Joseph Alden Reiman (born March 31, 1953) is an American advertising businessman and author.

Early life

Joseph Alden Reiman was born to a Jewish family in New York City on March 31, 1953, to businessman Henri Reiman and astrologer Phyllis Joy. He is a graduate of Brandeis University with a bachelor's degree in American Studies. After graduation, Reiman interned under director

Federico Fellini Federico Fellini (; 20 January 1920 – 31 October 1993) was an Italian film director and screenwriter known for his distinctive style, which blends fantasy and baroque images with earthiness. He is recognized as one of the greatest and most i ...

in Rome, Italy. While in Italy, Reiman was a passenger in a car accident where he was partially paralyzed, losing the use of his right arm. Six months after his accident Reiman entered the world of advertising.

Career

Reiman served as chairman of the advertising agency Babbitt & Reiman until its acquisition by the London-based GGT in the early 1990s. He went on to become the founder and CEO of the Joey Reiman Agency, where he remained until 1995. BrightHouse has worked on campaigns for clients such as The Coca-Cola Company, Procter & Gamble,

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, Pepperidge Farm and

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Bibliography

*The Best Year of Your Life: Make It Happen Now (1996, ) *Thinking for a Living: Creating Ideas that Revitalize Your Business, Career, and Life (2001, ) *Success: The Original Handbook (2002, ) *Business at the Speed of Molasses How Patience Produces Profits (2007, ) * The Story of Purpose: The Path to Creating a Brighter Brand, a Great Company, and a Lasting Legacy (2013, )

Personal life

Reiman is married to Cynthia Good, founder and owner of Little Pink Book. Together the couple has two sons, Alden and Julien. Reiman is an adjunct marketing professor at the Goizueta Business School of Emory University. He leads workshops for fortune 500 companies. Joey is also a frequent marketing and branding guest expert on CNN.

References

External links

Official website
{{DEFAULTSORT:Reiman, Joey 1953 births Living people American business writers 20th-century American Jews Business educators Emory University faculty Writers from Georgia (U.S. state) 21st-century American Jews