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"Invisible" is a song recorded by American
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
artist
Hunter Hayes Hunter Easton Hayes (born September 9, 1991) is an American multi-genre singer, songwriter, record producer, and multi-instrumentalist. He is proficient at more than 30 instruments. Hayes released his self-titled debut album in 2011. It reache ...
. It was the lead single from his second studio album '' Storyline'' (2014). Hayes co-wrote the song in a collaboration with Bonnie Baker and
Katrina Elam Katrina Ruth Elam (born December 12, 1983) is an American country music singer and songwriter. Signed to Universal South Records in 2004, she released her self-titled debut album that year, charting in the ''Billboard'' Hot Country Singles & ...
, while the production was handled by Hayes and
Dann Huff Dann Lee Huff (born November 15, 1960) is an American record producer and songwriter. For his work as a producer in the country music genre, he has won several awards, including the ''Musician of the Year'' award in 2001, 2004, and 2016 at the Co ...
. The song was debuted at the 2014 Grammy Awards on January 26, 2014, and was released to digital retailers the same day.


Background

Hayes wrote this song about the bullying that he experienced while growing up. In an interview with Entertainment Tonight, Hayes said, "To me it's also just about being misunderstood. Just me being in high school, just the smallest scale I know compared to a lot of stories that I've heard, a lot of people that I've met ... yes, I was a total geek, I was a total nerd, and you know, I still am, and I'm proud of that. But it took me a while to realize that it's OK to be proud of that, right? Because in that time and period of my life, if you didn't fit in, what else was there? Fortunately for me I had incredible parents, I had an incredible support system, musicians around me, and that showed me that there was hope -- that there was maybe something else I could look forward to."


Music video

The music video was directed by
Ray Kay Reinert K. Olsen (born 10 July 1978), known professionally as Ray Kay, is a Norwegian director and photographer who is currently based in Los Angeles. He is a music video and advertising director. Ray Kay mostly directs music videos and has wo ...
and premiered on March 13, 2014.


Critical reception

The song received generally positive reviews. Billy Dukes of ''
Taste of Country Townsquare Media, Inc. (formerly Regent Communications until 2010) is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting wi ...
'' called the song a "complex and satisfying expression" of vulnerability, and praised Hayes for choosing a song with a personal message for his big Grammy moment. Markos Papadatos of ''Digital Journal'' was complimentary of both the "emotional, powerful and inspirational" lyrics as well as Hayes' conviction, noting that the song indicates growth and maturity over Hayes' debut. Brian Braiker of ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'' was less favorable, saying that "the song is anodyne, safe and bland. It’ll do fine." Grady Smith of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cu ...
'' was also unfavorable, giving the song a "C+" and saying that "His anti-bullying ballad is overbearing, preachy, and perhaps worst of all, boring. If you're gonna write popular music's 457th song about self-esteem, at least don't make it pander to every last cliché."


Live performances

Hayes performed the song live at the
56th Annual Grammy Awards The 56th Annual Grammy Awards presentation was held on January 26, 2014, at Staples Center in Los Angeles. The show was broadcast on CBS at 8 p.m. ET/PT and was hosted for the third time by LL Cool J. The show was moved to January to avoid comp ...
. ''Entertainment Weekly'' also graded this performance "C+", with Nick Catucci writing that Hayes "provided the first down moment of the night with a saccharine new song" and that his performance was "most notable for the inspirational quotes from the likes of
John Lennon John Winston Ono Lennon (born John Winston Lennon; 9 October 19408 December 1980) was an English singer, songwriter, musician and peace activist who achieved worldwide fame as founder, co-songwriter, co-lead vocalist and rhythm guitarist of ...
and, uh, Steve Jobs,
Lady Gaga Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
, and Johnny Depp projected behind him".


Track listing

;Digital download # "Invisible" – 4:32 ;CD single # "Invisible" – 4:32 # "Invisible (Instrumental)" - 4:32


Chart performance

"Invisible" sold 35,000 downloads in the few hours after its premiered on the Grammy, and on the strength on the few hours of sales, the song debuted on the Hot Country Songs at No. 23, and Country Digital Songs charts at No. 7. This represents Hunter Hayes' highest ever debut thus far. It also debuted on the ''Billboard'' Hot 100 at No. 88. In the following week it reached No. 1 on the Country Digital Songs chart with 92,000 copies sold for the week, and reaching No. 4 on Hot Country Songs and No. 44 on Billboard Hot 100. The song has sold 419,000 copies in the U.S. as of June 2014.


Awards and nominations


Charts and certifications


Weekly charts


Year-end charts


Certifications


Release history


References

{{authority control 2014 singles Country ballads 2010s ballads Hunter Hayes songs Songs written by Hunter Hayes Songs written by Katrina Elam Song recordings produced by Dann Huff Atlantic Records singles 2014 songs Songs about bullying Music videos directed by Ray Kay Songs written by Bonnie Baker (songwriter)