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''It's About Time'' is the second studio album by American singer Christina Milian. The album was released by Island Records on June 15, 2004. ''It's About Time'' served as Milian's debut in the US; the
September 11 attacks The September 11 attacks, commonly known as 9/11, were four coordinated suicide terrorist attacks carried out by al-Qaeda against the United States on Tuesday, September 11, 2001. That morning, nineteen terrorists hijacked four commer ...
occurred two weeks prior to her debut album was scheduled to be released, and Milian opted to record a new album for the US market. For the production of the album, Milian worked with
Bloodshy & Avant Bloodshy & Avant are a Swedish songwriting and production duo consisting of Christian "Bloodshy" Karlsson and Pontus "Avant" Winnberg. They have worked with many prominent artists, including Britney Spears, Kylie Minogue, Ms. Dynamite, Madonna, ...
,
Rodney "Darkchild" Jerkins Rodney Roy Jerkins (born July 29, 1977), also known by his stage name Darkchild, is an American record producer, rapper, and songwriter. He has collaborated with a broad range of popular artists. Jerkins has won multiple Grammy Awards. Among hi ...
,
Cory Rooney Mark Cory Rooney (born 1968) is an American record producer. He has written, produced, and developed various successful records for artists including Mariah Carey, Mary J. Blige, Jessica Simpson, Jennifer Lopez, Marc Anthony, Thalia, Michael ...
,
Warryn Campbell Warryn Stafford Campbell, Jr. (born August 21, 1975) is an American record producer. He has worked with a number of gospel, hip hop and R&B artists. Campbell originally got his start as a session musician and producer under the tutelage of DJ ...
,
Bryan-Michael Cox Bryan-Michael Paul Cox (born December 1, 1977) is an American record producer and songwriter who is notable for his work with artists such as Usher, Mariah Carey, Mary J. Blige, and Toni Braxton. Among his most notable productions are "Be Wit ...
and Poli Paul. Milian received writing credit for seven songs on the album, often basing them on personal experiences. The style and sound of the album was compared to that of Beyoncé and Jennifer Lopez by several critics. The album peaked at number 14 on the US ''Billboard'' 200 album chart and number 21 in the United Kingdom, selling a total of 382,000 and 63,708 copies respectively. The album achieved Silver certification in the UK, and received a Grammy nomination for
Best Contemporary R&B Album The Grammy Award for Best Contemporary R&B Album was an honor presented at the Grammy Awards, a ceremony that was established in 1958 and originally called the Gramophone Awards, to recording artists for quality works on albums in the contemporary ...
. The album's lead single, "
Dip It Low "Dip It Low" is a song by American singer Christina Milian from her second studio album, ''It's About Time (Christina Milian album), It's About Time'' (2004). Written by Poli Paul and Teedra Moses and produced by Paul, the track was released as t ...
", became Milian's most successful to date; peaking at number two on the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
and number five on the US ''Billboard'' Hot 100 chart; it eventually went gold. The second single "
Whatever U Want "Whatever U Want" is a song by American singer Christina Milian. It was written by Bradley Spalter, Lambert Waldrip II, Aleese Simmons, Andre Mortion, Khaleef Chiles, James Banks, and Henderson Thigpen and produced by Bradley & Stereo for Milia ...
" was less successful, peaking on the UK singles chart at number nine. The critical response to ''It's About Time'' was mixed. The club tracks, most notably "Dip It Low", were praised, however the ballads were said to be disappointing.


Background

Milian's self-titled debut album was released worldwide in October 2001; however, its domestic release was postponed because of the September 11 attacks, which occurred just two weeks before its release date. Her label opted to release it later that year, in the fourth quarter, but as Milian explained, new artists generally do not release their albums during that time. As a result, the album was again delayed until the first quarter of 2002. After the international release of her debut album, Milian went back into the recording studio. The singer felt that music trends had changed into
rock music Rock music is a broad genre of popular music that originated as " rock and roll" in the United States in the late 1940s and early 1950s, developing into a range of different styles in the mid-1960s and later, particularly in the United States an ...
,
hardcore hip hop Hardcore hip hop (also hardcore rap) is a genre of hip hop music that developed through the East Coast hip hop scene in the 1980s. Pioneered by such artists as Run-DMC, Schoolly D, Boogie Down Productions and Public Enemy, it is generally ch ...
and tribute songs, and her music did not fall into those categories. Milian decided to stop recording and toured overseas for a year and a half. When she returned to the US, she decided not to release her previous album domestically, and started working on a new album.


Production and composition

Milian traveled the world to record the album, working with the popular producers of the time. The album featured production from
Bloodshy & Avant Bloodshy & Avant are a Swedish songwriting and production duo consisting of Christian "Bloodshy" Karlsson and Pontus "Avant" Winnberg. They have worked with many prominent artists, including Britney Spears, Kylie Minogue, Ms. Dynamite, Madonna, ...
, "Darkchild",
Cory Rooney Mark Cory Rooney (born 1968) is an American record producer. He has written, produced, and developed various successful records for artists including Mariah Carey, Mary J. Blige, Jessica Simpson, Jennifer Lopez, Marc Anthony, Thalia, Michael ...
,
Warryn Campbell Warryn Stafford Campbell, Jr. (born August 21, 1975) is an American record producer. He has worked with a number of gospel, hip hop and R&B artists. Campbell originally got his start as a session musician and producer under the tutelage of DJ ...
,
Bryan-Michael Cox Bryan-Michael Paul Cox (born December 1, 1977) is an American record producer and songwriter who is notable for his work with artists such as Usher, Mariah Carey, Mary J. Blige, and Toni Braxton. Among his most notable productions are "Be Wit ...
and Poli Paul. Basing her lyrics on past personal experiences, Milian wrote seven songs on the album. Milian later explained that she wrote what she thought other people would like, rather than writing for herself and what she liked. When promoting the album, Milian said that she was excited about the album because she had matured since her last album, and it was "nice for people to see this change". Discussing the change of genre between her lead singles, Milian said that the "first single off my last album, 'AM to PM', was more of a kiddie kind of thing, very pop. ip It Lowis more R&B, kind of a club/party kind of vibe." An issue Milian had with the album was that it did not flow. The various pop and urban influences in that album, she found, confused the audience. For her next studio album, Milian said that she wanted a more consistent feel. For "Dip It Low"'s music video, Milian danced in a bed of black paint. Milian explained that body art was common in the 1960s: "they would dip in paint and they would roll around on a canvas and make art on the canvas. So I kind of 'dip' in the paint and do the same thing." The song's lyrics are about putting an effort into the relationship as a female: "if you wanna be a little more sexy, you gotta dip it low". Several years after the release of ''It's About Time'', Milian admitted that her new image for "Dip It Low" and the whole album was mainly for shock value. She had to make her way back into the US market, and by choosing a sexier image, she made a name for herself. "Dip It Low" was also meant to show that she was not the same eighteen-year-old girl in the "AM to PM" video. To create her new image, Milian also decided to change her appearance and lightened her hair. Taking inspiration from Janet Jackson who constantly changed her image, Milian thought to herself, "'When did I like Janet Jackson the most?' It was when she had her lightened hair." The style and sound of the album was compared to that of Beyoncé, Paula Abdul and Jennifer Lopez by several critics, as well as Britney Spears, Aaliyah and Ashanti. After several comparisons to
Beyoncé Knowles Beyoncé Giselle Knowles-Carter ( ; born September 4, 1981) is an American singer, songwriter, and actress. Beyoncé's boundary-pushing artistry and vocals have made her the most influential female musician of the 21st century, according to ...
in regards to appearance, Milian said "I think she is a lovely artist, very talented but the only reason I changed my color hair is because I was getting bored of my same old look and I wanted to do something different." Elysa Gardner of ''
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'' found that with Milian's "slight, sweet vocals and blithe, breezy pop-soul sensibility", the genre of the album was more pop than R&B. Andy Kellman of
Allmusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...
described "Dip It Low" as "a clever and ubiquitous slice of high-class raunch", and compared the album's sound to both Beyoncé's "'' Dangerously in Love''" and Jennifer Lopez's "'' This Is Me... Then''". Eric R. Danton of the '' Milwaukee Journal Sentinel'' said "Dip It Low" had the "plinking of an unusual Far Eastern-sounding stringed instrument", and "Whatever U Want" "rolls on a bass-and-drum combo". Danton found the rest of the album to be "simply bland padding, with plodding, canned beats and half-hearted hooks".


Critical reception

The album received mixed reviews among critics. Jim Farber of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cu ...
'' felt that the songs from ''It's About Time'' "sound like they fell off a Paula Abdul album". Farber criticized the lyricists for writing "so many cliches", and said that Milian's voice "suggests a slightly more forceful version of Janet Jackson's pant". Farber gave the album a "D". Sal Cinquemani of Slant Magazine said that while ''It's About Time'' was "certainly not the worst album of the year", it was "pretty damn crappy". The reviewer enjoyed "Whatever U Want", "I'm Sorry" and "Get Loose", which he said "contribute some guilty pleasure ear candy". Eric Danton of the '' Milwaukee Journal Sentinel'' found the album "suffers from the same problem afflicting most major-label albums dumped on the market by an industry desperate for quick cash — ''It's About Time'' features one hit single, a couple of lesser tracks and a lot of filler." Danton felt that the only hit from ''It's About Time'' was "Dip It Low", while "Whatever U Want" and "L.O.V.E." were the album's lesser tracks. Danton praised Milian's vocal talent, but said that ultimately, "the lackluster material ..rarely gives her a chance to shine". Andy Kellman of Allmusic praised the club tracks, feeling that they "work best and easily outrank the slower songs". Kellman called "Dip It Low" the biggest highlight of the album, but said that despite the album's "handful of bright spots", Milian "will need to be more convincing during the ballads next time out in order to be considered a true force." Kelefa Sanneh of ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
'' said that although "Dip It Low" was one of the summer's most popular songs, the album included an even better song, "I Need More". Sanneh explained that Milian "breathes a serpentine melody over a beat that consists of jagged snippets: some guitar chugging, a few handclaps, a couple of strategically placed beeps and, in the chorus, an unexpected nose-diving bass line." Contrary to the views of other critics, Barry Walters of ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its ...
'' said that although the ballads were "gooey", "the love songs work better than the dance tracks". Etta James of ''
People A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of prope ...
'' believed that Milian struggled to find her own musical identity on the "fun but formulaic CD". James praised the "sexy booty bumper" "Dip It Low" for its "reggae-ish bass groove, a hypnotic Middle Eastern refrain", and called Fabolous' rap "perfectly chilled". The reviewer thought "Highway", the album's "most erotically charged track", sounded like a female answer to
R. Kelly Robert Sylvester Kelly (born January 8, 1967) is an American singer, songwriter, record producer, and sex offender convicted of racketeering and multiple sex offenses. During his recording career, Kelly sold over 75 million records worldwi ...
's "
Ignition Ignition may refer to: Science and technology * Firelighting, the human act of creating a fire for warmth, cooking and other uses * Combustion, an exothermic chemical reaction between a fuel and an oxidant * Fusion ignition, the point at which a ...
". While James found the album's most personal song, "Oh Daddy", to be the unsuccessful, she said that at least "it gives us a glimpse into the real Christina".


Commercial reception

''It's About Time'' was released in the US on June 15, 2004; it debuted and peaked at number 14 on the US ''Billboard'' 200 selling 55,000 copies in its first week, eventually selling 382,000 copies overall as of April 2006. The album also peaked at number five on the
Top R&B/Hip-Hop Albums Top R&B/Hip-Hop Albums is a music chart published weekly by '' Billboard'' magazine that ranks R&B and hip hop albums based on sales in the United States and is compiled by Nielsen SoundScan. The chart debuted as Hot R&B LPs in the issue dated ...
chart. Internationally, the album peaked at number 35 on the Swiss Albums Chart, 55 on the German Albums Chart, and 66 on the Dutch Albums Chart. In the UK, the album peaked at number 21, selling a total of 63,708 copies, and achieving Silver certification by the
British Phonographic Industry British Phonographic Industry (BPI) is the British recorded music industry's Trade association. It runs the BRIT Awards, the Classic BRIT Awards, National Album Day, is home to the Mercury Prize, and co-owns the Official Charts Company with ...
. The album received a Grammy Award nomination for "Best Contemporary R&B Album" in 2005. To promote her album, Milian performed as an opening act on the Usher and
Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer, songwriter, record producer, and fashion designer. Born in Atlanta and raised in Chicago, West gained recognition as a producer for Roc-A-Fella Records in the ea ...
tour. The album's first single, "Dip It Low", became Milian's biggest hit to date, reaching number two in the UK and number five in the US. The single was certified Gold by the RIAA for digital sales, Type "Christina Milian" in the "Artist" field. and earned a Grammy Award nomination for "
Best Rap/Sung Collaboration The Grammy Award for Best Melodic Rap Performance (awarded as Best Rap/Sung Collaboration until 2017, and Best Rap/Sung Performance from 2018 to 2020) is an honor presented at the Grammy Awards, a ceremony that was established in 1958 and original ...
". The album's second and final single, "Whatever U Want" featuring
Joe Budden Joseph Anthony Budden II (born August 31, 1980) is an American media personality and former rapper. He first gained recognition as a rapper with his 2003 top 40 single " Pump It Up" and as a member of the hip hop supergroup Slaughterhouse. In ...
, reached the top ten in the UK.


Track listing

Credits adapted from the liner notes of ''It's About Time''. Sample credits *"Whatever U Want" contains a sample of the song "Spellbound" (1977) as performed by
Bar-Kays The Bar-Kays are an American funk band formed in 1964. The band had dozens of charting singles from the 1960s to the 1980s, including "Soul Finger" (US ''Billboard'' Hot 100 number 17, R&B number 3) in 1967, "Son of Shaft" (R&B number 10) in ...
. *"Oh Daddy" contains a sample of the song "Diamond" (2000) as performed by
Prodigy Prodigy, Prodigies or The Prodigy may refer to: * Child prodigy, a child who produces meaningful output to the level of an adult expert performer ** Chess prodigy, a child who can beat experienced adult players at chess Arts, entertainment, and ...
. Notes * denotes vocal producer * denotes co-producer *International versions of the album swap the order of "Get Loose" and "I'm Sorry" to tracks 7 and 8 respectively. *The version of "L.O.V.E." from the Japanese edition is a different mix than that used on other versions of the album.


Charts


Certifications


References

{{DEFAULTSORT:It's About Time (Christina Milian Album) 2004 albums Albums produced by Bryan-Michael Cox Albums produced by Bloodshy & Avant Albums produced by Rodney Jerkins Albums produced by Jasper Cameron Albums produced by Warryn Campbell Christina Milian albums Albums produced by Cory Rooney