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''Iraivi'' () is a 2016 Indian
Tamil Tamil may refer to: * Tamils, an ethnic group native to India and some other parts of Asia **Sri Lankan Tamils, Tamil people native to Sri Lanka also called ilankai tamils **Tamil Malaysians, Tamil people native to Malaysia * Tamil language, nativ ...
-language
crime drama Crime films, in the broadest sense, is a film genre inspired by and analogous to the crime fiction literary genre. Films of this genre generally involve various aspects of crime and its detection. Stylistically, the genre may overlap and combine ...
film written and directed by
Karthik Subbaraj Karthik Subbaraj is an Indian film director, writer and producer working mainly in Tamil cinema. Life and career Karthik did his schooling in SBOA Matriculation and Higher Secondary School, Madurai after which he went on to study Mechatron ...
and produced by C. V. Kumar,
K. E. Gnanavel Raja K. E. Gnanavel Raja is an Indian film producer and entrepreneur from Tamil Nadu, India. He initially began his career by producing and distributing films starring Suriya and Karthi, before branching out to own two studios — Studio Green and A ...
and Abinesh Elangovan under their banners
Thirukumaran Entertainment C. V. Kumar (born as C. Vijayakumar) is an Indian Tamil film producer, director and distributor who heads the production studio Thirukumaran Entertainment. Known for producing innovative and critically acclaimed films, Kumar has also primarily ...
,
Studio Green Studio Green is an Cinema of India, Indian film production and distribution company based in Chennai. The company was founded in 2006 by K. E. Gnanavel Raja, relative of actor Sivakumar and many of their films feature his sons Suriya and Karthi ...
and Abi & Abi Pictures, respectively. The film features an
ensemble cast In a dramatic production, an ensemble cast is one that is composed of multiple principal actors and performers who are typically assigned roughly equal amounts of screen time.Random House: ensemble acting Linked 2013-07-17 Structure In contrast to ...
with
S. J. Surya S. Justin Selvaraj, known by his stage name S. J. Suryah is an Indian film director, screenwriter, actor, composer, producer and music director who has worked predominately in Tamil film industry. He sought to become an actor but started out d ...
,
Vijay Sethupathi Vijaya Gurunatha Sethupathi (born 16 January 1978), known professionally as Vijay Sethupathi, is an Indian actor and film producer who predominantly works in Tamil films. He is a recipient of several accolades including a National Film Award. Fo ...
,
Bobby Simha Jayasimha (born 6 November 1983), better known as Bobby Simha, is an Indian actor who predominantly appears in Tamil and Telugu language films, alongside a few Malayalam-language films. After making brief appearances in the films '' Kadhalil Sod ...
,
Kamalinee Mukherjee Kamalinee Mukherjee is an Indian actress. She has predominantly appeared in Telugu films as well as Malayalam, Tamil, Hindi, Bengali and Kannada language films. After graduating with a degree in English literature, she completed a workshop on t ...
, Anjali, and
Pooja Devariya Pooja Devariya (born 29 July 1991) is an Indian theatre and film actor as well as a performance coach who works primarily in Tamil films, alongside a Kannada film. She started her film acting career with Selvaraghavan’s Mayakkam Enna, and has ...
playing leading roles. The plot revolves around three financially struggling men try to overcome their problems, by getting involved in criminal activities though not realising the impact their efforts are having on the women in their lives.
Karthik Subbaraj Karthik Subbaraj is an Indian film director, writer and producer working mainly in Tamil cinema. Life and career Karthik did his schooling in SBOA Matriculation and Higher Secondary School, Madurai after which he went on to study Mechatron ...
drafted the script during the production works of ''Jigarthanda'' in September 2013 and took more than a year for its completion. The film was formally announced in September 2014, with principal shooting of the film began in May 2015 and filming completed that September. The film is based on a real life incident from a Christian family, though Subbaraj gave importance to the women characters, so as to influence their characters in the society. The film features music composed by
Santhosh Narayanan Santhosh Narayanan is an Indian composer and musician in the Tamil film industry. Early life Santhosh Narayanan was born in Tiruchirappalli, India. He is the younger of two children. He was educated at RSK Higher Secondary School, Tiruchirappa ...
with cinematography handled by Sivakumar Vijayan and edited by
Vivek Harshan Vivek Harshan (born 28 May 1981) is a National Film Awards winning Indian film editor who works predominantly in Malayalam and Tamil films. He has frequently collaborated with Amal Neerad since the beginning of his career. '' Big B'', ''Iyobinte ...
. ''Iraivi'' released on 3 June 2016, and received mixed to positive reviews. Critics lauded the performances of the cast, particularly that of SJ Surya and Anjali alongside the technical aspects of the film. However the film did average collections at the box office. In 2017, Anjali was nominated for the Best Actress award at the 2nd
IIFA Utsavam The annual IIFA Utsavam rewards the artistic and technical achievements of the South Indian film industry. The ceremony is organised by Wizcraft International, the team behind the IIFA Awards, and represents Tamil cinema, Telugu cinema, Malay ...
awards, and Pooja Devariya received a nomination for Best Supporting Actress award at the 6th
South Indian International Movie Awards South Indian International Movie Awards, also known as the SIIMA Awards, rewards the artistic and technical achievements of the South Indian film industry. It was launched in 2012 by Vishnu Vardhan Induri and Brinda Prasad Adusimilli to appreci ...
.


Plot

The film centers around three men and the women in their life: a struggling and
alcoholic Alcoholism is, broadly, any drinking of alcohol that results in significant mental or physical health problems. Because there is disagreement on the definition of the word ''alcoholism'', it is not a recognized diagnostic entity. Predomin ...
film director Arul (
S. J. Surya S. Justin Selvaraj, known by his stage name S. J. Suryah is an Indian film director, screenwriter, actor, composer, producer and music director who has worked predominately in Tamil film industry. He sought to become an actor but started out d ...
) and his wife Yazhini (
Kamalinee Mukherjee Kamalinee Mukherjee is an Indian actress. She has predominantly appeared in Telugu films as well as Malayalam, Tamil, Hindi, Bengali and Kannada language films. After graduating with a degree in English literature, she completed a workshop on t ...
); Arul's best friend Michael (
Vijay Sethupathi Vijaya Gurunatha Sethupathi (born 16 January 1978), known professionally as Vijay Sethupathi, is an Indian actor and film producer who predominantly works in Tamil films. He is a recipient of several accolades including a National Film Award. Fo ...
) and his wife Ponni ( Anjali); and Arul's younger brother Jagan (
Bobby Simha Jayasimha (born 6 November 1983), better known as Bobby Simha, is an Indian actor who predominantly appears in Tamil and Telugu language films, alongside a few Malayalam-language films. After making brief appearances in the films '' Kadhalil Sod ...
). Arul was a renowned film director until he fell out with the producer of his latest directorial film, because of which the film never released. To overcome his sorrow, he became a chronic alcoholic and started harassing Yazhini. Though Yazhini often threatens to divorce Arul for his behavior, she changes her mind each time due to her love for him. Michael, an artifact dealer, is forced to marry Ponni, despite being in love with a widow named Malar (
Pooja Devariya Pooja Devariya (born 29 July 1991) is an Indian theatre and film actor as well as a performance coach who works primarily in Tamil films, alongside a Kannada film. She started her film acting career with Selvaraghavan’s Mayakkam Enna, and has ...
). However, Malar has no love for Michael, merely considering their relationship as friends with benefits. Michael openly reveals to Ponni that he is not interested in being her husband and ignores her. Yazhini tries to convince Arul to seek the producer's forgiveness and get his film released so that they both could return to a normal life. When Arul refuses, the producer himself steps in and asks Arul to pay him 4,00,00,000 to get his film released. Michael and Jagan, with the help of their friend Ramesh ( Karunakaran), steal a temple idol and sell it for 4,00,00,000 so that Arul's film can be released. Unfortunately, the producer has already decided to remake Arul's film with an entirely new cast and with his own brother as the director. Arul confronts the producer, who tries to kill him. In a fit of rage, Michael bludgeons the producer to death and is soon sentenced to seven years' imprisonment for his crime. An angry Ponni starts ignoring her husband, never visits him in jail, gives birth to their daughter, and eventually returns to her village. Meanwhile, Yazhini returns to her parents' house and files for a
divorce Divorce (also known as dissolution of marriage) is the process of terminating a marriage or marital union. Divorce usually entails the canceling or reorganizing of the legal duties and responsibilities of marriage, thus dissolving the ...
against Arul, fed up of his alcoholism. Arul is sent to rehab to overcome his alcoholism and is released two years later. Now sober, Arul tries to convince Yazhini to return to him, to no avail. Meanwhile, Arul and Jagan bail out Michael, who leaves for Ponni's village in an attempt to restart his married life with her. Ponni agrees to come back with him on the condition that he breaks his friendship with Arul. The deceased producer's widow and brother meet with Arul and decide to sell the production rights of his film to him for 20,00,000. In order to get the money, Michael and Jagan again team up with Ramesh to steal an idol from a
Kerala Kerala ( ; ) is a state on the Malabar Coast of India. It was formed on 1 November 1956, following the passage of the States Reorganisation Act, by combining Malayalam-speaking regions of the erstwhile regions of Cochin, Malabar, South ...
temple and sell it. However, Ramesh drugs Michael and runs away with the idol. Michael is arrested the following morning, but he manages to escape from the police and return to
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
. On confronting Ramesh, he finds out that Jagan was responsible for getting him arrested at Kerala. Jagan was also in love with Ponni and was disgusted at the way Michael treated her. When Michael was in jail, Jagan declared his love for Ponni, who reciprocated but was forced to return to her village the next day as she was unable to decide between Michael and Jagan. Jagan then decided to get Michael arrested so that Ponni could leave Michael for good and start a new life with him. After confronting Ponni over her love for Jagan, both Michael and she decide to forget everything that happened and plan to leave Chennai to start a new life. Arul, who has successfully acquired the production rights for his film, decides to once again convince Yazhini to return to him. Yazhini, who is getting engaged to another person, Vasanth (
Vaibhav Vaibhav() is a male given name in the Sanskrit language. People * Vaibhav Deshpande (born 1987), Indian cricketer * Vaibhav Kaul (born 1991), Indian photographer * Vaibhav Madhukar Pichad (born 1974), Indian politician *Vaibhav Mangle (born 1975 ...
), forgives him and agrees to return to him as long as Vasanth agrees. Meanwhile, Michael picks up a fight with a drunk Jagan over Ponni. During the fight, he accidentally kills Jagan, forcing him and Ponni to go into hiding, but he does not tell her that he killed Jagan. When the train that Michael and Ponni are travelling in stops at
Palur Palur is a small village in Chengalpattu district in India. Suburban trains running between Chennai Beach - Chengalpattu - Tirumalpur section and Chengalpattu - Arakkonam Arakkonam () is a railway town and suburb of Chennai within Chennai ...
, Arul, who has found out that Michael had killed his brother, notices him and shoots him in revenge. As Arul is taken to prison, he contacts Yazhini and pretends that he has once again returned to his drunken habits as he does not want her to suffer with the stigma of being a criminal's wife, effectively ending their relationship. In the end, with their respective husbands out of the way, Ponni and Yazhini relish their newly found freedom by enjoying the rain. Yazhini only watches the rain, leaving the viewers to introspect on how she is not ready to venture out into the world alone yet, while Ponni allows herself to get drenched, finally letting go.


Cast


Production


Development

Karthik Subbaraj Karthik Subbaraj is an Indian film director, writer and producer working mainly in Tamil cinema. Life and career Karthik did his schooling in SBOA Matriculation and Higher Secondary School, Madurai after which he went on to study Mechatron ...
began writing for his untitled third project before the completion of '' Jigarthanda'' in September 2013, but the launch of the film has been pushed ahead due to the delay in ''Jigarthanda''s release. In September 2014, few reports claimed that the film will be titled as ''Iraivi'' and will be produced by C. V. Kumar's
Thirukumaran Entertainment C. V. Kumar (born as C. Vijayakumar) is an Indian Tamil film producer, director and distributor who heads the production studio Thirukumaran Entertainment. Known for producing innovative and critically acclaimed films, Kumar has also primarily ...
banner, but Karthik Subbaraj said that "The reports are not true. We also did not finalize the script work of the film. We have zeroed in few titles and ''Iraivi'' is also one among those. But it's not yet concluded." In October 2014, Thirukumaran Entertainment officially confirmed the project with Gavemic U. Ary who worked with Subbaraj in ''Jigarthanda'', and
Santhosh Narayanan Santhosh Narayanan is an Indian composer and musician in the Tamil film industry. Early life Santhosh Narayanan was born in Tiruchirappalli, India. He is the younger of two children. He was educated at RSK Higher Secondary School, Tiruchirappa ...
, who earlier collaborated with the director in his previous movies has been roped in to compose music. But the former was replaced by Sivakumar Vijayan during the start of the shoot.Karthik's Subbaraj's Iraivi begins today !
Behindwoods.com (20 May 2015). Retrieved on 2 July 2016.
During August 2015, Subbaraj revealed that the title 'Iraivi' is the feminine word for 'Iraivan' which means God. He added that "The film is women-centric. But the plot of the story also revolves around the relationship between two brothers, which is based on a real incident from a Christian family. We added importance to the female characters, to state that how women in this day and age influence the society. The story also has a crime angle, but we cannot reveal the discussions further." In a May 2016 interview with Vishal Menon for ''
The Hindu ''The Hindu'' is an Indian English-language daily newspaper owned by The Hindu Group, headquartered in Chennai, Tamil Nadu. It began as a weekly in 1878 and became a daily in 1889. It is one of the Indian newspapers of record and the secon ...
'', Subbaraj stated that the works of
K. Balachander Kailasam Balachander (9 July 1930 – 23 December 2014) was an Indian film maker and playwright who worked mainly in the Tamil cinema. He was well known for his distinct film-making style, and the Indian film industry knew him as a master of un ...
,
Balu Mahendra Balanathan Benjamin Mahendran (19 May 1939 13 February 2014), commonly known as Balu Mahendra, was a Sri Lankan-born Indian cinematographer, director, screenwriter and film editor who worked predominantly in Tamil cinema. Widely regarded as ...
and J. Mahendran, whose films being women-centric had inspired him to do the film and stated that their works will be credited during the beginning of the film.


Casting

Subbaraj revealed the casting process of the film during November 2014 that
Bobby Simha Jayasimha (born 6 November 1983), better known as Bobby Simha, is an Indian actor who predominantly appears in Tamil and Telugu language films, alongside a few Malayalam-language films. After making brief appearances in the films '' Kadhalil Sod ...
and Karunakaran had bagged one of the roles in the film, followed by
Vijay Sethupathi Vijaya Gurunatha Sethupathi (born 16 January 1978), known professionally as Vijay Sethupathi, is an Indian actor and film producer who predominantly works in Tamil films. He is a recipient of several accolades including a National Film Award. Fo ...
.
S. J. Surya S. Justin Selvaraj, known by his stage name S. J. Suryah is an Indian film director, screenwriter, actor, composer, producer and music director who has worked predominately in Tamil film industry. He sought to become an actor but started out d ...
had also confirmed being a part of the cast in February 2015, and was reported to play a character with negative shades. In April 2015, the film crew held discussions for the female lead roles with actresses
Pooja Devariya Pooja Devariya (born 29 July 1991) is an Indian theatre and film actor as well as a performance coach who works primarily in Tamil films, alongside a Kannada film. She started her film acting career with Selvaraghavan’s Mayakkam Enna, and has ...
and Anjali considered, with the latter later signed on.
Pooja Kumar Pooja Kumar is an American actress of Indian descent who works in Tamil, Hindi, and English-language Indian films. After winning Miss India USA in 1995, she pursued a career as an actress and producer. She has appeared in a number of American f ...
was also reported to play a pivotal role in the film, but she was replaced by
Kamalinee Mukherjee Kamalinee Mukherjee is an Indian actress. She has predominantly appeared in Telugu films as well as Malayalam, Tamil, Hindi, Bengali and Kannada language films. After graduating with a degree in English literature, she completed a workshop on t ...
in June 2015, though she did not divulge details about her role. In a press interaction during August 2015, Karthik Subbaraj stated that the film will be centred on how women influence men in today's society and has a lot of scope for the heroines.


Filming

The film had an official launch on 20 May 2015 and principal shooting began the very same day. Scenes featuring Bobby Simha and S. J. Surya were shot first during the schedule. In July 2015, Vijay Sethupathi and Anjali began shooting for their portions at
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
. Filming silently progressed with 80% of sequences being completed as of 2 September 2015; few scenes were shot in
Wayanad Wayanad () is a district in the north-east of Indian state Kerala with administrative headquarters at the municipality of Kalpetta. It is the only plateau in Kerala. The Wayanad Plateau forms a continuation of the Mysore Plateau, the southern ...
apart from major portions being set in Chennai. Anjali completed shooting her portions in mid-September 2015. On 30 September 2015, it was announced that shooting of the film has been completed and the team also began
post-production Post-production is part of the process of filmmaking, video production, audio production, and photography. Post-production includes all stages of production occurring after principal photography or recording individual program segments. The ...
works.
Dubbing Dubbing (re-recording and mixing) is a post-production process used in filmmaking and video production, often in concert with sound design, in which additional or supplementary recordings are lip-synced and "mixed" with original production sou ...
works of the film began in November 2015.


Soundtrack

The soundtrack album is composed by
Santhosh Narayanan Santhosh Narayanan is an Indian composer and musician in the Tamil film industry. Early life Santhosh Narayanan was born in Tiruchirappalli, India. He is the younger of two children. He was educated at RSK Higher Secondary School, Tiruchirappa ...
, who earlier collaborated with Karthik Subbaraj in his previous movies, ''
Pizza Pizza (, ) is a dish of Italian origin consisting of a usually round, flat base of leavened wheat-based dough topped with tomatoes, cheese, and often various other ingredients (such as various types of sausage, anchovies, mushrooms, onions ...
'' and '' Jigarthanda''. The album features six tracks with lyrics written by
Vivek Vivek (or Bibek/Bivek in some regions) (विवेक in Devanagari script) is a masculine given name that is popular in South Asia, particularly in India and Nepal. It is of Sanskrit origin and means "wisdom" and/or "conscience". Vivek may refe ...
, Muthamil and Mani Amudhavan. On the occasion of Women's Day (8 March 2016), Santhosh recorded a powerful song dedicated to women, with his mother Mahalakshmi Rajagopalan rendered vocals for the song. The film's audio tracklist revealed on the occasion of
Tamil New Year's Day Puthandu (), also known as Puthuvarudam, and the Tamil New Year, is the first day of year on the Tamil calendar, traditionally celebrated as a festival by Tamil Hindus. The festival date is set with the solar cycle of the lunisolar Hindu cale ...
(14 April 2016) and the following day, 15 April 2016, the makers revealed the entire soundtrack album at a promotional event held with the presence of the cast and crew in
Sathyam Cinemas SPI Cinemas is an Indian multiplex chain originally owned by the SPI Group, headquartered in Chennai, Tamil Nadu. The company is often lauded for its premium quality and inexpensive pricing. Its theatres, primarily Sathyam, are often used by ...
,
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
. The album opened to positive reviews from critics. ''Behindwoods'' gave 2.75 out of 5 to the soundtrack, stating, "Iraivi stays true to the riveting combination of Santosh Narayanan and Karthik Subburaj with some quirkiest songs of the season!" ''
Sify Sify Technologies Limited (formerly Satyam Infoway) is an Indian information and communications technology company providing end-to-end ICT solutions including telecom services, data center services, cloud & managed services, transformation in ...
'' gave 3.5 out of 5 to the album and stated "Santhosh Narayanan is back in style!". ''Indiaglitz'' stated that the album is "wholesomely innovative" giving a 3.5 out of 5 stars. Karthik Srinivasan of ''Milliblog'' wrote "Less album-friendly (perhaps more situational) soundtrack from Santhosh."


Release

Karthik Subbaraj announced that the first look and teaser will be released during the occasion of
Diwali Diwali (), Dewali, Divali, or Deepavali ( IAST: ''dīpāvalī''), also known as the Festival of Lights, related to Jain Diwali, Bandi Chhor Divas, Tihar, Swanti, Sohrai, and Bandna, is a religious celebration in Indian religions. It is ...
(10 November 2015) and the film will be scheduled for
Christmas Christmas is an annual festival commemorating Nativity of Jesus, the birth of Jesus, Jesus Christ, observed primarily on December 25 as a religious and cultural celebration among billions of people Observance of Christmas by country, around t ...
release (25 December 2015). However, post-production delays prompted the team to postpone the release to the first quarter of 2016. On 20 January 2016, the first look poster along with the teaser released through social media to positive response from viewers. During February 2016, a source reported that the film will be released theatrically on 25 March 2016. However, the producer refuted such claims citing the release of
Vijay Sethupathi Vijaya Gurunatha Sethupathi (born 16 January 1978), known professionally as Vijay Sethupathi, is an Indian actor and film producer who predominantly works in Tamil films. He is a recipient of several accolades including a National Film Award. Fo ...
's other two films ''
Sethupathi The Sethupathis are a Tamil clan of the Maravar community native to the Ramanathapuram and Sivaganga district of Tamil Nadu, India. They were from the 17th century considered independent kings who ruled the Ramnad kingdom, also known as ''Marava ...
'' and '' Kadhalum Kadanthu Pogum'' on the same month. The film's trailer was released at the audio launch event held on 15 April 2016, where the makers announced a new release date of 20 May 2016. Due to the release of other big-budget films and also the Tamil Nadu legislative assembly elections being held during the month, the team pushed the release to 3 June 2016. The same was announced on 9 May 2016. The Tamil Nadu theatrical rights of the film were sold to KR Films and Skylark Movies, whereas the Chennai city theatrical rights were acquired by Jazz Cinemas. The satellite rights of the film were sold to
Jaya TV Jaya TV HD is a Tamil language satellite television channel based in Chennai, India. Jaya TV HD is also broadcast to the expatriate Tamil community via various media partnerships. Hemant Sahai of HSA had Jaya TV HD as his first client. Jaya TV ...
. As a part of the promotional campaign, the making of the film will be premiered as a four-episode web series, starting from 22 May 2016. The producers also collaborated with The Sight Media, to launch an in-auto LED branding, with the clips and video promos of the film being available for customers traveling in Chennai autos through the LED panels installed there.


Reception

The film opened to positive response from critics. M. Suganth of ''
The Times of India ''The Times of India'', also known by its abbreviation ''TOI'', is an Indian English-language daily newspaper and digital news media owned and managed by The Times Group. It is the third-largest newspaper in India by circulation and largest ...
'' gave 3.5 out of 5 and stated "Karthik's writing is novelistic, with each character having their own well-sketched arcs." In his review for ''
The Hindu ''The Hindu'' is an Indian English-language daily newspaper owned by The Hindu Group, headquartered in Chennai, Tamil Nadu. It began as a weekly in 1878 and became a daily in 1889. It is one of the Indian newspapers of record and the secon ...
'',
Baradwaj Rangan Baradwaj Rangan is an Indian film critic, writer, and formerly the deputy editor of ''The Hindu''. He later became a senior editor of Film Companion. Rangan won the National Film Award for Best Film Critic in 2006. Before joining ''The Hindu'' ...
wrote " ''Iraivi'' is an unusual feminist film, in the sense that it's seen entirely through the prism of sympathetic male characters. This is bound to happen when there are so many people, so many strands, when we don't follow one person's simplistic “you go, girl” journey. But when the parts are so well-crafted, we don't complain as much about their sum not adding up to a satisfying whole." Gauthaman Baskaran of ''
Hindustan Times ''Hindustan Times'' is an Indian English-language daily newspaper based in Delhi. It is the flagship publication of HT Media, an entity controlled by the KK Birla family, and is owned by Shobhana Bhartia. It was founded by Sunder Singh Lyall ...
'' wrote "Iraivi in the end seems like a story gone astray, the lives of several people destroyed by male egoistic rage that seeks solution in blood and gore. There is very little to cheer in the 160-minute work, which, though has some interesting performances by Simha, Surya and Anjali." Kirubakar Purushothaman of ''
India Today ''India Today'' is a weekly Indian English-language news magazine published by Living Media India Limited. It is the most widely circulated magazine in India, with a readership of close to 8 million. In 2014, ''India Today'' launched a new onl ...
'' gave 3 out of 5 and stated "The story of Iraivi is about the victimisation of the females in the film by the malevolent arrogance of their respective not-so-better halves." ''Indiaglitz'' gave a rating of 3.5 out of 5 stating "A hard hitting film that has power packed performances from the top notch lead cast that is worth the watch." ''Behindwoods'' gave 2.75 out of 5 stating "Iraivi has something profound that is best felt than explained. With just good intentions, a film won't grow up to be a product that a filmmaker wishes; Support from the performers and the technicians is a mandate and Karthik has enjoyed the luxury of having it." S. Saraswathi of ''
Rediff.com Rediff.com (stylized as ''rediff.com'') is an Indian news, information, entertainment and shopping web portal. It was founded in 1996. It is headquartered in Mumbai, with offices in Bangalore, New Delhi and New York City. , it had more than 300 e ...
'' gave 3.5 out of 5 to the film stating that "The beautifully etched out characters, the performances, the exceptional music and the thought-provoking message makes Karthik Subbaraj's ''Iraivi'' a must watch." Giving 3 out of 5 stars, Anupama Subramanian of ''
Deccan Chronicle ''Deccan Chronicle'' is an Indian English-language daily newspaper founded by Rajagopal Mudaliar in the 1930s & currently owned by Samagrah Commercial Pvt Limited. It is published in Hyderabad, Telangana, by Deccan Chronicle Holdings Limited ( ...
'' wrote "The movie has a feminist theme and the bold characters have semblance to one we used to see in K. Balachander's films." Vikram Venkateshwaran of The Quint wrote "''Iraivi'' disturbingly tells you that gender is not based on one's plumbing. All of the characters, including the women who are victimised, only seek happiness for themselves. And that's what makes it so real and relatable."
Sowmya Rajendran Sowmya Rajendran is an Indian writer. She is the winner of Sahitya Akademi's 2015 Bal Sahitya Puraskar and has written over 20 books. She has written young adult fiction, picture books and inspirational books for children. Career Rajendran's w ...
of ''
The News Minute ''The News Minute'' is an Indian digital news platform based in Bangalore, Karnataka. It was founded by Dhanya Rajendran, Chitra Subramaniam and Vignesh Vellore in 2014. Apart from Karnataka, it also has bureaus in the states of Telangana, And ...
'' reviewed "Subbaraj does suggest that women ought to stop depending on men for their happiness but sadly, even then, none of his female characters MAKE that choice actively. The men do it on their behalf. The women are like characters from Waiting for Godot, hoping that someday, things will get better without taking charge of their own lives. This is a very simplistic depiction and does injustice to both genders. It is also unreal though we may be tricked into believing that it is completely realistic."


Controversies

The film featured a character of an egoistic film producer played by Vijay Murugan, who is shown as ruthless, money-minded person who does not care about the feelings of a struggling director (played by SJ Suryah). Post-release, few members of
Tamil Film Producers Council Tamil Film Producers Council (TFPC), is a union for film producers in the Indian state of Tamil Nadu, based in Chennai. Formed on 18 July 1979, the group has a charitable trust fund to provide financial support to retired producers, voiced supp ...
including
P. L. Thenappan PL. Thenappan is an Indian film producer and actor who works predominantly in the Tamil film industry. He owns the production company Shree Rajalakshmi Films (P) Ltd. He debuted as a producer with the Tamil film ''Kaathala Kaathala''. He is a ...
criticised Subbaraj for allegedly portraying the producer's character in poor light and also threatened to issue a "red card" against the director.
K. E. Gnanavel Raja K. E. Gnanavel Raja is an Indian film producer and entrepreneur from Tamil Nadu, India. He initially began his career by producing and distributing films starring Suriya and Karthi, before branching out to own two studios — Studio Green and A ...
, who co-produced and distributed the film also expressed his disappointment against the issue. Many reports claimed that Subbaraj's fallout with film producer Kathiresan during the production of '' Jigarthanda'' (2014) is the reason why he portrayed the character in poor light. After Subbaraj issued a letter to the Tami Film Directors Union explaining his position, the problem was amicably resolved.


Impact

Inspired by the film, a showroom named Iraivi was organised by Vijay Sethupathi's sister in Chennai.


References


External links

* {{Karthik Subbaraj Films scored by Santhosh Narayanan 2016 films Indian drama films Indian feminist films 2010s Tamil-language films Films about alcoholism Indian pregnancy films Films set in prison Films about domestic violence Films about dysfunctional families Films about women in India Films directed by Karthik Subbaraj