Independent advisory firm
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An independent advisory firm (sometimes less accurately called an advisory boutique) is an
investment bank Investment is the dedication of money to purchase of an asset to attain an increase in value over a period of time. Investment requires a sacrifice of some present asset, such as time, money, or effort. In finance, the purpose of investing is ...
that provides strategic and financial advice to clients primarily including corporations,
financial sponsor A financial sponsor is a private-equity investment firm, particularly a private equity firm that engages in leveraged buyout transactions. Sponsors and management In addition to bringing capital to a deal, financial sponsors are expected to bring ...
s, and governments. Revenues are typically generated by providing deal-specific advice related to
mergers and acquisitions Mergers and acquisitions (M&A) are business transactions in which the ownership of companies, other business organizations, or their operating units are transferred to or consolidated with another company or business organization. As an aspect ...
and financing. The
WSJ ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
noted in January 2016 that "boutique is a fuzzy label, defined as much by what these firms do (mostly give M&A advice) as what they don’t do (trading, lending, much in the way of underwriting)."


History


1800s: Early history

Rothschild Rothschild () is a name derived from the German ''zum rothen Schild'' (with the old spelling "th"), meaning "with the red sign", in reference to the houses where these family members lived or had lived. At the time, houses were designated by sign ...
was founded in the
City of London The City of London is a city, ceremonial county and local government district that contains the historic centre and constitutes, alongside Canary Wharf, the primary central business district (CBD) of London. It constituted most of London fr ...
in 1811. The largest independent firm,
Lazard Lazard Ltd (formerly known as Lazard Frères & Co.) is a financial advisory and asset management firm that engages in investment banking, asset management and other financial services, primarily with institutional clients. It is the world's lar ...
, got its start in 1848 and only went public in 2005 under the leadership of
Bruce Wasserstein Bruce Jay Wasserstein (December 25, 1947 – October 14, 2009) was an American investment banker, businessman, and writer. He was a graduate of the McBurney School, University of Michigan, Harvard Business School, and Harvard Law School, and spe ...
, who unified its disparate branches.


1980s: New players established

In September 2015 the FT wrote, "The concept of an advisory boutique dates back to the 1980s, when some of Wall Street’s biggest names ditched established banks to set up their own firms — often after legendary bust-ups. Peter Peterson and
Stephen Schwarzman Stephen Allen Schwarzman (born February 14, 1947) is an American billionaire businessman. He is the chairman and CEO of The Blackstone Group, a global private equity firm he established in 1985 with Peter G. Peterson, former chairman and CEO of ...
quit
Lehman Brothers Lehman Brothers Holdings Inc. ( ) was an American global financial services firm founded in 1847. Before Bankruptcy of Lehman Brothers, filing for bankruptcy in 2008, Lehman was the fourth-largest investment bank in the United States (behind Gol ...
after an epic power struggle to start the
Blackstone Group Blackstone Inc. is an American alternative investment management company based in New York City. Blackstone's private equity business has been one of the largest investors in leveraged buyouts in the last three decades, while its real estate b ...
in 1985. Blackstone started out as an M&A advisory firm before branching out into private equity investing, a formula that made both men billionaires. A few years later,
Bruce Wasserstein Bruce Jay Wasserstein (December 25, 1947 – October 14, 2009) was an American investment banker, businessman, and writer. He was a graduate of the McBurney School, University of Michigan, Harvard Business School, and Harvard Law School, and spe ...
and
Joseph Perella Joseph R. Perella (born September 20, 1941) is an American financier. Early life Perella was born in Newark, New Jersey, to an accountant. Perella attended Lehigh University on a full scholarship. During his time at Lehigh, Perella was a member ...
left
First Boston : ''For the company after its acquisition by Credit Suisse, see Credit Suisse First Boston (known as CSFB and CS First Boston)'' The First Boston Corporation was a New York-based bulge bracket investment bank, founded in 1932 and acquired by Cr ...
and created
Wasserstein Perella Wasserstein Perella & Co., sometimes referred to as "Wasserella", was a boutique investment bank established by Bruce Wasserstein, Joseph R. Perella, Bill Lambert, and Charles Ward in 1988, former bankers at First Boston Corp., until its eventu ...
. In 2006 Perella co-founded
Perella Weinberg Partners Perella Weinberg Partners L.P. is a global financial services firm focused on investment banking advisory services. The firm was founded in 2006 by Joseph R. Perella, Peter A. Weinberg and Terry Meguid, and went public in 2021. It is headquart ...
, with Peter Weinberg, then of Goldman Sachs."


1990s: Conglomerate model ascendent

The repeal of the 1933 Glass-Steagall Act that kept investment banks and commercial banks separate led to significant consolidation. The FT wrote that in the 1990s, "the 'financial supermarket' model was ascendant."
Sandy Weill Sandy may refer to: People and fictional characters *Sandy (given name), including a list of people and fictional characters * Sandy (surname), a list of people *Sandy (singer), Brazilian singer and actress Sandy Leah Lima (born 1983) *(Sandy) A ...
rolled up various commercial banks, investment banks, brokerages and insurance companies to form
Citigroup Citigroup Inc. or Citi (Style (visual arts), stylized as citi) is an American multinational investment banking, investment bank and financial services corporation headquartered in New York City. The company was formed by the merger of banking ...
. J.P. Morgan and Chase Manhattan agreed to combine and
Credit Suisse Credit Suisse Group AG is a global investment bank and financial services firm founded and based in Switzerland. Headquartered in Zürich, it maintains offices in all major financial centers around the world and is one of the nine global " ...
swallowed
Donaldson, Lufkin & Jenrette Donaldson, Lufkin & Jenrette (DLJ) was a U.S. investment bank founded by William H. Donaldson, Richard Jenrette, and Dan Lufkin in 1959. Its businesses included securities underwriting; sales and trading; investment and merchant banking; fina ...
in 2000.


2000s: Resurgence and wave of new firms

Evercore Partners Evercore Inc., formerly known as Evercore Partners, is a global independent investment banking advisory firm founded in 1995 by Roger Altman, David Offensend, and Austin Beutner. The firm has advised on over $4.7 trillion of merger, acquisition, ...
was founded in 1996 by
Roger Altman Roger Charles Altman (born April 2, 1946) is an American investment banker, the founder and senior chairman of Evercore, and a former Democratic politician. He served as Assistant Secretary of the Treasury in the Carter administration from Jan ...
and has a broader investment banking business than most independent firms, including equity research and underwriting services. Greenhill was also founded in 1996. Greenhill listed its shares in 2004,
Lazard Lazard Ltd (formerly known as Lazard Frères & Co.) is a financial advisory and asset management firm that engages in investment banking, asset management and other financial services, primarily with institutional clients. It is the world's lar ...
in 2005,
Evercore Evercore Inc., formerly known as Evercore Partners, is a global independent investment banking advisory firm founded in 1995 by Roger Altman, David Offensend, and Austin Beutner. The firm has advised on over $4.7 trillion of merger, acquisition ...
in 2006, and Moelis in 2014. Ex-
UBS UBS Group AG is a multinational Investment banking, investment bank and financial services company founded and based in Switzerland. Co-headquartered in the cities of Zürich and Basel, it maintains a presence in all major financial centres ...
banker
Blair Effron Blair W. Effron (born 1962) is an American financier. Effron co-founded Centerview Partners, a leading global investment banking firm based in New York City. Centerview has offices in London, Paris, Chicago, Los Angeles, Palo Alto and San Franci ...
founded
Centerview Partners Centerview Partners is an American independent investment banking firm. Centerview operates primarily as an investment banking advisory firm. Centerview has 60 partners and 300 professionals with expertise across a wide range of industries, ge ...
in 2006 because of the difference between smaller and larger firms, where he worked most of his career. He told the FT in September 2015, “
Dillon Read Dillon, Read & Co. was an investment bank based in New York City. In 1991, it was acquired by Barings Bank and, in 1997, it was acquired by Swiss Bank Corporation, which was in turn acquired by UBS in 1998. History Carpenter & Vermilye Dillon Rea ...
where I started was about providing intellectual capital.
UBS UBS Group AG is a multinational Investment banking, investment bank and financial services company founded and based in Switzerland. Co-headquartered in the cities of Zürich and Basel, it maintains a presence in all major financial centres ...
hich acquired Dillon Read in 1995was a provider of financial capital.” Following the
financial crisis of 2007-08 Finance is the study and discipline of money, currency and capital assets. It is related to, but not synonymous with economics, the study of production, distribution, and consumption of money, assets, goods and services (the discipline of fin ...
, there was a heightened sense of
conflict of interest A conflict of interest (COI) is a situation in which a person or organization is involved in multiple interests, financial or otherwise, and serving one interest could involve working against another. Typically, this relates to situations i ...
around the bulge bracket wall street banks.
Dealogic Dealogic is a financial markets platform offering integrated content, analytics, and technology via a service to financial firms. From origination to distribution and investors, the Dealogic platform provides a connection across banking, capita ...
recorded that the market share of U.S. boutiques hit 18% in the first half of 2015, up from 8% in 2008, with independent firms participating in six of the top 10 M&A deals. In March 2012 the FT wrote, "a long-term and fundamental trend is coming back to the fore: the perennial fight between smaller boutique advisers and their bulge-bracket rivals has picked up pace." In 2013, 80% of the top 10 M&A deals included independent advisors. In March 2013
Fortune Fortune may refer to: General * Fortuna or Fortune, the Roman goddess of luck * Luck * Wealth * Fortune, a prediction made in fortune-telling * Fortune, in a fortune cookie Arts and entertainment Film and television * ''The Fortune'' (1931 film) ...
br>wrote
of the purported competitive advantages independent advisory firms face. The
WSJ ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
noted in April 2014 that "investors and clients are drawn to nimbler firms with less-complicated business models and fewer regulatory barriers ... Sprawling financial malls such as
Goldman Sachs Goldman Sachs () is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered at 200 West Street in Lower Manhattan, with regional headquarters in London, Warsaw, Bangalore, H ...
and J.P. Morgan hawk a menu of products: deal advice, lending, derivatives and so on. Boutiques purport to sell only the smarts and experience of their bankers. As a result, they claim that their counsel is unsullied by other interests." However, many have diversified into other areas such as asset management.
PJT Partners PJT Partners, Inc. is a global advisory-focused investment bank, founded in October 2015 as part of The Blackstone Group's spin-off of its financial and strategic advisory services businesses. The firm was founded by Paul J Taubman after his 30 ...
was founded in the summer of 2014 and merged with Blackstone's corporate finance and private funds business, floating on the NYSE in late 2015. In March 2015 the
Financial Post The ''Financial Post'' was an English Canadian business newspaper, which published from 1907 to 1998. In 1998, the publication was folded into the new ''National Post'',"Black says Post to merge with new paper". ''The Globe and Mail'', July 23, ...
wrote, "in a coup that grabbed headlines ...
Centerview Partners Centerview Partners is an American independent investment banking firm. Centerview operates primarily as an investment banking advisory firm. Centerview has 60 partners and 300 professionals with expertise across a wide range of industries, ge ...
and another U.S. independent advisory firm,
Lazard Lazard Ltd (formerly known as Lazard Frères & Co.) is a financial advisory and asset management firm that engages in investment banking, asset management and other financial services, primarily with institutional clients. It is the world's lar ...
, shut out the majors in the year’s biggest deal ntil that point the US$75 billion merger of
Kraft Foods The second incarnation of Kraft Foods is an American food manufacturing and processing conglomerate, split from Kraft Foods Inc. in 2012 and headquartered in Chicago, Illinois. It became part of Kraft Heinz in 2015. A merger with Heinz, arra ...
and
H.J. Heinz Henry John Heinz (October 11, 1844 – May 14, 1919) was an American entrepreneur of Palatine descent who, at the age of 25, co-founded a small horseradish concern in Sharpsburg, Pennsylvania. This business failed, but his second business ex ...
". Hugh McGee of
Barclays Barclays () is a British multinational universal bank, headquartered in London, England. Barclays operates as two divisions, Barclays UK and Barclays International, supported by a service company, Barclays Execution Services. Barclays traces ...
(formerly
Lehman Brothers Lehman Brothers Holdings Inc. ( ) was an American global financial services firm founded in 1847. Before Bankruptcy of Lehman Brothers, filing for bankruptcy in 2008, Lehman was the fourth-largest investment bank in the United States (behind Gol ...
), who earned a $13m bonus in 2013, told the FT in September 2015 that “between regulatory compliance and internal bureaucracy I found myself spending 80 per cent of my time on non-client activities, which is really not fun”.


Notable firms


Current firms

*
Moelis & Company Moelis & Company is a global investment bank that provides financial advisory services to corporations, governments, and financial sponsors. The firm advises on strategic decisions such as mergers and acquisitions, recapitalizations and restruct ...
*
Lazard Lazard Ltd (formerly known as Lazard Frères & Co.) is a financial advisory and asset management firm that engages in investment banking, asset management and other financial services, primarily with institutional clients. It is the world's lar ...
*
Evercore Evercore Inc., formerly known as Evercore Partners, is a global independent investment banking advisory firm founded in 1995 by Roger Altman, David Offensend, and Austin Beutner. The firm has advised on over $4.7 trillion of merger, acquisition ...
* Greenhill *
PJT Partners PJT Partners, Inc. is a global advisory-focused investment bank, founded in October 2015 as part of The Blackstone Group's spin-off of its financial and strategic advisory services businesses. The firm was founded by Paul J Taubman after his 30 ...
*
Perella Weinberg Partners Perella Weinberg Partners L.P. is a global financial services firm focused on investment banking advisory services. The firm was founded in 2006 by Joseph R. Perella, Peter A. Weinberg and Terry Meguid, and went public in 2021. It is headquart ...
*
Guggenheim Partners Guggenheim Partners is a global investment and advisory financial services firm that engages in investment banking, asset management, capital markets services, and insurance services. Organization The firm is headquartered in New York City ...
*
Houlihan Lokey Houlihan Lokey, Inc., is an American multinational independent investment bank and financial services company. Houlihan Lokey was founded in 1972 and is headquartered at Constellation Place in Century City, Los Angeles, California. The firm adv ...
*
Rothschild Rothschild () is a name derived from the German ''zum rothen Schild'' (with the old spelling "th"), meaning "with the red sign", in reference to the houses where these family members lived or had lived. At the time, houses were designated by sign ...
*
Centerview Partners Centerview Partners is an American independent investment banking firm. Centerview operates primarily as an investment banking advisory firm. Centerview has 60 partners and 300 professionals with expertise across a wide range of industries, ge ...
The
WSJ ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
has provided a list o
"five boutiques making waves on wall street"


Defunct firms

*
Wasserstein Perella Wasserstein Perella & Co., sometimes referred to as "Wasserella", was a boutique investment bank established by Bruce Wasserstein, Joseph R. Perella, Bill Lambert, and Charles Ward in 1988, former bankers at First Boston Corp., until its eventu ...
*
S.G. Warburg S. G. Warburg & Co. was a London-based investment bank. It was listed on the London Stock Exchange and was once a constituent of the FTSE 100 Index. The firm was acquired by the Swiss Bank Corporation in 1995 and ultimately became a part of UB ...
*
Dillon Read Dillon, Read & Co. was an investment bank based in New York City. In 1991, it was acquired by Barings Bank and, in 1997, it was acquired by Swiss Bank Corporation, which was in turn acquired by UBS in 1998. History Carpenter & Vermilye Dillon Rea ...
*
Salomon Brothers Salomon Brothers, Inc., was an American multinational bulge bracket investment bank headquartered in New York. It was one of the five largest investment banking enterprises in the United States and the most profitable firm on Wall Street duri ...


References

{{Reflist Investment banking