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Jofa, originally short for ''Jonssons Fabriker'' (Jonsson's Factories) is a maker of sporting equipment for sports such as
ice hockey Ice hockey (or simply hockey) is a team sport played on ice skates, usually on an ice skating rink with lines and markings specific to the sport. It belongs to a family of sports called hockey. In ice hockey, two opposing teams use ice hock ...
,
bandy Bandy is a winter sport and ball sport played by two teams wearing ice skates on a large ice surface (either indoors or outdoors) while using sticks to direct a ball into the opposing team's goal. The international governing body for bandy is ...
, and
horseback riding Equestrianism (from Latin , , , 'horseman', 'horse'), commonly known as horse riding (Commonwealth English) or horseback riding (American English), includes the disciplines of riding, driving, and vaulting. This broad description includes the ...
, based in
Malung Malung is a locality and the seat of Malung-Sälen Municipality, Dalarna County, Sweden, with 5,126 inhabitants as of 2010. Overview Malung is home to Malungs Folkhögskola, two kilometers south of the town centre. Specialized courses include ...
,
Sweden Sweden, formally the Kingdom of Sweden,The United Nations Group of Experts on Geographical Names states that the country's formal name is the Kingdom of SwedenUNGEGN World Geographical Names, Sweden./ref> is a Nordic country located on ...
.


History

Niss Oskar Jonsson founded Jofa in 1926. It can be considered an offspring of the hide industry in Malung; the company's first products were made out of leftovers from the hide industry, and the first factory was located in an old
tannery Tanning may refer to: *Tanning (leather), treating animal skins to produce leather *Sun tanning, using the sun to darken pale skin **Indoor tanning, the use of artificial light in place of the sun **Sunless tanning, application of a stain or dye t ...
. During
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
Jofa grew because of large orders on
tent A tent () is a shelter consisting of sheets of fabric or other material draped over, attached to a frame of poles or a supporting rope. While smaller tents may be free-standing or attached to the ground, large tents are usually anchored using gu ...
s and
uniforms A uniform is a variety of clothing worn by members of an organization while participating in that organization's activity. Modern uniforms are most often worn by armed forces and paramilitary organizations such as police, emergency services, ...
from the Swedish military. Jofa was a subsidiary of
Volvo The Volvo Group ( sv, Volvokoncernen; legally Aktiebolaget Volvo, shortened to AB Volvo, stylized as VOLVO) is a Swedish multinational manufacturing corporation headquartered in Gothenburg. While its core activity is the production, distributio ...
1973-1985 and in 1989 the company was bought by Karhu Canada Inc. Since 2004, Jofa is a part of
Reebok Reebok International Limited () is an American fitness footwear and clothing manufacturer that is a part of Authentic Brands Group. It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company ...
. Niss Oskar Jonsson, the founder of Jofa, died in 2002 at the age of 92 years.


Bandy

Jofa manufactures bandy equipment such as bandy sticks,
bandy ball A bandy ball is a rubber ball used for playing bandy and rink bandy. Bandy balls are manufactured by companies such as Jofa, Kosa, and Reebok. The core of the ball is made of cork and is surrounded by rubber or rubber-like plastic. Balls sho ...
s, clothes and helmets.


Hockey

The first step towards their most successful product was taken in 1963, when they started making
hockey helmet A hockey helmet is worn by players of ice hockey, inline hockey, and bandy to help protect the head from potential injury when hit by the puck, sticks, skates, boards, other players, or the ice. The shell of a hockey helmet is generally ma ...
s. They have also manufactured other ice hockey equipment, such as
ice skates Ice skates are metal blades attached underfoot and used to propel the bearer across a sheet of ice while ice skating. The first ice skates were made from leg bones of horse, ox or deer, and were attached to feet with leather straps. These skates ...
and
hockey stick A hockey stick is a piece of sports equipment used by the players in all the forms of hockey to move the ball or puck (as appropriate to the type of hockey) either to push, pull, hit, strike, flick, steer, launch or stop the ball/ puck during pla ...
s. Known NHL players who used Jofa helmets include such stars as
Wayne Gretzky Wayne Douglas Gretzky ( ; born January 26, 1961) is a Canadian former professional ice hockey player and former head coach. He played 20 seasons in the National Hockey League (NHL) for four teams from 1979 to 1999. Nicknamed "the Great One ...
,
Jaromír Jágr Jaromír Jágr (; born 15 February 1972) is a Czech professional ice hockey right winger for and the owner of Rytíři Kladno of the Czech Extraliga (ELH). He previously played in the National Hockey League (NHL) for the Pittsburgh Penguins, ...
,
Mario Lemieux Mario Lemieux (; ; born October 5, 1965) is a Canadian former professional ice hockey player. He played parts of 17 seasons in the National Hockey League (NHL) for the Pittsburgh Penguins between 1984 and 2006, and he assumed ownership of the f ...
,
Jari Kurri Jari Pekka Kurri (; born May 18, 1960) is a Finnish former professional ice hockey winger and a five-time Stanley Cup champion. In 2001, he became the first Finnish player to be inducted into the Hockey Hall of Fame. In 2017 Kurri was named one ...
,
Marty McSorley Martin James McSorley (born May 18, 1963) is a Canadian former professional hockey player, who played in the National Hockey League (NHL) from 1983 until 2000. A versatile player, he was able to play both the forward and defense positions. A form ...
,
Claude Lemieux Claude Percy Lemieux (born July 16, 1965) is a Canadian former professional ice hockey player who played 21 seasons in the National Hockey League (NHL) for six teams between 1983 and 2009. Lemieux won four Stanley Cup championships during his care ...
,
Mats Sundin Mats Johan Sundin (; born 13 February 1971) is a Swedish former professional ice hockey player who played the majority of his career in the National Hockey League (NHL), retiring in 2009. Originally drafted first overall in 1989, Sundin played ...
,
Markus Näslund Markus Sten Näslund (born 30 July 1973) is a Swedish former professional ice hockey player and former general manager for Modo Hockey of the Swedish Hockey League (SHL, formerly named Elitserien). He played in the National Hockey League (NHL) f ...
,
Peter Forsberg Peter Mattias Forsberg (; born 20 July 1973) is a Swedish former professional ice hockey player and former assistant general manager of Modo Hockey. Nicknamed "Peter the Great" and "Foppa", Forsberg was known for his on-ice vision and physical pl ...
,
Phil Housley Phillip Francis Housley (born March 9, 1964) is an American professional ice hockey coach and former player. He most recently served an assistant coach for the Arizona Coyotes of the National Hockey League (NHL) from 2019 to 2022. Housley was th ...
,
Teemu Selänne Teemu Ilmari Selänne (; born July 3, 1970) is a Finnish former professional ice hockey winger. He began his professional career in 1989–90 with Jokerit of the SM-liiga and played 21 seasons in the National Hockey League (NHL) for the Winnipe ...
,
Esa Tikkanen Esa Tikkanen (born January 25, 1965) is a Finnish former professional ice hockey forward. He played in the National Hockey League (NHL) for the Edmonton Oilers, New York Rangers, St. Louis Blues, New Jersey Devils, Vancouver Canucks, Florida P ...
,
Daniel Sedin Daniel Hans Sedin (born 26 September 1980) is a Swedish professional ice hockey executive and former professional ice hockey winger who played his entire 17-season National Hockey League (NHL) career with the Vancouver Canucks from 2000 to 2018 ...
and his brother
Henrik Sedin Henrik Lars Sedin (born 26 September 1980) is a Swedish ice hockey executive and former professional ice hockey centre who played his entire 17-season National Hockey League (NHL) career with the Vancouver Canucks from 2000 to 2018. He additional ...
. In Roller Hockey, Daniel Campoverde and other players also used Jofa helmets. Reebok has phased out the use of the Jofa brand on its hockey equipment, in favour of its core CCM and Rbk brands. The Rbk brand has subsequently been changed to Reebok Hockey.ReebokHockey.com
/ref> Despite not producing hockey equipment since the 2004 Reebok buyout, Teemu Selänne was the only player in the NHL that continued to wear a Jofa helmet: a Jofa 366 with the Jofa logo blacked-out due to an expired licensing agreement with the NHL. Subsequent to Selänne's retirement after the Ducks' elimination in the 2014 Stanley Cup playoffs, there are no longer any NHL players that wear a Jofa helmet.


References


External links

{{Commonscat, Jofa
Home page of Jofa
Sportswear brands Sporting goods brands Swedish brands Ice hockey brands Bandy brands Sporting goods manufacturers of Sweden