Jell-O is an American
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create ...
offering a variety of powdered
gelatin dessert
Gelatin desserts (also Jelly or Jello) are desserts made with a sweetened and flavoured processed collagen product (gelatin). This kind of dessert was first recorded as jelly by Hannah Glasse in her 18th-century book ''The Art of Cookery'', a ...
(fruit-flavored gels/jellies),
pudding, and no-bake
cream pie
A cream pie, crème pie, or creme pie is a type of pie filled with a rich custard or pudding that is made from milk, cream, sugar, wheat flour, and eggs. It comes in many forms, including vanilla, lemon, lime, peanut butter, banana, coconut, a ...
mixes. The original
gelatin dessert (
genericized
A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or ...
as jello) is the signature of the brand. "Jell-O" is a
registered trademark
The registered trademark symbol, , is a typographic symbol that provides notice that the preceding word or symbol is a trademark or service mark that has been registered with a national trademark office. A trademark is a symbol, word, or wor ...
of
Kraft Heinz
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American multinational food company formed by the merger of Kraft Foods and Heinz co-headquartered in Chicago and Pittsburgh. Kraft Heinz is the third-largest food and beverage ...
, and is based in
Chicago, Illinois
(''City in a Garden''); I Will
, image_map =
, map_caption = Interactive Map of Chicago
, coordinates =
, coordinates_footnotes =
, subdivision_type = Country
, subdivision_name ...
.
The dessert was especially popular in the first half of the 20th century, remaining popular in certain demographics. The original gelatin dessert began in
Le Roy, New York, in 1897, when Pearle Bixby Wait
trademarked
A trademark (also written trade mark or trade-mark) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies products or services from a particular source and distinguishes them from others. ...
the name ''Jell-O''. He and his wife May had made the product by adding
strawberry,
raspberry,
orange
Orange most often refers to:
*Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis''
** Orange blossom, its fragrant flower
*Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum
* ...
, and
lemon
The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China.
The tree's ellipsoidal yellow fruit is used for culin ...
flavoring to sugar and granulated gelatin (which had been
patented
A patent is a type of intellectual property that gives its owner the legal right to exclude others from making, using, or selling an invention for a limited period of time in exchange for publishing an enabling disclosure of the invention."A p ...
in 1845). When water is added and the mixture is allowed to sit in the fridge for a few hours, it solidifies.
Description
Jell-O is sold prepared (ready-to-eat), or in powder form, and is available in various colors and flavors. The powder contains powdered
gelatin and flavorings, including
sugar or
artificial sweetener
A sugar substitute is a food additive that provides a sweetness like that of sugar while containing significantly less food energy than sugar-based sweeteners, making it a zero-calorie () or low-calorie sweetener. Artificial sweeteners may b ...
s. It is dissolved in hot water, then chilled and allowed to set. Fruit, vegetables, and whipped cream can be added to make elaborate snacks that can be molded into shapes.
Some non-gelatin pudding and pie-filling products are sold under the Jell-O brand. Ordinary Jell-O pudding is cooked on the stove top (with milk) then eaten warm or chilled, whereas Jell-O
instant pudding
Instant pudding is an instant food product that is manufactured in a powder form and used to create puddings and pie filling. It is produced using sugar, flavoring agents and thickeners as primary ingredients. Instant pudding can be used in som ...
is mixed with cold milk and chilled; it sets up without cooking. To make pie fillings, the same pudding products are prepared with less liquid.
History
Early history
Gelatin, a protein produced from
collagen extracted from boiled bones, connective tissues, and other animal products, has been a component of food, particularly desserts, since the 15th century.
Gelatin was popularized in New York in the
Victorian era
In the history of the United Kingdom and the British Empire, the Victorian era was the period of Queen Victoria's reign, from 20 June 1837 until her death on 22 January 1901. The era followed the Georgian period and preceded the Edwardia ...
with spectacular and complex jelly molds. Gelatin was sold in sheets and had to be purified, which was time-consuming. Gelatin desserts were the province of royalty and the relatively well-to-do. In 1845, a patent for powdered gelatin was obtained by industrialist
Peter Cooper
Peter Cooper (February 12, 1791April 4, 1883) was an American industrialist, inventor, philanthropist, and politician. He designed and built the first American steam locomotive, the '' Tom Thumb'', founded the Cooper Union for the Advancement of ...
, who built the first American
steam-powered
locomotive, the ''
Tom Thumb
Tom Thumb is a character of English folklore. ''The History of Tom Thumb'' was published in 1621 and was the first fairy tale printed in English. Tom is no bigger than his father's thumb, and his adventures include being swallowed by a cow, tan ...
''.
This powdered gelatin was easy to manufacture and easier to use in cooking.
In 1897, in
LeRoy, New York, carpenter and cough syrup manufacturer
Pearle Bixby Wait
Jell-O is an American brand offering a variety of powdered gelatin dessert (fruit-flavored gels/jellies), pudding, and no-bake cream pie mixes. The original gelatin dessert ( genericized as jello) is the signature of the brand. "Jell-O" is a ...
trademarked a gelatin dessert called "Jell-O". Wait and his wife, May, added
strawberry,
raspberry,
orange
Orange most often refers to:
*Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis''
** Orange blossom, its fragrant flower
*Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum
* ...
, and
lemon
The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China.
The tree's ellipsoidal yellow fruit is used for culin ...
flavoring to granulated gelatin and sugar. In 1899, Wait sold Jell-O to "Orator Francis Woodward", whose Genesee Pure Food Company produced the successful Grain-O health drink. Part of the legal agreement between Woodward and Wait dealt with the similar Jell-O name.
Going mainstream
Various elements were key to Jell-O becoming a mainstream product: new technologies, such as
refrigeration
The term refrigeration refers to the process of removing heat from an enclosed space or substance for the purpose of lowering the temperature.International Dictionary of Refrigeration, http://dictionary.iifiir.org/search.phpASHRAE Terminology, ht ...
, powdered gelatin and machine packaging,
home economics
Home economics, also called domestic science or family and consumer sciences, is a subject concerning human development, personal and family finances, consumer issues, housing and interior design, nutrition and food preparation, as well as texti ...
classes, and the company's marketing.
Initially, Woodward struggled to sell the powdered product. Beginning in 1902, to raise awareness, Woodward's Genesee Pure Food Company placed
advertisements
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
in the ''
Ladies' Home Journal'' proclaiming Jell-O to be "America's Most Famous Dessert."
Jell-O was a minor success until 1904, when Genesee Pure Food Company sent armies of salesmen into the field to distribute free Jell-O cookbooks, a pioneering marketing tactic.
Within a decade, Genesee Pure Food Company added three new flavors,
chocolate
Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...
(discontinued in 1927),
cherry, and
peach
The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in Zhejiang province of Eastern China. It bears edible juicy fruits with various characteristics, most called peaches and others (the glossy-skinned, non-f ...
, and it launched the brand in Canada.
[ ]Celebrity
Celebrity is a condition of fame and broad public recognition of a person or group as a result of the attention given to them by mass media. An individual may attain a celebrity status from having great wealth, their participation in sports ...
testimonials and recipes appeared in advertisements featuring actress Ethel Barrymore and opera
Opera is a form of theatre in which music is a fundamental component and dramatic roles are taken by singers. Such a "work" (the literal translation of the Italian word "opera") is typically a collaboration between a composer and a libr ...
singer Ernestine Schumann-Heink
Ernestine Schumann-Heink (15 June 186117 November 1936) was a Bohemian-born Austrian-American operatic dramatic contralto of German Bohemian descent. She was noted for the flexibility and wide range of her voice.
Early life
She was born Ernes ...
. Some Jell-O illustrated advertisements were painted by Maxfield Parrish
Maxfield Parrish (July 25, 1870 – March 30, 1966) was an American painter and illustrator active in the first half of the 20th century. He is known for his distinctive saturated hues and idealized neo-classical imagery. His career spann ...
.
In 1923, the newly rechristened Jell-O Company launched "D-Zerta", an artificially sweetened version of Jell-O. Two years later, Postum
Postum () is a powdered roasted grain beverage popular as a coffee substitute. The caffeine-free beverage was created by Post Cereal Company founder C. W. Post in 1895 and marketed as a healthier alternative to coffee. Post was a student of Jo ...
and Genesee merged, and in 1927 Postum acquired Clarence Birdseye
Clarence Birdseye (December 9, 1886 – October 7, 1956) was an American inventor, entrepreneur, and naturalist, considered the founder of the modern frozen food industry. He founded the frozen food company Birds Eye. Among his inventions during ...
's frozen foods company to form the General Foods Corporation
General Foods Corporation was a company whose direct predecessor was established in the United States by Charles William Post as the Postum Cereal Company in 1895.
The company changed its name to "General Foods" in 1929, after several corporate ...
.
By 1930, there appeared a vogue in American cuisine
American cuisine consists of the cooking style and traditional dishes prepared in the United States. It has been significantly influenced by Europeans, indigenous Native Americans, Africans, Asians, Pacific Islanders, and many other cultures a ...
for congealed salads, and the company introduced lime
Lime commonly refers to:
* Lime (fruit), a green citrus fruit
* Lime (material), inorganic materials containing calcium, usually calcium oxide or calcium hydroxide
* Lime (color), a color between yellow and green
Lime may also refer to:
Botany ...
-flavored Jell-O, to complement the add-ins that cooks across the country were combining in these aspic
Aspic or meat jelly () is a savory gelatin made with a meat stock or broth, set in a mold to encase other ingredients. These often include pieces of meat, seafood, vegetable, or eggs. Aspic is also sometimes referred to as ''aspic gelée'' or ' ...
s and salads. Popular Jell-O recipes often included ingredients like cabbage, celery, green peppers, and even cooked pasta.[
In 1934, sponsorship from Jell-O made comedian ]Jack Benny
Jack Benny (born Benjamin Kubelsky, February 14, 1894 – December 26, 1974) was an American entertainer who evolved from a modest success playing violin on the vaudeville circuit to one of the leading entertainers of the twentieth century wit ...
the dessert's spokesperson. At this time Post introduced a jingle
A jingle is a short song or tune used in advertising and for other commercial uses. Jingles are a form of sound branding. A jingle contains one or more hooks and meaning that explicitly promote the product or service being advertised, usually ...
("featured" by the agency Young & Rubicam
VMLY&R is an American marketing and communications company specializing in advertising, digital and social media, sales promotion, direct marketing and brand identity consulting, formed from the merger of VML, founded in 1992, and Young & Rubica ...
) that was familiar over several decades, in which the spelling "J-E-L-L-O" was (or could be) sung over a rising five-note musical theme.
The jingle was written by Don Bestor
Don Bestor (September 23, 1889 - January 13, 1970) was an American bandleader, probably best known for directing the orchestra in the early years of ''The Jack Benny Program'' on old-time radio.DeLong, Thomas A. (1996). ''Radio Stars: An Illustrat ...
, who, at the time, was the bandleader on Jack Benny's radio show, "The Jell-O Program Starring Jack Benny."
In 1936, chocolate returned to the Jell-O lineup, as an instant pudding made with milk. It proved enormously popular, and over time other pudding flavors were added such as vanilla
Vanilla is a spice derived from orchids of the genus ''Vanilla (genus), Vanilla'', primarily obtained from pods of the Mexican species, flat-leaved vanilla (''Vanilla planifolia, V. planifolia'').
Pollination is required to make the p ...
, tapioca
Tapioca (; ) is a starch extracted from the storage roots of the cassava plant (''Manihot esculenta,'' also known as manioc), a species native to the North and Northeast regions of Brazil, but whose use is now spread throughout South America ...
, coconut, pistachio, butterscotch
Butterscotch is a type of confectionery whose primary ingredients are brown sugar and butter, but other ingredients are part of some recipes, such as corn syrup, cream, vanilla, and salt. The earliest known recipes, in mid-19th century Yorkshir ...
, egg custard
Custard is a variety of culinary preparations based on sweetened milk, cheese, or cream cooked with egg or egg yolk to thicken it, and sometimes also flour, corn starch, or gelatin. Depending on the recipe, custard may vary in consistency ...
, flan, and rice pudding
Rice pudding is a dish made from rice mixed with water or milk and other ingredients such as cinnamon, vanilla and raisins.
Variants are used for either desserts or dinners. When used as a dessert, it is commonly combined with a sweetener such ...
.
By the 1950s, salads became so popular that Jell-O responded with savory and vegetable flavors such as celery
Celery (''Apium graveolens'') is a marshland plant in the family Apiaceae that has been cultivated as a vegetable since antiquity. Celery has a long fibrous stalk tapering into leaves. Depending on location and cultivar, either its stalks, ...
, Italian
Italian(s) may refer to:
* Anything of, from, or related to the people of Italy over the centuries
** Italians, an ethnic group or simply a citizen of the Italian Republic or Italian Kingdom
** Italian language, a Romance language
*** Regional Ita ...
, mixed vegetable, and seasoned tomato
The tomato is the edible berry of the plant ''Solanum lycopersicum'', commonly known as the tomato plant. The species originated in western South America, Mexico, and Central America. The Mexican Nahuatl word gave rise to the Spanish word ...
. These flavors have since been discontinued.[
]
Baby boom
Though much of the elaborate and dainty tea time fare served between the 1920s and 1950s was luxurious and decorative, using fancy ingredients like caviar
Caviar (also known as caviare; from fa, خاویار, khâvyâr, egg-bearing) is a food consisting of salt-cured roe of the family Acipenseridae. Caviar is considered a delicacy and is eaten as a garnish or a spread. Traditionally, the te ...
or lobster, Jell-O became an affordable ornamental ingredient that women were able to use to create feminine, light, delicate dishes that were the standard of refined tea time fare during that period. By the Jazz Age nearly 1/3 of salad recipes in an average cookbook were gelatin-based recipes including varied fillings of fruit, vegetables or even cream cheese.
Typical recipes from the early 20th century included exotic fruits like fig
The fig is the edible fruit of ''Ficus carica'', a species of small tree in the flowering plant family Moraceae. Native to the Mediterranean and western Asia, it has been cultivated since ancient times and is now widely grown throughout the world ...
s, date
Date or dates may refer to:
*Date (fruit), the fruit of the date palm (''Phoenix dactylifera'')
Social activity
*Dating, a form of courtship involving social activity, with the aim of assessing a potential partner
** Group dating
*Play date, a ...
s and bananas, or lemon flavored jello paired with maraschino cherries
A maraschino cherry ( ) is a preserved, sweetened cherry, typically made from light-colored sweet cherries such as the Royal Ann, Rainier, or Gold varieties. In their modern form, the cherries are first preserved in a brine solution usu ...
and other ingredients like marshmallow
Marshmallow (, ) is a type of confectionery that is typically made from sugar, water and gelatin whipped to a solid-but-soft consistency. It is used as a filling in baking or normally molded into shapes and coated with corn starch. The sugar c ...
s and almonds. One sweet gelatin-based fruit dessert called only "Good Salad" includes vanilla pudding, tapioca
Tapioca (; ) is a starch extracted from the storage roots of the cassava plant (''Manihot esculenta,'' also known as manioc), a species native to the North and Northeast regions of Brazil, but whose use is now spread throughout South America ...
pudding, pineapple, mandarin oranges and orange gelatin. The pudding mixes are made with the reserved juice from the canned fruit and the flavored gelatin, the fruits are added and the dessert salad is allowed to set in the fridge and served cool.[''The Des Moines Register Cookbook, 1995'']
One savory recipe collected by the ''Des Moines Register
''The Des Moines Register'' is the daily morning newspaper of Des Moines, Iowa.
History Early period
The first newspaper in Des Moines was the ''Iowa Star''. In July 1849, Barlow Granger began the paper in an abandoned log cabin by the junctio ...
'', published in Iowa
Iowa () is a state in the Midwestern region of the United States, bordered by the Mississippi River to the east and the Missouri River and Big Sioux River to the west. It is bordered by six states: Wisconsin to the northeast, Illinois to th ...
, is for a tomato soup gelatin salad. The salad, served chilled, is made from lemon gelatin, tomato soup, cream cheese, stuffed olives combined with various other ingredients and seasonings.
The baby boom saw a significant increase in sales for Jell-O. Young mothers didn't have the supporting community structures of earlier generations, so marketers were quick to promote easy-to-prepare prepackaged foods. By this time, creating a Jell-O dessert required simply boiling water, combining the water with Jell-O, and putting the mixture into Tupperware
Tupperware is an American home products line that includes preparation, storage, and serving products for the kitchen and home. In 1942, Earl Tupper developed his first bell-shaped container; the brand products were introduced to the public in 1 ...
molds and refrigerating it for a short time.[
New flavors were continually added and unsuccessful flavors were removed: in the 1950s and 1960s, ]apple
An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple trees are cultivated worldwide and are the most widely grown species in the genus ''Malus''. The tree originated in Central Asia, where its wild ancestor, ' ...
, black cherry
''Prunus serotina'', commonly called black cherry,World Economic Plants: A Standard Reference, Second Edition'. CRC Press; 19 April 2016. . p. 833–. wild black cherry, rum cherry, or mountain black cherry, is a deciduous tree or shrub of the ...
, black raspberry
Black raspberry is a common name for three species of the genus ''Rubus'':
*''Rubus leucodermis
''Rubus leucodermis'', also called whitebark raspberry or blackcap raspberry, is a species of ''Rubus'' native to western North America.
Descripti ...
, grape
A grape is a fruit, botanically a berry, of the deciduous woody vines of the flowering plant genus '' Vitis''. Grapes are a non- climacteric type of fruit, generally occurring in clusters.
The cultivation of grapes began perhaps 8,000 years a ...
, lemon-lime, mixed fruit, orange- banana, pineapple
The pineapple (''Ananas comosus'') is a tropical plant with an edible fruit; it is the most economically significant plant in the family Bromeliaceae. The pineapple is indigenous to South America, where it has been cultivated for many centuri ...
- grapefruit, blackberry
The blackberry is an edible fruit produced by many species in the genus ''Rubus'' in the family Rosaceae, hybrids among these species within the subgenus ''Rubus'', and hybrids between the subgenera ''Rubus'' and ''Idaeobatus''. The taxonomy ...
, strawberry-banana, tropical fruit, and more intense "wild" versions of the venerable strawberry, raspberry, and cherry. In 1966, the Jell-O "No-Bake" dessert line was launched, which allowed a cheesecake to be made in 15 minutes. In 1969, Jell-O 1∗2∗3 (later Jell-O 1•2•3), a gelatin dessert that separated into three layers as it cooled, was unveiled. Until 1987, Jell-O 1•2•3 was readily found in grocery stores throughout most of the United States, but the dessert is now rare. In 1971 packaged prepared pudding called Jell-O Pudding Treats were introduced. Jell-O Whip 'n Chill, a mousse-style dessert, was introduced and widely promoted; it remains available in limited areas today. A similar dessert called Jell-O Soft Swirl was introduced in 1972, flavors included Chocolate Creme, Strawberry Creme, Vanilla Creme, and Peach Creme. Florence Henderson
Florence Agnes Henderson (February 14, 1934 – November 24, 2016) was an American actress. With a career spanning six decades, she is best known for her starring role as Carol Brady on the ABC sitcom ''The Brady Bunch''. Henderson also appeare ...
appeared in TV ads for this product.
Sales decline and turnaround
In 1964, the slogan "There's always room for Jell-O" was introduced, promoting the product as a "light dessert" that could easily be consumed even after a heavy meal.
Throughout the 1960s through the 1980s, Jell-O's sales steadily decreased. Many Jell-O dishes, such as desserts and Jell-O salads, became special occasion foods rather than everyday items. Marketers blamed this decline on decreasing family sizes, a "fast-paced" lifestyle and women's increasing employment. By 1986, a market study concluded that mothers with young children rarely purchased Jell-O.[
To turn things around, Jell-O hired ]Dana Gioia
Michael Dana Gioia (; born December 24, 1950) is an American poet, literary critic, literary translator, and essayist.
Since the early 1980s, Gioia has been considered part of the literary movements within American poetry known as New Forma ...
to stop the decline. The marketing team revisited the Jell-O recipes published in past cookbooks and rediscovered Jigglers, although the original recipe did not use that name. Jigglers are Jell-O snacks molded into fun shapes and eaten as finger food. Jell-O launched a massive marketing campaign, notably featuring Bill Cosby
William Henry Cosby Jr. ( ; born July 12, 1937) is an American stand-up comedian, actor, and media personality. He made significant contributions to American and African-American culture, and is well known in the United States for his eccentric ...
as spokesman. The campaign was a huge success, causing a significant market gain.[
Cosby became the brand's spokesperson in 1974, and continued as the voice of Jell-O for almost thirty years. Over his tenure as the mouthpiece for the company, he helped introduce new products such as frozen Jell-O Pops (in gelatin and pudding varieties); the new Sugar-Free Jell-O, which replaced D-Zerta in 1984 and was sweetened with ]NutraSweet
The NutraSweet Company is an American nutrient company that produces and markets NutraSweet Neotame, their trademarked brand name for the high-intensity sweetener neotame.
In 2021, NutraSweet was placed 43rd by FoodTalks' list of Top 50 Global S ...
; Jell-O Jigglers concentrated gummi
Gummies, gummi candies, gummy candies, or jelly sweets are a broad category of gelatin-based chewable sweets. Gummi bears, Sour Patch Kids, and Jelly Babies are widely popular and are a well-known part of the sweets industry. Gummies are availab ...
snacks; and Sparkling Jell-O, a carbonated version of the dessert touted as the "Champagne of Jell-O." In 2010, Cosby returned as Jell-O spokesperson in an on-line web series called ''OBKB
''OBKB'' is a candid web series in the vein of '' Kids Say the Darndest Things'', where Bill Cosby interviews children across the country. The series began production in 2009, and aired for three seasons between 2010 and 2012.
Origin of title
Th ...
''.
In the 1980s, a Jell-O advertising campaign slogan reminded consumers, "Don't forget—you have to remember to make it."
In 1990, General Foods was merged into Kraft Foods Inc.
Kraft Foods Inc. was a multinational confectionery, food and beverage conglomerate. It marketed many brands in more than 170 countries. 12 of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell H ...
by parent company Philip Morris (now the Altria Group). New flavors were introduced: watermelon
Watermelon (''Citrullus lanatus'') is a flowering plant species of the Cucurbitaceae family and the name of its edible fruit. A scrambling and trailing vine-like plant, it is a highly cultivated fruit worldwide, with more than 1,000 varie ...
, blueberry, cranberry
Cranberries are a group of evergreen dwarf shrubs or trailing vines in the subgenus ''Oxycoccus'' of the genus '' Vaccinium''. In Britain, cranberry may refer to the native species '' Vaccinium oxycoccos'', while in North America, cranberry ...
, margarita
A margarita is a cocktail consisting of Tequila, triple sec, and lime juice often served with salt on the rim of the glass. The drink is served shaken with ice (on the rocks), blended with ice (frozen margarita), or without ice (straight up). ...
, and piña colada
The piña colada (; es, piña , "pineapple", and , "strained") is a cocktail made with rum, cream of coconut or coconut milk, and pineapple juice, usually served either blended or shaken with ice. It may be garnished with either a pineapple we ...
, among others. In 2001, the state Senate of Utah
Utah ( , ) is a state in the Mountain West subregion of the Western United States. Utah is a landlocked U.S. state bordered to its east by Colorado, to its northeast by Wyoming, to its north by Idaho, to its south by Arizona, and to it ...
recognized Jell-O as a favorite snack food of Utah, recognizing the fundamental basis of Jell-O in Mormon cuisine such as Jell-O salad, and Governor
A governor is an administrative leader and head of a polity or political region, ranking under the head of state and in some cases, such as governors-general, as the head of state's official representative. Depending on the type of political ...
Michael O. Leavitt declared an annual "Jell-O Week." During the 2002 Winter Olympics
The 2002 Winter Olympics, officially the XIX Olympic Winter Games and commonly known as Salt Lake 2002 ( arp, Niico'ooowu' 2002; Gosiute Shoshoni: ''Tit'-so-pi 2002''; nv, Sooléí 2002; Shoshoni: ''Soónkahni 2002''), was an internation ...
in Salt Lake City, the souvenir pins included one depicting green Jell-O.
In the late 1980s and early 1990s, Jell-O's family-friendly reputation was slightly tarnished by Jell-O shots and Jell-O wrestling.[
]
, there were over 420 million boxes of Jell-O gelatin and over 1 billion Jell-O cups sold in the United States each year. , there were more than 110 products sold under the Jell-O brand name.
Jell-O is used as a substantial ingredient in a well-known dessert, a "Jell-O mold" the preparation of which requires a mold
A mold () or mould () is one of the structures certain fungi can form. The dust-like, colored appearance of molds is due to the formation of spores containing fungal secondary metabolites. The spores are the dispersal units of the fungi. Not ...
designed to hold gelatin, and the depositing of small quantities of chopped fruit, nuts, and other ingredients before it hardens to its typical form. Fresh pineapple, papaya, kiwifruit, and ginger root cannot be used because they contain enzymes that prevent gelatin from "setting". In the case of pineapple juice and the enzyme bromelain that it contains though, the enzyme can be inactivated without denaturing through excessive heating and thus altering the flavor by the addition of a small measured amount of capsaicin sourced from hot chilies.
Jell-O shots
An alternative recipe calls for the addition of an alcoholic beverage to the mix, contributing approximately one third to one half of the liquid added after the gelatin has dissolved in a boil. A serving of the resulting mixture is called a "Jell-O shot", or the genericized "Jello shot", at parties. The quantity and timing of the addition of the liquor are vital aspects; it is not possible to make Jell-O shots with liquor alone, as the colloidal proteins in dry gelatin consist of chains which require a hot liquid to denature them before they can then reform as a semisolid colloidal suspension. Pure alcohol cannot be heated sufficiently to break down these proteins, as it evaporates.[My Science Project – What is the Ultimate Jell-O Shot?](_blank)
.
Vodka
Vodka ( pl, wódka , russian: водка , sv, vodka ) is a clear distilled alcoholic beverage. Different varieties originated in Poland, Russia, and Sweden. Vodka is composed mainly of water and ethanol but sometimes with traces of impuriti ...
or rum
Rum is a liquor made by fermenting and then distilling sugarcane molasses or sugarcane juice. The distillate, a clear liquid, is usually aged in oak barrels. Rum is produced in nearly every sugar-producing region of the world, such as the Ph ...
is commonly used in Jell-O shots, but the shots can be made with almost any liquor or blends of multiple liquors. It is important to adjust the proportions of alcohol and cold water to ensure that the mixture sets when experimenting with various liquors. The Jell-O shots can be served in shot glasses and/or small paper or plastic cups; the paper or plastic cups are easier to eat from, but shot glasses are more attractive. The alcohol in Jell-O shots is contained within the Jell-O, so the body absorbs it more slowly, causing people to underestimate how much alcohol they have consumed. Drinkers must monitor their intake because of this.
American singer-songwriter Tom Lehrer
Thomas Andrew Lehrer (; born April 9, 1928) is an American former musician, singer-songwriter, satirist, and mathematician, having lectured on mathematics and musical theater. He is best known for the pithy and humorous songs that he recorded in ...
claims to have invented the Jell-O shot in the 1950s to circumvent restrictions on alcoholic beverages at the army base where he was stationed. An early published recipe for an alcoholic gelatin drink dates from 1862, found in ''How to Mix Drinks, or The Bon Vivant's Companion'' by Jerry Thomas: his recipe for "Punch Jelly" calls for the addition of isinglass
Isinglass () is a substance obtained from the dried swim bladders of fish. It is a form of collagen used mainly for the clarification or fining of some beer and wine. It can also be cooked into a paste for specialised gluing purposes.
The ...
or other gelatin to a punch made from cognac
Cognac ( , also , ) is a variety of brandy named after the commune of Cognac, France. It is produced in the surrounding wine-growing region in the departments of Charente and Charente-Maritime.
Cognac production falls under French appella ...
, rum, and lemon juice. Thomas warns that strength of the punch is "artfully concealed" by the gelatin.
Manufacturing and tourism
, LeRoy, New York, is known as the home of Jell-O and has the only Jell-O Museum in the world, located on the main road through the small town. Jell-O was manufactured here until General Foods closed the plant in 1964 and relocated manufacturing to Dover, Delaware. The Jell-O Gallery museum is operated by the Le Roy Historical Society at the Le Roy House and Union Free School
The Le Roy House and Union Free School are located on East Main Street ( New York State Route 5) in Le Roy, New York, United States. The house is a stucco-faced stone building in the Greek Revival architectural style. It was originally a land ...
, listed on the National Register of Historic Places
The National Register of Historic Places (NRHP) is the United States federal government's official list of districts, sites, buildings, structures and objects deemed worthy of preservation for their historical significance or "great artistic ...
in 1997.
At the museum, visitors can learn about the history of the dessert from its inception. Visitors starting on East Main Street, follow Jell-O Brick Road, whose stones are inscribed with the names of former factory employees. The museum offers looks at starting materials for Jell-O, such as sturgeon bladder and calves' hooves, and various molds.
The Jell-O plant in Mason City, Iowa
Iowa () is a state in the Midwestern region of the United States, bordered by the Mississippi River to the east and the Missouri River and Big Sioux River to the west. It is bordered by six states: Wisconsin to the northeast, Illinois to th ...
, produces America's supply of ready-to-eat Jell-O gelatin dessert and pudding cups.
Advertising
Jell-O's early advertising campaign, initially directed by William E. Humelbaugh and later Frank LaBounty, first appeared in the '' Ladies' Home Journal'' in 1904. The print ads were often accompanied by recipes and color illustrations and became very popular. Artists such as Rose O'Neill
Rose Cecil O'Neill (June 25, 1874 – April 6, 1944) was an American cartoonist, illustrator, artist, and writer. She rose to fame for her creation of the popular comic strip characters, Kewpies, in 1909, and was also the first published fema ...
, Maxfield Parrish
Maxfield Parrish (July 25, 1870 – March 30, 1966) was an American painter and illustrator active in the first half of the 20th century. He is known for his distinctive saturated hues and idealized neo-classical imagery. His career spann ...
, Coles Phillips
Clarence Coles Phillips (October 3, 1880June 13, 1927) was an American artist and illustrator who signed his early works ''C. Coles Phillips'', but after 1911 worked under the abbreviated name, ''Coles Phillips''. He is known for his stylish imag ...
, Norman Rockwell
Norman Percevel Rockwell (February 3, 1894 – November 8, 1978) was an American painter and illustrator. His works have a broad popular appeal in the United States for their reflection of Culture of the United States, the country's culture. Roc ...
, Linn Ball, and Angus MacDonall contributed to the campaign. Franklin King, working for ad agency Dauchy Company, depicted his daughter Elizabeth in many of the illustrations, making her the recognizable "Jell-O Girl".
Jack Benny
Jack Benny (born Benjamin Kubelsky, February 14, 1894 – December 26, 1974) was an American entertainer who evolved from a modest success playing violin on the vaudeville circuit to one of the leading entertainers of the twentieth century wit ...
's top-rated radio program began its Jell-O sponsorship in 1934. The show did not break for commercials; instead, announcer Don Wilson incorporated speeches about Jell-O into the program at appropriate places, to Jack's feigned comic annoyance. The first show originated the five-note "J-E-L-L-O!" jingle retained in Jell-O's later advertising.. Lucille Ball
Lucille Désirée Ball (August 6, 1911 – April 26, 1989) was an American actress, comedienne and producer. She was nominated for 13 Primetime Emmy Awards, winning five times, and was the recipient of several other accolades, such as the Golde ...
's ''My Favorite Husband
''My Favorite Husband'' is the name of an American radio program and network television series. The original radio show, starring Lucille Ball, evolved into the groundbreaking television sitcom '' I Love Lucy''. The series was based on the novels ...
'', the radio predecessor to TV's ''I Love Lucy
''I Love Lucy'' is an American television sitcom that originally aired on CBS from October 15, 1951, to May 6, 1957, with a total of 180 half-hour episodes, spanning six seasons. The show starred Lucille Ball, her husband, Desi Arnaz, along wit ...
'', was another popular program sponsored by Jell-O for much of its 124-episode run, beginning January 7, 1949. Ball's character Liz Cooper often opened the program with the lively greeting, "Jell-O, everybody!"
Comedian Bill Cosby
William Henry Cosby Jr. ( ; born July 12, 1937) is an American stand-up comedian, actor, and media personality. He made significant contributions to American and African-American culture, and is well known in the United States for his eccentric ...
is associated with Jell-O and, more famously, Jell-O pudding, and he appeared in many commercials promoting both. Later shows like ''Mad TV
''Mad TV'' (stylized as ''MADtv'') is an American sketch comedy television series originally inspired by '' Mad'' magazine. In its initial run, it aired on Fox from 1995 to 2009. After a one-off reunion show in 2015 to celebrate the twentie ...
'', ''The Simpsons
''The Simpsons'' is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical depiction of American life, epitomized by the Simpson family, which consists of Homer Simpson, Homer, Marge ...
'' and ''Saturday Night Live
''Saturday Night Live'' (often abbreviated to ''SNL'') is an American late-night live television sketch comedy and variety show created by Lorne Michaels and developed by Dick Ebersol that airs on NBC and Peacock (streaming service), Peacock. ...
'' parody Cosby, using Jell-O references like "pudding pop". In the 1960s, the cast of the sitcom '' Hogan's Heroes'' did a commercial with Carol Channing
Carol Elaine Channing (January 31, 1921 – January 15, 2019) was an American actress, singer, dancer and comedian who starred in Broadway and film musicals. Her characters usually had a fervent expressiveness and an easily identifiable voice, ...
featuring Colonel Hogan, his men, Kommandant Klink and Sergeant Shultz having Jell-O and Dream Whip for dessert. Also, in the first few seasons of the first of Lucille Ball's two 1960s television series, ''The Lucy Show
''The Lucy Show'' is an American sitcom that aired on CBS from 1962 to 1968. It was Lucille Ball's follow-up to '' I Love Lucy''. A significant change in cast and premise for the fourth season (1965–1966) divides the program into two distin ...
'', cast members including Vivian Vance often did commercials for Jell-O.
In 1995, Jell-O carried the tagline "It's alive!" and had the phrase "J-E-L-L-OOOOOOO!".
In August 2018, Jell-O released an animated series
An animated series is a set of animated works with a common series title, usually related to one another. These episodes should typically share the same main characters, some different secondary characters and a basic theme. Series can have eith ...
on YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
and Amazon Prime Video titled "JELL-O Wobz" in partnership with DreamWorksTV.
Religious considerations
In culture
Jell-O is mentioned in the 1936 popular song " A Fine Romance" by Dorothy Fields
Dorothy Fields (July 15, 1904 – March 28, 1974) was an American librettist and lyricist. She wrote over 400 songs for Broadway musicals and films. Her best-known pieces include "The Way You Look Tonight" (1936), "A Fine Romance" (1936), " On t ...
(with music by Jerome Kern
Jerome David Kern (January 27, 1885 – November 11, 1945) was an American composer of musical theatre and popular music. One of the most important American theatre composers of the early 20th century, he wrote more than 700 songs, used in ove ...
), where it is humorously referred to as a mundane alternative to the excitement of romantic love. In 1980, the American composer William Bolcom
William Elden Bolcom (born May 26, 1938) is an American composer and pianist. He has received the Pulitzer Prize, the National Medal of Arts, a Grammy Award, the Detroit Music Award and was named 2007 Composer of the Year by Musical America. He ...
wrote a popular humorous song about Jell-O, " Lime Jello Marshmallow Cottage Cheese Surprise", satirising its use in combined sweet and savory dishes such as Jello salad
Jell-O is an American brand offering a variety of powdered gelatin dessert (fruit-flavored gels/jellies), pudding, and no-bake cream pie mixes. The original gelatin dessert ( genericized as jello) is the signature of the brand. "Jell-O" is a ...
.
In 1992, Ivette Bassa won the second ever Ig Nobel Prize
The Ig Nobel Prize ( ) is a satiric prize awarded annually since 1991 to celebrate ten unusual or trivial achievements in scientific research. Its aim is to "honor achievements that first make people laugh, and then make them think." The name o ...
in chemistry for inventing blue Jell-O.
The rock group Green Jellÿ
Green Jellÿ (, ''green Jell-O'') is an American comedy rock band formed in 1981. Originally named Green Jellö, the band changed its name due to legal pressure from Kraft Foods Inc., the owners of the Jell-O brand, who claimed that it was an i ...
was originally named Green Jellö, but had to change their name due to a lawsuit by Kraft Foods which claimed that the band was infringing the trademark for Jell-O.
Mormonism
Jell-O is especially popular among Mormons, so much so that the Mormon Corridor region is nicknamed the ''Jell-O Belt''. Jell-O was recognized in 2001 as "a favorite snack food of Utah" by the Utah Senate, observing that Utah had had the highest per-capita consumption of Jell-O for many years, and how citizens of Utah had rallied to "Take Back the Title" after Des Moines, Iowa
Des Moines () is the capital and the most populous city in the U.S. state of Iowa. It is also the county seat of Polk County. A small part of the city extends into Warren County. It was incorporated on September 22, 1851, as Fort Des Moines, ...
, exceeded Utah in Jell-O consumption in 1999. The culture of Utah, petitions by Utahns, and campaigning by students of Brigham Young University
Brigham Young University (BYU, sometimes referred to colloquially as The Y) is a private research university in Provo, Utah. It was founded in 1875 by religious leader Brigham Young and is sponsored by the Church of Jesus Christ of Latter-d ...
were also mentioned as reasons for recognizing Jell-O. Bill Cosby
William Henry Cosby Jr. ( ; born July 12, 1937) is an American stand-up comedian, actor, and media personality. He made significant contributions to American and African-American culture, and is well known in the United States for his eccentric ...
, longtime spokesperson for the Jell-O brand, appeared before the Utah Legislature in support of the resolution. "He told the assembly that he believes the reason people in Utah love Jell-O is that the snack is perfect for families – and the people of Utah are all about family."
The 2002 Mormon cinema
Mormon cinema usually refers to films with themes relevant to members of the Church of Jesus Christ of Latter-day Saints (LDS Church). The term has also been used to refer to films that do not necessarily reflect Mormon themes but have been made ...
romantic comedy
Romantic comedy (also known as romcom or rom-com) is a subgenre of comedy and slice of life fiction, focusing on lighthearted, humorous plot lines centered on romantic ideas, such as how true love is able to surmount most obstacles. In a typica ...
''The Singles Ward
The Singles Ward franchise includes the original film, ''The Singles Ward'' from 2002 and the 2007 sequel, ''The Singles 2nd Ward'', both directed and written by Kurt Hale and John Moyer.
The Singles Ward
''The Singles Ward'' is a 2002 romantic ...
'', which is filled with inside Mormon jokes and stereotypes, has a scene where someone slips and falls in Jell-O at a church social for young, single Mormons.
The stereotype of Mormons loving Jell-O does not have a long history. Media reports in 1969 and 1988 on foods popular among Mormons or in Utah make no mention of Jell-O, and a 1988 article mentions Jell-O as a Lutheran
Lutheranism is one of the largest branches of Protestantism, identifying primarily with the theology of Martin Luther, the 16th-century German monk and Protestant Reformers, reformer whose efforts to reform the theology and practice of the Cathol ...
tradition. In the late 1980s, Jell-O had a marketing campaign promoting the snack and its Jigglers recipe as fun for children and easy for parents, which played well among family-oriented Mormons. In 1997, Kraft released sales figures revealing Salt Lake City
Salt Lake City (often shortened to Salt Lake and abbreviated as SLC) is the capital and most populous city of Utah, United States. It is the seat of Salt Lake County, the most populous county in Utah. With a population of 200,133 in 2020, th ...
to have the highest per-capita Jell-O consumption.[
]
Current flavors
The following are the flavors of Jell-O products that are currently being produced:
Gelatin
* Apricot
* Berry Blue
* Black Cherry
''Prunus serotina'', commonly called black cherry,World Economic Plants: A Standard Reference, Second Edition'. CRC Press; 19 April 2016. . p. 833–. wild black cherry, rum cherry, or mountain black cherry, is a deciduous tree or shrub of the ...
* Blueberry Pomegranate
* Cherry
* Cherry Lemonade
* Cranberry
Cranberries are a group of evergreen dwarf shrubs or trailing vines in the subgenus ''Oxycoccus'' of the genus '' Vaccinium''. In Britain, cranberry may refer to the native species '' Vaccinium oxycoccos'', while in North America, cranberry ...
* Fruit Punch
* Grape
A grape is a fruit, botanically a berry, of the deciduous woody vines of the flowering plant genus '' Vitis''. Grapes are a non- climacteric type of fruit, generally occurring in clusters.
The cultivation of grapes began perhaps 8,000 years a ...
* Lemon
The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China.
The tree's ellipsoidal yellow fruit is used for culin ...
* Lime
Lime commonly refers to:
* Lime (fruit), a green citrus fruit
* Lime (material), inorganic materials containing calcium, usually calcium oxide or calcium hydroxide
* Lime (color), a color between yellow and green
Lime may also refer to:
Botany ...
* Mango
* Margarita
A margarita is a cocktail consisting of Tequila, triple sec, and lime juice often served with salt on the rim of the glass. The drink is served shaken with ice (on the rocks), blended with ice (frozen margarita), or without ice (straight up). ...
* Melon
A melon is any of various plants of the family Cucurbitaceae with sweet, edible, and fleshy fruit. The word "melon" can refer to either the plant or specifically to the fruit. Botanically, a melon is a kind of berry, specifically a " pepo". Th ...
Fusion
* Mixchief Grape
A grape is a fruit, botanically a berry, of the deciduous woody vines of the flowering plant genus '' Vitis''. Grapes are a non- climacteric type of fruit, generally occurring in clusters.
The cultivation of grapes began perhaps 8,000 years a ...
Color-Changing
* Mixchief Juice
Juice is a drink made from the extraction or pressing of the natural liquid contained in fruit and vegetables. It can also refer to liquids that are flavored with concentrate or other biological food sources, such as meat or seafood, such as ...
* Mixchief Soda Pop
A soft drink (see § Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a sugar ...
* Orange
Orange most often refers to:
*Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis''
** Orange blossom, its fragrant flower
*Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum
* ...
* Peach
The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in Zhejiang province of Eastern China. It bears edible juicy fruits with various characteristics, most called peaches and others (the glossy-skinned, non-f ...
* Piña Colada
The piña colada (; es, piña , "pineapple", and , "strained") is a cocktail made with rum, cream of coconut or coconut milk, and pineapple juice, usually served either blended or shaken with ice. It may be garnished with either a pineapple we ...
* Pineapple
The pineapple (''Ananas comosus'') is a tropical plant with an edible fruit; it is the most economically significant plant in the family Bromeliaceae. The pineapple is indigenous to South America, where it has been cultivated for many centuri ...
* Raspberry
* Strawberry
* Strawberry Daiquiri
The daiquiri (; es, daiquirí ) is a cocktail whose main ingredients are rum, citrus juice (typically lime juice), and sugar or other sweetener.
The daiquiri is one of the six basic drinks listed in David A. Embury's classic '' The Fine Ar ...
* Strawberry- Banana
* Tropical
The tropics are the regions of Earth surrounding the Equator. They are defined in latitude by the Tropic of Cancer in the Northern Hemisphere at N and the Tropic of Capricorn in
the Southern Hemisphere at S. The tropics are also referred to ...
Fusion
* Watermelon
Watermelon (''Citrullus lanatus'') is a flowering plant species of the Cucurbitaceae family and the name of its edible fruit. A scrambling and trailing vine-like plant, it is a highly cultivated fruit worldwide, with more than 1,000 varie ...
* Jolly Rancher Sour Green Apple
Pudding
* Banana Cream
* Boston Cream Pie
* Butterscotch
Butterscotch is a type of confectionery whose primary ingredients are brown sugar and butter, but other ingredients are part of some recipes, such as corn syrup, cream, vanilla, and salt. The earliest known recipes, in mid-19th century Yorkshir ...
* Candy Cane
A candy cane is a cane-shaped stick candy often associated with Christmastide, as well as Saint Nicholas Day. It is traditionally white with red stripes and flavored with peppermint, but they also come in a variety of other flavors and colors.
...
* Caramel
* Cheesecake
* Chocolate
Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...
* Chocolate Fudge
Fudge is a type of confection that is made by mixing sugar, butter and milk, heating it to the soft-ball stage at , and then beating the mixture while it cools so that it acquires a smooth, creamy consistency. In texture, this crystalline can ...
* Chocolate-Vanilla
Vanilla is a spice derived from orchids of the genus ''Vanilla (genus), Vanilla'', primarily obtained from pods of the Mexican species, flat-leaved vanilla (''Vanilla planifolia, V. planifolia'').
Pollination is required to make the p ...
Swirl
* Classic Turtle
* Coconut Cream
Cream is a dairy product composed of the higher-fat layer skimmed from the top of milk before homogenization. In un-homogenized milk, the fat, which is less dense, eventually rises to the top. In the industrial production of cream, this process ...
* Crème brûlée
''Crème brûlée'' or ''crème brulée'' (; ), also known as burnt cream or Trinity cream, and virtually identical to the original crema catalana, is a dessert consisting of a rich custard base topped with a layer of hardened caramelized sugar ...
* Custard
* Dark Chocolate
* Devil's Food
* Double Chocolate
* Dulce De Leche
''Dulce de leche'' (; pt, doce de leite), also known as caramelized milk, milk candy or milk jam in English, is a confection from Latin America prepared by slowly heating sugar and milk over a period of several hours. The resulting substance, w ...
* Flan
* French Vanilla
Vanilla is a spice derived from orchids of the genus ''Vanilla (genus), Vanilla'', primarily obtained from pods of the Mexican species, flat-leaved vanilla (''Vanilla planifolia, V. planifolia'').
Pollination is required to make the p ...
* Gingerbread
* Lemon
The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China.
The tree's ellipsoidal yellow fruit is used for culin ...
* Mixchief Vanilla Color-Changing
* Orange
Orange most often refers to:
*Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis''
** Orange blossom, its fragrant flower
*Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum
* ...
Ice Cream
Ice cream is a sweetened frozen food typically eaten as a snack or dessert. It may be made from milk or cream and is flavoured with a sweetener, either sugar or an alternative, and a spice, such as cocoa or vanilla, or with fruit such as ...
* Oreo
Oreo () (stylized as OREO) is a brand of sandwich cookie consisting of two biscuits or cookie pieces with a sweet creme filling. It was introduced by Nabisco on March 6, 1912, and through a series of corporate acquisitions, mergers and split ...
Cookies 'n Creme
* Pistachio
* Pumpkin Spice
A spice is a seed, fruit, root, bark, or other plant substance primarily used for flavoring or coloring food. Spices are distinguished from herbs, which are the leaves, flowers, or stems of plants used for flavoring or as a garnish. Spice ...
* Red Velvet
* Rice Pudding
Rice pudding is a dish made from rice mixed with water or milk and other ingredients such as cinnamon, vanilla and raisins.
Variants are used for either desserts or dinners. When used as a dessert, it is commonly combined with a sweetener such ...
* S'more pudding
* Strawberry Cheesecake
* Strawberry Crème
* Strawberry Ice Cream
Ice cream is a sweetened frozen food typically eaten as a snack or dessert. It may be made from milk or cream and is flavoured with a sweetener, either sugar or an alternative, and a spice, such as cocoa or vanilla, or with fruit such as ...
* Tapioca
Tapioca (; ) is a starch extracted from the storage roots of the cassava plant (''Manihot esculenta,'' also known as manioc), a species native to the North and Northeast regions of Brazil, but whose use is now spread throughout South America ...
* Vanilla
* White Chocolate
White chocolate is a confectionery typically made of sugar, milk, and cocoa butter. It is pale ivory colored, and lacks many of the compounds found in milk and dark chocolates. It is solid at room temperature because the melting point of cocoa ...
Also available in a sugar free/low calorie product.
Available seasonally.
Only available as a prepared product.
Discontinued flavors
* Apple
An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple trees are cultivated worldwide and are the most widely grown species in the genus ''Malus''. The tree originated in Central Asia, where its wild ancestor, ' ...
(Banana Orange)
* Black Raspberry
Black raspberry is a common name for three species of the genus ''Rubus'':
*''Rubus leucodermis
''Rubus leucodermis'', also called whitebark raspberry or blackcap raspberry, is a species of ''Rubus'' native to western North America.
Descripti ...
* Blackberry
The blackberry is an edible fruit produced by many species in the genus ''Rubus'' in the family Rosaceae, hybrids among these species within the subgenus ''Rubus'', and hybrids between the subgenera ''Rubus'' and ''Idaeobatus''. The taxonomy ...
* Bubble Gum
Bubble gum or bubblegum is a type of chewing gum, designed to be inflated out of the mouth as a bubble.
Bubble gum flavor
While there is a bubble gum "flavor" – which various artificial flavorings including esters are mixed to obtain – it ...
* Celery
Celery (''Apium graveolens'') is a marshland plant in the family Apiaceae that has been cultivated as a vegetable since antiquity. Celery has a long fibrous stalk tapering into leaves. Depending on location and cultivar, either its stalks, ...
* Chocolate
Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...
(Gelatin)
* Chocolate Ice Cream Powder
* Coffee
Coffee is a drink prepared from roasted coffee beans. Darkly colored, bitter, and slightly acidic, coffee has a stimulating effect on humans, primarily due to its caffeine content. It is the most popular hot drink in the world.
Seeds of ...
* Cola
Cola is a carbonated soft drink flavored with vanilla, cinnamon, citrus oils and other flavorings. Cola became popular worldwide after the American pharmacist John Stith Pemberton invented Coca-Cola, a trademarked brand, in 1886, which was imi ...
* Concord Grape
The Concord grape is a cultivar derived from the grape species '' Vitis labrusca'' (also known as fox grape) that are used as table grapes, wine grapes and juice grapes. They are often used to make grape jelly, grape juice, grape pies, grape-fl ...
* Cotton Candy
Cotton candy, also known as fairy floss and candy floss, is a spun sugar confection that resembles cotton. It usually contains small amounts of flavoring or food coloring.
It is made by heating and liquefying sugar, and spinning it centrifu ...
* Cranberry
Cranberries are a group of evergreen dwarf shrubs or trailing vines in the subgenus ''Oxycoccus'' of the genus '' Vaccinium''. In Britain, cranberry may refer to the native species '' Vaccinium oxycoccos'', while in North America, cranberry ...
- Strawberry
* Cranberry-Raspberry
* Green Apple
* Root Beer
Root beer is a sweet North American soft drink traditionally made using the root bark of the sassafras tree '' Sassafras albidum'' or the vine of '' Smilax ornata'' (known as sarsaparilla, also used to make a soft drink, sarsaparilla) as the ...
* Italian Salad
A salad is a dish consisting of mixed, mostly natural ingredients with at least one raw ingredient. They are typically served at room temperature or chilled, though some can be served warm. Condiments and salad dressings, which exist in a va ...
* Lemon-Lime
A lemon-lime soft drink or lemon-lime soda, also known colloquially as lemonade in the United Kingdom, Australia and New Zealand and as cider in Japan and Korea, is a carbonated soft drink with lemon and lime (fruit), lime flavoring. Popular bra ...
* Lemon
The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China.
The tree's ellipsoidal yellow fruit is used for culin ...
Ice Cream
Ice cream is a sweetened frozen food typically eaten as a snack or dessert. It may be made from milk or cream and is flavoured with a sweetener, either sugar or an alternative, and a spice, such as cocoa or vanilla, or with fruit such as ...
Powder
* Melon
A melon is any of various plants of the family Cucurbitaceae with sweet, edible, and fleshy fruit. The word "melon" can refer to either the plant or specifically to the fruit. Botanically, a melon is a kind of berry, specifically a " pepo". Th ...
- Berry
* Mixed Vegetable
Vegetables are parts of plants that are consumed by humans or other animals as food. The original meaning is still commonly used and is applied to plants collectively to refer to all edible plant matter, including the flowers, fruits, stems, ...
* Orange
Orange most often refers to:
*Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis''
** Orange blossom, its fragrant flower
*Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum
* ...
- Banana
* Orange- Coconut (pudding)
* Orange-Pineapple
The pineapple (''Ananas comosus'') is a tropical plant with an edible fruit; it is the most economically significant plant in the family Bromeliaceae. The pineapple is indigenous to South America, where it has been cultivated for many centuri ...
* Passion Fruit
''Passiflora edulis,'' commonly known as passion fruit, is a vine species of passion flower native to southern Brazil through Paraguay and northern Argentina. It is cultivated commercially in tropical and subtropical areas for its sweet, seedy ...
* Pineapple- Grapefruit
* Maple Syrup
* Plain
* Raspberry Mango
* Seasoned Tomato
The tomato is the edible berry of the plant ''Solanum lycopersicum'', commonly known as the tomato plant. The species originated in western South America, Mexico, and Central America. The Mexican Nahuatl word gave rise to the Spanish word ...
* Sparkling Berry
* Sparkling Mandarin Orange
The mandarin orange (''Citrus reticulata''), also known as the mandarin or mandarine, is a small citrus tree fruit. Treated as a distinct species of orange, it is usually eaten plain or in fruit salads. Tangerines are a group of orange-colou ...
* Sparkling White Grape
A grape is a fruit, botanically a berry (botany), berry, of the deciduous woody vines of the flowering plant genus ''Vitis''. Grapes are a non-Climacteric (botany), climacteric type of fruit, generally occurring in clusters.
The cultivation of ...
* Strawberry Punch
Punch commonly refers to:
* Punch (combat), a strike made using the hand closed into a fist
* Punch (drink), a wide assortment of drinks, non-alcoholic or alcoholic, generally containing fruit or fruit juice
Punch may also refer to:
Places
* Pun ...
* Strawberry-Kiwi
Kiwi most commonly refers to:
* Kiwi (bird), a flightless bird native to New Zealand
* Kiwi (nickname), a nickname for New Zealanders
* Kiwifruit, an edible berry
* Kiwi dollar or New Zealand dollar, a unit of currency
Kiwi or KIWI may also ref ...
* Triple Chocolate
Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...
* Tomato
The tomato is the edible berry of the plant ''Solanum lycopersicum'', commonly known as the tomato plant. The species originated in western South America, Mexico, and Central America. The Mexican Nahuatl word gave rise to the Spanish word ...
* Tropical Fruit
* Unflavored Ice Cream Powder
* Vanilla Ice Cream
Vanilla is frequently used to flavor ice cream, especially in North America, Asia, and Europe. Vanilla ice cream, like other flavors of ice cream, was originally created by cooling a mixture made of cream, sugar, and vanilla above a container of ...
Powder
* Wild Cherry
* Wild Raspberry
* Wild Strawberry
* Watermelon
Watermelon (''Citrullus lanatus'') is a flowering plant species of the Cucurbitaceae family and the name of its edible fruit. A scrambling and trailing vine-like plant, it is a highly cultivated fruit worldwide, with more than 1,000 varie ...
Candy
See also
References
External links
*
Jell-O Gallery Museum
''How to Make Jello''
{{portal bar, Food
Products introduced in 1897
Animal products
Brand name desserts
Canadian cuisine
Kraft Foods brands
Symbols of Utah
Brands that became generic
Utah cuisine
Gelatin
American snack foods
Food powders