Jirnexu Sdn Bhd (Jirnexu) is a
Southeast Asia
Southeast Asia, also spelled South East Asia and South-East Asia, and also known as Southeastern Asia, South-eastern Asia or SEA, is the geographical south-eastern region of Asia, consisting of the regions that are situated south of mainlan ...
n
financial technology
Fintech, a portmanteau of "financial technology", refers to firms using new technology to compete with traditional financial methods in the delivery of financial services. Artificial intelligence, blockchain, cloud computing, and big data are r ...
startup headquartered in
Kuala Lumpur
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, pushpin_map = Malaysia#Southeast Asia#Asia
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Malaysia
Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...
.
The company provides technology to help
financial institution
Financial institutions, sometimes called banking institutions, are business entities that provide services as intermediaries for different types of financial monetary transactions. Broadly speaking, there are three major types of financial inst ...
s manage different stages of the
customer journey
Customer experience (CX) is a totality of cognitive, affective, sensory, and behavioral consumer responses during all stages of the consumption process including pre-purchase, consumption, and post-purchase stages. Pine and Gilmore described ...
: marketing, acquisition, fulfilment and retention.
Business operations
The company currently has both
business-to-business (B2B) and
business-to-consumer (B2C) operations in
Malaysia
Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...
and
Indonesia
Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...
.
Companies working with Jirnexu include
Citibank,
HSBC,
Standard Chartered,
Alliance Bank,
AEON
The word aeon , also spelled eon (in American and Australian English), originally meant "life", "vital force" or "being", "generation" or "a period of time", though it tended to be translated as "age" in the sense of "ages", "forever", "timele ...
,
AIA,
Zurich,
Manulife
Manulife Financial Corporation (also known as Financière Manuvie in Quebec) is a Canadian multinational insurance company and financial services provider headquartered in Toronto, Ontario. The company operates in Canada and Asia as "Manulife" a ...
, U4Life,
BSN,
RHB, and
U Mobile.
History & background
Jirnexu was formerly known as ''Saving Plus''. In 2012, former Citi banker Yuen Tuck Siew and James Barnes founded RinggitPlus.com, a comparison and application website for financial products in Malaysia.
The website was officially launched in 2013 to allow comparison of and application for credit cards, home loans, car loans, investments and insurance schemes.
In 2014, RinggitPlus.com merged with SaveMoney.my, an online portal that provides information on different credit cards, car loans, phone, travel and shopping in Malaysia. SaveMoney.my was founded by Liew Ooi Hann and Lucas Ooi in 2012.
Following the merger, Saving Plus Sdn Bhd was incorporated while RinggitPlus.com continued to operate as a comparison website.
In 2016, Saving Plus rebranded itself to Jirnexu;
the name means “prosper” in Maltese. The company launched XpressApply, an online application and CRM technology as part of its business to provide financial institutions a channel to reach consumers digitally by handling banking product applications online.
Several
venture capital
Venture capital (often abbreviated as VC) is a form of private equity financing that is provided by venture capital firms or funds to start-up company, startups, early-stage, and emerging companies that have been deemed to have high growth poten ...
firms have funded Jirnexu, including
SBI Group
SBI Holdings, sometimes referred to as Strategic Business Innovator Group, () is a financial services company group based in Tokyo, Japan. The group's businesses and companies are held primarily at SBI Holdings. The company provides financial ser ...
, Celebes Capital,
NTT DoCoMo Ventures, Nullabor, Tuas Capital Partners, Anfield Equities, Digital Media Partners,
Gobi Partners, OSK Ventures International Berhad and private investor Steve Melhuish.
In October 2017, Jirnexu reported having total funding of US$8.0 million.
In July 2021, Jirnexu announced that it has signed strategic partnership agreements with more than five consortia in their bids for a Malaysian
digital banking
Digital banking is part of the broader context for the move to online banking, where banking services are delivered over the internet. The shift from traditional to digital banking has been gradual and remains ongoing, and is constituted by diffe ...
license.
Bank Negara Malaysia (BNM), the central bank of Malaysia will announce up to five successful applicants for digital banking licenses in the first quarter of 2022.
See also
*
Personal finance
*
Financial services
*
Financial technology
Fintech, a portmanteau of "financial technology", refers to firms using new technology to compete with traditional financial methods in the delivery of financial services. Artificial intelligence, blockchain, cloud computing, and big data are r ...
*
FinTech SaaS
References
{{reflist
External links
Official WebsiteProjectzo Website
2012 establishments in Malaysia
Financial services companies established in 2012
Companies based in Kuala Lumpur
Financial services companies of Malaysia
Finance websites
Personal finance education
Financial technology companies
Comparison shopping websites
Malaysian brands