously designated as the parliamentary coordinator of the Citizen's Movement caucus in the Chamber of Deputies for the LXV Legislature. He served in this position until February 2024, when he was succeeded by Braulio López Ochoa Mijares. In April 2022, Máynez directed his party to join opposition parties in voting against López Obrador's proposed energy reform, which failed to reach the two-thirds majority needed to pass. He claimed that the reform would increase tariffs, delay progress in the transition to clean energy, and violate international agreements. Days later, he voted for the president's backup plan, a Mining Law reform, which nationalized lithium. In June 2022, at the invitation of the
Verkhovna Rada The Verkhovna Rada ( ; VR), officially the Verkhovna Rada of Ukraine, is the unicameralism, unicameral parliament of Ukraine. It consists of 450 Deputy (legislator), deputies presided over by a speaker. The Verkhovna Rada meets in the Verkhovn ...
, Máynez and three other deputies traveled to
Ukraine Ukraine is a country in Eastern Europe. It is the List of European countries by area, second-largest country in Europe after Russia, which Russia–Ukraine border, borders it to the east and northeast. Ukraine also borders Belarus to the nor ...
to show support for the country during the
Russian invasion of Ukraine On 24 February 2022, , starting the largest and deadliest war in Europe since World War II, in a major escalation of the Russo-Ukrainian War, conflict between the two countries which began in 2014. The fighting has caused hundreds of thou ...
. However, his visit was criticized as "war tourism", and many criticized his prioritizing of the war in Ukraine over the existing violence in the state of Zacatecas. In response, the deputies stated that the trip was self-funded, and Máynez emphasized that he was working on legislation related to security issues in Mexico. Throughout late 2022, Máynez voiced opposition to López Obrador's proposed electoral reform, which he deemed anti-democratic. In December 2022, he voted against the reform, which failed to reach a two-thirds majority. Máynez also voted against the backup reform, "Plan B", which passed with a majority. Once it passed, Máynez filed an '' amparo'' to delay and cancel the law. Máynez accused the
Institutional Revolutionary Party The Institutional Revolutionary Party (, , PRI) is a List of political parties in Mexico, political party in Mexico that was founded in 1929 as the National Revolutionary Party (, PNR), then as the Party of the Mexican Revolution (, PRM) and fin ...
of breaking an agreement to deny a
quorum A quorum is the minimum number of members of a group necessary to constitute the group at a meeting. In a deliberative assembly (a body that uses parliamentary procedure, such as a legislature), a quorum is necessary to conduct the business of ...
to prevent a vote on "Plan B", which other opposition parties had followed by not voting. On 27 February 2024, Máynez sought temporary leave from his seat to pursue the presidency in the
2024 general election This is a list of elections that were held in 2024. The National Democratic Institute also maintains a calendar of elections around the world. * 2024 United Nations Security Council election * 2024 national electoral calendar * 2024 local electo ...
. During his absence, Martín Vivanco Lira was to assume his role but declined to be sworn in. The
Federal Electoral Tribunal The Electoral Tribunal of the Federal Judiciary ( or ) is a venue within the judiciary of Mexico specializing in electoral matters. Among its functions are resolving disputes arising within federal elections and certifying the validity of t ...
ordered Carlos Alberto León García to fill in the vacancy, and he was sworn in on 30 April.


Commission assignments

In the LXIII Legislature (2015–2018): * Public Education and Educational Services Commission * Culture and Cinematography Commission In the LXV Legislature (2021–2024): * Social Economy and Cooperative Development Commission * Metropolitan Areas Commission


2024 presidential campaign


Nomination

On 19 November 2023, Máynez joined the presidential campaign of Samuel García, the presidential candidate for Citizens' Movement and
governor of Nuevo León The Mexican state of Nuevo León has been governed by more than a hundred individuals in its history, who have had various titles and degrees of responsibility depending on the prevailing political regime of the time. Under the current regime, ...
. However, on 2 December 2023, García withdrew from the race due to a
political crisis A cabinet crisis, government crisis or political crisis refers to a situation where an incumbent government is unable to form or function, is toppled through an uprising, or collapses. Political crises may correspond with, cause or be caused by an ...
over the appointment of an interim governor to replace him, prompting Citizens' Movement to select another candidate. On 9 January 2024, García announced that the party had selected Máynez as the new presidential candidate, officially confirming him as the nominee the next day. Máynez formally registered his candidacy on 22 February 2024.


General election

In his platform, Máynez called for increasing the use of solar and wind energy, increasing
nearshoring Nearshoring is the outsourcing of business processes, especially information technology processes, to companies in a nearby country, often sharing a border with the target country. Both parties expect to benefit from one or more of the following di ...
, raising the minimum wage to MXN $10,000 a month, a 40-hour work week,
demilitarisation Demilitarisation or demilitarization may mean the reduction of state armed forces; it is the opposite of militarisation in many respects. For instance, the demilitarisation of Northern Ireland entailed the reduction of British security and milita ...
, and the legalization and regulation of marijuana. Positioning himself as an alternative to
Claudia Sheinbaum Claudia Sheinbaum Pardo (born 24 June 1962) is a Mexican politician, energy and climate change scientist, and academic who has served as the 66th president of Mexico since 2024. She is the List of elected and appointed female heads of state and ...
and
Xóchitl Gálvez Bertha Xóchitl Gálvez Ruiz (; born 22 February 1963) is a Mexican politician and businesswoman. From 2015 until 2018, she was mayor of Mexico City's Miguel Hidalgo borough. From 2018 to 2023, she was a plurinominal senator in the Mexican Co ...
, Máynez focused on appealing to younger voters, frequently visiting universities during the campaign. Polling initially indicated that Máynez was the least known candidate out of the three, with low recognition until the first presidential debate on 7 April, where he went viral due to
memes A meme (; ) is an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme. A meme acts as a unit for carrying cultural ...
about his constant smiling. By the second debate, some of Máynez's polling numbers had broken into the double digits, hovering around 10%. By the end of the campaign, many polling companies noted that Máynez experienced the most growth in recognition and support, ranking second in approval, behind Claudia Sheinbaum but ahead of Xóchitl Gálvez. Throughout the campaign, leaders of ''
Fuerza y Corazón por México Fuerza y Corazón por México (), previously called the Broad Front for Mexico (), was a big tent political coalition formed by three Mexican political parties: the conservative National Action Party (PAN), the catch-all Institutional Revolutio ...
'' repeatedly urged Máynez to step down and join their coalition, which he rejected. On 14 May,
Alejandro Moreno Cárdenas Rafael Alejandro Moreno Cárdenas (born 25 April 1975), often known as Alito, is a Mexicans, Mexican politician who has been the President of the Institutional Revolutionary Party (PRI) since 2019. He served as Governor of Campeche from 2015 to ...
offered to resign as president of the
Institutional Revolutionary Party The Institutional Revolutionary Party (, , PRI) is a List of political parties in Mexico, political party in Mexico that was founded in 1929 as the National Revolutionary Party (, PNR), then as the Party of the Mexican Revolution (, PRM) and fin ...
(PRI), but Máynez dismissed the offer as desperate.
Luis Donaldo Colosio Riojas Luis Donaldo Colosio Riojas (born 31 July 1985) is a Mexican lawyer and politician who serves as a senator from Nuevo León. A member of Citizens' Movement, he previously served as a deputy in the Congress of Nuevo León from 2018 to 2021 and ...
, a member of Citizens' Movement, urged either Máynez or Gálvez to withdraw in support of the other to form an opposition to ''
Sigamos Haciendo Historia Sigamos Haciendo Historia () is a centre-left to left-wing, catch-all Mexican electoral coalition formed by the National Regeneration Movement (Morena), the Labor Party (PT), and the Green Ecologist Party of Mexico (PVEM) for the 2024 Mexica ...
''. On 22 May, a campaign event attended by Máynez for the Citizens' Movement mayoral candidate in
San Pedro Garza García San Pedro Garza García (also known as San Pedro) is a city-municipality in the Administrative divisions of Mexico, Mexican state of Nuevo León and part of the Monterrey Metropolitan area. It is a contemporary commercial suburb of the larger met ...
,
Nuevo León Nuevo León, officially the Free and Sovereign State of Nuevo León, is a Administrative divisions of Mexico, state in northeastern Mexico. The state borders the Mexican states of Tamaulipas, Coahuila, Zacatecas, and San Luis Potosí, San Luis ...
, saw the stage get toppled by strong winds while he was speaking, killing ten people and injuring 213 others. Máynez was unharmed and suspended his campaign to visit the wounded, resuming activities on 24 May. A song called ''Presidente Máynez'', performed by Yuawi López, was released on 6 March 2024 as part of Máynez's campaign. It reached #2 on the
Viral 50 The ''Billboard'' charts tabulate the relative weekly popularity of songs and albums in the United States and elsewhere. The results are published in ''Billboard'' magazine. ''Billboard'' biz, the online extension of the ''Billboard'' charts, p ...
in Mexico on 12 April, reaching the top spot on 15 April. By the end of the campaigning period, it had garnered over 6.7 million views on
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
and over 4.6 million streams on
Spotify Spotify (; ) is a List of companies of Sweden, Swedish Music streaming service, audio streaming and media service provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. , it is one of the largest providers of music streaming services ...
. The election was held on 2 June 2024, with Máynez receiving 10.32% of the vote. Máynez conceded after the INE's Quick Count announcement, highlighting that the results represented the best performance for Citizens' Movement in a presidential election.


Personal life

In 2015, he married actress Karina Gidi; the following year, they divorced. He had his first child in 2018 with his partner, Sarah Aguilar Flaschka. In 2023, he had a second child.


References


External links

*https://maynez.com.mx/ Presidential campaign website {{DEFAULTSORT:Maynez, Jorge 1985 births Living people Citizens' Movement (Mexico) politicians Politicians from Zacatecas Deputies of the LXIII Legislature of Mexico Deputies of the LXV Legislature of Mexico ITESO, Universidad Jesuita de Guadalajara alumni Monterrey Institute of Technology and Higher Education alumni People from Zacatecas City