John Orr Young (June 25, 1886 – May 1, 1976) was an American

advertiser Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

who, with

Raymond Rubicam Raymond Rubicam (June 16, 1892 – May 8, 1978) was an American advertising pioneer who co-established the Young & Rubicam (Y&R) advertising agency An advertising agency, often referred to as a creative agency or an ad agency, is a business d ...

, founded the

Young & Rubicam VMLY&R is an American marketing and Marketing communications, communications company specializing in advertising, Digital media, digital and social media, sales promotion, direct marketing and brand identity consulting, formed from the merger of ...

advertising agency. His first job in advertising was at the ''

Salt Lake City Tribune ''The Salt Lake Tribune'' is a newspaper published in the city of Salt Lake City, Utah. The ''Tribune'' is owned by The Salt Lake Tribune, Inc., a non-profit corporation. The newspaper's motto is "Utah's Independent Voice Since 1871." History A ...

'' in 1909; in 1910, he joined

Lord & Thomas Foote, Cone & Belding (FCB), is one of the largest global advertising agency networks. It is owned by Interpublic Group and was merged in 2006 with Draft Worldwide, adopting the name Draftfcb. In 2014 the company rebranded itself as FCB. Parent ...

, and in 1913, he was hired by

Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer hea ...

to manage advertising for

Crisco Crisco is an American brand of shortening that is produced by B%26G Foods. Introduced in June 1911 by Procter & Gamble, it was the first shortening to be made entirely of vegetable oil, originally cottonseed oil. Additional products marketed un ...

. In 1918, he worked at the Armstrong agency in Chicago, where he shared an office with Raymond Rubicam. In 1921, he worked at N. W. Ayer & Son, where Rubicam was again his coworker. In 1923, Rubicam was denied a promotion to

partner Partner, Partners, The Partner, or, The Partners may refer to: Books * ''The Partner'' (Grisham novel), by John Grisham, 1997 * ''The Partner'' (Jenaro Prieto novel), 1928 * ''The Partners'' (book), a 1983 book by James B. Stewart * ''Partner'' (m ...

, and he and Young left Ayer to found their own agency. In 1927, Young left the firm of Young & Rubicam, and in 1934 he retired from advertising.

After retirement

In 1940, Young worked for

Wendell Willkie Wendell Lewis Willkie (born Lewis Wendell Willkie; February 18, 1892 – October 8, 1944) was an American lawyer, corporate executive and the 1940 Republican nominee for President. Willkie appealed to many convention delegates as the Republican ...

's unsuccessful presidential campaign. In the aftermath of the Second World War, he corresponded with

Dwight Eisenhower Dwight David "Ike" Eisenhower (born David Dwight Eisenhower; ; October 14, 1890 – March 28, 1969) was an American military officer and statesman who served as the 34th president of the United States from 1953 to 1961. During World War II, ...

regarding Eisenhower's presidential campaign, and is credited with beginning the "

Draft Eisenhower The Draft Eisenhower movement was a widespread political movement that eventually persuaded Dwight D. Eisenhower, former Chief of Staff of the United States Army, to contest the presidency of the United States. During the 1948 presidential ...

" movement.John Orr Young Is Dead at 89; Co-Founded Young & Rubicam; Briefcase Was Table
from ''

the New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...

'', by George Dugan, published May 03 1976, retrieved March 19, 2011 In 1949,

Harper and Brothers Harper is an American publishing house, the flagship imprint of global publisher HarperCollins based in New York City. History J. & J. Harper (1817–1833) James Harper and his brother John, printers by training, started their book publishin ...

published his book ''Adventures in Advertising''.

Family

Young was the great-grandfather of director and producer

Cynthia Wade Cynthia Wade is an American television, commercial and film director, producer and cinematographer based in New York City. She has directed documentaries on social issues including '' Shelter Dogs'' in 2003 about animal welfare and ''Freeheld'' i ...

.Cynthia Wade and Matthew Syrett
from ''

'', September 15, 1999, retrieved March 19, 2011

References

{{DEFAULTSORT:Young, John Orr 1886 births 1976 deaths Lake Forest College alumni American advertising executives People from Leon, Iowa