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James Olds (May 30, 1922 – August 21, 1976) was an American psychologist who co-discovered the pleasure center of the brain with
Peter Milner Peter Milner (13 June 1919 – 2 June 2018) was a British-born Canadian neuroscientist. Biography Milner was born in Silkstone Common and grew up in Barnsley, South Yorkshire, England. His father was David William Milner, a research chemist an ...
while he was a postdoctoral fellow at McGill University in 1954. He is considered to be one of the founders of modern neuroscience and received numerous distinctions ranging from election to the United States National Academy of Sciences to the Newcomb Cleveland Prize of the
American Association for the Advancement of Science The American Association for the Advancement of Science (AAAS) is an American international non-profit organization with the stated goals of promoting cooperation among scientists, defending scientific freedom, encouraging scientific respons ...
.


Biography


Early life and education

Olds was born in Chicago, Illinois, and grew up in Nyack, New York. His father, Leland Olds, later became chairman of the
Federal Power Commission The Federal Power Commission (FPC) was an independent commission of the United States government, originally organized on June 23, 1930, with five members nominated by the president and confirmed by the Senate. The FPC was originally created in 1 ...
under President Franklin D. Roosevelt. His grandfather George D. Olds was the ninth president of
Amherst College Amherst College ( ) is a private liberal arts college in Amherst, Massachusetts. Founded in 1821 as an attempt to relocate Williams College by its then-president Zephaniah Swift Moore, Amherst is the third oldest institution of higher educatio ...
. Olds attended college at a number of schools including St. John's College, Annapolis, and the University of Wisconsin but received his undergraduate B.A. from
Amherst College Amherst College ( ) is a private liberal arts college in Amherst, Massachusetts. Founded in 1821 as an attempt to relocate Williams College by its then-president Zephaniah Swift Moore, Amherst is the third oldest institution of higher educatio ...
in 1947. His undergraduate years were interrupted by military service in the U.S. Army during the Second World War as part of the Persian Gulf Command. Following the war, Olds went on to get his Ph.D. at Harvard University in the Department of Social Relations under Professor Richard L. Solomon. His thesis was focused on motivation and led to his subsequent interest in the biological basis of motivation.


Career

Following his Ph.D., Olds went on to do postdoctoral work at McGill University under
Donald Olding Hebb Donald Olding Hebb (July 22, 1904 – August 20, 1985) was a Canadian psychologist who was influential in the area of neuropsychology, where he sought to understand how the function of neurons contributed to psychological processes such as learn ...
, where he made his most important discovery with Peter Milner. Subsequently, Olds moved to UCLA, where he took his first academic appointment at the Brain Research Institute. In 1957 Olds was appointed associate professor in the Department of Psychology at the University of Michigan. He left Michigan in 1969 to become the Bing Professor of Behavioral Biology at the California Institute of Technology where he continued his research and led a large lab until his death in a swimming accident in August 1976. His last work was aimed at understanding the mechanisms of learning and memory.


Bibliography

* 1954 Olds, J., and P. Milner. "Positive reinforcement produced by electrical stimulation of septal area and other regions of rat brain." ''
Journal of Comparative and Physiological Psychology The ''Journal of Comparative and Physiological Psychology'' was a peer-reviewed academic journal published by the American Psychological Association. It was established in 1921 as the result of a merger between two journals, ''Psychobiology'' (191 ...
'' 47:419–27. * 1955 Olds, J. "'Reward' from brain stimulation in the rat." '' Science'' 122:878. *''The growth and structure of motives; psychological studies in the theory of action'' The Free Press (1956) * 1956 Olds, J. "Runway and maze behavior controlled by basomedial forebrain stimulation in the rat." ''Journal of Comparative and Physiological Psychology'', 49:507–12. * 1956 Olds, J., K. F. Killiam, and P. Bach-Y-Rita. "Self-stimulation of the brain used as a screening method for tranquilizing drugs." ''Science'' 124:265–66. * 1956 Olds, J. "Pleasure center in the brain." '' Scientific American'' 195: 105–16. * 1958 Olds, J. "Self-stimulation of the brain." ''Science'' 127:315–24. * 1958 Olds, J., and M. E. Olds. "Positive reinforcement produced by stimulating hypothalamus with iproniazid and other compounds." ''Science'' 127:1175–76. * 1965 "Operant conditioning of single unit responses". Proc. 23rd Congr. Physiological Sciences. Excerpta Med. Int. Congr. Ser. no. 87, pp. 372–80. * 1967 "The limbic system and behavioural reinforcement." ''
Progress in Brain Research ''Progress in Brain Research'' is a series of academic books on neuroscience published by Elsevier. The first volume appeared in 1963 and , 207 volumes have been published. The editors-in-chief of the series are Stephen Waxman (Yale University Sch ...
''. 27 144–64. * "The central nervous system and the reinforcement of behaviour". '' American Psychologist''. 24 (1969) 114–32. * 1969 Olds, J., and Hirano, T.: "Conditioned responses of hippocampal and other neurons." Electroencephalogr. clin. Neurophysiol. 26 159–66. * 1969 Olds, J., and Best, P. J.: "Single unit patterns during anticipatory behaviour". Electroencephalogr. clin. Neurophysiol. 26 144–58. * 1972 Olds, J., Disterhoft, J. F., Segal, M., Kornblith, C. L., and Hirsh, R.: "Learning centres of rat brain mapped by measuring latencies of conditioned unit responses". '' Journal of Neurophysiology''. 35 202–19. * ''Drives and reinforcements'' Raven Books (1977)


References

{{DEFAULTSORT:Olds, James 1922 births 1976 deaths History of neuroscience Harvard University alumni Amherst College alumni American neuroscientists Behavioral neuroscientists Members of the United States National Academy of Sciences United States Army soldiers United States Army personnel of World War II University of Michigan faculty