Jack Carl Dean, better known by his online alias JaackMaate, is a British
YouTuber
A YouTuber is an online personality and/or influencer who produces videos on the video-sharing platform YouTube, typically posting to their personal YouTube channel. The term was first used in the English language in 2006.
Influence
Influe ...
,
podcast host,
sports presenter
In sports broadcasting, a sports commentator (also known as sports announcer or sportscaster) provides a real-time commentary of a game or event, usually during a live broadcast, traditionally delivered in the historical present tense. Radio was ...
and
comedian.
He is primarily known for his "opinionated and frank" discussion of YouTube content,
and as the host of the comedy podcast series ''JaackMaate's Happy Hour Podcast'', which consistently tops the
Spotify
Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
most-listened charts.
He also gained national media attention when he staged a demonstration in response to
Boris Johnson's rule-breaking during the
national lockdown.
In 2019, Dean was listed at #88 in ''
The Sunday Times
''The Sunday Times'' is a British newspaper whose circulation makes it the largest in Britain's quality press market category. It was founded in 1821 as ''The New Observer''. It is published by Times Newspapers Ltd, a subsidiary of News UK, w ...
list of the top 100 most influential online creators in the United Kingdom.
He also appeared on ''
Big Brother'' as a contestant for one week.
Career
YouTube
Dean found an audience on video sharing site
YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
through his "opinionated and frank" commentary on celebrity culture on the site.
His criticism included overpriced merchandise sold to fans, subpar content from vloggers and a disconnect from the core audience.
This was exemplified in Dean's comedic criticism of vlogger
Zoella
Zoë Elizabeth Sugg (born 28 March 1990), also known by her online name Zoella, is an English media personality, entrepreneur, and author. She began her career as a YouTuber in 2009, and has since amassed over 10 million subscribers.
In 2014, ...
's advent calendar, which he deemed to be overpriced.
In response to UK
Prime Minister
A prime minister, premier or chief of cabinet is the head of the cabinet and the leader of the ministers in the executive branch of government, often in a parliamentary or semi-presidential system. Under those systems, a prime minister i ...
Boris Johnson's alleged breaking of lockdown rules, Dean organised one-hundred members of the public to dress as Johnson and protest outside
Downing Street
Downing Street is a street in Westminster in London that houses the official residences and offices of the Prime Minister of the United Kingdom and the Chancellor of the Exchequer. Situated off Whitehall, it is long, and a few minutes' walk f ...
. The stunt received wide media recognition and acclaim.
JaackMaate's Happy Hour Podcast
Dean has been the host of ''JaackMaate's Happy Hour Podcast'' since 2018.
The podcast has had notable guests including
Belle Delphine
Mary-Belle Kirschner (born 23 October 1999), professionally known as Belle Delphine, is a South African-born English Internet celebrity, pornographic actress, model, and YouTuber. Her social media accounts feature erotic and cosplay modelling, ...
,
Ricky Gervais,
Raphael Rowe
Raphael Rowe (born 1968) is a British broadcast journalist and presenter, who was wrongfully convicted in 1990 for the 1988 murder and series of aggravated robberies as part of the M25 Three. After nearly twelve years incarcerated his convict ...
and
Asim Chaudhry
Asim Chaudhry is a British comedian, writer, director and actor best known for playing Chabuddy G in the BBC mockumentary series ''People Just Do Nothing'', which he co-created. For this role, he won a Royal Television Society Award and was nom ...
.
["Meet the natives; What persuaded Ricky Gervais to appear on a YouTuber's podcast?" Radio Times, 13 Oct. 2020, p. 116. Accessed 20 July 2022.] The show was described by ''
Radio Times'' as "intimate interviews with the internet's best celebrities to join the conversation about everything from moral dilemmas to life's big questions in their show of the week column"
["JaackMaate's Happy Hour; SHOW OF THE WEEK." Radio Times, 13 Oct. 2020, p. 117. Accessed 20 July 2022.]. In September 2020, Dean announced he had signed an exclusive multi-year Spotify podcast deal.
In February 2023, Dean took the show on tour alongside fellow co-hosts Stevie White, Robbie Knox and Alfie Indra.
The tour was a success and was extended for a further seventeen dates in April and May 2023.
In February 2024, Dean announced the show’s second tour, ''The Big Fat Massive Hunt'', alongside ''Happy Hour'' co-hosts Stevie White, Robbie Knox and Alfie Indra.
The show has thirteen dates planned to start in early May 2024.
Personal life
Dean has been open about his diagnosis of
OCD and his bouts with
anxiety
Anxiety is an emotion which is characterized by an unpleasant state of inner turmoil and includes feelings of dread over anticipated events. Anxiety is different than fear in that the former is defined as the anticipation of a future threat wh ...
and
depression. In particular, his OCD manifests itself as
health anxiety, which caused him to avoid seeing the doctor for fear of an extreme diagnosis.
Dean became engaged to long-time girlfriend Fiona South in 2018.
References
{{DEFAULTSORT:JaackMaate
Living people
British YouTubers
Commentary YouTubers
1993 births
British male comedians
Comedians from Norwich
YouTubers from Norwich