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Joel Amadi, known as Joe El, (born 23 March) is a Nigerian
afrobeat Afrobeat is a Nigerian music genre that involves the combination of West African musical styles (such as traditional Yoruba music and highlife) and American funk, jazz, and soul influences, with a focus on chanted vocals, complex intersecting ...
singer, songwriter, and performer, signed with
Kennis Music Kennis Music is a record label, specializing in Afrobeats, R&B, pop and hip hop music, founded by Nigerian radio DJ Kenny Ogungbe in the late 1990s. The company's slogan is "Africa's No 1 Record Label". The current CEOs are Kehinde "Keke" O ...
. In 2006, he participated in the Star Quest singing competition in Jos and later on in the annual
Kennis Music Kennis Music is a record label, specializing in Afrobeats, R&B, pop and hip hop music, founded by Nigerian radio DJ Kenny Ogungbe in the late 1990s. The company's slogan is "Africa's No 1 Record Label". The current CEOs are Kehinde "Keke" O ...
Easter fiesta.


Family and education

Joel Amadi was born to the Amadi Didam family in
Sokoto Sokoto is a major city located in extreme northwestern Nigeria, near the confluence of the Sokoto River and the Rima River. As of 2006 it has a population of over 427,760. Sokoto is the modern-day capital of Sokoto State and was previously the c ...
,
Sokoto State Sokoto State (Hausa: Jihar Sokoto Fula: Leydi Sokoto 𞤤𞤫𞤴𞤣𞤭 𞤧𞤮𞥅𞤳𞤮𞥅𞤼𞤮𞥅) is one of the 36 states of Nigeria, located in the extreme northwest of the country on the national border with the Niger, Republic o ...
. He, however, grew up in
Kano State Kano State (Hausa: ''Jihar Kano''جىِهَر كَنوُ) (Fula: Leydi Kano 𞤤𞤫𞤴𞤣𞤭 𞤳𞤢𞤲𞤮𞥅 ) is one of the 36 states of Nigeria, located in the northern region of the country. According to the national census done in ...
. His father came from Zikpak,
Kafanchan Kafanchan (''Fantswam'': A̠byin Fantswam; '' Nikyob'': Manɡyanɡ) is a town located in the southern part of Kaduna State, Nigeria, which owes much of its development to the railway development in the area, being situated at a particular junc ...
,
Southern Southern may refer to: Businesses * China Southern Airlines, airline based in Guangzhou, China * Southern Airways, defunct US airline * Southern Air, air cargo transportation company based in Norwalk, Connecticut, US * Southern Airways Express, M ...
Kaduna State Kaduna State ( ha, Jihar Kaduna جىِهَر كَدُنا; ff, Leydi Kaduna, script=Latn, ; kcg, Sitet Kaduna) is a state in northern Nigeria. The state capital is its namesake, the city of Kaduna which happened to be the 8th largest city in ...
, and his mother from
Otukpa Otukpa is a town in Benue State, Nigeria Nigeria ( ), , ig, Naìjíríyà, yo, Nàìjíríà, pcm, Naijá , ff, Naajeeriya, kcg, Naijeriya officially the Federal Republic of Nigeria, is a country in West Africa. It is situated be ...
,
Benue State Benue State is one of the North Central states in Nigeria with a population of about 4,253,641 in 2006 census. The state was created in 1976 among the 7 states created at that time.The state derives its name from the Benue River which is th ...
. After his primary education at Ramat Nursery and Primary School, he attended Army Day Secondary School, Bukavo Barracks,
Kano State Kano State (Hausa: ''Jihar Kano''جىِهَر كَنوُ) (Fula: Leydi Kano 𞤤𞤫𞤴𞤣𞤭 𞤳𞤢𞤲𞤮𞥅 ) is one of the 36 states of Nigeria, located in the northern region of the country. According to the national census done in ...
, from where after he graduated, and subsequently decided to proceed to study at the Kaduna State College of Education,
Kafanchan Kafanchan (''Fantswam'': A̠byin Fantswam; '' Nikyob'': Manɡyanɡ) is a town located in the southern part of Kaduna State, Nigeria, which owes much of its development to the railway development in the area, being situated at a particular junc ...
(which is affiliated to the
University of Jos The University of Jos, abbreviated as Unijos, is a Federal University in Jos, Plateau State, central Nigeria. History What became the University of Jos was established in November 1971 from the satellite campus of the University of Ibadan. ...
), graduating in the year 2005 with a diploma in Accounting and Auditing. Several news-media reported the songwriter posting on 24 July 2020 about the murder of his father (brother to the late monarch, Agwam Musa Didam, ''Agwam Fantswam I'' alongside the late monarch's wife) by Fulani herdsmen in his hometown, expressing his sadness and disappointment on the governor's handling of security in the state. He explained to ''Opera News'' a week later that the state governor withdrew the troops a day before the incidence. Speaking with ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'', he called on the federal and state government to speak up against the killings bedevilling the Southern part of his state.


Musical career

Joe El began his musical career in 2006, when he participated in the Star Quest singing competition which was his first TV appearance. In 2009, he moved to
Lagos Lagos (Nigerian English: ; ) is the largest city in Nigeria and the List of cities in Africa by population, second most populous city in Africa, with a population of 15.4 million as of 2015 within the city proper. Lagos was the national ca ...
where he hoped for better chances. He eventually met Kenny Ogungbe, the CEO of
Kennis Music Kennis Music is a record label, specializing in Afrobeats, R&B, pop and hip hop music, founded by Nigerian radio DJ Kenny Ogungbe in the late 1990s. The company's slogan is "Africa's No 1 Record Label". The current CEOs are Kehinde "Keke" O ...
who offered him a contract in 2010. His debut single "I No Mind" was later nominated for the Best R'n'b Video at the NMVA 2011 awards. He achieved more popularity with his award-winning track "Bakololo" which was run Nigerian radio stations between 2011 and 2012. He also dropped songs such as: "Love song" and "Happy". With these songs, he toured about four states across the country, performing at the Glo Rock n Roll show, the Star Quest Grand Finale, the annual Kennis Music Easter Fiesta and other big stages. He is often compared to
2Baba Innocent Ujah Idibia MON (born 18 September 1975), known by his stage name 2Baba, is a Nigerian singer, songwriter, record producer, entrepreneur and philanthropist. Noted for his vocal range, lyrical depth, and longevity, he is widely regard ...
(also known as 2Face Idibia and TuFace), a Nigerian music legend, due to their facial resemblance. In 2014, he expressed his admiration for 2Baba, and also that he would like to collaborate with him. In 2014, Joe El released the video of a song titled "Hold On" featuring 2Baba. The video was directed by
Clarence Peters Clarence Abiodun Peters (born 27 July 1978) is a Nigerian music video director, filmmaker and cinematographer. He is the founder and CEO of Capital Dream Pictures, a production company that specialises in the realms of the performing arts, fil ...
and produced by
Grammy Award The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pres ...
winning
Hakim Abdulsamad Suns of Light are an American Contemporary R&B, R&B boy band, originally known as the Boys. Biography Originating from Carson, California, the Suns of Light are composed of brothers Khiry, Hakeem, Tajh and Bilal Abdulsamad. Their parents are A ...
. The video later got nominated for ''
The Headies The Headies (originally called the Hip Hop World Awards) is a music awards show established in 2006 by the ''Hip Hop World Magazine'' of Nigeria to recognize outstanding achievements in the Nigerian music industry. The annual ceremony features pe ...
'' award for best collaboration in 2015. In 2014, his song, "Oya Now" in which he featured Oritsefemi got another nomination for ''The Headies'' Best Collaboration Video award. He got two more nominations in the NMVA 2014 edition, one for his song, "You Are In Love" which was nominated for Best R'n'b Video category which was won by
Niyola Eniola Akinbo (born 9 December 1985), known professionally as Niyola, is a Nigerian singer and songwriter. Early life Akinbo was born on 9 December 1985, in Lagos, Nigeria. The youngest of ten children, she sang in church with her siblings an ...
and the other for his new video "Oya Now" nominated for Best Video by A New Act which he won. In 2019, he teamed up with Masterkraft to produce a dance song titled "Rawa" (Dance).


Discography


Songs

* "Gbemisoke", ''2016'' * "Nwanyi Oma" * "Keep Loving" * "Yamarita" (featuring
Olamide Olamide Gbenga Adedeji (born 15 March 1989) is a Nigerian rapper, singer, songwriter, and record executive. Widely regarded as one of the biggest and most influential artists in Africa, he has been instrumental to the launching of the careers ...
) * "Chukwudi" (featuring
Iyanya Iyanya Onoyom Mbuk (born 31 October 1986), known by his stage name Iyanya, is a Nigerian Afropop recording artist. Career He rose to fame after winning the first season of ''Project Fame West Africa'' and is best known for his hit single "Kuk ...
) * "Celebrate" (featuring
Yemi Alade Yemi Eberechi Alade (born 13 March 1989), is a Nigerian Afropop singer, songwriter, actress and activist. She won the ''Peak Talent Show'' in 2009 after which she signed to Effyzzie Music Group, and had a hit with her single "Johnny" in 2014. S ...
) * "Oya Now" (featuring Oritsefemi) * "Rawa (dance)", ''2019'' * "Epo" (featuring
Davido David Adedeji Adeleke (born November 21, 1992), popularly known by his stage name Davido, is an American-Nigerian singer, songwriter and record producer. His music blends traditional African elements with global mainstream pop. Davido is widel ...
,
Zlatan Zlatan ( sr-Cyrl, Златан) is a male given name of Slavic origin meaning ''Golden''. The name is common amongst all South Slavic countries, namely in Bosnia and Herzegovina, Bulgaria, Croatia, North Macedonia and Serbia. The name is found i ...
)


Albums

* ''Songs'' * ''Hold On'' * ''Timeless'' (2015) * ''Do Good'' (2016) * ''She Like Me'' * ''Onye (Eji Kolo)'' * ''You Are In Love'' * ''I No Mind''


Compilations featured

* "Bridal" (featuring
Sound Sultan Sound Sultan (born Olanrewaju Abdul-Ganiu Fasasi; November 27, 1976 – July 11, 2021) was a Nigerian rapper, singer, songwriter, actor, comedian, and recording artist. He was regarded as one of the pacesetters of modern hip hop music in Niger ...
and
Honorebel Richard Mark Bailey (born September 4, 1976), known professionally as Honorebel, is a Jamaican born singer, rapper, songwriter, producer and CEO of Phantom Music Group (with partner Nick Lafond) and Caribbean Paradise Publishing LLC. He first gai ...
) * Kennis Music All Starz Compilation'' (2011)


Awards and nominations


References

{{DEFAULTSORT:El, Joe People from Kaduna State 21st-century Nigerian male singers Living people Musicians from Lagos Nigerian hip hop singers Nigerian male singer-songwriters People from Benue State Year of birth missing (living people)