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Jessica Helfand (born 1960 in
Philadelphia Philadelphia, often called Philly, is the List of municipalities in Pennsylvania#Municipalities, largest city in the Commonwealth (U.S. state), Commonwealth of Pennsylvania, the List of United States cities by population, sixth-largest city i ...
,
Pennsylvania Pennsylvania (; ( Pennsylvania Dutch: )), officially the Commonwealth of Pennsylvania, is a state spanning the Mid-Atlantic, Northeastern, Appalachian, and Great Lakes regions of the United States. It borders Delaware to its southeast, ...
) is a designer, author, and educator. She is a former contributing editor and columnist for Print, Eye and Communications Arts magazine, and founding editor of the website
Design Observer Design Observer is a website devoted to a range of design topics including graphic design, social innovation, urbanism, popular culture, and criticism. The content of the site includes essays, articles, reviews, blog posts, and peer reviewed scho ...
. She is Senior Critic at
Yale School of Art The Yale School of Art is the art school of Yale University. Founded in 1869 as the first professional fine arts school in the United States, it grants Masters of Fine Arts degrees to students completing a two-year course in graphic design, painti ...
since 1994, a lecturer in Yale College, and Artist-in-Residence at Yale’s Institute for Network Science. Named the first Henry Wolf Resident in design at the
American Academy in Rome The American Academy in Rome is a research and arts institution located on the Gianicolo (Janiculum Hill) in Rome. The academy is a member of the Council of American Overseas Research Centers. History In 1893, a group of American architects, ...
in 2010, she is a member of the ''
Alliance Graphique Internationale Alliance Graphique Internationale (AGI) is a club of the world's leading graphic artists and designers. There are 527 members from 43 countries. Its members have been collectively responsible for the identity design of most of the world's top co ...
'' and the Art Director’s Hall of Fame. In 2013, she won the
AIGA medal Following is a list of AIGA medalists who have been awarded the American Institute of Graphic Arts medal. On its website, AIGA says "The medal of the AIGA, the most distinguished in the field, is awarded to individuals in recognition of their ex ...
.


Education and career

Jessica Helfand is a 1978 high school graduate of
George School George School is a private Quaker (Society of Friends) boarding and day high school located on a rural campus in Middletown Township, Bucks County, Pennsylvania ( Newtown postal address). It was founded at its present site in 1893, and has grow ...
in Newtown, Pennsylvania. She received both her BA in 1982 in Graphic Design and Architectural Theory and her MFA in 1989 in Graphic Design from
Yale University Yale University is a Private university, private research university in New Haven, Connecticut. Established in 1701 as the Collegiate School, it is the List of Colonial Colleges, third-oldest institution of higher education in the United Sta ...
. Following her graduation in 1982, she briefly wrote soap operas for
Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer he ...
, and eventually became junior scriptwriter on CBS’s '' Guiding Light''. After completing her MFA in 1989, she was appointed Design Director for the ''Philadelphia Inquirer Magazine''. For more than twenty years she taught at Yale University, where she was Senior Critic in Graphic Design, the Artist in Residence at the Yale Institute for Network Science, and a lecturer in
Yale College Yale College is the undergraduate college of Yale University. Founded in 1701, it is the original school of the university. Although other Yale schools were founded as early as 1810, all of Yale was officially known as Yale College until 1887, ...
, where she taught the freshman seminars "Studies in Visual Biography" and "Blue". She has been visiting professor at
Wesleyan University Wesleyan University ( ) is a private liberal arts university in Middletown, Connecticut. Founded in 1831 as a men's college under the auspices of the Methodist Episcopal Church and with the support of prominent residents of Middletown, the col ...
and
Paris College of Art Paris College of Art, previously called Parsons Paris until 2010, is an international college of art and design with U.S degree-granting authority and accreditation from the National Association of Schools of Art and Design (NASAD) located in Par ...
, and with Andrew Howard and Hamish Muir is a co-founder of the summer editorial course in Porto, Portugal. In 2019 she was appointed as a visiting professor at the University of Hertfordshire in the UK. Helfand and her late partner William Drenttel founded Winterhouse Studio in 1997. In 2003, along with
Michael Bierut Michael Bierut (born 1957) is a graphic designer, design critic and educator, who has been a partner at design firm Pentagram since 1990. He designed the logo for Hillary Clinton's 2016 presidential campaign. Early life and education Michael Bier ...
and
Rick Poynor Rick Poynor is a British writer on design, graphic design, typography, and visual culture. Career He began as a general visual arts journalist, working on ''Blueprint'' magazine in London. After founding ''Eye'' magazine, which he edited from 19 ...
, they launched the
Design Observer Design Observer is a website devoted to a range of design topics including graphic design, social innovation, urbanism, popular culture, and criticism. The content of the site includes essays, articles, reviews, blog posts, and peer reviewed scho ...
blog and website. Helfand and Bierut are co-hosts of the podcast ''Observatory'', which is hosted by ''Design Observer''. and in 2016 launched a second podcast, ''The Design of Business , The Business of Design'', which spawned an annual conference by the same name. ''Fortune'' Senior Editor Ellen McGirt took over as the show's new cohost in the fall of 2019. Helfand has written for many national publications, including the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the U ...
Book Review'', ''
Aperture In optics, an aperture is a hole or an opening through which light travels. More specifically, the aperture and focal length of an optical system determine the cone angle of a bundle of rays that come to a focus in the image plane. An ...
'', and ''
The New Republic ''The New Republic'' is an American magazine of commentary on politics, contemporary culture, and the arts. Founded in 1914 by several leaders of the progressive movement, it attempted to find a balance between "a liberalism centered in hu ...
.'' She is the author of numerous books on design and cultural criticism, including ''Paul Rand: American Modernist'' (1998), ''Screen: Essays on Graphic Design, New Media and Visual Culture'' (2001) and ''Reinventing the Wheel'' (2002), which formed the basis for an exhibit in 2004 at the Grolier Club in New York City. Her critically acclaimed ''Scrapbooks: An American History'' (Yale University Press, 2008) was named "the best of this year’s gift books" by ''The New York Times''. ''Design: The Invention of Desire'', was published in 2016 by Yale University Press. ''Culture is Not Always Popular'', a fifteen-year anthology of Design Observer, was co-edited by Michael Bierut and Jarrett Fuller, and was published by MIT Press in 2018. Helfand's most recent book—''Face: A Visual Odyssey''was published in 2019 by MIT Press. Helfand was appointed by the Postmaster General to the U.S. Citizens Stamp Advisory Committee in 2006, where she chaired the Design Subcommittee until 2012. She is a member of the ''Alliance Graphique Internationale'' (AGI) the
Art Directors Club Hall of Fame The Art Directors Club Hall of Fame was established in 1971, by the Art Directors Club of New York, a professional organization in the design and creative industries. The Art Directors Club selects its honorees from those "who have made significant ...
and with William Drenttel, held the first Henry Wolf Residency in Design at the American Academy in Rome in 2010. Helfand and Drenttel were each honoured with
AIGA medal Following is a list of AIGA medalists who have been awarded the American Institute of Graphic Arts medal. On its website, AIGA says "The medal of the AIGA, the most distinguished in the field, is awarded to individuals in recognition of their ex ...
in 2013. A 2018 Director’s Guest at Civitella Ranieri and a 2019 fellow at the Bogliasco Foundation, Jessica Helfand is the winter 2020 Artist in Residence at the California Institute of Technology. Helfand is the daughter of collector William H. Helfand.


Books by Jessica Helfand

* ''Face: A Visual Odyssey'', MIT Press. () * ''Culture is Not Always Popular'', with
Michael Bierut Michael Bierut (born 1957) is a graphic designer, design critic and educator, who has been a partner at design firm Pentagram since 1990. He designed the logo for Hillary Clinton's 2016 presidential campaign. Early life and education Michael Bier ...
, MIT Press. () * ''Design: The Invention of Desire'', Yale University Press. () * ''Scrapbooks: An American History'', Yale University Press. () * ''Screen: Essays on Graphic Design, New Media, and Visual Culture'', with
John Maeda John Maeda (born 1966) is a Vice President of Design and Artificial Intelligence at Microsoft. He is an American technologist and designer whose work explores where business, design, and technology merge to make space for the "humanist technolo ...
, Princeton Architectural Press. () * ''Reinventing the Wheel'', Princeton Architectural Press. () * ''Looking Closer 3, Vol. 3: Classic Writings on Graphic Design'' with
Michael Bierut Michael Bierut (born 1957) is a graphic designer, design critic and educator, who has been a partner at design firm Pentagram since 1990. He designed the logo for Hillary Clinton's 2016 presidential campaign. Early life and education Michael Bier ...
, Steven Heller and Rick Poynor, Allworth Press. () * ''Paul Rand: American Modernist'', William Drenttel Editions. () * ''Graphic Design America 2: The work of many of the best and brightest design firms from across the United States'', with DK Holland and
Chip Kidd Charles Kidd (born 1964) is an American graphic designer known for book covers. Early childhood Born in Shillington in Berks County, Pennsylvania, Kidd grew up being fascinated and heavily inspired by American popular culture. Comic books ...
, Rockport Publishers. ()


See also

* First Things First 2000 manifesto


References


External links


Jessica Helfand
* Interview with
Madame Architect
' * Short biography fro
Yale University School of Art

Articles by Jessica Helfand on Design Observer

Winterhouse Institute
* ''Emigre'' 51
First Things First, 1999
{{DEFAULTSORT:Helfand, Jessica AIGA medalists American graphic designers Women graphic designers Design writers Living people 1960 births Yale University alumni Yale University faculty People from Philadelphia George School alumni