Jan Lorenc is a Polish-American designer and author. Born in

Jaśliska Jaśliska ( uk, Яслиська, ''Yaslys’ka'') is a village in Krosno County, Subcarpathian Voivodeship, in south-eastern Poland, close to the border with Slovakia. It lies approximately south-east of Dukla, south of Krosno, and south of t ...

, Poland in 1954, he immigrated to the United States at the age of 8. He formed Lorenc Design in 1978 in

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...

, and later moved it to

Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...

in 1981.

Biography

Lorenc is a graduate of the Illinois Institute of Technology (IIT; 1977, 1979) with a B.S. and M.S. in Industrial Design and Visual Communication, respectively, as well as a graduate of the

Georgia Institute of Technology The Georgia Institute of Technology, commonly referred to as Georgia Tech or, in the state of Georgia, as Tech or The Institute, is a public research university and institute of technology in Atlanta, Georgia. Established in 1885, it is part of ...

(GA Tech; 1994) with a M.S. in Architecture.Lisa Hazen
"Interview with Jan Lorenc. Meet this designer–who is first and foremost a storyteller," ''I.D. Magazine'', Dec 2002. Lorenc has received a number of awards, including "Monuments to the Profession of Environmental Graphic Design" by the SEGD (1998), First Place in the ICSC awards, a seat on the GA Tech ID Advisory Board in the School of Architecture, and featured speaking positions for such groups as the AIA and Auburn University. He has also sat on design competition juries, both domestically and internationally. In 2007, Lorenc coauthored a textbook on the practice of

exhibition design Exhibit design (or exhibition design) is the process of developing an exhibit—from a concept through to a physical, three-dimensional exhibition. It is a continually evolving field, drawing on innovative, creative, and practical solutions to t ...

entitled, "What Is Exhibition Design?" coauthored with designers Lee Skolnick and Craig Berger, the book was published by Rotovision, UK. It is currently in its third English printing and has been printed in Chinese, Korean, Polish and Russian.Rotovision UK
"What Is Exhibition Design?" In 2017, Lorenc was named by the Society for Experiential Graphic Design (SEGD) as its 2017 SEGD Fellow.
"2017 SEGD Fellowship" According to SEGD, "SEGD Fellows are the laureates of environmental graphic design, recognized for creating a body of work that epitomizes the highest standards of practice in the field."

Work

Lorenc's firm, Lorenc Design, specializes in industrial design, exhibition design architectural design, furniture design, interior design, and environmental graphics. The firm identifies its work as "environmental communication design," a body of work that includes museums and visitors centers, trade show exhibits, theme park design, signage, retail spaces, and furniture for organizations including

Mayo Clinic The Mayo Clinic () is a nonprofit American academic medical center focused on integrated health care, education, and research. It employs over 4,500 physicians and scientists, along with another 58,400 administrative and allied health staff, ...

Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...

North Carolina State University North Carolina State University (NC State) is a public land-grant research university in Raleigh, North Carolina. Founded in 1887 and part of the University of North Carolina system, it is the largest university in the Carolinas. The universit ...

Georgia-Pacific Georgia-Pacific LLC is an American pulp and paper company based in Atlanta, Georgia, and is one of the world's largest manufacturers and distributors of tissue, pulp, paper, toilet and paper towel dispensers, packaging, building products and r ...

, Haworth Furniture Company,

General Motors The General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. It is the largest automaker in the United States and ...

Bank of America The Bank of America Corporation (often abbreviated BofA or BoA) is an American multinational investment bank and financial services holding company headquartered at the Bank of America Corporate Center in Charlotte, North Carolina. The bank w ...

General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...

and

Sony-Ericsson Sony Mobile Communications Inc. ( ja, ソニーモバイルコミュニケーションズ株式会社) was a multinational telecommunications company founded on October 1, 2001, as a joint venture between Sony Group Corporation and Ericsson. I ...

. This array of work is typically coordinated with a project team including project managers, writers, architects, interior designers, landscape architects, graphic design firms, marketing professionals and others that are searching for a "holistic, integrated message." Lorenc Design is located in the historic Mill Village in

Roswell, Georgia Roswell is a city in northern Fulton County, Georgia, United States. At the official 2010 census, the city had a population of 88,346. The 2020 estimated population was 94,884, making Roswell the state's ninth largest city. A close suburb of Atla ...

and has collaborative associations with Journey Communications Inc. of Philadelphia and Box&Cox of

Seoul Seoul (; ; ), officially known as the Seoul Special City, is the capital and largest metropolis of South Korea.Before 1972, Seoul was the ''de jure'' capital of the Democratic People's Republic of Korea (North Korea) as stated iArticle 103 ...

, South Korea. The company also collaborates with the firm HQ Creative in

Dubai Dubai (, ; ar, دبي, translit=Dubayy, , ) is the most populous city in the United Arab Emirates (UAE) and the capital of the Emirate of Dubai, the most populated of the 7 emirates of the United Arab Emirates.The Government and Politics of ...

, the United Arab Emirates. The firm was called Lorenc+Yoo Design from 1998-2021. With his son Richard Lorenc of the Foundation for Economic Education (FEE), Lorenc designed FEE's offices, which won a 2017 Silver award from the design industry publication Graphis.
"2017 Graphis award for Foundation for Economic Education offices design" Before starting his firm, Lorenc created the iconic design for the Target stores logo.
"Jan Lorenc designed the Target stores logo"

Teaching

Lorenc has served as a lecturer at the Savannah College of Art and Design in Atlanta. He has also taught as an adjunct lecturer at Georgia Institute of Technology's School of Architecture. Lorenc lectures throughout the world on the topics of environmental graphic design, exhibition design, and wayfinding/signage. Within the United States, he has lectured at the Illinois Institute of Technology, Georgia Institute of Technology, Auburn University, University of Georgia, North Carolina State University, Savannah College of Art and Design, and the Portfolio Center and Art Institute of Atlanta.Lorenc Design
"Lorenc Design- Who We Are: Principal Biography," ''Lorenc Design website.'' Internationally, Lorenc has lectured mostly in Eastern Asia. He has lectured at Tongji University (Shanghai, China), Hong Ik University (Seoul, Korea), Sunmoon University (Asan, Korea) Hong Kong Polytechnic University (Hong Kong), SADI – Samsung Art and Design Institute (Seoul, Korea), EWHA Women’s University (Seoul, Korea), and KODFA – Korean Design Firms Association (Seoul, Korea).Lorenc Design
"Jan Lorenc Tours Throughout Far East Asia," ''Lorenc Design website.''

Publications

Lorenc and his firm's work have been published in several American and international publications, including Exhibitor Magazine, I.D. Magazine, Archi Volta Quarterly (Poland), VM+SD, Space (Korea) and Interiors and Sources.Lorenc Design
"Lorenc Design- Who We Are: Awards," ''Lorenc Design website.''

External links

Lorenc+Yoo Design

Jan On Design- Lorenc's blog

Citations