Jesse Jaymes
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Jesse Itzler is an American entrepreneur, author, and rapper.Family's Live-In Navy SEAL Identified
New York Post. November 3, 2015. Jennifer Gould Kell. accessed February 9, 2016
He is the co-founder of
Marquis Jet NetJets Inc. is an American company that sells fractional ownership shares in private business jets. Founded as Executive Jet Airways in 1964, it was later renamed Executive Jet Aviation. NetJets became the first private business jet charte ...
, one of the largest private
jet card A Private Jet Card is a private aviation product that enables holders to use different aircraft at agreed-upon fixed hourly rates. Jet cards are offered by large and small fleet operators and charter brokers. There are as many as 65 variables betwe ...
companies in the world, a partner in Zico Coconut Water, the founder of The 100 Mile Group and an owner of the NBA's
Atlanta Hawks The Atlanta Hawks are an American professional basketball team based in Atlanta. The Hawks compete in the National Basketball Association (NBA) as a member of the league's Eastern Conference Southeast Division. The team plays its home games at ...
.


Early life and education

Jesse Itzler was born on August 22, 1968 to a
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
family and raised in
Roslyn, New York Roslyn ( ) is a village in the Town of North Hempstead in Nassau County, on the North Shore of Long Island, in New York, United States. It is the Greater Roslyn area's anchor community. The population was 2,770 at the 2010 census. History Ros ...
, on Long Island, the son of Daniel Itzler, an inventor, and Elese Itzler, the president of the Roslyn Board of Education. Itzler earned his bachelor's degree in 1990 from American University. He later obtained a degree in justice, law, and society.


Career


Music career

After graduating from college, Itzler signed with
Delicious Vinyl Delicious Vinyl is an American independent record label founded by Matt Dike and Michael Ross in 1987 and based in Los Angeles, California. History Michael Ross was a student at the University of California, Los Angeles when he met Matt Dike, a ...
records as a songwriter/artist. He released his debut album ''Thirty Footer in Your Face'' using the pseudonym Jesse Jaymes in 1991. He co-wrote songs for various artists including
Tone Lōc Anthony Terrell Smith (born March 3, 1966), better known by his stage name Tone Lōc (), is an American rapper, actor, and producer. He is known for his raspy voice, his hit songs " Wild Thing" and "Funky Cold Medina", for which he was nomin ...
. His first released single "College Girls (Are Easy)" while not ranking on the
Billboard Hot 100 The ''Billboard'' Hot 100 is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), radio play, and online streamin ...
chart did become a club anthem. This was followed by his second single "Shake It Like A White Girl", which did reach 74 on the Billboard Hot 100 chart in 1991Billboard Hot 10

Original: Week of February 01, 1992, Referenced: February 22, 2011
and was featured in the soundtrack of the 2004 movie ''
White Chicks ''White Chicks'' is a 2004 American comedy film directed by Keenen Ivory Wayans from a screenplay co-written by Wayans, Xavier Cook, Andy McElfresh, Michael Anthony Snowden, with additional contributions by and starring Marlon Wayans and Shawn ...
''. In 1992, Itzler wrote and sang the New York Knicks theme song "Go NY Go" as well as original songs for more than 50 other professional teams. Itzler wrote and sang the Emmy Award-winning song "I Love This Game" and also produced the theme song for ''Inside the NBA''. Itzler is credited with campaigns for Foot Locker and Coca-Cola. Itzler's music partner was Dana Mozie, whom he met in 1987, a man described as being from a "strikingly different background... raised in the southeast section of Washington... as streetwise as Itzler was suburban," with whom he collaborated on several musical projects in his period as Jesse Jaymes.


Entrepreneurship

In 1996, Itzler co-founded Alphabet City Sports Records with his friend
Kenny Dichter Kenny Dichter is an American entrepreneur and the CEO of privately held aviation company, Wheels Up. He also co-founded Alphabet City Sports Records, Marquis Jet, and Tequila Avión. Career Alphabet City Sports Records After graduating fro ...
, the CEO of
Wheels Up A wheel is a circular component that is intended to rotate on an axle bearing. The wheel is one of the key components of the wheel and axle which is one of the six simple machines. Wheels, in conjunction with axles, allow heavy objects to be ...
. The record company is known for mixing classic arena songs with highlights of historical play-by-play calls for professional sports teams including the Wizards, the Mavericks, and the Lakers. In 1998, the company was sold to SFX. In 2001, Itzler co-founded
Marquis Jet NetJets Inc. is an American company that sells fractional ownership shares in private business jets. Founded as Executive Jet Airways in 1964, it was later renamed Executive Jet Aviation. NetJets became the first private business jet charte ...
, one of the largest private jet card companies in the world. Itzler served as the company's Vice Chairman until the company was acquired by
Berkshire Hathaway Berkshire Hathaway Inc. () is an American multinational conglomerate holding company headquartered in Omaha, Nebraska, United States. Its main business and source of capital is insurance, from which it invests the float (the retained premiu ...
, parent company of
NetJets NetJets Inc. is an American company that sells fractional ownership shares in private business jets. Founded as Executive Jet Airways in 1964, it was later renamed Executive Jet Aviation. NetJets became the first private business jet chart ...
, in 2009. In 2009, Itzler created the 100 Mile Group, a brand incubator and accelerator. The company announced a partnership with ZICO Coconut Water and the Coca-Cola company in 2009. In 2012, ZICO was acquired by Coca-Cola for an undisclosed sum. In November 2015, Itzler released his book ''Living With a SEAL: 31 Days Training With the Toughest Man on the Planet''. The book was a ''New York Times'' Best Seller and ranked first on the '' LA Times'' book list. He released ''Living With the Monks: What Turning Off My Phone Taught Me about Happiness, Gratitude, and Focus'' in 2018. Itzler is represent by literary agent Lisa Leshne of The Leshne Agency. Recently, he has begun to pursue keynote speaking.


Atlanta Hawks

In 2015, Itzler and his wife,
Sara Blakely Sara Treleaven Blakely (born February 27, 1971) is an American businesswoman and philanthropist. She is the founder of Spanx, an American intimate apparel company with pants and leggings, founded in Atlanta, Georgia. In 2012, Blakely was named in ...
were part of a group led by
Tony Ressler Tony may refer to: People and fictional characters * Tony (given name), including a list of people and fictional characters * Gregory Tony (born 1978), American law enforcement officer * Motu Tony (born 1981), New Zealand international rugby leagu ...
along with Grant Hill, Steven Price, and Rick Schnall, that successfully purchased the
Atlanta Hawks The Atlanta Hawks are an American professional basketball team based in Atlanta. The Hawks compete in the National Basketball Association (NBA) as a member of the league's Eastern Conference Southeast Division. The team plays its home games at ...
for $850 million from Bruce Levenson.


Personal life

In 2006, Itzler competed in the USA National Ultra Marathon Championship in
Grapevine, Texas Grapevine is a city and suburb of Dallas and Fort Worth located in northeast Tarrant County, Texas, United States, with minor portions extending into Dallas County and Denton County. The city is located in the Mid-Cities suburban region betwee ...
, successfully completing a 100-mile run in under 24 hours. Itzler finished 49th out of 80 in the SEA Paddle NYC 25 mile stand up paddle race around Manhattan in 2012. In 2008, Itzler married
Sara Blakely Sara Treleaven Blakely (born February 27, 1971) is an American businesswoman and philanthropist. She is the founder of Spanx, an American intimate apparel company with pants and leggings, founded in Atlanta, Georgia. In 2012, Blakely was named in ...
, the founder of
Spanx Spanx, Inc. is an American underwear maker focusing on shaping briefs and leggings, founded in Atlanta, Georgia. The company manufactures mainly pantyhose and other underwear for women and, since 2010, produces male underwear as well. Spanx spe ...
, at the Gasparilla Inn and Club in Boca Grande, Florida. The couple have four children and reside in Georgia.The Observe (London): "Sara Blakely: a woman with a great grasp of figures" by Zoe Wood
March 10, 2012


References


External links

* Thirty Footer in Your Faceon
Allmusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...

Jesse's video interview with ''Crains New York Business'' in 2008
{{DEFAULTSORT:Itzler, Jesse Living people Rappers from New York (state) 1968 births American University alumni 20th-century American Jews People from Roslyn, New York American sports owners Jewish rappers 20th-century American singers 21st-century American rappers 21st-century American Jews